...Collaboration and Innovation at Proctor & Gamble Proctor & Gamble is the largest manufacturer of consumer products in the world. P&G has a reputation for developing successful brands and maintaining their popularity with unique business innovations. Beauty Care, Household Care, and Health and Well-being are the three main units of business operations at P&G. Each of these business units are further subdivided into more specific units. P&G has three main focuses as a business in each division. First, it needs to maintain popularity of its existing brands. Second, it must extend its brands to related products by developing new products under those brands. Third, it must innovate and create new brands entirely from scratch. Much of P&G’s business is built around brand creation and management. To effectively run P&G’s business operations, it is critical that they facilitate collaboration between researchers, marketers, and managers. This is the reason that P&G has been actively implementing information systems that foster effective collaboration and innovation. In early 2000, P&G was in disarray and the company’s share price had fallen by nearly 50 percent, wiping out $85 billion in market capital (Lash, 2012). Despite spending heavily on research & development, productivity had plateaued and the company’s innovation success rate was around an unsatisfactory 35 percent (Lash, 2012). When A.G. Lafley became P&G’s CEO in 2000, he recognized that collaboration would be the key...
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...Study Collaboration and Innovation at Procter and Gamble (Chapter 2) 1: What is Procter & Gamble’s business strategy? What is the relationship of collaboration and innovation to that business strategy? Procter and Gamble strategy is to maintain the popularity of its existing brands and in developing new products by extending existing brands and by creating new brands from scratch via innovation. It innovation is at the top of Procter and Gamble’s strategy and collaboration is a critical part to attaining this innovation. In order to constantly come up with new lines of products, Procter and Gamble must incorporate innovation in every aspect of its business. All objectives and business processes must be aligned in a way to foster and generate innovation. And the most critical tool in attaining such alignments is collaboration. Procter and Gamble is one of the top 10 largest companies in the world, operating in over 80 countries so it is very important to attain successful innovation, to develop a cooperative and collaborative environment so as to encourage sharing of ideas and resources and avoid duplication of efforts. Better collaboration results in faster and more efficient brainstorming across locations, and faster generation and sharing of ideas and feedback, this in turn leads to savings in Research and Development costs. Collaboration helps maximize efficiency, encourage communication across locations and ultimately foster innovation. 2: How is P&G using...
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...Proctor & Gambles Business Strategy and the Use of Collaboration Systems Proctor and Gambles goal is to maintain the popularity of its existing brands through advertising and marketing, while also creating innovative products cost effectively to improve the lives of their consumers around the world. To increase its success in the business world, P&G spends 3.4 percent of revenue on innovation, therefor finding better ways to innovate and develop new ideas is critical and for a large company like P&G, finding methods of collaboration that are effective throughout the company can be difficult. That's why P&G has been active in implementing IT that fosters effective collaboration and innovation. Procter and Gamble utilizes a distributed development strategy, to form a basis for the distributed development strategy Procter and Gamble must make use of a collaborative environment. both as a way to develop groundbreaking innovations more quickly and to reduce research and development costs. P&G is using collaboration systems to execute its business model and business strategy by allowing researchers to use the tools to share the data they've collected on various brands; by giving marketers a more effective way to access the data they need to create more highly targeted ad campaigns; and enabling managers easier ways to find the people and data they need to make critical business decisions. To do this P&G needed to develop alternatives to business practices that were not sufficiently...
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...Chapter 2 Global E-Business and Collaboration 75 Collaboration and Innovation at Procter & Gamble CASE STUDY L ook in your medicine cabinet. No matter where you live in the world, odds are that you’ll find many Procter & Gamble products that you use every day. P&G is the largest manufacturer of consumer products in the world, and one of the top 10 largest companies in the world by market capitalization. The company is known for its successful brands, as well as its ability to develop new brands and maintain its brands’ popularity with unique business innovations. Popular P&G brands include Pampers, Tide, Bounty, Folgers, Pringles, Charmin, Swiffer, Crest, and many more. The company has approximately 140,000 employees in more than 80 countries, and its leading competitor is Britain-based Unilever. Founded in 1837 and headquartered in Cincinnati, Ohio, P&G has been a mainstay in the American business landscape for well over 150 years. In 2009, it had $79 billion in revenue and earned a $13.2 billion profit. P&G’s business operations are divided into three main units: Beauty Care, Household Care, and Health and Well-Being, each of which are further subdivided into more specific units. In each of these divisions, P&G has three main focuses as a business. It needs to maintain the popularity of its existing brands, via advertising and marketing; it must extend its brands to related products by developing new products under those brands; and it must...
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...“Game-changing innovation comes not just from disruptive, “big-bang” product innovations but also from leveraging what your business does best to create a competitive advantage.”(Lafley, 2008) COLLABORATION AND INNOVATION AT PROCTER & GAMBLE CASE STUDY Prepared by: xxxxxxxxx Lawrence Technical University Management Information Systems, MIS-6013 Professor Patrick Mach Evans February14, 2012 Table of Contents Introduction 3 Analysis 6 Conclusion 16 References 17 Introduction When the typical consumer hears the name Procter and Gamble they might think of Ivory Soap, Tide, Pantene, Pampers, or possibly Swiffer. The reason being is that these are a just a few of the everyday household products that have been contributors to the huge success of Procter and Gamble. But when another consumer product company hears the name Procter and Gamble – they think of innovation, leaders on the cutting edge of technology, and one of the front runners in globalization. Procter and Gamble, also known as P&G, has been a key element of American business for over 150 years. In 1837 a small soap and candle company formed in Cincinnati, Ohio. This little business, named after brother-in-laws, Procter and Gamble, has since grown to a global giant with 138,000 employees working in more than 80 countries. (P&G Revolutionizes Collaboration with Cisco, 2008) P&G is the largest manufacturer of consumer products in the world and one of the top 10 largest companies...
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...Collaboration and Innovation at Procter & Gamble Case Study Collaboration and Innovation at Procter & Gamble CASE STUDY 1. What is Procter & Gamble’s business strategy? What is the relationship of collaboration and innovation to that business strategy? i. Proctor and Gamble’s business strategy focuses on three main areas. This is to maintain the popular the popularity of its existing brands through advertising and marketing; the extension of its brand to related products by developing new products and the creation of new brands from scratch. To achieve these, the company aims to facilitate collaboration between researchers, marketers and managers. ii. By fostering interaction among employees P&G fosters informed decision making and the sharing of ideas and information which ultimately leads the company to produce quality products. 2.How is P&G using collaboration systems to execute its business model and business strategy? List and describe the collaboration systems and technologies it is using and the benefits of each i. P&G researchers use collaborative tools to share data on various brands they have collected which allows marketers to access this data to create better targeted ad campaigns and likewise managers access data shared t be able to make informed decisions. ii. - P&G use a suite of Microsoft products such as MS Outlook, MS SharePoint and others that have unified communication and integrate services through voice and data transmissions and allow for...
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...relationship of collaboration and innovation to that business strategy? The main business strategy has three focus points. It needs to uphold the popularity of its existing brands, via advertising and marketing; it must extend its brands by developing new products under those brands; and it must invent and create new brands. P&G spends 3.4 percent of revenue on innovation because it is so important to them, therefore it is important for the researchers, marketers, and managers to collaborate to achieve their goals to be an innovative company and to create new and successful products. 2. How is P&G using collaboration systems to execute its business model and business strategy? List and describe the collaboration systems and technologies it is using and the benefits of each. P&G is using collaborative systems by generating the majority of their ideas using sources from outside the company. This not only helps develop new innovations quicker, it also cuts down on research and development costs. They switched from using email to using Microsoft products. This included instant messaging, unified communications, Microsoft Live Communications Server functionality, Web conferencing with Live Meeting, and content management with SharePoint. This was helpful to the company because it was quicker to communicate, and you could share data more efficiently to the people who need to see it. They also adopted Teamcenter product lifecycle collaboration software from Siemens...
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...you use every day. P&G is the largest manufacturer of consumer products in the world, and one of the top 10 largest companies in the world by market capitalization. The company is known for its successful brands, as well as its ability to develop new brands and maintain its brands’ popularity with unique business innovations. Popular P&G brands include Pampers, Tide, Bounty, Folgers, Pringles, Charmin, Swiffer, Crest, and many more. The company has approximately 140,000 employees in more than 80 countries, and its leading competitor is Britain-based Unilever. Founded in 1837 and headquartered in Cincinnati, Ohio, P&G has been a mainstay in the American business landscape for well over 150 years. In 2009, it had $79 billion in revenue and earned a $13.2 billion profit. P&G’s business operations are divided into three main units: Beauty Care, Household Care, and Health and Well-Being, each of which are further subdivided into more specific units. In each of these divisions, P&G has three main focuses as a business. It needs to maintain the popularity of its existing brands, via advertising and marketing; it must extend its brands to related products by developing new products under those brands; and it must innovate and create new brands entirely from scratch. Because so much of P&G’s business is built around brand creation and management, it’s critical that the company facilitate collaboration between researchers, marketers, and managers. And because P&G is such a big company...
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...Garymack Channing Burnette American Intercontinental University Unit 1 Individual Project MGMT305-1204B-06 Management Information Systems Sunday, October 07, 2012 Abstract The following paper takes in a count for how companies use information systems for help managing internal operations by way of good decisions. Furthermore, how companies apply working knowledge of computers and ancillaries to evaluate how business problems can be solved. Moreover, how businesses use the aforementioned tools to facilitate ecommerce through the use of business to business and business to customer technology. INFORMATION SYSTEMS IN BUSINESS What's the Buzz on Smart Grids? Case study 1. How smart grids differ from the current electricity infrastructure in the United States The current electricity infrastructure within the U.S. provides power to shoppers with the smart grid providing info of how shoppers use energy. This makes it exhausting to be able to develop varied methods and approaches to finding ways of optimally distributing power. This infrastructure conjointly doesn't effectively handle power that's generated from energy sources. On the opposite hand smart girds digitally deliver electricity from suppliers to shoppers in a vary means that enables back and forth communication between suppliers and shoppers thereby enhancing selections created on energy production and consumption. This helps in saving energy, reducing prices and pollution and increasing transparency and re-liableness since...
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...companies will need leaders who are highly adaptive, continuous learners, able to lead diverse groups across functional disciplines, regions and cultures. They will also need to accomplish the difficult feat of driving results even where they do not have formal direct control or authority over resources. Achieving more growth through greater innovation, searching for new business opportunities across customer segments and leveraging best business practices to improve operational efficiency demand that leaders know how to work across organizational boundaries. Whether it’s across national boundaries or across teams, leaders will need to collaborate. This article will focus on the skills that leaders will need to develop if they are to collaborate successfully in the years ahead. GETTING TO THE ROOT OF COLLABORATION CHALLENGES The vast majority of participants in Hay Group’s recent global Best Companies for Leadership survey indicated that their organizations have become flatter and more matrixed. Individuals may be assigned to work on different project teams and report to multiple managers. The advantages can be huge — new innovations, increased sharing of information and better capacity to solve complex problems. And yet the more matrixed organizations become the greater the challenges in making lines of authority and accountability clear. Decisions can take longer and the costs for bringing people together can add to a company’s bottom line. In addition, the skills required...
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...through advertising and marketing; extend its brands by developing new products under those brands; and innovate and create new brands entirely from scratch. Collaboration and innovation are key to this business strategy. Collaboration between researchers, marketer, and mangers is critical to the success of Procter & Gamble. With the presence of collaboration software, P&G’s employees are able to participate in the process in real time. The presence of the collaboration software has allowed for more efficient flow of ideas and quicker decision making regarding the new products/brands. 2. Procter & Gamble is using collaboration systems to help execute the business model allowing multiple employees, in several locations and departments, to access the information quickly and to provide feedback instantly. The collaboration systems that P&G uses are: instant messaging – this allows the employee to have real time access to input from other employees, Unified communications – integrates voice transmission, data transmission, e-mail, instant messaging, and electronic conferencing, this allows the users to share calendars and mailboxes more efficiently. Web Conferencing with Live Meeting – allows people in different geographic locations to participate in real time in collaboration meetings. 3. The collaboration systems allow for P&G researchers to share the data they have collected on various brands; marketers can more effectively access the data that they need to create more targeted...
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...Procter and gamble business strategy is to keep the popular brands that already exist at the top by maintaining and extending the brands. The role of innovation is to create an existence in new markets from the ground up or improve on brands. Innovation is the centerpiece for the business strategy and can not be done without collaboration. Collaboration is where the rubber hits the ground in terms of accomplishing the goals set through their innovation, which is based on new ideas or what else is occurring in the market. The business model and strategy centers around enriching innovation through collaboration. So collaboration being as quick, smooth, and all encompassing as possible is important for getting the innovation that is required. Email is popular but can become redundant in the ultimate goal for P&G to create innovation with collaboration. People receiving chained email responses, from a topic they lost interest months ago, is a problem they found occurring. Blogs were thought to be better because it only gained momentum through interest. The problem Microsoft bundled suites are used for emailing, instant messaging, voice transmission, data transmission, electronic conferencing, SharePoint, web browsing, contact and task management, emailing, and clandering. This was done as an overhaul to link all of the possible ways someone’s work could be shared with another. Teamcenter product lifecycle is used as well for 3d product visualization...
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...------------------------------------------------- Innovation at proctor and gamble Pritesh Tarte- 11906296 ------------------------------------------------- Innovation at proctor and gamble Pritesh Tarte- 11906296 Assignment 1 Assignment 1 I INDEX 1.Introduction to Proctor & Gamble ……………………..…….……………….3 2. Innovation at Proctor & Gamble……………………………………………...4 3. Connect & Develop Program & Open Innovation……………………………5 4. Voice of Customer……………………………………………………………6 5. Conclusion……………………………………………………………………7 6. References……………………………………………………………………8 1. Introduction to Proctor & Gamble ( P&G) William proctor and James Gamble established Proctor and Gamble in 1837 as a soap and candle company in Ohio USA. P &G has now developed into global manufacturing and marketing company of branded consumer products. Its markets are over 180 countries including America & Asia regions. Its Business is mainly into five segments. * Fabric & home Care * Beauty * Baby care * Family care * Health care & groom. The fabric care and home care compromises bleach and laundry additives, laundry detergents, pet care, dish care, fabric enhances and surface care products. Beauty care consist of cosmetics, deodorants, hair care & skin care, female personnel cleansing products, salon professional product. Baby care and family care contains products such as baby wipes, diapers, pant towels, tissues and toilet...
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...William Merrill MGMT305 (Mon 1-5pm) 1/10/2013 Individual Project Chapter 1, pg. 37 1. How do smart grids differ from the current electricity infrastructure in the United States? The regular electricity infrastructure in the US provides power to consumers, but does not information on how the consumers are using the energy when the smart grids are. It uses digital technology to save energy, reduce costs, and increase reliability and transparency. Without the smart grids, the electricity infrastructure is outdated and inefficient. 2. What management, organization, and technology issues should be considered when developing a smart grid? When it comes to smart grids, being aware of the amount of energy you use in a household is important to remember. It would definitely help manage the amount of power used every month and allow consumers to make more intelligent decisions regarding it. The organization that should be considered is allowing the consumers to access information about their usage of energy consumption and production every month. This is where the technology comes into play. You shouldn’t want an outdated and inefficient infrastructure. Going digital, just like the smart grids are, would be good to do. Having fast technology that is reliable and quick enough for the consumers to use will build satisfaction in the business and help out a lot. 3. What challenge to the development of smart grids do you think is most likely to hamper their development? ...
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...What’s the Buzz on Smart Grids? CASE STUDY What’s the Buzz on Smart Grids? CASE STUDY T T he existing electricity infrastructure in the United States is outdated and inefficient. Energy companies provide power to consumers, but the grid provides no information about how the consumers are using that energy, making it difficult to develop more efficient approaches to distribution. Also, the current electric- ity grid offers few ways to handle power provided by alternative energy sources, which are critical compo- nents of most efforts to go “green.” Enter the smart grid. A smart grid delivers electricity from suppliers to consumers using digital technology to save energy, reduce costs, and increase reliability and trans- parency. The smart grid enables information to flow back and forth between electric power providers and individual households to allow both consumers and energy companies to make more intelligent decisions regarding energy consumption and production. Information from smart grids would show utilities when to raise prices when demand is high and lower them when demand lessens. Smart grids would also help consumers program high-use electrical appliances like heating and air condition- ing systems to reduce consumption during times of peak usage. If implemented nationwide, proponents believe, smart grids would lead to a 5 to 15 percent decrease in energy consumption. Electricity grids are sized to meet the maximum electricity need, so a drop in peak demand...
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