Contents
1.0 Introduction…………………………………………………………………3
2.0 Overview of Industry Life Cycle……………………………………………4
3.0 Literature review of Information Technology………………………………4
4.0 Conclusion for Industry Life Cycle…………………………………………5
5.0 Industry Level Analysis (Dell)………………………………………………6
6.0 Business Strategy……………………………………………………………7
7.0 Enterprise Solutions and service…………………………………………….8
8.0 PEST Analysis of Dell Company…………………………………………...11
9.0 Porters Five Forces of Dell………………………………………………….13
10.0 Stage of Industry Lifecycle of Dell…………………………………………16
11.0 Recommendation to improve performance of Dell…………………………17
12.0 Conclusion…………………………………………………………………..18
Bibliography………………………………………………………………………....19
Appendix…………………………………………………………………………….21

Overview of Industry Life Cycle
Industry Life Cycle (ILC) is the stages of evolution through which an industry progresses as it moves from conception to stabilization and stagnation. Different analyses posit different stages of an industry life cycle (usually four to five), but all emphasize that an industry has a beginning, with technological innovation; a period of rapid growth; maturity and consolidation; and finally decline and possibly death. Industry dynamic impacts firm strategy and survival, and it is important to managers understanding that whether firm should compete or cooperate at different stages of the industry life cycle (Wilson & Hynes, 2009). One of the main tenets of how firms and industries evolve is that, as some businesses mature, the basis of competition shifts from product innovation to process innovation (Utterback and Abernathy 1975; Utterback and Suarez 1993; Utterback 1994; Klepper 1996, 1997; Adner and Levinthal 2001). Although the ILC is important, some firms denied that all stages are crucial to them. Thus, the following part would discuss about literature review of ILC in Technology