Free Essay

Columbus vs Casa

In:

Submitted By agarc595
Words 1277
Pages 6
Paper 1

Christopher Columbus and artolomé De Las Casas were both two men who
B
have left legacies that are admired, criticized, idolized, rationalized and despised by adventuring out to find the three motivators that have lead to the foundings of what we call America. Christopher Columbus and Bartolomé De Las Casas both set out with the three motives: God, Glory and Gold. God, Glory and Gold also known as the three G’s are labeled as the roots of the age of discovery during the mid­fifteenth century and ending in the mid­seventeenth century. Of the three motives each had a higher priority for each one and their priority of each motive led to different ways of exploration and conquering. While both Christopher Columbus and Bartolomé De Las Casas had similarities that we can compare, Christopher Columbus set out in his voyage with a craving appetite for Gold. On the other hand Bartolomé De Las Casas had other ambitions. Bartolomé De Las Casas set out with the ambition of converting the Indians to Christianity which supports that De Las Casas prioritized God over Glory and Gold.
Even though both Columbus and De Las Casas were both on similar missions their

desires differed when looking at the three G’s and their place in the discoveries with
Columbus and the settling in the new colonies with De Las Casas. Christopher Columbus born in 1451­1506 was a sailor who was heavily influenced by the 13th Century voyages of Marco Polo. After moving to Spain,
Columbus asked Spain to finance his voyages in hope of discovering the New World and was given funds to explore by the King and Queen. Heavily influenced by Gold,
Columbus went out on a royal mission for two reasons: Spain was in need and unstable and Columbus set out in search for a new trade route to Asia to enhance riches to expand and rebuild. Secondly, Columbus was in search for Gold for personal achievement and with the Glory that follows the riches. In 1942 Columbus discovered
America. Through misconception when reading some of Columbus’ first journal entries you could be fooled to believe that Columbus had God before Gold and Glory due to the fact of mentioning God in many of his entries and when first arriving to the Island recording that, “ I believe they would readily become Christians; it appeared to me that they have no religion.” Quickly his true motives are revealed when Columbus states, “I kept my eyes open and tried to find out if there was any gold, and I saw that some of them had a little piece hanging from a hole in their nose. I gathered from their signs that if one goes south … there is a king with great jars full of it, enormous amounts.”
Columbus’ motives are solidified by the fact that Gold is what he truly is seeking upon his voyage when he sees Gold jewelry hanging from the Indians and wishes to leave in hope of finding Gold when he says, “rather than lingering I wish to explore and

investigate many islands in search of gold. …” While Glory and God are at importance,
Columbus makes it relevant that wealth is what is driving him to continue to explore in search of riches. Second to Gold comes Glory. Columbus is in a spot in which he must succeed or he would have let down the King and Queen and also the people of Spain.
In his journal entries he refers to the King and Queen as your majesties meaning he owes it to them to do what he has promised and planned. For Example Columbus states, “Your Majesties should therefore determine to convert them to Christianity, for I believe that once this is begun a host of peoples will soon be converted to our Holy
Faith, and great domains and their wealth and all their peoples will be won for Spain, for there is no doubt that these lands hold enormous quantities of gold. …” Columbus portrays all three G’s in this statement. Columbus is speaking to his Majesty and using
God and converting people to Christianity for the simple reason of being able to conquer what is theirs. Columbus uses God as an excuse to conquer and murder in exchange for Gold and Glory which is why Columbus’ third motivation was not God but using God as means of getting what he truly desires. Bartolomé de Las Casas was the complete opposite of Columbus. As Columbus’
Three G’s were Gold, Glory, and God, De Las Cases were God, Glory, Gold. De Las
Casas was a priest who stood firm and preached about the wrongdoings of murder and torture. De Las Casas was first influenced by Columbus until he became a priest and he saw how wrong the indians were mistreated. De Las Casas set out on first voyage in
1502. Following his voyage De Las Casas devotes his life to improving rights and the

life of Indians. De Las Cases main motive was God. Being a Priest De Las Casas devoted himself to God and his beliefs and everything he did was for the Glory of God.
De Las Casa was a witness to it all, he knew that the Indians believed that they arrived from Heaven until the Indians began to realize that they were not sent from Heaven to help them but instead to conquer, enslave and murder. De Las Casas states, “The cause for which the Christians have slain and destroyed so many and such infinite numbers of souls, has been simply to get, as their ultimate end, the Indians’ gold of them, and to stuff themselves with riches in a very few days, and to raise themselves to high estates..” The above statement displays that Casa is not in it for the wealth as was
Columbus but in it to change the perception of Christian and to show what true
Christianity is. De Las Casa was motivated by God to bring Glory to God, approval of the Indians and also the accomplishment of doing the right thing as a Priest.
De Las Casas ways revolved around God and on displaying his morals to others.
When reading his journal entries, De Las Casa mentions God or Christianity almost on every page where Columbus wrote about Gold almost every page. Gold was not of a main concern to De Las Casa. When he speaks of gold, he speaks of it in the sense of the wrong that was done to the Indians on route to taking their riches. Wealth was not an importance to De Las Casa, what he really stressed was bringing lost souls to God and bringing Glory to God through what he does upon his voyages and the changes he has done in treatment with the Indians.

While both Columbus and De Las Casa were both chasing the three G’s, they prioritized them differently. Columbus was a greedy bastard, on the other De Las Casa was influenced at the early stages of his career by Columbus but did not follow in his footsteps as he saw the mistreatment. When De Las Casa became a Priest it was obvious that the order of his three G’s would be established as God, Glory, and Gold.
Columbus reversed Gold and God and was only after the Gold and Glory mainly but used God to attain both. When contrasting these two you can’t help but notice the difference in morals and way of living. While both accomplished much, the way in which they accomplished and conquered were completely different. WORK CITED Michael L. Brillman,
Colonial Voices,
Cognella Inc, 12/13/2013

Similar Documents

Premium Essay

Columbus Vs Las Casas Analysis

...World, which they had never been to before, to spread Christianity for the expansion of their religious power and to win the economic competition. At that time, two explorers, Christopher Columbus and Bartolome de las Casas, sought the New World to spread Catholicism and to find gold for trading slaves that can perform free labor in Spain. Columbus and Las Casas are well-known in the history of Indians. Both Columbus and Las Casas might initially have similar views on Indians when they discovered the new land and met Native Americans. As written in Columbus’s letter on their first voyage, Indians “show as much lovingness as though they would give their heart.” Las Casas also wrote in Apologetic History of the Indies that “they are most humble peoples and obey their kings in a strange and admirable manner” and “the most humble, most patient, most peaceful and calm, without strife nor tumults; not wrangling, nor querulous, as free from uproar, hate and desire of revenge as any in...

Words: 588 - Pages: 3

Premium Essay

Bartolome De Las Casas Analysis

...Bartolome’ de las Casas was a priest maintainer of records for Christopher Columbus. De la Casas was also called a traitor. He describes his accounts of how the Spaniards treated the Indians even with a high chance of repercussions to himself. He was the first to push for the Indians to receive rights. He does this through the use of his document, “The Devastation of the Indies”, to lay out the mistreatment of the Indians in the New World. His focus was on the differences on both Indians and Spaniards character, and the way the Spaniards treated the Indians. De las Casas’ view of the Indians was that they were a meek, and quiet culture, without being wicked to others, and faithful to even the Spaniards. He saw that they were slow to anger and did not take things personally. Indians had no interest in the same worldly goods as the Spaniards. Without immunities to the ailments from the Spaniards it greatly affected the health of the Indians. Unfortunately, this typically led to death in most situations. This peaceful group did not have or want tangible items,...

Words: 487 - Pages: 2

Premium Essay

Paper

...U.S. History and Constitution HIS120 Student Learning Outcomes (SLO) At the end of the course, students will be able to: SLO1.     Describe the cultural, geographic and climatic influences on Native American societies. SLO2.     Compare and contrast religious, social and cultural differences among the major European settlers. SLO3.     Describe the events that helped create American nationalism and lead to the American Revolution. SLO4.     Explain the Constitutional Convention, the Articles of Confederation, and the emergence of a democratic nation. SLO5.     Explain the U.S. Constitution as it related to the separation of powers, checks and balances, the Bill of Rights, and the major principles of democracy. SLO6.     Evaluate the Jeffersonian dream of expansion and its effect on Native Americans SLO7.     Describe Jacksonian democracy and the creation of a two party system SLO8.     Explain slavery and associated issues that led to the Civil War and its aftermath.     Module Titles Module 1—Early American exploration and colonization (SLO1) Module 2—British colonies (SLO2) Module 3—Road to the Revolution and the American Revolution (SLO3) Module 4—Early Republic (SLO4 and SLO5) Module 5—Jacksonian America (SLO 6 and SLO7) Module 6—Road to the Civil War (SLO8) Module 7—Civil War (SLO8) Module 8—Shaping American history: Signature Assignment (all SLOs) Module 1 Early Exploration and Contact with Native Americans Welcome to HIS 120: U.S....

Words: 6289 - Pages: 26

Free Essay

Branding: Victoria's Secret

...Introducción: Limited Brands y VS Contexto La ya reconocida mundialmente, marca de Victoria's Secret es una compañía estadounidense que se dedica a diseñar lencería y otros productos de belleza para la mujer. Leslie Wexner fundó “Limited, Inc.” en 1963 en Columbus, Ohio, iniciando con dos tiendas de ropa para mujer. Es hasta finales de 2001 “Limited Inc.” que la empresa comenzó a crecer mediante la adquisición de 4600 tiendas especializadas, con marcas como: Bath & Body Works, Express, Lerner Nueva York, tiendas Limited, White Barn Candle Co., y Henri Bendel. Dentro de la adquisición de las tiendas, en 1982, Wexner compró una cadena de ropa interior situada en San Francisco, llamada Victoria´s Secret, la cual, hasta el momento solio constaba de cuatro tiendas y un catálogo. No obstante, la compañía fue fundada en San Francisco, California, en 1977 por Roy Raymond quien la vendió, (como se mencionó anteriormente) en 1982 al corporativo The Limited Inc, siendo actualmente propiedad de la compañía Limited Brands. Desde que se traspasó la propiedad de la marca, la compañía tiene su sede en Columbus, Ohio. Su primer dueño, el Señor Raymond se suicidó en 1993, al saltar del puente Golden Gate. Diseño del concepto e imagen Roy estudiaba en la Escuela de Negocios de Stanford. Su historia cuenta que como muchos otros hombres, le generaba mucha vergüenza al momento de comprar lencería para su mujer. Es aquí donde surge la idea para Roy de aplicar sus conocimientos...

Words: 5193 - Pages: 21

Free Essay

Seminarska Naloga

...VISOKA ŠOLA ZA POSLOVNE VEDE SEMINARSKA NALOGA pri predmetu: TRŽENJE - LUKSUZNO POTOVANJE V AVSTRALIJO Študent: Matija Jeras Številka indeksa: 13050240239 Mentor: red. prof. dr. Iča Rojšek Ljubljana, januar 2016 KAZALO 1. UVOD 1 1.1. OPREDELITEV PROBLEMA 1 1.2. NAMEN IN CILJI 1 1.3. OSNOVNE TEZE OZIROMA TRDITVE ~HIPOTEZE 1 1.3.1. Hipoteza št. 1 1 1.3.2. Hipoteza št. 2 1 2. PREDSTAVITEV STORITVE, PODJETJA IN PANOGE 3 3. RAZIKAVE IN ANALIZA TRGA 5 3.2. ANALIZA OŽJEGA OKOLJA 8 3.2.2.1. Obstoječe agencije s podobno ponudbo in storitvami 9 3.2.2.2. Benchmarking 9 4. NAČRT TRŽENJA 11 5. KRITIČNA TVEGANJA IN PROBLEMI 13 6. SKLEP 14 7. VIRI 15 1. UVOD 1.1. OPREDELITEV PROBLEMA V agenciji narediti čim boljše potovanje v oddaljen kraj. 1.2. NAMEN IN CILJI Ustvariti nov, unikaten turistični produkt. V mojem primeru potovanje v Avstralijo. 1.3. OSNOVNE TEZE OZIROMA TRDITVE ~HIPOTEZE 1.3.1. Hipoteza št. 1 Glede na vedno bolj trendovska potovanja Slovencev v kraje izven EU, bi se potovanje v Avstralijo izkazalo za uspešen turistični produkt, ki bi ga obstoječa agencija lahko tržila in izpopolnjevala. 1.3.2. Hipoteza št. 2 Ker na trgu obstoječe agencije ponujajo dokaj dovršeno in izpopolnjeno ponudbo potovanj v Avstralijo, bi bili prisiljeni kot enega izmed glavnih analitičnih orodij uporabiti "benchmarking". 1.4. PREDPOSTAVKE IN OMEJITVE Največji problem pri planiranju plasiranja turističnega potovanja, bi bilo oddaljenost ciljnega...

Words: 3378 - Pages: 14

Free Essay

Chapter 3 Selecting and Using Assessments

...CHAPTER 3 SELECTING AND USING ASSESSMENTS Introduction This chapter will address three issues: (a) the institutional assessment needs of workforce development organizations, (b) the assessment needs of individual youth to help make informed choices about their careers, and (c) the practical needs of practitioners for information about how to select and use different assessment tools. At the end of this chapter, Exhibit 3.1 contains information that can be used to help with the selection and use of assessments, including a directory of commonly used published tests. Meeting Institutional Assessment Needs Agencies and organizations in the workforce system use assessments to meet institutional needs in two ways-to determine a youth's eligibility for services and to document achievement of program goals by assessing the progress of program participants. The number of participants served and achievement of program goals can impact the amount of funding an organization receives. Funding for the youth programs considered in this guide may come from the Department of Education, the Department of Labor, other federal agencies, states, local governmental agencies, or a combination of these. Table 1.2 in Chapter 1 summarizes the eligibility and assessment requirements of IDEA, WIA Title I, and the Rehabilitation Act. More specific information on assessments mandated or permitted by several federal funding sources may be found in Appendix A. (Mandated assessments are...

Words: 27525 - Pages: 111

Premium Essay

Maytag

...ROBERT F. HARTLEY • Cindy Claycomb 12th Edition T W E L F T H E D I T I O N MARKETING MISTAKES AND SUCCESSES Robert F. Hartley Late of Cleveland State University Cindy Claycomb Wichita State University VICE PRESIDENT & EXECUTIVE PUBLISHER SENIOR EDITOR PROJECT EDITOR EDITORIAL ASSISTANT ASSOCIATE DIRECTOR OF MARKETING MARKETING MANAGER MARKETING ASSISTANT DESIGN DIRECTOR PRODUCT DESIGNER SENIOR PRODUCTION MANAGER ASSOCIATE PRODUCTION MANAGER PRODUCTION EDITOR COVER DESIGNER George Hoffman Franny Kelly Brian Baker Jacqueline Hughes Amy Scholz Kelly Simmons Marissa Carroll Harry Nolan Allison Morris Janis Soo Joel Balbin Eugenia Lee Kenji Ngieng This book was set in 10/12 New Caledonia by Aptara®, Inc. and printed and bound by Courier/Westford. The cover was printed by Courier/Westford. This book is printed on acid-free paper. Founded in 1807, John Wiley & Sons, Inc. has been a valued source of knowledge and understanding for more than 200 years, helping people around the world meet their needs and fulfill their aspirations. Our company is built on a foundation of principles that include responsibility to the communities we serve and where we live and work. In 2008, we launched a Corporate Citizenship Initiative, a global effort to address the environmental, social, economic, and ethical challenges we face in our business. Among the issues we are addressing are carbon impact, paper specifications and procurement, ethical...

Words: 180086 - Pages: 721

Premium Essay

Mm4 Details Case Study

...www.it-ebooks.info www.it-ebooks.info E L E V E N T H E D I T I O N MARKETING MISTAKES AND SUCCESSES 3 0 T H A N N I V E R S A RY Robert F. Hartley Cleveland State University JOHN WILEY & SONS, INC. www.it-ebooks.info VICE PRESIDENT & PUBLISHER EXECUTIVE EDITOR ASSISTANT EDITOR PRODUCTION MANAGER PRODUCTION ASSISTANT EXECUTIVE MARKETING MANAGER ASSISTANT MARKETING MANAGER MARKETING ASSISTANT DESIGN DIRECTOR SENIOR DESIGNER SENIOR MEDIA EDITOR George Hoffman Lise Johnson Carissa Doshi Dorothy Sinclair Matt Winslow Amy Scholz Carly DeCandia Alana Filipovich Jeof Vita Arthur Medina Allison Morris This book was set in 10/12 New Caledonia by Aptara®, Inc. and printed and bound by Courier/Westford. The cover was printed by Courier/Westford. This book is printed on acid-free paper. Copyright © 2009, 2006, 2004, 2001, 1998, 1995, 1992, 1989, 1986, 1981, 1976 John Wiley & Sons, Inc. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc. 222 Rosewood Drive, Danvers, MA 01923, website www.copyright.com. Requests to the Publisher for permission should...

Words: 177260 - Pages: 710

Free Essay

Working Capital

...Business Plans Handbook Business Plans A COMPILATION OF BUSINESS PLANS DEVELOPED BY INDIVIDUALS NORTH THROUGHOUT AMERICA Handbook VOLUME 16 Lynn M. Pearce, Project Editor Business Plans Handbook, Volume 16 Project Editor: Lynn M. Pearce Product Manager: Jenai Drouillard Product Design: Jennifer Wahi Composition and Electronic Prepress: Evi Seoud Manufacturing: Rita Wimberley Editorial: Erin Braun ª 2010 Gale, Cengage Learning ALL RIGHTS RESERVED. No part of this work covered by the copyright herein may be reproduced, transmitted, stored, or used in any form or by any means graphic, electronic, or mechanical, including but not limited to photocopying, recording, scanning, digitizing, taping, Web distribution, information networks, or information storage and retrieval systems, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without the prior written permission of the publisher. This publication is a creative work fully protected by all applicable copyright laws, as well as by misappropriation, trade secret, unfair competition, and other applicable laws. The authors and editors of this work have added value to the underlying factual material herein through one or more of the following: unique and original selection, coordination, expression, arrangement, and classification of the information. For product information and technology assistance, contact us at Gale Customer Support, 1-800-877-4253. For permission to use material...

Words: 121839 - Pages: 488

Free Essay

Cartea Gestrilor

...Psihologie practică Peter Collett Cartea gesturilor Cum putem citi gândurile oamenilor din acţiunile lor de psihologul emisiunii Big Brother Traducere din limba engleză de Alexandra Borş Editori: MARIUS CHIVU SILVIU DRAGOMIR VASILE DEM. ZAMFIRESCU Coperta colecţiei: DINU DUMBRĂVICIAN Redactor: DANIELA ŞTEFĂNESCU Ilustraţia: SILVIA OLTEANU Tehnoredactarea computerizată: CRISTIAN CLAUDIU COBAN Descrierea CIP a Bibliotecii Naţionale a României COLLETT, PETER Cartea gesturilor : Cum putem citi gândurile oamenilor din acţiunile lor / Peter Collett : trad.: Alexandra Borş. Bucureşti : Editura Trei, 2005 (Psihologie practică) Bihliogr. ISBN 973-707-008-9 I. Borş, Alexandra (trad.) 159.925 8T22I Această carte a fost tradusă după THE BOOK OF TELLS, How to Read People's Minds from Their Actions, by the Big Brother resident psychologist de Peter Collett, Transworld Publishers, a division of The Random House Group Ltd, Londra, 2003 Copyright © Peter Collet, 2003 Illustrations © Gino D'Achille Copyright © Editura Trei. 2005, pentru ediţia în limba română CP. 27-40. Bucureşti Tel/Fax: +4 021 224 55 26 E-maill: office@edituratrei.ro www.edituratrei.ro ISBN 9 7 3 - 7 0 7 - 0 0 8 - 9 Pentru Jill, Katie şi Clementine Mulţumiri Aş dori să le mulţumesc soţiei mele Jill şi fiicelor mele, Katie şi Clementine, pentru răbdarea lor şi pentru sprijinul afectuos fără care această carte nu ar fi fost posibilă. Îi datorez mulţumiri şi agentului meu literar Caradoc King, pentru sfaturile...

Words: 100674 - Pages: 403

Free Essay

International Business

...This text was adapted by The Saylor Foundation under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 License without attribution as requested by the work’s original creator or licensee. Organization The overarching logic of the book is intuitive—organized around answers to the what, where, why, and how of international business. WHAT? Section one introduces what is international business and who has an interest in it. Students will sift through the globalization debate and understanding the impact of ethics on global businesses. Additionally, students will explore the evolution of international trade from past to present, with a focus on how firms and professionals can better understand today’s complex global business arena by understanding the impact of political and legal factors. The section concludes with a chapter on understanding how cultures are defined and the impact on business interactions and practices with tangible tips for negotiating across cultures. WHERE? Section two develops student knowledge about key facets of the global business environment and the key elements of trade and cooperation between nations and global organizations. Today, with increasing numbers of companies of all sizes operating internationally, no business or country can remain an island. Rather, the interconnections between countries, businesses, and institutions are inextricable. Even how we define the world is changing. No longer classified into simple and neat...

Words: 239764 - Pages: 960

Free Essay

Tyranny of Guilt; an Essay on Western Masochism (2010)

...Th e T yranny of Gui lt • Pa s c a l B ru c k n e r Translated from the French by s t ev e n r e n da l l The tyranny of Guilt An Essay on Western Masochism • P r i n c e t o n u n i v e r si t y P r e s s Princeton and Oxford english translation copyright © 2010 by Princeton university Press First published as La tyrannie de la pénitence: essai sur le masochisme occidental by Pascal Bruckner, copyright © 2006 by Grasset & Fasquelle Published by Princeton university Press, 41 William street, Princeton, new Jersey 08540 in the united kingdom: Princeton university Press, 6 oxford street, Woodstock, oxfordshire OX20 1TW press.princeton.edu all rights reserved library of congress cataloging-in-Publication data Bruckner, Pascal. [tyrannie de la pénitence. english] The tyranny of guilt: an essay on Western masochism / Pascal Bruckner; translated from the French by steven rendall. p. cm. includes index. isBn 978-0-691-14376-7 (cloth : alk. paper) 1. civilization, Western— 20th century. 2. civilization, Western—21st century. 3. international relations—Moral and ethical aspects. 4. Western countries—Foreign relations. 5. Western countries—intellectual life. 6. Guilt 7. self-hate (Psychology) 8. World politics. i. title. CB245.B7613 2010 909’.09821--dc22 2009032666 British library cataloging-in-Publication data is available cet ouvrage, publié dans le cadre d’un programme d’aide à la publication, bénéficie du soutien du Ministère des affaires étrangères et du service...

Words: 64873 - Pages: 260

Premium Essay

Dictionary of Travel, Tourism, and Hospitality

...Dictionary of Travel, Tourism and Hospitality By the same author Britain – Workshop or Service Centre to the World? The British Hotel and Catering Industry The Business of Hotels (with H. Ingram) Europeans on Holiday Higher Education and Research in Tourism in Western Europe Historical Development of Tourism (with A.J. Burkart) Holiday Surveys Examined The Management of Tourism (with A.J. Burkart eds) Managing Tourism (ed.) A Manual of Hotel Reception (with J.R.S. Beavis) Paying Guests Profile of the Hotel and Catering Industry (with D.W. Airey) Tourism and Hospitality in the 21st Century (with A. Lockwood eds) Tourism and Productivity Tourism Council of the South Pacific Corporate Plan Tourism Employment in Wales Tourism: Past, Present and Future (with A.J. Burkart) Trends in Tourism: World Experience and England’s Prospects Trends in World Tourism Understanding Tourism Your Manpower (with J. Denton) Dictionary of Travel, Tourism and Hospitality S. Medlik Third edition OXFORD AMSTERDAM BOSTON LONDON NEW YORK PARIS SAN DIEGO SAN FRANCISCO SINGAPORE SYDNEY TOKYO Butterworth-Heinemann An imprint of Elsevier Science Linacre House, Jordan Hill, Oxford OX2 8DP 200 Wheeler Road, Burlington MA 01803 First published 1993 Reprinted (with amendments) 1994 Second edition 1996 Third edition 2003 Copyright © 1993, 1996, 2003, S. Medlik. All rights reserved The right of S. Medlik to be identified as the author of this work has been asserted...

Words: 133754 - Pages: 536

Premium Essay

Critical Thinking

...fourth EDItION fourth EDItION This clear, learner-friendly text helps today’s students bridge the gap between Its comprehensiveness allows instructors to tailor the material to their individual teaching styles, resulting in an exceptionally versatile text. Highlights of the Fourth Edition: Additional readings and essays in a new Appendix as well as in Chapters 7 and 8 nearly double the number of readings available for critical analysis and classroom discussion. An online chapter, available on the instructor portion of the book’s Web site, addresses critical reading, a vital skill for success in college and beyond. Visit www.mhhe.com/bassham4e for a wealth of additional student and instructor resources. Bassham I Irwin Nardone I Wallace New and updated exercises and examples throughout the text allow students to practice and apply what they learn. MD DALIM #1062017 12/13/09 CYAN MAG YELO BLK Chapter 12 features an expanded and reorganized discussion of evaluating Internet sources. Critical Thinking thinking, using real-world examples and a proven step-by-step approach. A student ' s Introduction A student's Introduction everyday culture and critical thinking. It covers all the basics of critical Critical Thinking Ba ssha m I Irwin I Nardone I Wall ace CRITICAL THINKING A STUDENT’S INTRODUCTION FOURTH EDITION Gregory Bassham William Irwin Henry Nardone James M. Wallace King’s College TM bas07437_fm_i-xvi.indd i 11/24/09 9:53:56 AM TM Published by McGraw-Hill...

Words: 246535 - Pages: 987

Premium Essay

Marketing

...fourth EDItION Critical Thinking A student ' s Introduction Ba ssha m I I rwi n I N ardon e I Wal l ac e CRITICAL THINKING A STUDENT’S INTRODUCTION FOURTH EDITION Gregory Bassham William Irwin Henry Nardone James M. Wallace King’s College TM TM Published by McGraw-Hill, an imprint of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright © 2011, 2008, 2005, 2002. All rights reserved. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of The McGraw-Hill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. This book is printed on acid-free paper. 1 2 3 4 5 6 7 8 9 0 DOC/DOC 0 ISBN: 978-0-07-340743-2 MHID: 0-07-340743-7 Vice President, Editorial: Michael Ryan Director, Editorial: Beth Mejia Sponsoring Editor: Mark Georgiev Marketing Manager: Pam Cooper Managing Editor: Nicole Bridge Developmental Editor: Phil Butcher Project Manager: Lindsay Burt Manuscript Editor: Maura P. Brown Design Manager: Margarite Reynolds Cover Designer: Laurie Entringer Production Supervisor: Louis Swaim Composition: 11/12.5 Bembo by MPS Limited, A Macmillan Company Printing: 45# New Era Matte, R. R. Donnelley & Sons Cover Image: © Brand X/JupiterImages Credits: The credits section for this book begins on page C-1 and is considered...

Words: 240232 - Pages: 961