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CPA PROGRAM
GLOBAL STRATEGY AND LEADERSHIP
STUDENT SUPPORT SLIDES
Semester 1, 2016

MODULE 1
AN INTRODUCTION TO STRATEGY AND
LEADERSHIP

NEED TO MEET MODULE OBJECTIVES









Explain the development of the evolution of strategy Outline the ethical responsibilities and challenges that leaders of organisations are confronted by
Discuss the different approaches to strategy, and how they differ from one another
Identify the strategy process and describe the purpose of each step
Explain the concepts of strategic thinking and analysis Describe the various levels of strategy and the links between them
Explain the drivers, challenges and benefits of globalisation Discuss the role of the accountant in the strategy process PRACTICE




Have you completed the questions in the
Study Guide?
Have you completed the Learning
Examples in the Student Notes?
Have you completed the knowledge check questions from this module?

Key revision areas:


The different approaches to strategy: rational, processual, evolutionary, systemic



The levels of corporate strategy and the scope/content of each



The drivers, challenges and benefits of globalisation • Evolution of corporate strategy as a concept – Porter, Mintzberg
• Operational effectiveness v. strategic positioning • Developing the strategy – see Focus slide
• Ethics in leadership: classical and socioeconomic views

Strategy and leadership Approaches to strategy

Strategy process • Rational – Ansoff, Chandler, Porter’s five forces • Processual – emergent strategies
• Others – evolutionary, systemic

• External environment – PESTEL
(opportunities; threats)
• Internal environment – strategic and operational drivers, people/organisational drivers (strengths; weaknesses)
• Evaluating and selecting growth options –

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