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Competitive Advantage Paper

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Competitive Advantage Paper Strategic Management MGT/498

Competitive Advantage Paper Riordan Manufacturing has several competitive advantages it can establish, which coincide with previously researched organizations. This paper discusses those advantages and competitive strategies meant to improve innovation and the sustainability both domestically and globally. An explanation and estimation of how these strategies will affect sustainability of long-term performance and an explanation of the impact of the global market on Riordan’s business strategy concludes the paper. Competitive Advantage Every organization can establish some type of competitive advantage. Recent research about the competitive advantages of FedEx, Southwest, Toyota, McCain Foods, and Cargill assists in identifying Riordan’s competitive advantage. The first step in creating a competitive advantage is creating a mission statement and developing a strategic plan. Firms that operate with a strategic plan develop a focus and tend to have everyone in the organization aligned. Introducing unique core products or services leads to the establishment of a competitive advantage. In the case of FedEx, the core service is transporting products from one point to another. McCain Foods core service is processing potatoes. Both these organizations provide these services in a unique manner that differentiates them from their competitors through the use of information technology. Another potential advantage of these organizations is a focus on employee development. All of these companies, especially Southwest Airlines, recognize that

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