...Sweet Sensations Bakery Business Plan By Linda McKinney October 17, 2014 Contents 1. Executive Summary…………………………………………………………………….4 1.1 Objectives……………………………………………………………………………...4 1.2 Mission………………………………………………………………………………...4 1.3 Keys to Success………………………………………………………………………..5 2. Company Summary……………………………………………………….……….……5 2.1 Company Ownership……………………………………………………..………........6 2.2 Company History……………………………………………………………………...6 3. Products…………………………………………………………………….……..…….9 4. Market Analysis Summary………………………….....………………………………..9 4.1 Market Segmentation………………………………………………………...………..10 4.2 Target Market Segment Strategy………………………………………………………11 4.3 Industry Analysis…………………………………………………...………...………..13 4.3.1 Competition and buying patterns……………………………………………….……15 5. Web Plan Summary………………………………………………………...…………...16 5.1 Website Marketing Strategy……………………………....…………………………..16 5.2 Development Requirements…………………………..……………………………….16 6. Strategy and Impementation Summary………………………………………………....17 6.1 SWOT Analysis……………………………………………………………………….17 6.2 Competitve Edge…………………………………………………………..…………18 6.3 Marketing Strategy………………………………………………………………….18 6.4 Sales Strategy……………………………………………………………………….19 7. Management Summary…………………………………………………………….…20 7.1 Personal Plan………………………………………………….……………………..20 8. Financial Plan…………………………………………………………..……………..21 8.1 Important Assumptions…………………………….………………………………..22 8.2 Break Even Analysis………………………………………………………...
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...a sample plan from Bplans.com A sample plan is a great way to get started, but you can’t just print this plan out and turn it into the bank. You’re still going to have to put in all your own information and do all of your own financial forecasts. With LivePlan, you can easily use this sample as inspiration and create your own plan, complete with financial tables and graphs. You’ll also be able to: • Save time with linked financial tables (the formulas are built in, so you don’t have to do the calculations!) • Benefit from tons of help, advice, and resources. • Present your plan with confidence, with automatic charts and graphs corresponding to your financial data. • Work on your plan anywhere, on any computer. “For 20 dollars I ended up getting a quarter of a million dollars of funding. That’s worth it!” – Todd C. Tablegate Click here to save 50% off the first month of LivePlan! Cover Page [pic] Jolly's Java and Bakery This sample business plan has been made available to users of Business Plan Pro®, business planning software published by Palo Alto Software. Our sample plans were developed by existing companies or new business start-ups as research instruments to determine market viability, or funding availability. Names, locations and numbers may have been changed, and substantial portions of text may have been omitted to preserve confidentiality and proprietary information. You are welcome to use this plan as a starting...
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... 4.1.1 Market Analysis 6 4.2 Target Market Segment Strategy 6 4.2.1 Market Needs 6 4.3 Service Business Analysis 6 4.3.1 Competition and Buying Patterns 7 5.0 Strategy and Implementation Summary 7 5.1 Competitive Edge 7 5.2 Sales Strategy 7 Chart: Sales Monthly 8 Table: Sales Forecast 8 Chart: Sales by Year 9 6.0 Management Summary 9 6.1 Personnel Plan 9 Table: Personnel 9 7.0 Financial Plan 10 7.0 Financial Plan 10 7.1 Break-even Analysis 10 Table: Break-even Analysis 10 Chart: Break-even Analysis 10 7.2 Projected Profit and Loss 11 Table: Profit and Loss 11 7.3 Projected Cash Flow 12 7.3 Projected Cash Flow 12 Table: Cash Flow 12 Chart: Cash 13 7.4 Balance Sheet 14 Table: Balance Sheet 14 7.5 Business Ratios 15 7.5 Business Ratios 15 Table: Ratios 15 Table: Sales Forecast 1 Table: Personnel 2 Table: Personnel 2 Table: General Assumptions 3 Table: General Assumptions 3 Table: Profit and Loss 4 Table: Profit and Loss 4 Table: Cash Flow 5 Table: Cash Flow 5 Table: Balance Sheet 6 1.0 Executive Summary Introduction Sharaf Bakery (SB) is a start-up coffee and bakery retail establishment located in sharjah . SB expects to catch the interest of a regular loyal customer base with its broad variety of coffee and pastry products. The company plans to build a strong market position in the town, due to the partners' industry experience and mild competitive climate...
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...BUSINESS PLAN FO R CHISARA BAKERY AND CONFECTIONARIES INDUSTRY Name of business: Chisara Bakery and confectionaries Type of business: Sole proprietorship Vision statement Chisara bakery and confectionaries would be organized as a sole proprietorship which intends to become the major producer and distributor of assorted chin chin and other such pastries at MICHAEL OKPARA UNIVERSITY OF AGRICULTURE UMUDIKE and its surrounding communities by the year 2015. The business is expected to grow rapidly to assume a significant position in the NIGERIAN bakery market within the next four years. In the medium to long term, Onyibest Bakery and confectionaries is expected to make much profit to be able to support the running expenses of the Revelations Children’s Home. And also enable the industry to compete with other bakery industries in the world that is making it a world class as a good entrepreneur. Business objective To see to the efficient management of Onyibest bakery and confectionaries, and its progressive growth to become a more profitable and reputable enterprise by 2015. Introduction: the need for an Onyibest bakery and confectionaries. At this time, there are no commercial gluten-free bakeries and confectionaries in Michael Okpara University of Agriculture Umudike. This is mainly due to the contaminating nature of gluten and the necessity for dedicated facilities. And of course, until recently, a gluten-free diet was considered highly unusual. Perhaps one in five thousand...
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...Bakery House Business plan Business plan prepared by Chan Hwei Ling Bakery dessert house 19,Jalan bunga melati 16,taman Seraya 56100 Kuala Lumpur 014-9279310 Cecilia_hwei@hotmail.com Date prepared November 2010 Table of contents page 1.0 Executive summary 2.1 Business idea and unique selling point 3 2.2 Marketing plan 3 2.3 Market opportunity 3,4 2.4 Operation plan 4 2.5 Financial plan 4 2.0 Market Analysis 5, 6, 7 3.6 competitor 7 3.7 competitor analysis 7,8 3.8 product and service ...
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...SWOT Analysis BUS/210 The business plan I chose to do a SWOT analysis on, is a desert bakery business plan called Rutabaga Sweets. This is a very well written business plan that was obviously thoroughly thought out. Rutabaga Sweets is a desert bar and bakery located in Washington DC. This bakery has an interesting twist on what people may think of a normal bakery. I will be conducting a SWOT analysis by providing information about the business’s strengths, weaknesses, opportunities, and threats. It will explain the health of the business, problems the business venture may face, as well as, ideas that might improve this business venture. Some strengths in this business venture are, it is a sole proprietorship. Which means there is only one owner, and they are responsible for any liabilities, or cash made by this business. Another strength to this business, is that it is not just a regular bakery. Customers can go in and eat there, and watch their food be prepared, or customers can call in and pre-order deserts for parties and things. This bakery also, offers cooking classes and clubs. These strengths will attract customers, and create many sales. Opportunities in this business are, Washington DC has the perfect climate for a business like this, and Washington DC residents spend more money dining out than anywhere else in the country. Therefore, Rutabaga Sweets should have plenty of opportunity. Washington DC may have a lot of bakeries, ice cream shops, and coffee places...
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...Priscilla’s Bakery Lekicia Williams-Gist Tuesday, September 6, 2011 Dr. Reeley Bus 508 Business Enterprise Executive Summary Priscilla’s Bakery is a bakery that sells homemade desserts that range from cakes, cupcakes, pies, and cookies. We can loosely be described as a quick-service restaurant, where customers come in order their favorite dessert and a drink, and enjoy the comforting atmosphere of sweet smelling flavors and aromas from the desserts. Priscilla’s Bakery will hold true to its vision of being a new concept with an old fashioned feel in order to become one of the best homemade dessert bakeries in Greenville SC. After the first year of doing business, we plan on hosting parties at the bakery, catering special events, and eventually adding lunch items to the menu. Once we are well established, we will hire two to three additional staff members to help with counter orders, serving, and possibly baking. We will host free cake days where we will have consumers enter their names in a drawing to win a free bakery desserts. We have specifically targeted segments of people with an appreciation for delicious desserts and a need for comfort and relaxation. Priscilla’s Bakery’s plan within the first year is to concentrate on paying our loan back while steadily making a profit. By the third year of operation we plan on having sales in the range of $200,000 which will help us hire new members and possibly expand our variety on the menu, include lunch items, and maybe...
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...Strategic Plan, Part I For a company to be successful it is important to have a good strategic plan. A strategic plan will define the vision, mission, and values of a company. The strategic plan will guide the company into a direction that will set them apart from other competitors (Pearce & Robinson, 2009). This paper will define the business product and services of Simply Sweet Bakery and its customers by stating Simply Sweet Bakery's mission statement. Simply Sweet Bakery's vision will clearly demonstrate what the business will want to become as well as defining the guiding principles and values. An analysis will be done regarding how vision, mission, and values guide Simply Sweet Bakery's strategic planning. Finally an evaluation will be done on how Simply Sweet Bakery addresses customers needs and critiques as well as how the company will achieve a competitive advantage. Mission Statement Simply Sweet Bakery is a bakery located in the center of an outdoor shopping center. The products and services Simply Sweet Bakery offers varies. Product wise Simply Sweet Bakery offers different types of desserts from simple breads to array of exotic desserts. Simply Sweet Bakery allows the customers to eat at the bakery in the dining area or the patio area. Customers can also order and take home their favorite desserts. When customers eat in they are able to view the bakers making the desserts. Customers can give input and offer some creative ideas to the bakers. Simply...
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...SWATI JOSHI MG 800 STRATEGIC MANAGEMENT BUSINESS PLAN DATE: 12/11/13 Business Plan: Fitness Bakery Business Plan: Fitness Bakery Executive Summary Introduction Fitness Bakery is a start-up bakery located in the heart of Manhattan. Our bakery is targeting active people living, working or visiting New York. Our bakery will provide the highest quality of ingredients and customer service for the more active branch of our society. We aim to be a completely different bakery by targeting the athletes. Our recipes will be mainly composed of wholesome ingredients, proteins, carbohydrates and fruits. By creating a new niche in the bakery industry, we plan to increase our sales by almost $150,000 (see sales forecast) by the third year of business. We will strive for perfection in both products and service and aim to be a major leader in the bakery industry. Mission Provide the highest quality of ingredients and customer service for the more active branch of our society. We aim to be a completely different bakery by targeting the athletes. Our recipes will be mainly composed of wholesome ingredients, proteins, carbohydrates and fruits. Goals: * Obtain funding of $15,000 via the Small Business Administration (SBA) loan program. * Achieve sales of $155,736 in the first year. * Boost second year sales by 50% in the second year. * Raise sales by 30% in the third year. * After fully repaying all our debts, we will open a second store in Brooklyn. ...
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...Introduce the Company Sweet Sentiments Bakery, a budding idea for a classic bakery, is in the making for a local soon-to-be small business owner. Known for creating sweet and moist desserts, Ms. Lesley has spent years trying to find the perfect little bakery. Previously Ms. Lesley has created her baking goods within her own home and now plans to share her classics to others for a profit. Her baking skills are proven among those she has chosen to share her simple creations. Sweet Sentiments Bakery will provide a variety of baked goods designed to fulfill the individual’s needs depending on appetite or necessity. Éclairs, cream puffs, butterflies, and shoe soles will adorn the display for those customers looking for something special. Ms. Lesley also plans to provide classic baked goods such as a variety of cookies designed for the kid at heart, specialty pies for everyday needs, and flavored cakes for any particular occasion. Today’s bakeries should also be able to cater to the more health-conscious individuals. Taking the old fashioned flavors and developing a truly tasteful dessert without the calories and fattening ingredients are becoming more and more important in today’s society. Have a family member where sweets are a no-no? Sugar-free snacks and pastries are the new craze. Offering a selection of sugar-free cookies and cakes, Ms. Lesley has created wonderful desserts by using ingredients such as applesauce and artificial sweeteners. These desserts are perfect...
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...Tarannum Rahman Annotated Bibliography: 1) Olson, Elizabeth. “The Latest Entrepreneurial Fantasy Is Selling Cupcakes.” The New York Times 25 Nov. 2009, Small Business sec.: 1-5. Print. 2) Key Terms: * Cupcakes * Recipes * Business Plan * Baking * Profit * Kitchen * Store * Company * Rent * Salary 3) Summary: Elizabeth Olson’s “The Latest Entrepreneurial Fantasy Is Selling Cupcakes,” is a brief account of the different kinds of cupcake businesses that are opening up and the startup. This article questions whether cupcake bakeries and the respected owners make enough profit. Different types of bakery businesses are mentioned such as: the chain, the web-only store, the cupcakes and more store, and the sole bakery. Alongside with these types of bakeries, there are interviews of people and how they decided to enter the business, business plans, income, and the profitability. The hours and money invested to start these bakeries are mentioned and further explored proving how difficult it is. 4) Reflection: Reading this gave me a whole new sight to the cupcake business. Just like any business, there are a lot of things to be done and thought of. These people mentioned in the article come from different socio-economic backgrounds and take the plunge into following their dreams. Not only is that daring and courageous, it is also seen as foolish. The cupcake enterprises...
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...Capacity Needs Biddy’s Bakery was started as a hobby for Elizabeth and her friends and not with the intent to be a big business. Elizabeth’s business had a slow start and operated at a loss for the first few years. When Elizabeth moved her business into a larger building, she did not consider decreases in future profits and customers. When business started out to be slow and then increased slowly, Elizabeth should have taken that as a sign not to be too aggressive in her approach to obtain more space. It would have been a different situation if business would have increased consistently from the time it became known. The expansion to the storage area in the initial location of Biddy’s was a smart decision. It allowed there to be extra space while not taking too much of a risk. “Capacity planning is the process of projecting future capacity needs based on current company use and industry trends. For example, the gradual increase of a production workforce in response to an increase in product demand is capacity planning. A company invests significant resources into capacity planning, including the purchase of new equipment and the leasing of new facilities. Understanding the advantages of capacity planning can help justify the costs” (Anderson). The following are elements that Elizabeth should have considered when evaluating capacity needs before moving into the larger facility: Monitor Costs If Elizabeth would have taken into account facilities, personnel...
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...Business plan for Mini-bakery About the project The objectives of the investment project: Production of bread and bakery products, to ensure the functioning of the clock to the consumer always do fresh produce. Products: bakery products. Capacity: 400 loaves of bread a day and 144,000 loaves a year. Project cost: 4 million. Tenge. Payback Period: 2.7 years. The project concept Mini-bakery created for the purpose of production and sale of bakery products. Currently, the products of mini-bakeries in great demand. The project proposes the release of bakery and confectionery products produced from high-grade flour, other than: - Good taste; - easy digestion; - Non-traditional recipe; Company profile It plans to open a mini-bakery, baking bread and dealing bakery products. With income growth rate of consumption of conventional bread falls, increased demand for fresh and tasty bakery products with the addition of various ingredients that improve the taste of the product. Organizational - legal form of doing business - an individual entrepreneur. This form of business will save on taxes and simplify the accounting and mutual settlements. The success of the project is estimated to be very high, as the demand for bread and bakery products remains consistently high almost always. The main objective of the first phase - to take a little competitive or medium competitive niche. Suppliers make installation of the equipment, its complete customization and training. Product...
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...St. Honoré Bakery Marketing Plan I - Business Mission Statement: Our commitment to excellence in the craft and artistry of baking enables us to deliver high quality products that look superb, delight the customer and make celebration a moment to cherish. Our goal is to generate satisfaction so that at least 60% of our customer base is repeat business and to provide quality product at reasonable prices with exemplary services. Our business offer best quality assortment of great-tasting bread and pastry and related beverages products. We also want to become the favorite bakery shop in the town in which we operates. This will be accomplished by serving a variety of delicious and generously portioned our products at moderate prices. Our customer will be served by friendly & knowledgeable people that are dedicated to provide excellent-customer service. II- Situation Analysis Industry Analysis - baking industry Baking has grown over the last century in the Philippines, from a relatively small industry to a large, popular industry. Initially, the island featured mainly independent bakeries that serviced cities and towns and provided employment to the local people. Nowadays, chain bakeries have increased the number of bakeries in the Philippines and have also lowered the prices of bakery products. Due to the increased demand for bakery products from the population in the Philippines, the baking industry has grown, leading to it providing greater employment opportunities...
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... Type of business, which form do you recommend and why? The most recommended and simplest form of business is a sole proprietorship. An individual proprietor owns and manages the business and is responsible for all transactions. The owner is also responsible for all debts and liabilities. A sole proprietor can own the business for any duration of time and sell it when he or she sees fit. As owner, a sole proprietor can even pass a business to heirs. In this type of business, there are no specific business taxes paid by the company. The owner pays taxes on income from the business as part of personal income tax payments. Sole proprietors need to comply with licensing requirements in the states in which they're doing business, as well as local regulations and zoning ordinances. The paperwork and formalities, however, are substantially less than those of corporations, allowing sole proprietors to open a business quickly and with relative ease from a bureaucratic standpoint. It can also be less costly to start a business as a sole proprietor, which is attractive to many new business owners who often find it difficult to attract investors. Advantages of a Sole Proprietorship • Sale or transfer can take place at the discretion of the sole proprietor. • No corporate tax payments. • Minimal legal costs to forming a sole proprietorship. • Few formal business requirements. • Easy and inexpensive to form: A sole proprietorship is the simplest and least expensive business structure...
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