• Stevie talks about how cartoons have become violent and addictive to children and also how they have hidden adult subliminal messages to allow for parents to enjoy the cartoons along with their children.
• Three major effects that have been proven by psychological research caused by children seeing violence on television are: the child may become less sensitive to the pain and suffering of others, children who watch violence do not fear violence nor are they bothered by violence in general, and the children are more likely to become aggressive or use harmful actions towards others.
• "The April 2004 issue of the medical journal Pediatrics published a study done by Children’s Hospital and Regional Medical Center of Seattle, Washington. The study revealed that children who watched three to four hours of television daily had a 30 to 40 percent greater risk of developing attention deficit disorder than children who did not watch television."
• cartoons set a false reality for children by cartoon characters being invincible. It talks about instances such as the how Wile E. Coyote in episodes of 'Loony Toons' can fall off a cliff and walk away without even a scratch. Incidents like this make children think that they too can do these things without being hurt, when in reality they can not. Having this false sense of reality increases the risk of child safety. “For every hour of TV viewed per day, the risk of injury rose by about 34% in the children studied.”
• Wilcox talks about how easily influenced children are because they are still learning control of their minds and bodies. Due to this fact, they are likely to imitate what they see on the shows that they watch for they see it as normal . Wilcox stresses that it is very important for parents to monitor what their children watch to avoid violent behaviors.
• visual and auditory subliminal messages found in different cartoons.