...Coca Cola ( how coca cola get its row meterial what method use by its suppliers ,what is manufacturing process , how coca cola send its product to consumer or what method used by coca cola to complite its ordes od prodect , how coca cola manage its inbound logistic , how coca cola manag its outbond logistic , how coca cola mentain its quality of the prodect , how coca cola manage its inventry , what is the supply chain of the coca cola in india , how many supply chain used by coca cola in difrent countrys and if coca cola use different supplyy chain in different countrys then why , what is the main benifit to use particular supply chain and wha is the loss of that supply chainand if there is any lose of it then why coporter value chain of coca cola ( how coca cola get its row meterial what method use by its suppliers ,what is manufacturing process , how coca cola send its product to consumer or what method used by coca cola to complite its ordes od prodect , how coca cola manage its inbound logistic , how coca cola manag its outbond logistic , how coca cola mentain its quality of the prodect , how coca cola manage its inventry , what is the supply chain of the coca cola in india , how many supply chain used by coca cola in difrent countrys and if coca cola use different supplyy chain in different countrys then why , what is the main benifit to use particular supply chain and wha is the loss of that supply chainand if there is any lose of it then why coca cola use that particular...
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...COCA-COLA: CASE STUDY 1. Analyze Coca-Cola and its business strategy using the value chain and competitive forces models. 2. What is the relationship of collaboration and knowledge management to Coca-Cola’s business strategy? 3. How is Coca-Cola using knowledge management systems to execute its business model and business strategy? 4. Why is Coca-Cola’s relationship with its bottlers so important? What is Coke doing to improve its ability to collaborate with its bottlers? 5. What are Coca-Cola’s prospects for success in the future? Will information systems make a difference? Why or why not? Question-1: Analyze Coca-Cola and its business strategy using the value chain and competitive forces models. Answer: Firm Level A value chain is a chain of activities for a firm operating in a specific industry. The business unit is the appropriate level for construction of a value chain, not the divisional level or corporate level. Products pass through all activities of the chain in order, and at each activity the product gains some value. The chain of activities gives the products more added value than the sum of the independent activity's value. Activities The value chain categorizes the generic value-adding activities of an organization. The & quot; primary activities & quot; include: inbound logistics, operations (production), outbound logistics, marketing and sales (demand), and services (maintenance). Coca –Cola is doing their business throughout the...
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...Coca-Cola Company A Multinational Enterprise The Coca-Cola Company indeed is an MNE because it operates a headquarters in Atlanta, Georgia with other local operations in nearly 200 countries around the world. Coke succeeded as a multinational because of its understanding and appeal to global commonalities (Rugman, A. M. & Collinson, S., 2006). The firm has implements three principles that are assigned to make it more locally responsive, the three principles are: Coca-Cola's three principles * Principles * Description * Operates on a local scale The company modifies its operations to meet local need and institutes a strategy of "think local, act local". Country-by-country basis: It focuses itself as a pure marketing company and pushing its brands on a regional basis and local basis rather than a worldwide basis. Integrates with local environment: Coke is now working to become a model citizen by reaching out to local communities and getting involved in local activities Background of the Coca-Cola Company A carbonated beverage called Coca-cola or often referred as Coke is the world's largest beverage company and the best-known brand in the world. Coca-Cola Company has operated for 124 years since 1886. Coca-Cola was invented by a pharmacist in Atlanta, John Pemberton and he has become one of the global market leaders in the beverage industry (iloveindia.com). The Coca-Cola Company offers over 400 different brands in more than 200 countries worldwide. Coca-Cola...
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...Coca Cola Enterprises Company: Coca-Cola is one of the most powerful brands. The company has dominated the soft drink market for more than a century, continued the company’s 17-year reign at the top in 2016. Such achievements are byproducts of vision and an operating framework which is completely build on excellence. Coca-Cola Enterprises (CCE) has made a top priority to replace its outdated systems with advanced platform across markets to create an organized view of metrics and modernized processes Manufacturing Process of Coca Cola: . Life Cyle of Coca Cola Bottle: Coca Cola Supply Chain Process: Suppliers and Customers of Coca Cola: Suppliers: 1. Monster Beverage Corp: Monster Corporation is a beverage company that manufactures energy drinks, natural soft drinks, and fruit drinks. On November 10, 2008, distribution of the Monster Energy and Monster Java products was turned over to Coca-Cola Enterprises. Headquarters: Corona, California, United States Employees: 1K Relation Value with Coca Cola: 17.52M (USD) Revenue Percentage Company gets from Coca Cola: 2.23% 2. Eaton Corporation: It is a multinational power management company, founded in the United States and providing solutions to its customers to manage electrical, hydraulic and mechanical power efficiently, safely and sustainably. In 2007, Coca-Cola received its first installment of trucks in North America with Eaton's hybrid electric system. Headquarters: Dublin, Ireland Employees: 97K ...
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...Peran Teknologi Informasi dalam Supply Chain PT Coca Cola Amatil Indonesia Virhanty Ernita Sukma P. Industrial Engineering Department, Institut Teknologi Sepuluh Nopember ABSTRACT Dalam meningkatkan daya saing, pola kompetisi mulai berubah dari persaingan antar perusahaan menjadi persaingan antar supply chain. Dalam Supply Chain Management (SCM) mengalir sejumlah material dan barang, informasi, dan jasa. Informasi merupakan salah satu hal penting dalam berjalannya supply chain management yang efektif. Peran teknologi informasi dalam mendukung supply chain akan dibahas pada artikel ini. PT Coca Cola Amatil Indonesia yang merupakan produsen dan distributor terbesar diIndonesia untuk produk minuman berkarbonasi menjadi contoh kasus yang akan dibahas. Keywords: Information technology, supply chain management, Coca cola Amatil Indonesia 1. Introduction Persaingan bisnis saat ini semakin ketat seiring dengan berkembangnya teknologi yang mendukung kegiatan bisnis. Penting untuk mengetahui apa yang menjadi keinginan konsumen dalam rangka memenuhi kebutuhan dan memuaskan konsumen. Untuk memenuhi kebutuhan konsumen yang bersifat dinamis, harus ada kerjasama yang baik antara perusahaan dengan rekanan bisnisnya yaitu supplier, distributor, retailer, hingga ke konsumennya sendiri. Teknologi informasi dibutuhkan untuk mendukung komunikasi yang baik antar supply chain, sehingga pemenuhan kebutuhan konsumen tercapai. Tidak hanya dari segi kebutuhan konsumen yang dicapai, namun...
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...Introduction Coca Cola markets nearly 2,400 beverages products in over 200 geographic locations. As a result development of a superior value system is imperative to their operations. Throughout this paper we will analyze their value system by using Michael Porter’s value chain analysis model. In an attempt to paint a current picture of the non-alcoholic beverage industry we will assess the market activity by using mergers, acquisitions and IPO’S as our benchmarks to determine if the market is growing or contracting. Value Chain Analysis A value chain is a model used to disaggregate a firm into its strategically relevant value generating activities, in order to evaluate each activity's contribution to the firm's performance (Terms V 2006). Through the analysis of this model we can gain insight as to how a firm creates their competitive advantage and shareholder value. The value chain of the nonalcoholic beverage industry contains five main activities. These include inbound logistics (suppliers), operations, outbound logistics (buyers/ customers), marketing and sales, and service. Inbound Logistics (Suppliers) Some of Coca Cola’s most notable suppliers include Spherion, Jones Lang LaSalle, IBM, Ogilvy and Mather, IMI Cornelius, and Prudential. These companies provide Coca Cola with materials such as ingredients, packaging and machinery. In order to ensure that these materials are in satisfactory condition, Coca-cola has put certain standards in place which these...
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...2014/15 Coca Cola Sustainability Report Part 1 – Report Analysis 1. Coca Cola’s sustainability strategy is aligned rather than being just an afterthought. That is, the sustainability strategy is effectively aligned with the company’s strategic objective. As Coca Cola endeavors to refresh the world, the company and its local bottling partners strive at creating new value for their customers. The management is also committed not only on effectively implementing the strategy, but also keeping it aligned with the general strategic objective (Coca Cola, 2015). 2. The company’s sustainability report follows Triple Bottom Line (TBL) and the goals also reflect the TBL. The TBL is a framework that integrates three performance dimensions including social, financial, and environmental (Slaper & Hall, 2015). The company classifies specific standard disclosures (aspects) into three performance dimensions, environmental, financial and social according to the TBL framework (Coca Cola, 2015). The report offers performance outcomes of its system’s progress towards accomplish strategic commitments and goals that have been made in social, financial and environmental areas. 3. However, the company conducted a materiality, which refers to the information in a sustainability report that covers indicators and topics that a company’s crucial economic, social, and environmental effects or that can significantly affect the stakeholders’ evaluations and assessments (Coca Cola, 2015)...
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...PROJECT PLAN Competitive Advantage of the Coca Cola Company: Porter’s Competitive Force Model and the Business Value Chain Model This plan outlines the Competitive Advantage of Coca Cola Company regarding Porter’s Competitive Force Model and the Business Information Value chain. The purpose of the plan is to provide the general view of the firm, its competitors, and the environment it operates. The five competitive forces of Porters model shape the fate of the firm through; Customers and suppliers, substitute products and services, traditional competitors, and new market entrants. This project plan will take up to 4 week, using Porter’s Competitive Force Model to identify the firm’s competitive forces and highlight specific activities in the business where competitive strategies can best be applied and where information technology helps and the impact it brings to the company competitive position. PROJECT SCHEDULE Task: Management Information System Project Duration: Four (4) Weeks Due Date | Day | Time | Job Specification | Lecture’s Approval | Comment | O9/10/15 | Friday | 11 am | Introduction and Background of the company | …………..Date: | | 16/10/15 | Friday | 11 am | Industrial Analysis: * Porter’s Five Forces Model * Business Value Chain | …………….Date: | | 23/10/15 | Friday | 11 am | Firms Competitive ForcesExternal Environment * Strength WeaknessInternal Environment * Opportunity & Threats | …………..Date: | | 30/10/15 | Friday | 11 am...
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...PROJECT ON COCA COLA ASSESSING THE IMPORTANCE OF ORGANIZATIONAL RESOURCE MANAGEMENT SUBMITTED BY * *RYAN MARTINS * REGNO*: 634 Contents DEFINATION OF RESOURCE MANAGMENT The process of using the company’s resources in the most efficient way possible this resources can include tangible resources such as goods and equipments and financial resources and also labour resource such as employees. Resource management can include ideas such as making sure one has enough resources for the business but not an overburden so that products won’t get used. INTRODUCTION The Coca-Cola Company is the world's leading manufacturer, marketer and distributor of non-alcoholic beverage concentrates and syrups. Along with Coca Cola, the world's best known brand, The Coca Cola Company markets four of the world's top-five soft drink brands, including Diet Coke, Fanta and Sprite. Throughout the world, no other brand is an immediately recognizable as Coca Cola. Any company to be successful need to use it resources very efficiently. the emergence of HRM as a universal remedy for integrating business strategy and people management has exposed personnel practitioners to a fresh set of role challenges and managerial expectations that have stressed out the gaps between the HR language and reality. The goal of human resource management is to help an organization to meet strategic goals by attracting, and maintaining employees and also to manage them effectively. Coke achieved great...
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...………………………..…..2 Introduction 4 Task 01 – Report 6 (LO 1.1) Strategic context 6 (LO2.3) Stakeholder analyzing 9 (LO2.1) Organizational audit 11 Porter’s Value Chain for Coca Cola Company 11 VRIO Framework 14 (LO 2.2) Environmental audit 16 PEST analysis 16 Porter’s five forces analysis 18 SWOT analysis for Coca Cola Company 20 (LO1.3) Different planning techniques 22 Product life cycle 24 BCG Matrix 25 GE Matrix 26 (LO1.2) Criticisms of strategic planning 27 (LO 3.1) Ansoff’s Growth Strategies 29 (LO3.2) Future strategy for the Coca Cola Company 33 (LO4.1) Roles and responsibilities for strategy implementation 34 (LO4.2) Resources requirements for new strategy (Water purification system) 36 (LO4.3) Time scale to monitor the strategy 37 Conclusion 38 References 39 List of Figures IV. IV. Figure Page Number Figure 01 – Stakeholder analyzing 9 Figure 02 - Porter’s Value Chain 11 Figure 03 - VRIO framework 15 Figure 04 - PEST analysis 16 Figure 05 - Porter’s five forces analysis 19 Figure 06 - BCG Matrix 25 Figure 07 - GE Matrix 26 Figure 08 - Ansoff’s Growth Strategies 29 Figure 09 - Ansoff’s Growth Strategies for Coca Cola 32 Figure 10 - Time scale……………………………………………………………………......37 Introduction In this assignment describe the strategies of the Coca-Cola Company. Because of this module can understand important of the business strategies for the organizations. These things are helping us to applying things into...
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...THE COCA-COLA COMPANY Students’ name: Malvina Shahini TABLE OF CONTENTS THE COCA-COLA COMPANY 0 Students’ name: Malvina Shahini 0 EXECUTIVE SUMMARY 2 INTRODUCTION AND COMPANY BACKROUND 2 INDUSTRY 3 GEOGRAPHICAL MARKET 4 PRODUCTS AND SERVICES 4 MARKET SEGMENTATION 5 MISSION, VISION AND VALUES 6 COMPANY'S STAKEHOLDERS 8 PART I: EXTERNAL ANALYSIS 9 PESTLE ANALYSIS 9 PORTER'S 5 FORCES OF COMPETITION MODEL 11 PART II: INTERNAL ANALYSIS 14 VALUE CHAIN MODEL 14 VRIO FRAMEWORK 16 BCG ANALYSIS 17 POSITIONING 17 PART III: COMPANY’S CORPORATE AND BUSINESS STRATEGY 19 PART IV: IDENTYFYING ISSUES AND CHALLENGES FACING THE COMPANY 20 PART V: IDENTIFICATION AND EVALUATION OF THE MAIN STRATEGIC OPTIONS FOR GROWTH 22 ANSOFF MATRIX MODEL 22 PART VI: RECOMMENDATION AND CONCLUSION 24 REFERENCE LIST 24 EXECUTIVE SUMMARY This paper is a strategic analysis of The Coca-Cola Company, a leader in the beverage industry. Coca-Cola, the world’s leading soft drink maker, operates in more than 200 countries and owns or licenses more than 500 brands of non-alcoholic beverages. The company faces challenges in today’s market because of market changes, socio-economic changes and globalization. The purpose of this assignment is to assess the current situation of the Coca-Cola Company and to provide recommendations on strategies that the firm can pursue in the future. In detail, an external analysis of the company is performed to understand the impact of...
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...analysis 5. Internal analysis 6. resource based view 7. Value Chain Analysis 8. SWOT 9. Six Strategic Objectives 10. Financial analysis 11. Recommendations 12. Conclusions 13. Bibliography A brief Walkthrough Coca Cola is a well-known brand and the world’s leading beverage producer. The company is over 100 years old and enjoys patrons in over 200 countries. The company till date remains true to its vision and mission which has permeated through to all levels of the company. Coca Cola has a product of more than 3,500 beverages. These include * Energy drinks and Sports Drinks * Fruit and Fruit juices * Soft Drinks * Tea and coffee * Water * Other drinks The external environment analysis shows that coca cola enjoys a competitive position across the industry due to high capital requirements and exit costs. It has an intense but healthy rivalry with Pepsi. The Pestel analysis shows a growing demand for healthier alternatives to carbonated drinks which Coca-Cola is now addressing. Through the internal analysis of the company, we understand that the company has a competitive advantage in terms of its brand reputation and value chain process which it should continue to further use to its advantage. The value chain is perfectly aligned to ensure maximum efficiency. As the financial analysis, will show, Coca Cola has an extremely competitive share value and performance making it one of the most profitable companies across...
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...Coca Cola Company Student’s Name Institutional Affiliation The limitless efforts by Coca-Cola Company to attain its goal of being the best beverage producing company in the world are vibrant. For this, several strategies have ministered its journey to globalization. Among the key strategies is the global marketing strategy where Coca-Cola aimed at questing the thirst of every individual in the world. Key commercial advertisements initiated on the media caught people’s eyes and hearts. The company has become an Olympic game sponsors, and this enhance the spread of its fame worldwide (Passport, 2013). Another strategy is that of product differentiation. The company ensures market opportunities procurement at every level. The efforts it makes to satisfy all customers by understanding their needs are paramount. The company warrants are serving all people despite their age and through observing their health by producing diet cokes. An individual’s economic status is not an impediment to obtaining a coke drink as it is available in various bottle sizes and shapes. The last key strategy espoused by this company is technology utilization. Technology has improved on transportation of the company’s products and there has been an invention of computerized machines thus mass production. Communication improved, and this heightened the trading process. Global management and HR strategies in multinational companies (MNCs) varies greatly from that of local companies. The HR policies...
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...to the world a portfolio of quality beverage brands that anticipate and satisfy people's desires and needs. * Partners: Nurture a winning network of customers and suppliers, together we create mutual, enduring value. * Planet: Be a responsible citizen that makes a difference by helping build and support sustainable communities. * Profit: Maximize long-term return to shareowners while being mindful of overall responsibilities. * Productivity: Be a highly effective, lean and fast-moving organization. Mission Roadmap starts with mission, which is enduring. It declares purpose as a company and serves as the standard against which the company weighs actions and decisions. * To refresh the world... * To inspire moments of optimism and happiness... * To create value and make a difference. Goal Coca-Cola has zeroed in on the fact that storytelling has evolved from one-way to dynamic conversations in today’s hyper-connected world. With this in mind, it plans to create stories that add value and significance to people’s lives, and that get expressed through every possible connection. 2. Arenas Products Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines throughout the world. The exact formula of Coca-Cola's natural flavorings (but not its other ingredients, which are listed on the side of the bottle or can) is a trade secret. Market segments Market segmentation involves identifying meaningfully different consumer...
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...CONTENT PAGE 1. INTRODUCTION..................................................................................................3 1. Information System: An Overview............................................................3-4 2. Brief history of Coca-Cola.........................................................................4-5 2. Analysis of Internal and External Forces............................................................5 1. The Coca-Cola SWOT Analysis...................................................................5-7 1. Internal Forces.......................................................................................8-9 2. External Forces.....................................................................................9-10 3. Information System Incorporated.....................................................................11 1. Value of Information System......................................................................12 1. Value Chain Analysis...........................................................................12-13 2. Competitive Advantage..............................................................................14 4. CONCLUSION....................................................................................................15 5. REFERENCES..............................................................
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