...can be seen as necessary for economic growth, it is not without social costs. Unsolicited commercial e-mail and other forms of spam have become so prevalent as to have become a major nuisance to users of these services, as well as being a financial burden on internet service providers. Advertising is increasingly invading public spaces, such as schools, which some critics argue is a form of child exploitation. In addition, advertising frequently uses psychological pressure (for example, appealing to feelings of inadequacy) on the intended consumer, which may be harmful. Human psycology and Advertising: The human being is a complex creature. The same complexity that gives us the ability to manipulate objects also makes us vulnerable to manipulation. It is very Important for advertisers to study the human psycology and consumer behaviour inorder to exert maximun influence on target consumers. They aim at the vulnerabilities of human mind. A successfull ad agency is one which “manipulates human motivations and desires and develops a need for goods with which the public has at one time been unfamiliar-perhaps even undesirous of purchasing.” - Ernest Dichter President, Institute of Motivational Research. There are ten psychological appeals that advertising uses to motivate people to buy products. Those appeals are: Self-preservation Sex Acquisition of property Self-esteem Personal enjoyment Constructiveness Destructiveness Curiosity...
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...objective of these rights is to make sure that care provided is of high quality and safety (Dunbar,2009). The Charter allows patients, consumers, families, carers, clinicians and services providing health care to share an understanding of the rights of people receiving care (Dunbar, 2009). The rights that are included in Charter are as follows: • Access: I have right to health care. • Safety: I have right to receive safe and high- quality care • Respect: I have right to be shown respect, dignity, and consideration. • Communication: I have right to be informed about the services, treatment, options and costs in clear and open way • Participation: I have right to be included in the decisions and choices about the care. • Privacy: I have the right to privacy and confidentiality of my personal information. • Comment: I have right to comment on my care and to have my concerns addressed (Australian Charter of Healthcare Rights, 2008) The purpose of this essay is to look at the evidence- based approaches to psychosocial intervention offer better respect and participation for a patient with Coronary Heart disease and Depression than bio-medical intervention. As described in ACHR (2008), Respect means, "all the participants in the health care system are to be treated with respect and not to be discriminated against anyway. The patient or consumers have a right to receive a care in a manner that is respectful of their culture, beliefs, values and characteristics like age and gender...
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...ANELINA YASENOVA BAEVA ONLINE CONSUMER BEHAVIOR WEB EXPERIENCE ELEMENTS IN ONLINE CLOTHING MARKET September 2011 MASTER THESIS IN MARKETING ONLINE CONSUMER BEHAVIOR Web Experience Elements in Online Clothing Market Student: Anelina Yasenova Baeva Supervisor: Professor Doctor Arnaldo Fernandes Matos Coelho September, 2011 ONLINE CONSUMER BEHAVIOR – Web Experience Elements in Online Clothing Market Abstract Online shopping in EU has been shown to be a good potential market. Clothing represents a high percent of the individuals shopping. Buying clothes online gives customers the opportunity to find a great variety of products, customers can review a wide selection of products and find special offers with the best deals online. However, the tangible and intangible problems of clothing online shopping still exist and the online store retailers lack the customer knowledge in some extent. Therefore, the intention of the thesis is to explore customer behavior when purchasing clothing online through investigating the factors that can affect online consumer`s attitudes, intention and actual consumers` behavior. The study investigates the main web - experience factors that customer takes into consideration when purchasing clothes online. Yet, the most important online elements are categorized in two main groups: customer - oriented factors and technology - oriented factors. The autor used quantitave research in term of survey to analyze the consumer`s attitutes towards the web experience...
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...Down syndrome: Observing Shannon Submitted by: Alfonse Bowman Arcadia University ED 584: Supporting Students with Low Incidence Disabilities Professor Hopkins Fall 2013 Introduction For our final paper I chose to research trisomy 21 or as it is known clinically, Down syndrome (DS). The primary reason I chose this low incidence disability is because I will make the transition from a regular education teacher to a special education teacher in the spring and I am already familiar with other low incidence disabilities. I realize that with my new role in a self-contained classroom it is important for me to understand the term Down syndrome and then see how the definition and behavioral traits impact the student, the teacher and the other students in an educational setting. This research paper will provide clinical and anecdotal information on DS with real-life observation of a student with Down syndrome. History of Disorder According to the National Down Syndrome Society (2013), during the early nineteenth century, John Langdon Down, an English physician, published an accurate description of a person with Down syndrome. It was this scholarly wok, published in 1866, that earned Down the recognition as the “father” of the syndrome. Although other people had previously recognized the characteristics of the syndrome, it was Down who described the condition as a distinct and separate entity. The United States Department of Health and Human Services Center for Disease Control...
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...THE EFFECT OF SELF-LEADERSHIP AND LOCUS OF CONTROL ON WORK STRESS AMONGST MANAGERS IN THE FINANCIAL SERVICES SECTOR By Agnes Akwa Nde Student number: 2009103587 A Dissertation submitted in Accordance with the Requirements for the Award of a MAGISTER COMMERCII Degree In Industrial Psychology Faculty of Economic and Management Sciences The University of the Free State Supervisor: Prof. Ebben Van Zyl Co-Supervisors: Dr Petrus Nel & Dr Estelle Boshoff Bloemfontein, 2015 DECLARATION I declare that this dissertation hereby submitted by me for a Masters of Commerce degree at the University of the Free State is my own independent work and has not been previously been submitted by me at another university/faculty. I furthermore cede copyright of the dissertation in favour of The University of the Free State. .............................................................................. Signature .............................................................................. Date [ii] ACKNOWLEDGEMENTS A project of this nature could not have been complete without the support of some people. At this juncture, I will like to recognize the assistance of such people who made indispensable contributions towards the realisation of this work. I received much technical support from my supervisor Prof Ebben Van Zyl and cosupervisors Dr Petrus Nel and Dr Estelle Boshoff. I appreciate all the efforts they made in seeing that this study...
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