...Chapter 19 Step 1: Identify Target Audience -Firms conduct research to identify their target audience, then they use the information they gain to set the tone for the advertising program and help them select the media they will use to deliver the message to that audience. -Firms must keep in mind that their target audience may or may not be the same as the current users of the product Step 2: Set Advertising Objectives Advertising Plan- a subsection of the firm’s overall marketing plan that explicitly analyzes the marketing and advertising situation, identifies the objectives of the advertising campaign, clarifies a specific strategy for accomplish those objectives, and indicates how the firm can determine whether the campaign was successful. Generally, in advertising to consumers, the objective is a pull strategy Pull strategy- designed to get consumers to pull product into the supply chain by demanding it Push Strategies- designed to increase demand by focusing on wholesalers, retailers, salespeople. These campaigns attempt to motivate the seller to highlight product, rather than the product of competitors, and thereby push the product to consumers. 1.) Informative Advertising Informative Advertising is the communication used to create and build brand awareness, with the ultimate goal of moving the consumer through the buying cycle to purchase. Such advertising helps determine some important early stages of a product’s life cycle, particularly when consumers have little...
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...Chapter 19 Initial Public Offerings, Investment Banking, and Financial Restructuring ANSWERS TO END-OF-CHAPTER QUESTIONS 19-1 a. A closely held corporation goes public when it sells stock to the general public. Going public increases the liquidity of the stock, establishes a market value, facilitates raising new equity, and allows the original owners to diversify. However, going public increases business costs, requires disclosure of operating data, and reduces the control of the original owners. The new issue market is the market for stock of companies that go public, and the issue is called an initial public offering (IPO). b. A rights offering occurs when a corporation sells a new issue of common stock to its existing stockholders. Each stockholder receives a certificate called a stock purchase right, or right, giving the stockholder the option to purchase a specified number of the new shares. The rights are issued in proportion to the amount of stock that each shareholder currently owns. c. A public offering is an offer of new common stock to the general public; in other words, an offer in which the existing shareholders are not given any preemptive right to purchase the new shares. A private placement is the sale of stock to only one or a few investors, usually institutional investors. The advantages of private placements are lower flotation costs and greater speed, since the shares issued are not subject to SEC registration. ...
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...Chapter 19: Southwest Asia and the Indian Ocean, 1500-1750 (484-509) Thesis: From 1500 to 1750, Asians and Africans focused on conquering territory, however, stock companies, imperial wealth of monopolies, taxation, and intellectual creativity allowed fundamental luxury to circulate. I. The Ottoman Empire, to 1750 * After the Mongols, the Muslim Ottomans’ centralized governmental system proved to be somewhat ineffective for long-term control. A. Expansion and Frontiers * Osman, Gallipoli (connection b/t Euro & Asia), and army (Christian prisoners, gunpowder, cavalry) laid foundation for empire; initially focused on Chris. enemies, siege to Constantinople (Mehmed), Red Sea as well; Suleiman the Magnificent attacked Chris Europe, significant because he paved the way for conversions, some more brutal than others * Wanted to control Mediterranean tributary payments after conquer but allowed trading with acknowledgment; Portuguese threats remained unconsidered, as Ottomans cared little for merchant vessels attempting to usurp authority: important because lack of protection signified inevitable vulnerability in the Ottoman future. B. Central Institutions * Christian prisoners slaves/ Janissary from selection/ devshirme: children, language, promising received education, Islam/liberal/military arts produced scholars; cosmopolitan through Osmanli, grammar, vocab used by askeri/ mili. class (also included Jews), important because land...
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...Chapter 19 is about international trade, and what the benefits of international trade are. US Trade Patterns Imports are the goods and services that we buy from people and firms in other countries. Imports represent 18% of total GDP. Exports are the goods and services that we sell to people, firms, and governments in other countries. The U.S is the world's largest exporter, but exports represent a small fraction of total output. The trade balance is the difference between the value of exports and imports. When imports exceed exports we have a negative trade balance called a trade deficit. The opposite is a trade surplus. Motivation to Trade Specialization increases total output. Without imports a country cannot consume more than it produces. Because just by changing the mix of output in at country total world output increases, that country has a motivation to trade. This works because when nations specialize in production, they can export one good and import another and end up with more total goods to consume than they had without trade. PURSUIT OF COMPARATIVE ADVANTAGE The ability of a country to produce a specific good at a lower opportunity cost than its trading partners is called comparative advantage. Nations export goods with relatively low opportunity costs, and import goods with relatively high opportunity costs. Some countries may have absolute advantage, that is, the ability of to produce a specific good with fewer resources than other countries. ...
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...Intermediate Chapter 19: Accounting for Income Taxes * Temporary Differences – Difference between the tax basis of an asset or liability and its reported amount in the financial statements * Taxable amounts increase taxable income in future years * Deductible amounts decrease taxable income in future years * A deferred tax liability represents the increase in taxes payable in future years as a result of taxable temporary differences existing at the end of the current year * Deferred tax expense is the increase in the deferred tax liability balance from the beginning to the end of the accounting period. * A deferred tax asset is the deferred tax consequence attributable to deductible temporary differences. * In other words, a deferred tax asset represents the increase in taxes refundable (or saved) in future years as a result of deductible temporary differences existing at the end of the current year. * A company should reduce a deferred tax asset by a valuation allowance if it is more likely than not that it will not realize some portion or the entire deferred tax asset. “More likely than not” means a level of likelihood of at least slightly more than 50 percent. * Income tax payable or refundable +/- change in deferred income taxes = total income tax expense or benefit * Taxable temporary differences are temporary differences that will result in taxable amounts in future years when the related assets are recovered. * Deductible temporary...
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...In book 19, chapter five, Augustine begins his discussion questioning the idea that “the life of the wise man must be social” (19.5). After this quick mention the wise man falls off the page and the focus of Augustine’s discussion shifts. It shifts to a talk about how human life is full of “slights, suspicions, quarrels, war, all of which are undoubted evils” (19.5). The only time human life is free of these evils is during peace, but for Augustine “peace is a doubtful good” (19.5). He makes this claim because during times of peace we spend time not with our declared enemies, instead dealing with our friends. Augustine’s claim from here is the friends may actually bring more evil than enemies because the content of their heart shifts day to day and one cannot take necessary precautions against a secret enemy. Because Augustine opens his discussion with talk of the wise man and...
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...Chapter 19: The Adverbs (Gli Avverbi) An adverb modifies an adjective, a verb, or another adverb. Adverbs answer the questions when, where, how, and how often. While English adverbs are usually formed by adding –ly to adjectives, many Italian adverbs are formed by affixing –mente to the adjective’s feminine form. Adjectives ending in either –re or –le drop the final –e before adding –mente. Adverbs are invariable words. Examples: Adjective Adverb alta (high) altamente (highly) semplice (simple) simplicemente (simply) vera (true) veramente (truly) gentile (kind) gentilmente (kindly) regolare (regular) regolarmente(regularly) Placement of Adverbs Adverbs which modify an adjective are placed before the adjective. Lui è un uomo molto generoso. (He is a very generous man.)...
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...October | | | | | Tue: 13 | BWVW | Worldview Assignment Pt. 2 | | | Tue: 13 | THEO | Chapter 12 | | Chapter 12 Quiz | Th: 15 | THEO | | Exam #2: Ch 9-12 | | Fri: 16 | CSTU | Chapters 11-12 | | Ch. 11-12 Quiz | Fri: 16 | BIBL | | Test 1 (Midterm Exam) | | Fri: 16 | UNIV | Effective Email Project | | | | | | | | Mon: 19 | BIBL | Romans Essay Available | | Bb Quiz: Ch 10, 14, 15 | Mon: 19 | EVAN | Reading & Book Review | + Reflection Paper | + Check for reading | Tue: 20 | BWVW | Read: World Religions Overview | | | Tue: 20 | THEO | Chapter 13 | | Chapter 13 Quiz | Th: 22 | BWVW | | Test #2 | | Th: 22 | THEO | Chapter 14 | | Chapter 14 Quiz | Fri: 23 | CSTU | Chapters 13-14 | | Ch. 13-14 Quiz | Fri: 23 | UNIV | Time Management Activity | Reflections Paper | | | | | | | Mon: 26 | EVAN | Check for possible reading | | | Tue: 27 | BWVW | Read: What is Moral Relativism | | | Tue: 27 | THEO | Chapter 15 | | Chapter 15 Quiz | Wed: 28 | BIBL | Acts 21-28 Pent-Sum; Eph. Com. Meditation; Phil. Prayer Journal | | | Th: 29 | THEO | Ch. 16 & Biblical Worldview | | Chapter 16 Quiz | Fri: 30 | CSTU | Chapters 15-16 | | Ch. 15-16 Quiz | Fri: 30 | UNIV | Information Literacy Project Pt 1 | | | | | | | | November | | | | | | | | | | Mon: 2 | BIBL | Col. Com. Prayer; Phile. Ch. Ref. | | Bb Quiz: Ch 16&22 (Col, Phile) | Mon: 2 | EVAN | Witnessing Report + | Check for...
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... ECO 410 Week 2 Quiz 1: Chapters 1 and 2 ECO 410 Week 3 Quiz 2: Chapters 3 and 4 ECO 410 Week 4 Quiz 3: Chapters 5 and 6 ECO 410 Week 5 Quiz 4: Chapters 7 and 8 ECO 410 Week 6 Quiz 5: Chapters 9 and 10 ECO 410 Week 7 Quiz 6: Chapters 11 and 12 ECO 410 Week 8 Quiz 7: Chapters 13 and 14 ECO 410 Week 9 Quiz 8: Chapters 15 and 16 ECO 410 Week 10 Quiz 9: Chapter 17 and 18 ECO 410 Week 11 Quiz 10: Chapter 19 and 20 ECO 410 Quizzes and Exam Week 1 - 11 All Possible Questions With Answers ECO 410 Week 2 Quiz 1: Chapters 1 and 2 ECO 410 Week 3 Quiz 2: Chapters 3 and 4 ECO 410 Week 4 Quiz 3: Chapters 5 and 6 ECO 410 Week 5 Quiz 4: Chapters 7 and 8 ECO 410 Week 6 Quiz 5: Chapters 9 and 10 ECO 410 Week 7 Quiz 6: Chapters 11 and 12 ECO 410 Week 8 Quiz 7: Chapters 13 and 14 ECO 410 Week 9 Quiz 8: Chapters 15 and 16 ECO 410 Week 10 Quiz 9: Chapter 17 and 18 ECO 410 Week 11 Quiz 10: Chapter 19 and 20 ECO 410 Quizzes and Exam Week 1 - 11 All Possible Questions With Answers ECO 410 Week 2 Quiz 1: Chapters 1 and 2 ECO 410 Week 3 Quiz 2: Chapters 3 and 4 ECO 410 Week 4 Quiz 3: Chapters 5 and 6 ECO 410 Week 5 Quiz 4: Chapters 7 and 8 ECO 410 Week 6 Quiz 5: Chapters 9 and 10 ECO 410 Week 7 Quiz 6: Chapters 11 and 12 ECO 410 Week 8 Quiz 7: Chapters 13 and 14 ECO 410 Week 9 Quiz 8: Chapters 15 and 16 ECO 410 Week 10 Quiz 9: Chapter 17 and 18 ECO 410 Week 11 Quiz 10: Chapter 19 and 20 ECO 410 Quizzes...
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...answers BUS 300 Week 2 Quiz 1: Chapters 1 and 2 BUS 300 Week 3 Quiz 2: Chapters 3 and 4 BUS 300 Week 4 Quiz 3: Chapters 5 and 6 BUS 300 Week 5 Quiz 4: Chapters 7 and 8 BUS 300 Week 6 Quiz 5: Chapters 9 and 10 BUS 300 Week 7 Quiz 6: Chapters 11 and 12 BUS 300 Week 8 Quiz 7: Chapters 13 and 14 BUS 300 Week 9 Quiz 8: Chapters 15 and 16 BUS 300 Week 10 Quiz 9: Chapters 17 and 18 BUS 300 Week 11 Quiz 10: Chapter 19 BUS 300 Quizzes Week 1-11 Solution All possible questions with answers BUS 300 Week 2 Quiz 1: Chapters 1 and 2 BUS 300 Week 3 Quiz 2: Chapters 3 and 4 BUS 300 Week 4 Quiz 3: Chapters 5 and 6 BUS 300 Week 5 Quiz 4: Chapters 7 and 8 BUS 300 Week 6 Quiz 5: Chapters 9 and 10 BUS 300 Week 7 Quiz 6: Chapters 11 and 12 BUS 300 Week 8 Quiz 7: Chapters 13 and 14 BUS 300 Week 9 Quiz 8: Chapters 15 and 16 BUS 300 Week 10 Quiz 9: Chapters 17 and 18 BUS 300 Week 11 Quiz 10: Chapter 19 BUS 300 Quizzes Week 1-11 Solution All possible questions with answers BUS 300 Week 2 Quiz 1: Chapters 1 and 2 BUS 300 Week 3 Quiz 2: Chapters 3 and 4 BUS 300 Week 4 Quiz 3: Chapters 5 and 6 BUS 300 Week 5 Quiz 4: Chapters 7 and 8 BUS 300 Week 6 Quiz 5: Chapters 9 and 10 BUS 300 Week 7 Quiz 6: Chapters 11 and 12 BUS 300 Week 8 Quiz 7: Chapters 13 and 14 BUS 300 Week 9 Quiz 8: Chapters 15 and 16 BUS 300 Week 10 Quiz 9: Chapters 17 and 18 BUS 300 Week 11 Quiz 10: Chapter 19 BUS 300 Quizzes Week 1-11 Solution ...
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...Be ready to meet and show up. Look forward to getting to know you all. 8/31 Group activities continued to cover fundamentals later used for the class and group work; plus Chapter 1. Read Chapter 1 and finish online quiz #1 on Blackboard by end of day Wednesday 11:59pm MST-No late work accepted, so don’t miss these easier points. 9/7 Chapter 2 and 3 started. Quiz #2 and group work. 9/11 Drops (partial schedule remaining) through this date will be refunded 100%. IMPORTANT NOTE: No drop refunds after this date 9/14 Chapter 3 and project/lab work. Quiz #3 and group work. 9/21 Chapter 4 and project/lab work. Quiz #4 and group work. 9/28 Chapter 5 and project/lab work. Quiz #5 and group work. 10/5 EXAM #1 Be ready and get a lot of points. Bring Laptop with wireless and Respondus lockdown ready 10/12 Chapters 6 and Group Work Quiz #6 and group work. 10/19 Chapters 7 and 8; Group Work (time permitting) Quiz #7 and group work. 10/26 Project Group Work Time in the Library Project Work Due Sunday end of day Nov 2. 10/31 Last day to drop or withdraw without special permission from your dean (Regular semester courses) 11/2 Chapters 9 and 10; Group Work Quiz #8 and group work. EXAM #2 – Take Home Due before Sunday 10/9 11:59 11/9 Chapters 11 and 12; Group Work Quiz #9 and group work. 11/16 Chapters 13 Quiz #10 and group work. 11/23 THANKSGIVING BREAK Quiz #11 and group work. 11/30 Group Time Be Ready 12/7 Presentations Be Ready 12/14 Prep and Final Exam Work Be...
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...Chapter 19 1. The American War for Independence was when the colonists decided they were sick of paying taxes to the British, and they were sick of being under Britain’s rule. The revolution started when the stamp act was put in place in 1765. This led to riots. Also, the Americans and the Britain’s had very different views on how a country should be run. For example, Britain believed in a supreme authority. America believed in having representatives of the people. The colonists kept rioting until they finally decided in 1776, to declare their independence. The Declaration of Independence was approved on July 4, 1776. It was a great risk fighting Britain because they had a very strong army. However, if they hadn’t taken that risk, we wouldn’t be living here today. George Washington led the American troops. One of the main reasons America won their independence was because France came to help. If it weren’t for France, we probably would have lost. The Americans won at Yorktown in 1781. Cornwallis finally surrendered. The Treaty of Paris was signed, which showed that America was an independent country. 2. France played a huge role in America’s victory. It’s interesting though, because France didn’t come to help because they believed in the cause. France came to help because they wanted revenge on the British. France brought in their Navy and blockaded the British. They also provided money and arms. And French officers and soldiers were under Washington’s commands. This...
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...Cost Accounting, 14e (Horngren/Datar/Rajan) Chapter 19 Balanced Scorecard: Quality, Time, and the Theory of Constraints Objective 19.1 1) Quality management provides an important competitive edge because it: A) reduces costs B) increases customer satisfaction C) often results in substantial savings and higher revenues in the short run D) All of these answers are correct. Answer: D Diff: 1 Terms: quality Objective: 1 AACSB: Ethical reasoning 2) Quality of design measures how closely the characteristics of products or services match the needs and wants of customers. Conformance quality: A) measures the same things B) is the performance of a product or service according to design and product specifications C) is making the product according to design, engineering, and manufacturing specifications D) focuses on fitness of uses from a customer perspective Answer: B Diff: 1 Terms: design quality Objective: 1 AACSB: Ethical reasoning 3) Which of the following FAIL to satisfy conformance quality? A) machines that fail to meet the needs of customers B) machines that break down C) depositing a customer's check into the correct account D) All of these answers are correct. Answer: B Diff: 2 Terms: conformance quality Objective: 1 AACSB: Reflective thinking 4) Costs incurred in precluding the production of products that do NOT conform to specifications are: A) prevention costs B) appraisal costs C) internal failure costs D) external...
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...All Possible Questions With Answers ECO 410 Week 2 Quiz 1: Chapters 1 and 2 ECO 410 Week 3 Quiz 2: Chapters 3 and 4 ECO 410 Week 4 Quiz 3: Chapters 5 and 6 ECO 410 Week 5 Quiz 4: Chapters 7 and 8 ECO 410 Week 6 Quiz 5: Chapters 9 and 10 ECO 410 Week 7 Quiz 6: Chapters 11 and 12 ECO 410 Week 8 Quiz 7: Chapters 13 and 14 ECO 410 Week 9 Quiz 8: Chapters 15 and 16 ECO 410 Week 10 Quiz 9: Chapter 17 and 18 ECO 410 Week 11 Quiz 10: Chapter 19 and 20 ECO 410 Quizzes and Exam Week 1 – 11 All Possible Questions With Answers ECO 410 Week 2 Quiz 1: Chapters 1 and 2 ECO 410 Week 3 Quiz 2: Chapters 3 and 4 ECO 410 Week 4 Quiz 3: Chapters 5 and 6 ECO 410 Week 5 Quiz 4: Chapters 7 and 8 ECO 410 Week 6 Quiz 5: Chapters 9 and 10 ECO 410 Week 7 Quiz 6: Chapters 11 and 12 ECO 410 Week 8 Quiz 7: Chapters 13 and 14 ECO 410 Week 9 Quiz 8: Chapters 15 and 16 ECO 410 Week 10 Quiz 9: Chapter 17 and 18 ECO 410 Week 11 Quiz 10: Chapter 19 and 20 ECO 410 Quizzes and Exam Week 1 – 11 All Possible Questions With Answers ECO 410 Week 2 Quiz 1: Chapters 1 and 2 ECO 410 Week 3 Quiz 2: Chapters 3 and 4 ECO 410 Week 4 Quiz 3: Chapters 5 and 6 ECO 410 Week 5 Quiz 4: Chapters 7 and 8 ECO 410 Week 6 Quiz 5: Chapters 9 and 10 ECO 410 Week 7 Quiz 6: Chapters 11 and 12 ECO 410 Week 8 Quiz 7: Chapters 13 and 14 ECO 410 Week 9 Quiz 8: Chapters 15 and 16 ECO 410 Week 10 Quiz 9: Chapter 17 and 18 ECO 410 Week 11 Quiz 10: Chapter 19 and 20 ECO 410 Quizzes and Exam Week 1 – 11 All Possible...
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...ASSIGNMENT TIMELINE—COSC 2425 Dates | Text Chapters | Pages and sections covered | Assignments | Week 1June 6th – June 11th | Chapter 1: Basic Concepts Chapter 2: x86 Processor Architecture | Page 1-28 Pages 29-57 | Read all material in the Getting Started Folder, read the syllabus (located on the Course Home tab), read the assignment timeline and grading sheet.Assignment 1: Introduce yourself to the class (Located in the Getting Started Folder) Quiz Chapter 1 Quiz Chapter 2 | Week 2June 12th –June 18th | Chapter 3: Assembly Language Fundamentals Chapter 4: Data Transfers, Addressing, and Arithmetic | Pages 58-93 Pages 94-131 | Quiz Chapter 3 Quiz Chapter 4 | Week 3June 19th –June 25th | Chapter 5: ProceduresChapter 6: Conditional Processing | Pages 132-179 Pages 180-228 | Quiz Chapter 5 Quiz Chapter 6 Programming Project 1 (Covers Chapters 1-6) | Week 4June 26th – July 2rd | Chapter 7: Integer Arithmetic Chapter 8: Advanced Procedures | Pages 229-269 Pages270-331 | Quiz Chapter 7 Quiz Chapter 8 | Week 5July 3rd – July 9th | Chapter 9: Strings and Arrays Chapter 10: Structures and Macros | Page 332-365 Pages 366-418 | Quiz Chapter 9 Quiz Chapter 10 Programming Project 2 (Covers Chapters 1-10 concentrating on the concepts learned in chapters 7-10) | July 4th Holiday | | | No Class | Week 6July 10th – July 12th | Comprehensive and covers all chapters (1-10) | | FINAL EXAM on Tuesday July 12th, 2011...
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