...Forever 21, Inc. Private Apparel Founded 1984 Headquarters Los Angeles, California[1] Number of locations 480 (2011) Key people Do Won Chang Founder & CEO Jin Sook Chang Chief Merchandising Officer Linda Chang Chief Marketing Officer Esther Chang Chief Visual Officer Products Clothing, Accessories Revenue increase US$2.6 billion Total assets $1.40 billion Employees 27,228 Forever 21 is an American chain of clothing retailers with branches in major cities in the United States, Puerto Rico, Canada, Europe, Asia, Latin America, and the Middle East that offers trendy clothing and accessories for young women, men, and girls at low, affordable prices. Forever 21's marketing image is based around made-in-the-USA merchandise produced in California, however most product pages indicate items are imported. It sources its designs from hundreds of Southern California suppliers. Forever 21’s merchandise does not have uniform specifications, quality, patterns or even sizes; these details vary by supplier. Contents 1 History 2 Stores 2.1 Conversions 2.2 International 2.2.1 Europe 2.2.2 Asia 2.2.3 Latin America 3 Controversy 4 References 5 External links History Forever 21, Briarwood Mall, in Ann Arbor, Michigan The chain, originally known as Fashion 21, was intended at first mostly for middle-aged women. The store was founded in Los Angeles, California in 1984 by Do Won Chang...
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...In Bill O’Reilly and Martin Dugard’s book, Killing Lincoln: The Shocking Assassination That Changed America Forever, is mainly about president Lincoln time as president of the united states. Little do people know is that Lincoln is hated by many. President Lincoln’s assassination was slowly being planned out by a murder named John Wilkes Booth. Booth plans came to sudden change causing him to have an immediate adjust to changes. Inclusion, this book gives a complete over look of Lincoln’s few weeks alive. The Book Killing Lincoln, has four different parts: “Total war”, “The Ideas of Death”, “The Long Good Friday”, and “The Chase”. The “Total War”, On April 1, 1885 City point Virginia only a fourteen day till president Lincoln’s assassination....
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...1901 Harder Road Hayward, CA 94542 December 9, 2013 Cely Pichay 2005 W. Olive Avenue Porterville, CA 93257 Dear Ms. Pichay: I am writing to inform you about how it is hard for filipinos in the city of Porterville to be accepted into society. It is hard for any race to be socially accepted in this country. There are so much criteria that you have to pass to even be considered into society. You have to look a certain way, act a certain way, talk a certain way, etc. To be honest, I don't even know if I am socially accepted because I don't pass a certain criteria. If it's hard for me, then I can't imagine what it must feel like for another person in my race. If you are filipino, it is especially hard to get accepted into society because we're different from other people. We have different values and outlooks on life. I want to know what you are going to do to fix this issue in the city of Porterville. There are a lot of filipinos, teenagers especially, that will do anything to get accepted into society. We want to be accepted by everyone because we want them to like us. We care about what other people think about us because that's just how we are. I know I am like that because if someone doesn't like me, then I will do anything to get them to like me. Filipinos have a difficult time getting accepted because we look or act differently compared to other races. When someone looks at me, I feel their eyes judging me and I don't want to feel like that anymore because I get really...
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...INTRODUCTION Forever 21 is an American chain of fashion retailers with its headquarters in Los Angeles and sales of $3.7 billion in 2013. Forever 21 began as a 900 square foot store in Los Angeles in 1984, and has grown to sell their clothing lines Forever 21, XXI Forever, Love 21, and Heritage in over 600 stores in the Americas, Asia, the Middle East, and the UK. More than 60% of its apparel is manufactured in China and the average store size is 38,000 square feet. According to Adrienne Tennant, an analyst at Wedbush Morgan Securities, and Andrea Chang of the Los Angeles Times, Forever 21 is known for its trendy offerings and its economical pricing. The company sells clothing, accessories, and beauty products for women, men, and girls. The company has been involved in various controversies, ranging from labor practice issues and copyright infraction accusations to religion. HISTORY Forever 21 founders Do “Don” Won Chang and his wife Jin Sook Chang emigrated from South Korea to the United States in 1981.The luxurious cars of those in the retail industry influenced Don to enter the garment industry and so Fashion 21, later renamed Forever 21, was established. Don is the Chief Executive Officer and Jin Sook the Chief Merchandising Officer, with a combined net worth of $5 billion. As of September 2013, the couple ranked 264 in Forbes’ World’s Billionaires list and 90 amongst America’s wealthiest. Their two daughters joined the business in 2009, Linda leading the Marketing...
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...Sports Fans Sports fans are a definitely a different breed of people. When their team or teams are playing their mentality is they better win this game and if they lose its then end of the world and puts a lot of the people in bad moods. This happens on the daily basis. Sports fans thrive for the excitement of the games. The excitement of the games and the atmosphere of the stadium bring them in to a whole different world. The fans that take it the most seriously are definitely soccer, baseball, hockey and football fans the most. The die-hard fans care about every game that is played by their team. Most of the time they will take the hard fought loss as if they are part of the team. People are crazy about sports, they’re die-hard fanatics, which sometimes care more about sports then their actual life. The biggest sports fans would have to be football; they go all out for their team. People plan their day around the game by getting to the field to barbeque and tailgate before the game. Most of the time it will be two to three hours before the game. Even some times people will just get to the stadium to tailgate and be in the atmosphere of everyone else and not go into the game because they don’t have tickets. Football fans are crazy they will throw parties in the parking lot before and after the games. They also have fans that paint their bodies and stand out in the freezing cold when normal people would be bulled up in cloths. Football Fans are crazy but that is just the...
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...Forever 21 a Global Company The global retailer that I have chosen is Forever 21 because they are a well-known retailer. Forever 21 is a well-known chain store and mostly targets young teenage to college age women. The store was founded in Los Angeles, California in 1984 by Do Won Chang and his wife Jin Sook Chang. The first fast fashion store opened in April 21 in 1984 and has grown nationally and globally since then. The market for Forever 21 has grown drastically within the past couple of years and they have ventured from just women and men’s clothes. Forever 21 carries a very wide assortment of merchandise and now caters to children and plus size women. The fashions of Forever 21 have a lower price point than most other chain stores so the fact that they are affordable items to attain and manufacturing is cheaper it is easier to expand their stores across the globe. Forever reaches its audience mobile all across the glove via the Forever 21 app because the CRM enables the brand to research their consumers by knowing their demographics and what they like and catering to the consumer and allowing interactions with the brand to be easier. “We’re looking to scale our online and mobile business faster, drive more return on ad spend and increase revenue through paid channels. Sociomantic and AdX are helping us accomplish these goals.”( Gerard Florendo) Forever 21’s consumers is very technology savvy and looks convenience so I think this approach works well for them along with...
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...Killa Tay-K Taymor Travon McIntyre better known as Tay-K is a seventeen year old rapper from Arlington, Texas. He burst on to the rap scene with his song “The Race”. Tay-K started his career by posting songs on Soundcloud. His songs got thousands of plays on Soundcloud and his music video posted on Youtube got 76 million views. Tay-K’s songs had violent and vulgar lyrics which reflected choices he made that landed him in jail. Tay-K has violated federal crimes and those crimes are murder and assault. On July 26th, 2016 Tay-k went and did a house invasion and homeowner Ethan Walker dead. Tay-K then found guilty and was arrested for murder and then let out and was put on house arrest. Tay-K had a separate killing in San Antonio, Texas and...
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...A Man Who Changed Major League Baseball Forever: Robinson was a role model for all, for he had a rough life and never gave up.Robinson is the son of Mallie Robinson and had four siblings. He grew up being a member of the only African-American family on the block.In high school he excelled quickly in sports. He played the following sports: baseball, basketball, football, and track. Due to financial issues, he was forced to leave college early. Later he decided to enlist in the U.S. Army,but after two years he had to leave due to racial discrimination”Biography.” Later in Robinson's life,he played in the Negro Baseball League; he was a player for the Kansas City Monarchs.His career took a turn in 1947 when Branch Rickey, the president of the Brooklyn Dodgers, approached Robinson about joining the Brooklyn...
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...Professor Wilson September 6, 2015 “Eleanor Rigby” This song was written for many purposes in my opinion. I can see numerous themes as I read through the lyrics. The first theme that I noticed is the literal meaning. I could evaluate this from the very first line of the song. It states, “ah look at all the lonely people” (Beatles). Literally, I interpret this as meaning that there are many lonely people in this world. People who have no one to share their lives with but also people who choose to keep all their feelings inside of them. These lonely people shelter themselves from others emotionally and won’t let anyone get the chance to know them. I have seen this quite often growing up. I feel as if The Beatles may have been referring to both of these types of people: physically alone and emotionally drawn people. I believe that there are more meanings to the lyrics in this song though. I can see this song referring to religion as well. This song states that, “Father McKenzie, writing the words of a sermon that no one will hear no one comes near” and “no one was saved” (Beatles). I feel as if a powerful message is said here to the religious listeners of this song. Do I think this song is attacking the religious values of some? That might possibly be the case, however, I can see the argument in an array of spectrums. Lastly, a theme that stood out to me is when the song stated, “wearing the face that she keeps in a jar by the door” (Beatles). I think that some people...
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...Management 303 SWOT Analysis DreamWorks DreamWorks animation is one of best companies in their field. Leading the way in family animation films, DreamWorks has many positive qualities that cause their rivals to worry. Since their creation in 1994 this company has produced 23 amazing films. Some films reaching record breaking numbers in sales. “In 2010 DreamWorks Animation became the first company to produce three animated films in a single year. Those three films were “How to Train Your Dragon”, “Shrek Forever After” and “Megamind”, which were all in 3D. In 2009, they announced that every two years a total of five animated feature films would be released”. DreamWorks mission statement “DreamWorks Animation SKG is devoted to producing high-quality family entertainment through the use of computer-generated (CG) animation. With world-class creative talent and technological capabilities, our goal is to release two CG animated feature films a year that deliver great stories, breathtaking visual imagery and a sensibility that appeals to both children and adults.” One of the many strengths that this company has is the fact that their films raise excellent numbers in sales. DreamWorks has produced the number one animation film (Shrek 2) in the past ten years. Along with the excellent numbers in sales and quality films, the employees are very happy to work. The amount of turnover is very slim. In fact DreamWorks was named number ten on the list of...
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...Reconstructing the Past to Change the Future: An Analysis of Character Development in When Heaven and Earth Changed Places and Journey From the Fall While the characters from When Heaven and Earth Changed Places and Journey From the Fall move on to a life of "comfort and safety" in the US, unsettling memories of the war resurface that force them to revisit their pasts. In order to reconcile their regrets, they must reconstruct memories from their past and address their guilt. This essay follows the journey that the characters Le Ly Hayslip and Mai take from Vietnam to the US and provides examples of how the two women attempt to forget their previous existences, create new ones, and reevaluate their pasts in the context of the present. By “comfort and safety,” I mean that Le Ly and Mai are not worrying about survival and safety as much anymore in the US as compared to in Vietnam. The two characters escape Vietnam because the livelihoods of their families are at stake. Le Ly escapes Vietnam for reasons relating to physical as well as emotional well-being. When Le Ly talks about the story of a woman watching her son get shot and then the woman herself getting shot as well, Le Ly realizes that the only chance for survival for her and her son is by leaving Vietnam. In addition, not only is Le Ly in physical danger, she is also in a hostile environment in terms of her relationships with the people around her. Her family relations are extremely volatile, since her family is very...
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...Anyone at all involved with music production and marketing will know that things have changed forever in the last few years, and continue to do so at what can be an alarming pace. People interested in selling their music face an uncertain market that seems to be still looking for the best method of dissemination considering problems like internet file sharing and illegal downloads. What has become clear is that giving away music for free has to be at least part of a strategy for distributing music. Major artists frequently release free singles or even whole EPs to be downloaded by the masses. A few have even tried releasing their main albums for free or voluntary donations, with varying success. Sites have sprung up that offer free use music downloads or other similar campaigns, and there are sure to be more ideas coming into action every day. Anyone at all involved with music production and marketing will know that things have changed forever in the last few years, and continue to do so at what can be an alarming pace. People interested in selling their music face an uncertain market that seems to be still looking for the best method of dissemination considering problems like internet file sharing and illegal downloads. What has become clear is that giving away music for free has to be at least part of a strategy for distributing music. Major artists frequently release free singles or even whole EPs to be downloaded by the masses. A few have even tried releasing their...
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...the greatest American tragedy, that still chokes up anyone who; hears, reads or watches how it unfolded in real life. These multiple unjust trials started on April 9, 1931, in Scottsboro, Alabama, when nine young African American men were charged with rape. These young men were anywhere from the ages of 13-19 years old. Also, one of the nine young men was blind and another had syphilis. American history is forever changed by these four horrendous trials that were peculiar in court, and lasted for many years. American history interchanged and came into the light of humanity by; the national spotlight with everyone either tuned into the trials by; attending the trials, in rallies, or listening on the radio, also the uncivil segregated jury, and the Communist group emerging into the U.S. whom supported the Scottsboro boys. Ultimately, America’s history changed for the common good, and came to the light of humanity and equality for those reasons, without them justice may have never been breached for the Scottsboro boys. To begin, American history drastically changed by, the various ways everyone in the U.S. included themselves into the Scottsboro trials. First, many Americans listened everyday on the radio to find out what was happening to the young men in Alabama. Other American’s traveled and witnessed first hand for themselves, the Scottsboro trials. In fact on the first trial, “Some estimated the crowd to be almost three times the town’s population of 3,500. Fair day was...
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...The Columbian Exchange is defined as “the transatlantic flow of goods and people that began with Columbus’s voyages in 1492” (Foner A-58). I, however, believe that definition is an oversimplification of such an important time period that would forever influence the course of the world and begin the age of globalization. The Columbian Exchange would have massive cultural, economic, and biological impacts so profound that they reach every corner of the globe today. The Columbian Exchange altered “millions of years of evolution” due to the introduction of foreign species of plants and animals. Colonists, explorers, and treasure seekers alike unknowingly threw the biological world into a state of chaos. There was a beneficial exchange of crops...
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...Before the revolution even began, John Adams was relatively unknown. He was shadowed by his cousin, Samuel Adams, and spent most of his days doing tedious lawyer work. The revolution, however, and the events leading up to it changed all of that. Events in the 1700’s that included the Boston Massacre, the nomination of George Washington for head of the Continental Army, and the “Committee of Five” changed the life of John Adams forever. The first even that forever affected John Adams was the Boston Massacre. Despite the fact that he had no involvement with the actual altercation, Adams found himself right in the middle of the entire mess. When the soldiers who were involved could not find anyone to defend them they, at last, turned to Adams for help. Despite his worries of the ramifications to his reputation, Adams agreed to defend the men. He, to the general disappointment of the public, convinced the jury to find the majority of the men innocent. Despite their opinion on the outcome of the trial, the people of Boston had a newfound respect for Adams. This event was the beginning of his segue from life as an...
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