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Change Leadership

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Final Proposal

1.Introduction

The purpose of this Final Proposal is to analyze the situation around JSC «YXY», to identify the internal and external problems become the triggers of the organizational decision to implement the change. To provide the organization with the diagnosis of factors contributing to change implementation. To determine the groups of stakeholders involved in change process, their interests in relation of this process and predict their behaviour, fears and concerns. We should emphasize the role of leadership, to define the challenging aspects causing the resistance to change, and to offer the methods of its reduction and overcoming. Finally, we will provide the organization with transformation model and give recommendations in order to succeed the people buy-in during the change preparation and implementation process.

2.Background to the Situation of Change

(A) Organizational internal problems
JSC «YXY» , the regional retailing company and distributor whose results have been in decline for 2 years, needs for significant change.
The organization has faced the following problems and issues:
Main problems and issues:
-High rate of personnel turnover.
-Low material interest of stuff in sales results. The personnel has no clear sense of responsibility allocation within the company and does not understand for whom to appeal to settle the current issues.
-Ongoing decline in profitability as a result of the existing management system which does not provide the effective tools to prevent the negative results. Lack of feedback analysis.
-Conflict situations frequently occur as a result of contradiction in administrative and functional structure of the organization.
-Low interaction rate between departments and branches. Existence of zones of irresponsibility and repetition.
-Depressive atmosphere and lack of proper collaboration.

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