...XXXX Case Analysis 1- Apple Computer NETW-583 7/12/15 Apple’s greatest achievement could be defined not as its comeback from the precipice of bankruptcy but as the indelible mark it has left on the technological landscape and online business. Design is high on this list of legacy achievements. Apple products share a minimalist architecture that is unique, user friendly and instantly recognizable. Due to the degree of this branding by design, Apple has even taken Samsung to court over what they deemed to be infringement over the look and feel of their iPhone (Robertson, 2015). Apple has also influence how users interface technology by with touch sensitive surfaces. With the arrival of the first iPhone, a new standard of tapping and moving a fingertip along a screen to select menus, scroll through documents, or magnifying viewing space was introduced (Tynan, 2015). Apple rolled out a continuous stream of stream of products that created entire new IT categories of product lines with the iPhone, iPod, iPad, and are now continuing to incorporate their products into everyday accessories such as watches to further imbed themselves into the daily lives of the masses. Apple has also altered music by changing the way that it is bought and sold through the creation of iTunes. Hollywood was the next stop as Apple brought movies and TV shows to all manner of handheld devices and helped to assist with legitimizing streaming services (Tynan, 2015). Not all of Apple’s attempts have...
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...Apple's biggest successes and failures? Describe why. I believe Apple's biggest success was the beginning or Apple's initial offer Apple I in 1976, this was mostly a prototype since there where only around 200 Apple I computers produced; they were all hand-built by Apple co-founder Steve Wozniak. While Steve Jobs handled the distribution and marketing of the Apple I, he was responsible for devising clever advertising tag-line: "Byte into an Apple." That was the beginning of Apple's innovating strategy, first out the door with the interactive graphical microcomputer, that Steve Jobs used to build upon, trough successes and failures. To Steve Wozniak it was about the product, reducing cost, simplicity, etc., but to Steve Jobs it was about to embark on building Apple computer corporation, a culture, a vision, at each reiteration he would discover a new principle of innovation, but I believe he would not truly understand that, until some twenty four plus years later, it will be interesting to see whether Tim Cook the new COO of Apple, keeps Apple on course, on the vision. Now, let's look at some of Apple's important success, like Mac OS X, server version was introduced in 1999, while the desktop version was introduced in 2001. Then there was iTunes, this was the BIG one, truly a innovative idea that would put Apple over the top (regardless that Apple is proprietary in nature), as one of the innovating companies, along with the iPod, also introduced in 2001, the iPod offered consumers...
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...1. What were some of Apple’s biggest successes and failures? Describe why. iTunes was announced in January 2001 as an all-in-one digital music program. iTunes immediately made an impact on a dying music industry as it brought a different approach to how consumers purchase music. The music consumer industry had been going through a change in how music was being used in terms of devices. Consumers were utilizing digital technology devices to download songs instead of using CD's. iTunes was a way for consumers to personalize their music experience within a downloadable software application. iTunes allows users to download MP3, use Internet Radio, write CD's and purchase songs from their favorite artists at a low cost of $.99. iTunes announcement also sparked the cloud revolution. Apple's iOS App Store was launched in July 2008 as a tool for consumers to use to download applications for their smart phones or smart devices. Apple announced a milestone in July 2011 in that it had reached it 15 billionth download of more than 500,000 applications. The App Store has become the cornerstone of the iPhones success. The App Stores success is driving the markets in that it’s creating new markets for software developers. Their biggest success of Apple is bringing back the late Steve Jobs. Without Jobs, Apple would be a thing of the past. Jobs came back to Apple in July 1997 as the interim CEO after Apple had posted a $1 billion loss in revenues and stock was trading at...
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...1 System analyst requires degrees in computer science and information technology (IT). Basic understanding of computer, math and critical thinking is also required for entry-level jobs. Good communication skills are also required so they can communicate better with co-workers and understand the software they need to perform their daily task. System analyst should have a very clear understanding of business process. Because big part of system analyst job is to choose a right software and program so the business can keep running smoothly. Lack of business knowledge can cause a system analyst to select a software that irrelevant or in other words useless to the business. So in conclusion, It is really important for a system analyst to know the business processes. 2 Many companies have switched to agile project management, because it’s more flexible. It allows team member to work together and adjust tasks as they proceed towards the project. It gives the team members advantage to make necessary change in time so they can successfully deliver the project on right time and budget. Traditional management is more suited for organization where all the detail planning is upfront for the project and adjustment are not likely to be made in future. For example, in construction firms, all the detail planning for the new building is done from the start and everything is done accordingly thereafter. However in some industries where technology is the big part of the organization...
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...5/28/2014 Apple Ife Matrix Analysis - Research Papers - Alexpadron MOZHISH1 UPGRADE Get Access to over 1,709,571 More Essays. Upgrade Your Account Now. RESEARCH DOCUMENTS BOOK NOTES AP NOTES Home » Miscellaneous Apple Ife Matrix Analysis By alexpadron | March 2008 Add to Library (0) Download Print Report this Essay Page 1 of 1 Apple IFE Matrix Analysis It was pretty surprising to me to find that all the different groups came up with fairly similar ratings in their IFE matrix for Apple Inc. My group, management, had the second highest rating at a 2.78 and I felt that we were fairly critical of the different strengths and weaknesses for the company. The groups that pertained to a more financial aspect like finance and accounting seemed to have lower scores, which were not as far above the average for utilization of resources internally. This seems interesting because many companies use resources outside their company to assist them in correcting financial problems. Also, there were a few strengths and weaknesses that every group mentioned in their matrix and they were: Steve Jobs leaving and then returning(W), large increase in inventory(W), products are globalized(S). It was interesting to see that Steve Jobs leaving and then returning was on everyone groups list because with out him these last few years Apple Inc. would probably not be where it is at today. The only downside to this is that there seems to be this great dependency on one person in...
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...Case Analysis, Apple Inc. 1 Case Analysis, Apple Inc. 1 of 4 Case Analysis, Apple Inc. 2 This case analysis is written to analyze the topic of Strategic Management and answering the question of why it is critical to the success of an organization in meeting its goals and mission. This analysis will address the major issues surrounding the organization or individuals involved with the organization, will identify alternate courses of action to address the issues identified with a decision/recommendation for action. Once called Apple Computer and historically know for its Macintosh personal computers (PC) line, Apple Computer dropped the latter part of its name in 2007 and became Apple, Inc. Even though non-PC product lines drove the majority of Apple’s financial performance there still seemed to be no real change in the company’s strategic profile. There were several thousand people that were laid off and by lying off employees to try and fix their financial issues, could have been a portion of the problem (Yoffie & Slind, 2008). Jobs are what contribute to a company’s effectiveness. If the jobs had been retained and management had attempted to find new ways of conducting business to survive by being innovative, Apple, Inc. may have witnessed success earlier (Mello, 2011, pp 112-115). Steve Jobs, Steve Wozniak, and John Sculley came on board and made great strides towards increase in effective marketing, partnering with other companies and joint ventures...
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...2015-03-16 Case Assignment & Guiding Questions for Case Analysis Prof. Park Strategic Management Course Requirements & Grading Attendance/Class Contribution Mid-term(in class) Real Case Analysis (Final Group Project) * replace the final exam * Adjusted by peer evaluation Case Report and Presentation (Group Project) * Adjusted by peer evaluation 20% 30% 35% 15% Total 100% 1 2015-03-16 Case Report and Presentation (Group Project) • We will discuss around 10 business cases in this class. • Teams will be assigned to analyze the case and present the results in class. • For your analysis, there will be guideline questions to discuss. • Presentation time: around 15-20 minutes • # of presenters: one or two students • Each team need to bring 2‐3 questions and lead class discussion. (After your analysis, you may have some questions that you want to share with classmates) List of Cases and Presentation Schedule Case Related Topics Presentation Day 4th Week(Mar 23) 5th Week(Mar 30) Smartphone War b/w 1 Samsung and Apple 2/3 Apple 2010 4 Costco 5-Forces model Internal analysis Differentiation Strategy Cost Leadership 6th Week(Apr 6) 8th Week(Apr 20 or 21) 9th Week(Apr 27) 10th Week(May 4) 11th Week(May 11) 12th Week(May 18) 13th Week(May 26) 13th Week(May 26) 5 The Walt Disney Company Corporate-level Strategy 6 Samsung Sony JVC 7 Daimler Chrysler 8 Two‐Sided Markets 9 10 Strategic Alliance M&A Platform Open Innovation Open Innovation P&G's...
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...Strategic Management Apple & Nokia Case Analysis 1. Table of Contents 1.0 EXECUTIVE SUMMARY OF APPLE AND NOKIA CASE 2 2.0 QUESTION 1 3 2.1 Competitive analysis of Apple and Nokia – who is stronger? 3 2.1.1 Competitive Analysis 3 2.1.1.1 SWOT Analysis 5 1.1.1 Strengths of Apple 6 2.1.1.2 Value Chain Analysis 9 2.1.1.3 Resourced Base View Tool 11 3.0 QUESTION 2 14 3.1 PESTEL analysis tool 15 3.2 Porter’s Five Forces 17 3.3 The Implications for Strategic Development are; 21 4.0 QUESTION 3 21 4.1 Critical Analysis Lessons from Apple’s risky but profitable strategy 21 5.0 REFERENCE: 23 1.0 EXECUTIVE SUMMARY OF APPLE AND NOKIA CASE Apple chalked some initial success with its invention of the Macintosh (Mac) computer but with the introduction of the Windows 1.0 from its rival company (Microsoft), it was faced with a threat in the industry. Their earlier strategic decision of not cooperating with rivals in the industry was seen as a weakness which Microsoft capitalized on to make their software available to other computer manufacturers for a license fee. Apple, diversifying into a new market (mobile telephone industry) with the introduction of user friendly products sought industry cooperation when it came to the launch of subsequent products including the iPod and iPhone. This strategic decision was inspired by its past...
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...Name Course Instructor Date Situation Analysis 1 Key objectives 1 Competition 2 Current performance 2 Cultural and structural issues 2 Organizational resources 3 Environmental analysis 3 Political Analysis 3 Economic Analysis 3 Social Analysis 3 Technological Analysis 4 SWOT Analysis 4 Strengths 4 Weaknesses 4 Opportunities 5 Threats 5 Marketing process 5 Marketing mix 5 Products 5 Distribution Strategy 6 Promotion Strategy 6 Integrated Marketing Strategies 7 Situation Analysis Key objectives Apple was voted the general victor of the 2012 CMO Survey Award for Marketing Excellence. Apple has been chosen as the victor or co-champ for five back to back years by the example of top advertisers. Apple's unique points: 1. Empathy – Apple comprehends the needs of their customer superior to other organizations. 2. Focus – keeping in mind the end goal to benefit a vocation of the things the company chooses to do, Apple pans to dispose of the majority of the irrelevant opportunities 3. Impute –Apple may have the best item, the most elevated quality, the most helpful programming, and so forth; the company displays its product in an imaginative, proficient way to ascribe the coveted qualities ("Corporate Goals And Objectives For Global Final Paper- Apple Inc."). Competition Apple is being led by Samsung as purchasers are requesting telephones with bigger screens at less expensive costs. Indeed, even with the presentation of iPhone...
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...Apple Analysis Executive Summary In week 8 of AMBA 640, we will be analyzing the Apple case located in chapter one of Management Information Systems: Business Driven MIS Inc from an information systems management perspective. Our analysis will look at some of the common tools used to analyze competitive intelligence such as Porter’s Five Forces Model, the three generic strategies for choosing a business focus and the value chain analysis. We will also discuss why and how data, information, business intelligence and knowledge are important to Apple. This analysis will also include how Apple identified areas where it achieved a competitive advantage using management information systems and why competitive advantages are temporary. Introduction Apple was launched April 1, 1976 by Steve Jobs, Ronald Wayne and Steve Wozniak and is considered to be one of the most innovative technologies companies in the world. The company is responsible for products and services such as the Macintosh desktop and laptop computers, iTunes, iPod, iPhone, iTouch, iPad, Apple TV, and iCloud. Apple also develops its own software to run on its computers, its philosophy “has always been to create products that consumers find easy to use and marry innovative technology to work productivity and personal entertainment” (Mallin & Finkle, p.49, 2011). This accomplished company faces constant challenges from a competitive market to a technology lifecycle that is continuously being shortened and thus must...
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...APPLE INC. FINANCIAL ANALYSIS REPORT Apple, Inc. Financial Analysis Report Ricardo Figueroa DeVry University BUSN412 Case Study Instructor David Mozinski May 27, 2013 Case Study Report Outline and Grading Guide (150 points) COMPANY NAME/WEBSITE/INDUSTRY Apple, Inc., http://www.apple.com/about/, Electronic Equipment BACKGROUND/HISTORY The company began as “Apple Computer” by Steve Jobs and Steve Wozniak. They were college dropouts. The company almost went bankrupt in 1996 even though they had a strong brand, rapid growth, and high profit late in the 1980s. Jobs then went to work and transformed “Apple Computers” into “Apple Inc.” with innovative and technologically sophisticated non-PC products in the 2000’s. By 2010, the company also viewed itself as a “mobile device company.” Apple became the fourth-largest PC vendor in the US market. Through multi-million dollar campaigns, such as successful “Think Different” ads and catch slogans, Apple promoted itself as a hip alternative to other computer brands. It also highlighted its computers as the world’s “greenest lineup of notebooks.” The goal of Apple is to differentiate its products amid intense competition in the personal computer and mobile device industry. SWOT ANALYSIS Strengths | 1. Pioneer of innovative and high-tech quality products like iPod, iPhone, iPad, and Mac 2. Globally recognized brand name 3. Large segment of loyal customers of “Apple culture” 4. Strong Research and Development...
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...Apple Analysis Executive Summary In week 8 of AMBA 640, we will be analyzing the Apple case located in chapter one of Management Information Systems: Business Driven MIS Inc from an information systems management perspective. Our analysis will look at some of the common tools used to analyze competitive intelligence such as Porter’s Five Forces Model, the three generic strategies for choosing a business focus and the value chain analysis. We will also discuss why and how data, information, business intelligence and knowledge are important to Apple. This analysis will also include how Apple identified areas where it achieved a competitive advantage using management information systems and why competitive advantages are temporary. Introduction Apple was launched April 1, 1976 by Steve Jobs, Ronald Wayne and Steve Wozniak and is considered to be one of the most innovative technologies companies in the world. The company is responsible for products and services such as the Macintosh desktop and laptop computers, iTunes, iPod, iPhone, iTouch, iPad, Apple TV, and iCloud. Apple also develops its own software to run on its computers, its philosophy “has always been to create products that consumers find easy to use and marry innovative technology to work productivity and personal entertainment” (Mallin & Finkle, p.49, 2011). This accomplished company faces constant challenges from a competitive market to a technology lifecycle that is continuously being shortened and thus must...
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...UNIVERSITY OF AGDER | Term Paper - Apple | ORG 409-1, INTERNATIONAL MANAGEMENT | Ole Erik H. Larsen 25.09.2015 | Innhold 1 INTRODUCTION 1 2 COMPETITIVE ADVANTAGE 2 3 PORTER´S STRATEGIC GROUPS 3 4 SWOT - ANALYSIS 5 5 CONCLUSION/REVIEWS 6 5.1 Future research 7 6 SOURCES 8 6.1 Guidebook 8 6.2 Internet 8 6.3 Pictures: 8 1 INTRODUCTION Apple is an American multinational technology company that constantly designs, develop and sells consumer electronics, online services, computer software and personal computers. Its best known products are the Mac line of computers, the iPhone smartphone, iPad tablet computer, and the Apple Watch smartwatch. Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne on April 1, 1976, to develop and sell personal computers. By revenue Apple is the second-largest information technology company in the world, after Samsung Electronics. On November 25, 2014 in addition to being the largest publicly traded corporation in the world by market capitalization, Apple became the first U.S. company to be valued at over US$700 billion. As of March 2015, Apple employs 98.000 permanent full-time employees, maintains 453 retail stores in sixteen countries, and operates the online Apple store and iTunes Store. ITunes are otherwise the world’s largest music retailer. Apple has in recent years enjoyed an outstanding success in technology, and the company has grown to become one of the most valuable brands in the world...
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...Executive Summary In week 8 of AMBA 640, we will be analyzing the Apple case located in chapter one of Management Information Systems: Business Driven MIS Inc from an information systems management perspective. Our analysis will look at some of the common tools used to analyze competitive intelligence such as Porter’s Five Forces Model, the three generic strategies for choosing a business focus and the value chain analysis. We will also discuss why and how data, information, business intelligence and knowledge are important to Apple. This analysis will also include how Apple identified areas where it achieved a competitive advantage using management information systems and why competitive advantages are temporary. Introduction Apple was launched April 1, 1976 by Steve Jobs, Ronald Wayne and Steve Wozniak and is considered to be one of the most innovative technologies companies in the world. The company is responsible for products and services such as the Macintosh desktop and laptop computers, iTunes, iPod, iPhone, iTouch, iPad, Apple TV, and iCloud. Apple also develops its own software to run on its computers, its philosophy “has always been to create products that consumers find easy to use and marry innovative technology to work productivity and personal entertainment” (Mallin & Finkle, p.49, 2011). This accomplished company faces constant challenges from a competitive market to a technology lifecycle that is continuously being shortened and thus must make...
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...Case Analysis and Methodology Principles of Management (MGMT1120) Contents: 1. What is a business case? 2. Why use cases? 3. Is there an analysis framework to follow? 4. Case Analysis Model a. Problem Identification b. Environmental Analysis c. Creative/Practical Strategic Alternatives d. Decision Criteria e. Select Appropriate Alternative/New Strategy(s) f. Develop an implementation plan 5. Evaluate the results 1|P age 14 1. What is a business case? A business case is a “story” or “narrative” describing a problem or problems in an organization. The organization can be a profit, not-for-profit, or public sector organization. All organizations experience business problems which management must solve. Cases have been written on such organizations as Apple, Microsoft, Y.M.C.A and Royal Bank. Examples of cases are end of each chapter of your text. The “story” or “narrative” often contains additional information which gives insights into the causes of the problems. Sometimes, the case will actually propose possible alternative solutions to solving the problem. Many cases are written from the viewpoint of the manager/leader that recognizes the problem and is under pressure to find a solution. 2. Why use cases? At the JR Shaw School of Business, we take an applied approach to learning. As a student, you learn concepts/models and theories that are simplified representations of the “real world”. While it is not possible to illustrate real world issues...
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