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Case Study Analysis: Starbucks: Hr Practices Help Focus on the Brew, Weather the Recession, and Prepare for Growth

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Submitted By shirlyne
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Starbucks is one of the worldwide well-known multinational companies which are specializing in café business. Aside from the extraordinary coffee, Starbucks has made business out of the human connections, community involvement and the celebration culture. Employees at Starbucks described as an important asset of the company and they are important for the company’s growth. Starbucks use its Human Resources policies and practices as a strategy to gain competitive advantage within the international market and the retail industry. Through the enough implementation from Human Resource Management, it helps to attract and develop and retain committed employees. The greatest growth and positive results that Starbucks had achieved is due to the hardship and contribution of their employees. Effective of human resource management can eventually help to improve company performance. According to the given case study provided, there are some elements which Starbucks are more concern in handling their employees in order to success in their business. Benefits of the employees is the main element that be concerned by Starbucks. Starbucks treat their employees as their family members. They provide their employees a very comfort and supportive work atmosphere. Company treats their employees well by provide them with high level of benefits which including the part timers as well, this is to gain the loyalty from the employees to continue contribute their support to the company. All the attractive benefits which offer by the company can attract the employees to continue stay with the company in a long term period. Apart of offer their employees an attractive wages, Starbucks also offer comprehensive health benefits, vacations, and 401k retirement plan. Besides, it also enable them to competitive advantage upon the others companies and to increase job satisfaction of employees.

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