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Club It Part 1

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Club IT Part One
University of Phoenix
Business Information Systems
219

Club IT Part One Club IT is a fun and energetic club owned by Lisa and Ruben. They invested in remodeling the club and adding a new music venue. Lisa and Ruben were pleased with the result but noticed that they were lacking in the knowledge of information systems, which would help them create a competitive edge over other nightclubs in the area. This paper will review Club IT’s mission and define a strategy for a competitive advantage using operational effectiveness and customer relations through information technology. The first step is to evaluate Club IT’s mission and clientele. Lisa and Ruben have a mission to provide a fun and high energy club with a wide variety of music as a place for the community to meet. The club shows some success but needs to create an operational strategy to better service its clientele and to increase profits. Club IT has Internet presents providing information about what the club has to offer. Lisa and Ruben agree that they need help with information systems to help the business operate smoother and could provide the customers with a more personalized experience. Club IT has intranet services for the employees and management. The website offers customer information about the venue, retail, and dining. By adding an IT department this will help the company better manage information processing and save time. The second step is to evaluate, which strategy will work best to create a competitive advantage for Club IT. A suggestion is to use an operational strategy to establish a plan for operations and communicating Club IT’s objectives, and goals. Information technology will play an important role in this strategy by organizing data, and information to help management set goals to achieve financial success, and to better

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