Premium Essay

Capitalizing on India's Demographic Advantage

In:

Submitted By Saulabu
Words 956
Pages 4
India’s population for the year 2011 has been marked as 1.21 billion. A huge one when compared to the other countries, except China, for sure. It has around 17.31% of the total world population and it wouldn’t surprise me if one out of every six person in the world is- an Indian. And if one ponders to the question- “what India is doing to stop it?” Then the answer is nothing but make the best use of it, or in other terms capitalising on its demographic advantage.

The concern about the size of India’s population has been shown by the intelligent right from the beginning of the present century but active interest in the study of population became pronounced only with the launch of planning for economic and social development after independence.

The First Five Year Plan, from the year 1951-56 duly recognized population as an important parameter which requires careful consideration i9n the planning of country’s development.

It has been credited to the never-ending poverty, floating illiteracy and falling mortality rate.

Though the overtly-populous country has been in the news continuously for a decade now, but it’s all for the right reasons, and especially for how it is taking on its economy to a higher level.

India has more than 50% of its population under the age of 25, and around 65% of its population under the age of 35.

With a whopping population growth rate, India will soon topple China, by the end of 2030.

Since its Independence, India has grown almost three times in its population.

The demographic developments in the BRICs over the next 10, 20, 30 years will vary greatly.

This will impact not only economic growth prospects, but also savings and investment behaviour and potentially – if somewhat difficult to quantify – financial market growth prospects.

India is demographically in a substantially more favourable position than China

Similar Documents

Premium Essay

Capitalizing

...Capitalizing On India's Demographic Advantage India’s population for the year 2011 has been marked as 1.21 billion. A huge one when compared to the other countries, except China, for sure. It has around 17.31% of the total world population and it wouldn’t surprise me if one out of every six person in the world is- an Indian. And if one ponders to the question- “what India is doing to stop it?” Then the answer is nothing but make the best use of it, or in other terms capitalising on its demographic advantage. The concern about the size of India’s population has been shown by the intelligent right from the beginning of the present century but active interest in the study of population became pronounced only with the launch of planning for economic and social development after independence. The First Five Year Plan, from the year 1951-56 duly recognized population as an important parameter which requires careful consideration i9n the planning of country’s development. It has been credited to the never-ending poverty, floating illiteracy and falling mortality rate. Though the overtly-populous country has been in the news continuously for a decade now, but it’s all for the right reasons, and especially for how it is taking on its economy to a higher level. India has more than 50% of its population under the age of 25, and around 65% of its population under the age of 35. With a whopping population growth rate, India will soon topple China, by the end of 2030. ...

Words: 347 - Pages: 2

Premium Essay

India's Demographic Dividend

...Capitalizing India’s demographic advantage Contents S.no | particular | Page no. | 1 | introduction | | 2 | Stricture of India’s workforce | | 3 | Possible Indian workforce structure by 2020 | | 4 | Comparison of India’s workforce with china china’s workforce | | 5 | Advantages of India’s Demographic Dividend * Cheap labor * Exporting labor force to other countries * Inflow of foreign currency * More Business Activities in Economy * No adverse impact of Recession in Economy * Contribution in Capital Formation * Contribution in Public Revenue * Other advantages of Indian demographic | | Introduction A HAPPY development in recent times has been the increasingly frequent talk about the positive side of our country. Since Independence, we have been generally witnessing only a series of negative cynical comments in the media. As Indians we must be the most self-critical set of people in the world, but this mindset seems to be changing. Among the positive talk has been the reference to India's demographic advantage. We are a billion strong — in the same class as China — and we also have an edge over China. Thirty seven (37) per cent of our population is in the 15-35 years age group against 25 per cent in China.This at a time when developed countries are having a declining population, most of which is becoming increasingly grey. The social security systems...

Words: 1707 - Pages: 7

Premium Essay

Real Estate Project

...illustration to reflect some concepts, facts and figures about Real Estate Industry. * * * Introduction * The Real Estate Sector in India The real estate sector in India is flourishing rapidly with a growth rate of 30 percent each year. About 80 percent of the real estate development in India has been in the field of residential housing. The remaining 20 percent of the real estate includes office, shopping malls, entertainment centers, hotels, multiplexes and hospitals. India’s booming outsourcing business industry and consumption-led growth are contributing significantly to its real estate growth. The outsourcing business houses including call centers, technical consultancy services, and medical transcription units and programming houses constituted around 10 million square feet of real estate growth in India till 2003. In last couple of years the share of commercial sector in the overall real estate growth has been more prominent. Considering the advantages...

Words: 3574 - Pages: 15

Free Essay

Research Proposal

...Research proposal of Project report on “Wealth management” Company: Ing Vysya bank ltd. * Objectives of Research 1. To study banking products and services 2. To study Wealth Management of ING Vysya Bank Ltd. 3. To propose different products for different kinds of customers as per their demographic characteristics. 4. To prepare a risk profile of customers. 5. To participate in promotional activities organise by bank. 6. To analyze whether Indian economic development is creating a broad and competitive wealth management market in India. 7. To discuss the factors that have acted as facilitators and obstructions for the growth of wealth management market in India. 8. From the above three objectives, to derive the potentiality and the future prospect of the wealth management industry in India. * Research Design During the tenure of the internship we are going to use Descriptive type of research design. Descriptive Research, also known as statistical research, describes data and characteristics about the population or phenomenon being studied. Descriptive research answers the questions who, what, where, and how…. Descriptive Research deals with everything that can be counted and studied. The description is used for frequencies, averages and other statistical calculations. Often the best approach, prior to write descriptive research, is to conduct a survey investigation. 1. What: I am going to meet existing customer...

Words: 1564 - Pages: 7

Free Essay

Textile Insdutries Guatemala and India

...patches, having many hills filled with people, except for the south coastal area and the vast northern lowlands of Petén department. Two mountain chains enter Guatemala from west to east, dividing the country into three major regions: the highlands, where the mountains are located; the Pacific coast, south of the mountains; and the Petén region, north of the mountains. All major cities are located in the highlands and Pacific coast regions; by comparison, Petén is sparsely populated. These three regions vary in climate, elevation, and landscape, providing dramatic contrasts between hot and humid tropical lowlands and colder and drier highland peaks. Volcán Tajumulco, at 4,220 meters, is the highest point in the Central American states. Demographics Guatemala is a country of youth; 70% of its population is less than thirty years old. The capital city, Guatemala, is located in the geographical heart of the country and is home to an average of 4.5 million inhabitants. Compared to other countries in the Central American region, Guatemala has the largest productive population percentage, by age group, and according to the projections by CELADE, by the year 2020, Guatemala will have the largest number of inhabitants in the productive...

Words: 4120 - Pages: 17

Premium Essay

Medscape

...Running head: MEDSCAPE INDIA INC. Medscape India Inc. Mohinder Deol Baker College International Business BUS401 Mary Stuart-Linthwaite August 11, 2008 Table of Contents Abstract …………………………………………………………………………..3 Introductory Section……………………………………………………………...4 Purpose of Study........................................................................................6 Limitations of Study……………………………………………………...6 Definition of Terms………………………………………………………7 Review of Literature……………………………………………………………...7 Discussion..............................................................................................................13 Review of Findings……………………………………………………….13 Interpretation/Analysis of Findings………………………………………18 Summary and Conclusions……………………………………………………….27 References.......................................................................................................…...30 Abstract Medical tourism, where patients travel overseas for operations, has grown rapidly in the past decade. High costs and long waiting lists at home, new technology and skills in destination countries alongside reduced transport costs and Internet marketing have all played a role. With the best infrastructure and medical facilities, comparable with any of the western countries, accompanied with the most competitive prices, treatment can be done in India at the lowest charges. The research suggests...

Words: 8561 - Pages: 35

Premium Essay

Medsape

...Running head: MEDSCAPE INDIA INC. Medscape India Inc. International Business BUS401 Table of Contents Abstract …………………………………………………………………………..3 Introductory Section……………………………………………………………...4 Purpose of Study........................................................................................6 Limitations of Study……………………………………………………...6 Definition of Terms………………………………………………………7 Review of Literature……………………………………………………………...7 Discussion..............................................................................................................13 Review of Findings……………………………………………………….13 Interpretation/Analysis of Findings………………………………………18 Summary and Conclusions……………………………………………………….27 References.......................................................................................................…...30 Abstract Medical tourism, where patients travel overseas for operations, has grown rapidly in the past decade. High costs and long waiting lists at home, new technology and skills in destination countries alongside reduced transport costs and Internet marketing have all played a role. With the best infrastructure and medical facilities, comparable with any of the western countries, accompanied with the most competitive prices, treatment can be done in India at the lowest charges. The research suggests that India represents the most potential as a medical tourism...

Words: 8551 - Pages: 35

Free Essay

Employer Branding

... West Bengal Universit y of Technology, Ko lkota  skd_hooghly@yahoo.co.in  ABSTRACT  Emplo yer  branding  is  defined  as  a  targeted  long­term  strategy  to  manage  awareness  and  perceptions  o f  emplo yees,  potential  emplo yees  and  related  stakeho lders  wit h  regards  to  a  particular  firm (Sullivian, 2004). This includes direct and  indirect experiences of dealing wit h the  firm.  Like  actual  product  branding,  organizat ions  have  started  to  invest  emplo yer  branding  as  emplo yees  are  the  internal  customers  of  the  firm.  The  emplo yer  brand  builds  an  image  confirming  the  organizat ion  as  a  good  place  to  work.  Today,  an  effect ive  emplo yer  brand  is  essent ial  for  compet it ive  advantage.  Wit h  the  liberalizat ion  of  the  Indian  econo my  in  1991  and  subsequent  economic  reforms,  Indian  co mpanies  are  becoming  internat ionally  strategic  to  utilize  the emplo yer  brand to  attract and retain  talent  which  leads  to  expand  and growth of  the business.  This  paper  gives  some  concept  on  emplo yer  branding  and  also  to  examine  how  India n  organizat ions  with  a  posit ive  corporate  reputation  can  attract  and  retain  emplo yees.  It  also  focusses  to  explain  the  importance,  applicabilit y,   outcome  and  creat ing  an  effect ive  emplo yer  branding strategy o f Indian companies.  Key words:  Emplo yer branding, Branding, Indian corporation,  1. Introduction and significance of employer branding in modern...

Words: 5512 - Pages: 23

Premium Essay

Mhgjgjg

...INTRODUCTION Theory & Concept “A business has two – and only two – basic functions: marketing and innovation.” -Peter Drucker The rapid pace of change and intense competitive pressure in today’s marketplace demand that brands continuously innovate and reinvent themselves to maintain their relevance and market position. In this context, brand repositioning and other revitalization strategies have become a business imperative for battling brand erosion. The appeal of brand repositioning is further heightened by the rising costs and high risk associated with launching a new brand. Brand repositioning has received little attention in the marketing literature and has mostly been treated as a variation of brand positioning. Biel, for example, has defined brand positioning as “building (or rebuilding) an image for a brand”. The goal of positioning and repositioning strategies relates to the management of consumers’ perceptions. However, positioning focuses on the creation of band association – consumers’ perceptions of the attributes that differentiate the brand from competitive offers – while repositioning also implies managing existing brand associations. The unique challenge of a repositioning strategy thus lies in rejuvenating the brand image to make it relevant in an evolving environment, while honoring the brand equity heritage. Repositioning can be required as the market changes and new opportunities occur. Through repositioning the company can reach customers they...

Words: 8652 - Pages: 35

Free Essay

Godrej Market Study

...SYNOPSIS The SIP titled, To study The Market Share of Godrej in providing Conferencing Solutions with other Companies in BHOPAL’. The main objective of the study was to know how the of Godrej sale perceive in Bhopal City. Customers are satisfied with the services provided by Godrej and also to identify the factors affecting the preferences of the customers. The other objective of this report is to know the needs and wants, buying behavior of the customers toward their products. As a part of my study I covered most of the Area in Govindpura Industrial area. There are 50 Dealers which are surveyed by me in a given time of period of 45 Days. The sampling technique used for this study was simple random sampling and the sample size was 50. The tool which I used to analysis the data was simple average method and the data’s where put in tabular form as well as in chart form also. In that manner we prepared a questionnaire of 17 questions which reflects all the aspects of our report. Executive Summary The project deals with finding out the demand and trend of Godrej’s Conferencing solutions in Bhopal. The project was limited to corporate offices only. The project focused in answering 6 basic questions. ❖ Overall demand of Conferencing solutions. ❖ Godrej’s current market share in this segment. ❖ Strengths and weakness of Godrej Conferencing solutions. ❖ Resolve, what factors Godrej Prima division needs to ponder on to increase its market...

Words: 9250 - Pages: 37

Free Essay

Telecom Industry

...Page no. | Acknowledgement | 04 | Executive summary | 05 | Introduction about Telecom Industry | 06 | History | 07 | Global Scenario | 08 | National Scenario | 09 | Demographic characteristic | 10 | Market size, Trends & Players | 11 | Telecom turn over/ Subscribers | 12 | Opportunities /Competitive landscape | 13 | Porters generic strategy | 14 | Progress /Acquiring Subscribers | 15 | Rural India | 15 | Government Initiatives / MVAS | 16 | VAS | 18 | Mobile VAS in Rural Market | 19 | Access Device /3G Handset | 20 | Key trends in Telecom Industry | 21 | Inhibitors | 22 | MNP Implementation Globally | 24 | Wimax Vs. 3G | 26 | Mobile virtual network operator | 27 | Regulation for MVN O / IPTV | 28 | Companies overview | 29 | 4P’s Analysis | 43 | Advertisement | 44 | Industry updates | 46 | Major challenges for Mergers | 49 | FDI Investment in Telecom sector | 50 | Outsourcing by Telecom company | 51 | Future Trends | 53 | 4G Technology | 56 | Conclusion/ References | 56 | This project work would never have been an achievable task, had we not been under the great shelter of guidance of respected Professor Mukta Rae. Her simplified teaching technique based on examples has helped us gain more understanding of the subject. The very essence of the project work is the linguistic precision which has an impact of conveying more details in least possible words. An ample use of various reference readings has been...

Words: 11612 - Pages: 47

Premium Essay

Restaurant Business

...Restaurant Industry in India - Trends and Opportunities Restaurant Industry in India - Trends and Opportunities HVS International (India), Mr. Navjit Ahluwalia, Associate Director and Mr. Dushyant Singh, Consulting & Valuation Analyst Research, Report Writing Mr. Shyam Suri, Secretary General, FHRAI Editing, Report Fianlisation Mr. Pooran Chandra Pandey, Assistant Secretary General (Research), FHRAI Hotel Questionnaire & Co-ordination Mr. Raj Rajeshwar Sharma, Computer Data Assistant Design, Graphics, Pre-press & DTP Printed by : Published in April 2004 by: Secretary General, Federation of Hotel & Restaurant Associations of India B-82, 8th Floor, Himalaya House, 23 Kasturba Gandhi Marg, New Delhi - 110 001 Phones : (011) 23318781, 23318782, 23322634, 23322647, 23323770 Fax : (011) 23322645 E-Mail : fhrai@vsnl.com Website : www.fhrai.com © Federation of Hotel & Restaurant Associations of India (FHRAI), 2004 Price: One copy free to concerned FHRAI members. (Additional copies at Rs. 400.00 for FHRAI members and Rs.600.00 for Non-Members.) US$50.00 for foreign dispatches 2 Contents Table of Contents 1. 2. 3. Executive Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .7 Background Scenario and Numbers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11 Analysis of Questionnaire Responses 3.1 General . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ....

Words: 28190 - Pages: 113

Premium Essay

Arvind

...Restaurant Industry in India - Trends and Opportunities Restaurant Industry in India - Trends and Opportunities HVS International (India), Mr. Navjit Ahluwalia, Associate Director and Mr. Dushyant Singh, Consulting & Valuation Analyst Research, Report Writing Mr. Shyam Suri, Secretary General, FHRAI Editing, Report Fianlisation Mr. Pooran Chandra Pandey, Assistant Secretary General (Research), FHRAI Hotel Questionnaire & Co-ordination Mr. Raj Rajeshwar Sharma, Computer Data Assistant Design, Graphics, Pre-press & DTP Printed by : Published in April 2004 by: Secretary General, Federation of Hotel & Restaurant Associations of India B-82, 8th Floor, Himalaya House, 23 Kasturba Gandhi Marg, New Delhi - 110 001 Phones : (011) 23318781, 23318782, 23322634, 23322647, 23323770 Fax : (011) 23322645 E-Mail : fhrai@vsnl.com Website : www.fhrai.com © Federation of Hotel & Restaurant Associations of India (FHRAI), 2004 Price: One copy free to concerned FHRAI members. (Additional copies at Rs. 400.00 for FHRAI members and Rs.600.00 for Non-Members.) US$50.00 for foreign dispatches 2 Contents Table of Contents 1. 2. 3. Executive Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .7 Background Scenario and Numbers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11 Analysis of Questionnaire Responses 3.1 General . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ....

Words: 28190 - Pages: 113

Premium Essay

Market Survey on Red of Coca Cola

...“MARKET SURVEY OF RIGHT EXECUTION FOR COCA COLA“ PROJECT REPORT 2009 Submitted for the partial fulfillment of the requirement for the award Of MASTER OF BUSINESS ADMINISTRATION SUBMITTED BY NITIN TYAGI 0823170410 UNDER THE SUPERVISION OF External: Mr. Alok Agarawal (Area Sales Manager) Internal: Mr. Neeraj Kumar (Lecturer) Department of Management R.D.ENGINEERING COLLEGE, DUHAI, GHAZIABAD 1 DECLARATION I here by declare that this project report prepared in lieu of a compulsory paper for the partial fulfillment of Management of Business Administration (HR and Marketing) is my original work which I have submitted in Coca Cola to my guide Mr. Neeraj Kumar. No part of it has been submitted to any other university or organization. All the information and data in my project are authentic to the best of my knowledge and taken from reliable sources. Nitin Tyagi 2 ACKNOWLEDGEMENT Survey is the team project, while my name is on the cover page of this project, literally many of people have contributed to this summer training Project report. Every work requires a commitment but this commitment goes in rain when there is no guidance. I am extremely thankful to Mr. SAMEER MANDAL (Sr. Sales Executive) under whose able guidance I have worked on this survey & for his willing and every available cooperation through out the project. Last but not the least; I acknowledge with thanks the valuable suggestions of Mr. Sandeep Yadav & all my friends and all of my wishers...

Words: 15642 - Pages: 63

Premium Essay

Other Topics

...Restaurant Industry in India - Trends and Opportunities Restaurant Industry in India - Trends and Opportunities HVS International (India), Mr. Navjit Ahluwalia, Associate Director and Mr. Dushyant Singh, Consulting & Valuation Analyst Research, Report Writing Mr. Shyam Suri, Secretary General, FHRAI Editing, Report Fianlisation Mr. Pooran Chandra Pandey, Assistant Secretary General (Research), FHRAI Hotel Questionnaire & Co-ordination Mr. Raj Rajeshwar Sharma, Computer Data Assistant Design, Graphics, Pre-press & DTP Printed by : Published in April 2004 by: Secretary General, Federation of Hotel & Restaurant Associations of India B-82, 8th Floor, Himalaya House, 23 Kasturba Gandhi Marg, New Delhi - 110 001 Phones : (011) 23318781, 23318782, 23322634, 23322647, 23323770 Fax : (011) 23322645 E-Mail : fhrai@vsnl.com Website : www.fhrai.com © Federation of Hotel & Restaurant Associations of India (FHRAI), 2004 Price: One copy free to concerned FHRAI members. (Additional copies at Rs. 400.00 for FHRAI members and Rs.600.00 for Non-Members.) US$50.00 for foreign dispatches 2 Contents Table of Contents 1. 2. 3. Executive Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .7 Background Scenario and Numbers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11 Analysis of Questionnaire Responses 3.1 General . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ....

Words: 28190 - Pages: 113