...Canada Global Cultural José A. Rivera Osorio GRST 500 Research Paper Prof. Jared Mink April 8, 2014 Abstract Canada is the second largest country in the globe with population of over 32 million, the largest and most important industry Canada has is oil and logging. For businesses who want to expand towards Canada they are eight dimensions of business culture that will be detail in this analysis, and how NAFTA was formed. The agreements between U.S. and Canada with provisions that will benefit both countries, Canada also has bilateral agreements in trade with European Union and Asia, however we will only analyze U.S.-Canada cultures in business. Canada’s History The first inhabitants of Canada were native’s Indian people, primarily the Inuit “Eskimos. The Norse explorer Leif Eriksson reaches the shores of Canada at Nova Scotia in the year 1000, but the country actually begun 1497 with the introduction of the white man, John Cabot Italian at the service of King Henry VII of England reaches Nova Scotia. Canada was lost to the English in the year 1534 by Jacques Cartier which was the settlement of New France 1604, but was then was Nova Scotia in 1608. Quebec was founded, France’s colonization were not successful and ended at the end of 17th century. They penetrated beyond the Great Lakes to the western prairies and south along the Mississippi to the Gulf of Mexico. The English Hudson’s Bay Company in 1670 establishes themselves because of the abundance of fisheries...
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...2. Rajah Rasiah Peter Gammeltoft Yang Jiang, (2010),"Home government policies for outward FDI from emerging economies: lessons from Asia", International Journal of Emerging Markets, Vol. 5 Iss 3/4 pp. 333- 357 3. Hamid Yeganeh, (2011),"Culture and international trade: evidence from Canada", International Journal of Commerce and Management, Vol. 21 Iss 4 pp. 381 – 393 Table of Content Annotated Bibliographies 2 1.0 Customer relationship challenges following international acquisitions 5 1.1Citation 5 1.2 Introduction 5 1.3Aims and Research methodology 5 1.4 Scope – Analysis, Findings and Results 6 1.5 Usefulness 6 1.6 Limitation 7 1.7 Challenges and Critiques 7 1.8 Conclusion 8 1.9 Reflection 8 2.0 Home government policies for outward FDI from emerging economies: lessons from Asia 9 2.1 Citation 9 2.2 Introduction 9 2.3 Aims and Research Methods 9 2.4 Scope – Analysis, Findings and Results 10 2.5 Usefulness 10 2.6 Limitation 11 2.7 Critiques and Challenges 11 2.8 Conclusion 11 2.9 Reflection 12 3.0 Culture and international trade: evidence from Canada 13 3.1 Citation 13 3.2 Introduction 13 3.3 Aims and Research Methods 13 3.4 Scope – Analysis, Findings and Results 13 3.5 Usefulness 14 3.6 Limitation 14 3.7 Critiques and Challenges 15 3.8 Conclusion 15 3.9 Reflection 15 1.0 Customer relationship challenges following international acquisitions 1.1Citation Christina Öberg , (2014),"Customer relationship challenges...
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...differences. For example, most students in Pakistan do not follow a time schedule. Also Pakistani students do not have a lot technology. In addition, when I am in my own country. I am dependent on others for help, but i do not have to ask for it. In Canada I must ask if I require assistance. Now that I have moved to Canada I have noticed a lot of changes in my life. The lifestyles in Canada are different from my own country. Most work is based on practical work in Canada. For example, the teachers will give you a lot of assignments, projects, and internships. but in Pakistan, most work is based on paper work. For example, the Pakistani education system relies on memorization whereas; in Canada more analysis is required. I am more active in Canada if I compare it to my own country. Also, my relationship with friends is so better than Pakistan in Canada. In addition, the culture is totally different from Pakistan. In Canada there are a lot of religions and a lot of foods as compare to Pakistan. Thus, the changes in my life have come in three ways: educational, personal, and cultural. The first, change in my life is educational change. How has this change occurred for me in Canada? My education in Pakistan is completely different from Canada. According to Culture shock (n.d), for instance, in moving to a new country an individual might love teaching style in his life. For example, Pakistan teachers deliver their lectures on a white board. They do not use the projector and document camera...
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............................................. 3 Appendix A: Situational Analysis: Why has Outback been so successful? ........................ 7 Appendix B: Internal Analysis: What are Outback’s Strengths, Weaknesses, Opportunities and Threats? ............................................................................................................. 8 Appendix C: Internal Financial Analysis ...................................................................................... 9 Appendix D: External Analysis: What are some Key Success Factors for the restaurant industry? ............................................................................................................................................... 11 Appendix E: External Analysis – How attractive is the restaurant industry? ................ 12 Appendix F: External Analysis: PESTEL ...................................................................................... 14 Appendix G: Analysis of Strategic Alternatives: Vertical Expansion within US ............ 15 Appendix H: Analysis of Strategic Alternatives: Expand Internationally ..................
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...Introduction The company under investigation in this study is Tim Hortons, a coffee and fresh-baked goods quick-service restaurant, originating from Canada. As of January 2006, (Annual Report 2005, P.1) Tim Hortons operated 2,597, mostly franchised, stores in Canada and 288 in the US. Tim Hortons boasts a 76% market share in the Canadian coffee and fresh-baked goods sector (Shareholder’s Report 2005, P.6) and “based on sales dollars, Tim Hortons is now almost 25% larger than its closest QSR (quick-service restaurant) competitor in Canada.” (Ibid) Since 1995, Tim Hortons has been owned by the American company, Wendy’s International. (Palmar 2005, Harris 2005) Tim Hortons was named ‘Best Managed Brand’ and ‘Most Admired Corporate Culture’ by Canadian Business Magazine (Shareholder’s Report 2005, P.6) and Marketing Magazine named Tim Hortons its 2004 ‘Marketer of the Year’ “for its winning formula of product advertising, unpretentious advertising, smart partnerships and status as a national icon.” (Harris 2005) The approach Tim Hortons has adopted has been “relentlessly patriotic” (Parmar 2005) and their advertisements “try to reinforce what we do in the community, what our core products are and what our core values are.” (Cathy Whelan Molloy, VP of Brand Marketing & Merchandising in Harris 2005) Its marketing strategy focuses on “emphasising its community ties.” (Palmar 2005) Their long-term goals include: • Extend the Tim Hortons brand into new markets (Shareholder’s Report...
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...(2008) 3.1 Overview 3.2 Budget 3.3 Marketing Strategies 3.4 Assessment 4. Current Situational Assessment 4.1 Industry Analysis 4.2 Macroenvironmental Analysis 4.2.1 Culture 4.2.1.1 Cultural Trends: United States of America 4.2.1.2 Cultural Trends: Canada 4.2.1.3 Cultural Trends: Domestic Market 4.2.2 Demographics 4.2.2.1 Customer Trends: United States of America 4.2.2.2 Customer Trends: Canada 4.2.2.3 Actual Density of Customer: United States of America 4.2.2.4 Actual Density of Customer: Canada 4.2.3 Social 4.2.3.1 Social Trends: United States of America 4.2.3.2 Social Trends: Canada 4.2.3.3 Actual Social Customer: United States of America 4.2.3.4 Actual Social Customer: Canada 4.2.4 Technology 4.2.4.1 Technology Trends: Domestic Market 4.2.5 Economics 4.2.5.1 Economic Trends: United States of America 4.2.5.2 Economic Trends: Canada 4.2.6 Political/Legal 4.2.6.1 Political/Legal Trends: United State of America 4.2.6.2 Political/Legal Trends: Canada 4.3 Microenvironment Analysis 4.3.1 Company 4.3.2 Competition 4.3.2.1 Direct Competition 4.3.2.2 Indirect Competition 4.4 Primary Research (Mock Review Survey) 4.4.1 Demographic 4.4.2 Major Themes 4 4 4 4 5 5 5 5 7 8 8 8 8 8 9 9 10 10 10 10 10 10 10 11 11 11 11 11 12 12 12 12 12 13 13 13 15 15 16 17 17 17 3 4.5 SWOT Analysis 4.5.1 Strengths 4.5.2 Weaknesses 4.5.3 Opportunities 4.5.4 Threats 5. Marketing Segmentation 5.1 Potential Segments 5...
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...problem 1: Managing diversity in the workplace Analysis topic 1: Cultural Differences Cultural Differences South Korea | Canada | * Presidential republic * Confucian System * Workplace inequality (Employers are given much more power over workers) * Cannot question authority * Doesn’t strictly obey contract * Honor relationships more than contract * Difficult to get rid of contract | * Democratic Representation * Equality in workplace * Zero tolerance for discrimination * Respect our rights and freedoms * Strictly obey the contract * Easy to get rid of contract | * Bert is experiencing this problem because he was raised in an environment where basic equality rights were valued. As such, he is having a hard time transitioning into South Korean society because of the way he was brought up in Canada and the tremendous divide of cultural diversity amongst the two nations. Canada, a nation which prides itself on its multiculturalism and equality for all principles strongly contrasts with South Korean’s principles of employee disparity in which a more authoritarian approach is accepted in the workplace. * Decision criteria 1: If Bert is able to better understand the cultural values of the Korean workplace as well as introduce the fact of how they differ in the Canadian workplace then this will not only benefit Bert but the company as well. Root Problem 2: Power inequality Analysis topic 2: Bases of Power Sources...
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...The Influence of the Culture dimension ‘Power Distance’ on product choice: A Cross Cultural Exploration of Effects of Country of Origin on the Choice of Branded Products by Adriana Cordeiro Socha A Thesis presented to The University of Guelph In partial fulfillment of requirements for the degree of Master of Science in Marketing and Consumer Studies Guelph, Ontario, Canada © Adriana Cordeiro Socha, September, 2012 ABSTRACT THE INFLUENCE OF THE CULTURE DIMENSION ‘POWER DISTANCE’ ON PRODUCT CHOICE: A CROSS CULTURAL EXPLORATION OF EFFECTS OF CULTURAL TRAITS ON THE CHOICE OF BRANDED FOREIGN PRODUCTS Adriana Cordeiro Socha University of Guelph, 2012 Advisor Dr. Brent McKenzie Committee Dr. Vinay Kanetkar Dr. Sara Mann This thesis investigates how cultural traits, such as the cultural dimension of Power Distance, influence preference for foreign made branded products. Cultural background influences several aspects of human behaviour, including the behaviours of consumers. In marketing, individual cultural differences affect consumers’ choice as well as their response to advertising message and brand associations. One example, impact on consumer choice, is related to the country of origin (COO) of the product. The effect of COO has been extensively explored in the literature. However, cultural frameworks like those of Hofstede (2001) have seldom been considered as a factor explaining the variability of consumers’ preference (or avoidance) for products originating in different...
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...Business Analysis of Canada Canada is the leading country in the world for an American business to expand because of the very similar culture and business environment to the United States. Americans operating in Canada will feel very comfortable integrating into society and will be able to successfully execute their business objectives. The key areas of focus to effectively prove Canada’s compatibility with American firms is based on the following criteria: * Culture * Management * Population Demographics * Compensation * Religion * Ethics * Political Risk * Economy Culture Canada’s culture is very similar to the United States and by analyzing the cultural dimension theory by Geert Hofsted, American businesses will be able to understand how the similarities positively impact the success of American expatriates working in Canada. Hofsted’s cultural dimensions theory is an analysis of 5 specific factors that define the makeup of a society. Using a ranking system he was able to compare over 50 countries to Canada in all of these dimensions: power distance, individualism, uncertainty avoidance, career success and planning for the long-term horizon. Power distance This dimension measures the rigidity or flexibility of a country in terms of how organizations structure management and subordinate relationships. If a country has a high power distance, management structures seem to be more rigid or hierarchal and a chain of command system is...
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...Mexico: Cultural Analysis This paper is a cultural analysis of the Mexican culture through the lens of the 5-D Model developed by Professor Geert Hofstede. The five dimensions of the model include: Power Distance (PDI), Individualism versus Collectivism (IDV), Masculinity versus Femininity (MAS), Uncertainty Avoidance (UAI), and Long term versus short term orientation. In recent years a sixth dimension named Indulgence versus Restraint has been added. There are no rankings for this dimension as it has only been recently added and researched (Hofstede, 2012). This Model gives one an important tool for gaining insights into given cultures which can improve business opportunities and interactions (International business etiquette, manners and culture, 2012). Power Distance Index (PDI) is the degree to which the less powerful members of a society accept and expect that power is distributed unequally. The issue is how a society handles inequalities. Mexico, ranking 81on the PDI, is a hierarchical society. Regionally, Mexico ranks higher on PDI than the United States (rank 39) and Canada (rank 40), whose ranks indicate that their cultures strive to equalize the distribution of power and demand justification for inequalities of power. Globally, however, countries vary greatly in PDI, (average PDI rank of 60; Clearly Cultural, 2012). One must consider the PDI rank when doing business with a given country in a certain region. For example, Mexican businesses hoping to successfully...
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...political and economic risks, thus they finalize to invest directly. The sequence of country entry and the reason behind it • Canada • France • Belgium • Spain • Germany • Greece • Hungary • Portugal • Czech Republic • Japan • Hong Kong M&S started with Canada and concluded with the Far East because they concentrate in regions with high incomes, solid infrastructure, large middle class, low political risk and con-sider very important the use of English language. The company’s first step was opening its own stores and expanding through purchases in major economies, this is why Far East remained last. Modes of entry in various countries • Exporting • Franchising • Acquisitions • Sole ownership • Joint venture The possible reasons are: • Low political and economic risks • High purchasing power • Infrastructure • Unfamiliar with the culture and the political climate The country factors M&S seem to value M&S merchandised its stores to French lifestyle which clearly showed they valued France. The store had large sections of French wine and clothing than British imports. They also seemed to value US as they did not change the name of the US chain Brooks Brothers after buying for the loyal consumer base. They did not seem to value Canada as they assumed the economy and infrastructure of Canada was similar to UK which would lead to closing of their stores. Adaptation to M&S business model in different countries ...
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...Executive Summary This report reviews the status of the relationship between Canada and Egypt with particular emphasis on the factors that influence trade between them. The approach used is one of situational analysis by looking at how the relationship has been over the past ten years, the current situation, and what is expected in the next one decade. Main problem were also analyzed in this report which includes cultural issues affecting trade, mutual interests, education and the fact that mutual respect plays a pivotal role in allowing the relationship to flourish. These changes are revised over time to enable the international relations not to be affected by adverse global developments. Ensuring a stable state of political affairs in Egypt shall be imperative in ensuring the relations do not deteriorate. The training that Canada appropriates for Egyptian diplomats should be given more emphasis. Egyptian borders should be rendered impervious to the ISIS onslaught. Table of Contents Introduction 4 Issues Affecting Business Relations between Canada and Egypt 4 Mutual Respect, Mutual Benefit 4 Common Interests 4 Changes over the Past Decade 5 Disarmament 5 La Francophonie 5 Other Areas of Cooperation 6 2025 Outlook 6 La Francophonie 6 Cultural Exchange 6 Recommendations 7 Political Stability 7 Middle East Tensions 7 Conclusion 7 References 8 Appendix ...
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...order to adhere to the country’s many social and cultural rules. In order to succeed in any foreign industry, extensive research is required, possibly in the form of an ethnographic study. Biznes (Business) Consulting will give a presentation to the board of a Canadian construction company who is considering expansion into the Polish market. The report is designed to give the Canadian construction company a detailed assessment of the differing communication styles and business norms in Poland compared to those in the Canadian market. To begin this assessment of the Polish communication styles and examination of working norms, Biznes Consulting group will analyze how to conduct a business meeting in Poland. This will include the basic “do’s and don’ts”, business etiquette, time frames and dress or attire. Next a complete external and internal analysis will be presented. A STEEP analysis will be studied and human resource management for Poland will be discussed in detail. Following the external and internal analyses, an interpretation of the cultural norms in Canada vs Poland will be examined in the form of a cultural comparison. The cultural comparison is significant in determining family closeness, trust issues, motivation behind employees, issues related to leadership, motivation, group work, organizational culture, communication preferences, and negotiation style. Moreover, the management styles in both Poland and Canada will be contrasted. With the given information, Biznes...
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...styles and business norms vary from country to country. When a company tries to globalize their business and break into a foreign market, the firm must take many precautions in order to adhere to the country’s many social and cultural rules. In order to succeed in any foreign industry, extensive research is required, possibly in the form of an ethnographic study. Biznes (Business) Consulting will give a presentation to the board of a Canadian construction company who is considering expansion into the Polish market. The report is designed to give the Canadian construction company a detailed assessment of the differing communication styles and business norms in Poland compared to those in the Canadian market. To begin this assessment of the Polish communication styles and examination of working norms, Biznes Consulting group will analyze how to conduct a business meeting in Poland. This will include the basic “do’s and don’ts”, business etiquette, time frames and dress or attire. Next a complete external and internal analysis will be presented. A STEEP analysis will be studied and human resource management for Poland will be discussed in detail. Following the external and internal analyses, an interpretation of the cultural norms in Canada vs Poland will be...
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...3/15/2015 Lever Ltd. Group Case Study GROUP 5 Table of Contents Executive Summary 3 Situation Analysis 4 Environment 4 Economic Conditions & Trends 4 Cultural and Social Values & Trends 4 Political & Legal Issues 4 Summary of Environmental Opportunities & Threats 5 Implications for Strategy Development 5 Industry 5 Classification & Definition of Industry 5 Analysis of Existing Competitors 5 Analysis of Potential New Entrants 6 Analysis of Substitute Products 6 Analysis of Suppliers & Buyers 6 Summary of Industry Opportunities & Threats 7 Implications for Strategy Development 7 Organization 7 Objectives & Constraints 7 Financial Condition 8 Organizational Structure 8 Organizational Culture 9 Summary of the Firm’s Strengths & Weaknesses 9 Implications for Strategy Development 10 Marketing Strategy 10 Objectives & Constraints 10 Analysis of Sales, Profits & Market share 11 Analysis of Target Markets 11 Analysis of Marketing Mix Variables 12 Summary of the Marketing Strategy’s Strengths and Weaknesses 12 Implications for Strategy Development 12 Problems Found in Situation Analysis 13 Statement of Primary Problem 13 Evidence of Problem 13 Effects of Problem 13 Statement of Secondary Problem 13 Evidence of Problem 13 Effects of Problem 14 Strategic Alternatives for Solving Problems 14 Description of First Strategic Alternative 14 Benefits of First...
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