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Cis 500 Mobile Computing & Social Networks

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Submitted By pdwashnc
Words 2356
Pages 10
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|Mobile Computing & Social Networks |
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|Denise Washington |
|12/14/2014 |

Professor Janet Durgin

CIS 500, Information Systems for Decision-Making

Social networking is powerful and convenient. Consumers are using these avenues to dictate demands on companies and organizations. With over 5 billion mobile phones connected globally, a company must have a mobile offering with plans to invest for the long term. The impact is huge for every business and you must embrace both mobile and social media to survive in today’s economy. Consumers prefer mobile technologies. They use text rather than email and they have conversations on social sites rather than phone. Companies have to be prepared to deliver across all channels including mobile. All of this is amplified by social media. 770 million people have visited a social networking site according to Comscore. According to Forrester research, 4 out 5 people use social media in some capacity. But it is the power of

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