4

TH EDITION

Managing and Using Information Systems
A Strategic Approach

KERI E. PEARLSON
KP Partners

CAROL S. SAUNDERS
University of Central Florida

JOHN WILEY & SONS, INC.

To Yale & Hana To Rusty, Russell &Kristin

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Don Fowley Beth Lang Golub Lyle Curry Carly DeCandia Harry Nolan Kevin Murphy Patricia McFadden Lauren Sapira Pine Tree Composition

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Preface
Information technology and business are becoming inextricably interwoven. I don’t think anybody can talk meaningfully about one without the talking about the other.1 Bill Gates Microsoft I’m not hiring MBA students for the technology you learn while in school, but for your ability to learn