...world-famous brands and products. The first genre of products being called copycat was electronics, back to year 2006. The copycatting iPhones were produced by some local workshops in southern China, with almost same functions and specifications, but ridiculously low price and a different while similar brand name, such as aPhone, lPhone. It then speedily became popular throughout the whole mainland China. Later the phenomenon stretched out to more industries and fields, such as shoes, cloths, backpacks, autos etc. Even faster, copycatting has shaped a new innovation culture and starts to have a commercial impact on the market. At the same time, it has become a controversial topic throughout the whole world. Critics and arguments spring up from people in developed countries like America and Europe. They keep complaining and criticizing that existence of copycats dramatically damages their protection of intellectual property rights. They claim that it is an unethical effrontery. It is true that some copycatting products may have some issues on intellectual property, but this is mainly because the legal system and environment of China is still very weak while compared to developed countries. Since different countries have different rules in intellectual property protection area, it’s hard to come up a fair legal discussion. However, in the view of morality, I wouldn’t agree at all that copycats are not ethical. Although these copycatting products have similar appearances...
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...After three years of traveling the waters of Europe by houseboat Susanna decided to become a Wolfe copycat. A year soon passes while being a Wolfe copycat when she decides to infiltrate a mansion on a cliff, both as a secretary and as Wolfe, who is sought after by the owner and lady of the mansion. She spends four weeks at the mansion the first week as Wolfe who the lady has locked up in a tower made out of a tree, followed by two weeks as a newly hire secretary. Finally the last week as Wolfe, because Susanna managed to find the diamonds she was targeting on the third week. On the last day of the fourth week while she was relaxing in the tower as Wolfe, her friend Sharpe bursts into the room and shouts, "Get Down, Wolfe!!" as he fires out the window and bullets zing over her head....
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...“Emerging Markets: From Copycats to Innovators Introduction Some of us are aware, especially those who are tech geek like I am, that, Tech companies are notorious for copying each other’s products and services, essentially “stealing” ideas. While some consumers get frustrated with companies releasing copycat products, the reality is that this game of one-upmanship results in better services for the consumer. Just to cite a few examples, according to P. Baumgartner (2008). “Don’t knock copy-cat innovation, it fuels the real stuff” at ventureburn.com, “Google wanted a more networking-friendly Facebook, so it created Google+. Apple’s team wanted its own navigation app, so it onced tried Google Maps. Facebook didn’t want to miss out on Snapchat-sized success, so it created Poke”. The bottomline is competition. While companies squable to get to to the top spot, they have to generate fresh, dynamic ideas to get the consumer’s attention. In competition, copying, repackaging, or rebranding, innovating or recreating is part of the game. The good news is that they all wind up, somehow to taking their costs down and subsequently their prices down as well. The winner is that company who have low cost input who could do mass production and move its inventory faster than the other. While companies battle head to head for the top spot, the ultimate winner is watching, waiting for that product of top quality and gives great value to the pocket – the customers like you and me. The...
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...BAB 11 KEYNESIAN: KETEGARAN UPAH DAN HARGA (WAGE AND PRICE RIGIDITY) 1. PENDAPAT KEYNESIAN ▪ Ahli ekonomi kumpulan Keynesian merasa pesimis atau tidak yakin kepada kebolehan pasaran bebas untuk menyelaras dengan cepat dan cekap apabila berhadapan dengan kejutan. ▪ Keynesian mempercayai upah dan harga adalah rigid dan liat (wages and prices are rigid or sticky) dan tidak mudah diselaras untuk membersih pasaran (mencapai keseimbangan). ▪ Ini memberi implikasi bahawa ekonomi mungkin tidak berada dalam keadaan keseimbangan dalam jangka masa yang lama. ▪ Sebagai contoh, kemelesetan yang hebat merupakan satu keadaan ketakseimbangan dimana terdapat pengangguran yang tinggi ( penawaran buruh > permintaan buruh. ▪ Kerajaan perlu bertindak atau campur tangan untuk menghapuskan atau meminimum keadaan ekonomi dimana output rendah dan kadar pengangguran tinggi. 2. KETEGARAN UPAH BENAR (REAL-WAGE RIGIDITY) ▪ A nalisis dan dasar Keynesian bergantung kepada andaian bahawa upah dan harga tidak meyelaras dengan cepat untuk membersih pasaran. ▪ Keynesian membincangkan isu ketegaran upah kerana mereka tidak bersetuju dengan penerangan ahli ekonomi Klasik mengenai pengangguran. ▪ Mengikut prendapat Klasik, pengangguran ( semasa kemelesetan disebabkan oleh pengangguran geseran dan struktur Mengikut pendapat Keynesian , semasa kemelesetan terdapat keadaan di mana pekerja secara akif mencari pekerjaan dan majikan pula mencari pekerja. Tetapi, kajian...
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...do you think they are important? Copycat Products At present, there are many copycat products in market which are important problems. Thus, it should be solved that may effort to manuscript and consumer such as price, misunderstand, quality and circulation. First of all, we can clearly see that price of goods is significant to choose buying a product because price is different of two products but the body looks like at the same. For example, shampoo brand of head and shoulders and boots look like at the same the body and qualification but price is different of head and shoulders $4.79 and boots $2.2. Thus, some customer might need cheap goods price. Because it may have attribute which some customer accept more than brand. Secondly, misunderstand in products look like at the same which some consumer thinks at the same. For example, sparking water of Dr.pepper and Dr.publix which in supermarket, it will be in the same shelf that some consumer have bought one by mistake. Moreover, factor of quality is essential consumer. Take quality as the example, flavor of sparking water which it can’t make at the same. They may like it or don’t like it which it is effecting to circulation. At last, circulation of products is important which it is effect to original product because copycat product will be market share. Thus, if marketplaces have a lot of copycat products, it will decrease circulation of original product. Because some people accept copycat product such as price, quality and...
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...WORK BASED ASSIGNMENT PRINCIPLES OF MANAGEMENT PRESENTED TO: MR.OYIENGO COURSE CODE: CCM100 KENYA INSTITUTE OF MANAGEMENT. NAME:DAISY SUSAN OTIENO ADM NO:42689 SESSION:MORNING(10:30-12:00). TITLE: THE IMPACT OF POLITICAL AND TECHNOLOGICAL ENVIRONMENT ON THE OPERATIONS OF AN ORGANIZATION (copycat limited). INTRODUCTION; The copycat limited is a non-profit organization which deals with marketing,sales,networking nd exchange of information communication products. Evidently over the years,there has been considerable,infact vast advancement technologically.consequently there has had to be on the edge. This has been observed in the organization as it has picked up over the years since its inception in the late 80’s.Huge and bulky products and devices have been replaced with much less in size gadgets which are more efficient. HISTORY Copycat limited is a private company that was started in 1992 and started as sales and marketing organization and continually established itself as an ICT hub dealing with both products and services.Its situated along Bunyala –Baricho road along the infamous Mombasa road.Its the main headquarters with branches in Kisumu and Eldoret with others in the large East Africa in Tanzania and Uganda. OPERATIONS Generally there are 3 categories: 1. Cultural 2. Political 3. Technological Cultural and Political forces influence international marketing activity. CULTURAL 1)Language :This refers to the branding...
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...Intellectual Property Rights and the Pharmaceutical Industry Patented medicines are not to blame for lack of access to life-saving drugs Two bottles of a medicine Two bottles of a medicine for liver patients, Epogen, one real (left) and one counterfeit. (© AP Images) (The following article is taken from the U.S. Department of State publication, Focus on Intellectual Property Rights.) Intellectual Property Rights and the Pharmaceutical Industry By Judith Kaufmann Many claim that more people do not have access to life-saving drugs because of high prices and that patent rights both increase prices and stand in the way of getting treatment to those who need it. Both of these claims are false. Drugs that cure AIDS and many other diseases are available precisely because of patent protection. Patent protections encourage research and development by offering the possibility that a pharmaceutical company's investment will be repaid, a powerful incentive to companies to invest millions and millions of dollars into risky research and development of these medications. Without patent protection, other manufacturers could copy new drugs immediately. Since their costs are minimal, they can offer their versions at a reduced price, seriously hurting the ability of the company that developed the drug to recoup its costs. In addition, those years in which a company's patented products are protected can help generate the funding that makes research into the next generation...
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...“The media are more of a hindrance than a help to the police in combating crime”. Discuss. The relationship between the police and the mass media have long been the subject of intense debate. The mass media and the police have different roles in the public eye causing the media to be of concern to the police. Historically and in the contemporary era the police have had to meet high expectations of being the public’s crime-fighter. It is the police’s role to prevent crime, maintain order and protect the public (Carrabine, 2009) whilst, the media fulfil a role that is supposed to challenge the state institutions on behalf of the public. Media handling in serious crime investigations is a complex issue. On the one hand, they provide the public with access to information and help generate important information for an enquiry. For example, since its first broadcast in 1984, Crimewatch UK has sought help and information from the public in order to solve crime (Carter and Branston et al., 2002). On the other hand, the media can mislead the public and interfere with the investigative legal processes. As a whole the media plays a critical role in shaping the public’s views by exposing corruption and the activities of the powerful and of agencies of control such as the police (Croall, 2005). More to the point the media are there to maximise audience revenue to get money and to entertain via means of print, audio, visual and social media. Whereas, the police are the primary protection...
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...Criminologist James Reinhardt coined the phrase “chain killers” in 1961, taking the first step towards disentangling serial murder from other forms of multicide. The term “serial murder” surfaced in 1961, written in a variety of criminology books. Moreover, with the uprising of the term and newfound knowledge of these killers, determined people were inspired to dedicate their lives to catching these deadly monsters. Consequently, however, a number of “copycat killers” have also emerged from this serial killer phenomenon. Serial killers are clearly a known evil and should not inspire others, notwithstanding, copycat killers have sustained a higher popularity than you would expect. “Copycat killers add even more confusion to the mix. These are slayings committed in a manner that was the established M.O. of a previous murderer” (Lynch). M.O. stands for modus operandi, which means a specific method of doing something, especially one that is well established. We know serial killers clearly have a problem, whether it is a brain problem, a family problem or a societal problem. People do not take the lives of others without reason. There are many things that can motivate people to kill. For example, sex, revenge, sadism, politics, drugs, personal vendetta etc., are all motives for...
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...THE CONTAGION EFFECT Contagion refers to a situation whereby individuals and groups prone to violence copycat the crimes popularized by the mass media. Theories The contagion theories have been rejected and forwarded in matters pertaining to terrorism and the effects of mass media. Some scholars have denied a relationship that could be termed as cause-effect. There has been literature that has implicated the media as responsible for the effect of contagion when it has come to terrorism violence but these claims have proved to be unsubstantiated. However it is to be pointed out that the media’s reporting or non-reporting of terrorism does show evidence of contagion effect that is brought about by the coverage. To be more specific, there was shorter lag time emulation for example in the cases of hijackings, kidnapping, assassinations and bombings when it came to television coverage. This was realized by scholars (Weimann and Winn) The pros and cons with regards to the contagion effects are that the media on one hand can help to curb terrorism by showing the world how terrorism destroys and the international community can respond strongly against the terrorists. The downside is that terrorists through the media have a platform to air their propaganda to other likeminded individuals in the society. To some extent, the terrorist’s tactics are effective and the media deals with this by not highlighting their propaganda in the news. The U.S being a leading super power can without...
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...1. How was Samsung able to go from copycat brand to product leader? Samsung was able to go from copycat brand to product leader by using a “new product development” strategy (Kotler and Armstrong, p.261). According to Kotler/Armstrong new product development is defined as the development of original products, product improvements, product modification, and new brand through the firm’s own product development. In 1993, the CEO and chairperson, Lee Kung Hee decided to revamp the company’s management because he was not content to remain the best of the knock-off brands. Rather, he set high goals (to become the biggest consumer electronics company and to surpass Sony) and established a strategic plan to accomplish those goals. Samsung accomplished its goals in less than two decades. The first step that he took was idea generation. He hired a “fresh new crop” of young designers to produce new ideas that could get the company in the direction that he wanted it. Sleek, bold and beautiful products were the aim so that they could target high-end users to the company. Next idea screen was also implemented in the development stage. Each product had to pass the “Wow” test otherwise; it would have to go back to the drawing board for further improvement Samsung then went a step further by testing new product concepts. From Blu-Ray players that changed colors, Eco-fit monitors with transparent stands that gave the appearance of a floating monitor, to a small Pebble MP3 player that...
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...Competition Team T-Shirt expects significant competition within the t-shirt industry. Some of the more prominent incumbents in this space include specialty retailers such as Urban Outfitters, mass retailers such as Target and Internet retailers such as Palmer Cash and Busted Tees. Although there is significant competition, Team T-Shirt is confident that its products occupy a gap created by the aforementioned competitors. Specifically, while all competitors are good at creating designs, either based on classic popular culture or a new fad, it does not cater any of its designs to a specific social group (e.g., college students majoring in chemistry). Team T-Shirt aims to identify as many numerically-significant social groups as possible based on several dimensions to market its products. Then, through research and development, it will create designs that will appeal to these social groups in their efforts to express themselves. In addition to the designs, Team T-Shirt plans on offering shirts manufactured by American Apparel. American Apparel is a Los Angeles-based garment manufacturer that is nationally known for its sweatshop-free labor. Team T-Shirt believes that this positive quality along with American Apparel’s t-shirts which our slimmer fitting than most other manufacturers will provide us with a competitive advantage. Only a small number of competitors are offering t-shirts made be American Apparel, if any. Team T-Shirt believes the higher quality shirts will attract...
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...drugs, generic competition is about as welcome as a virus. In the first year that a generic competitor goes on the market, a brand-name drug loses on average more than half of its market share, and its price drops with each new generic company that produces a copycat, May 2005 study said. So companies that are about to face that competition have big incentives to delay the entry of new generics to the market -- and to erect obstacles to switching to the cheaper upstarts. Even a few months' delay in a generic's entry can salvage billions in revenue for the makers of a blockbuster pioneer drug. The makers of brand-name pharmaceuticals also have powerful levers to maintain their exclusive hold on the market for their drug, or to staunch the loss of customers. They can slow FDA approval of a generic by filing "citizens' petitions." And they can lobby for state laws that would forbid switching patients from a brand-name drug to a generic without, say, the express approval of the prescribing doctor. Citizens' petitions were designed to allow the public -- including consumers and watchdog groups -- to question the bioequivalence of a proposed generic or dispute a generic firm's capacity or legal right to produce a copycat drug. When filed, a citizens' petition triggers an obligatory FDA review of the issues raised -- a process that can delay a generic's approval by months or even years. Citizens' petitions are now overwhelmingly filed by or on behalf of brand-name companies, and...
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...MNGT350 Chapter 3 Homework Yuwei Zhang, Han Yang September 15, 2014 1. Review the principles of competitive advantage in Figure 3-7. Which types of competitive advantage has BOSU used to defeat copycat products? Answer: BOSU has used some types of competitive advantages to defeat copycat products such as creating new products, locking in customers and buyers, establishing alliances with trainers and raising market entry barriers. 2. What role did information systems play in your answer to question 1? Answer: Information systems play a significant role in BOSU’s success. BOSU uses database for email and postal correspondence so that it can create and maintain a close relationship with customers. This information system helps BOSU lock in customers, establish alliances, raise market entry barriers and reduce costs. By using Fitness Quest of trainer data, BOSU develops a crucial marketing strategy and gets a big success. 3. What additional information systems could Fitness Quest develop to create barriers to entry to the competition and to lock in customers? Answer: There are many ways that could be used to create barriers to entry to the competition and to lock in customers. One way Fitness Quest can use is enhancing the products by using the information system. Fitness Quest can provide a chat room for BOSU buyers to express their opinions and feelings about BOSU trainers. Also, customers can track the specific workout information and share their fitness...
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...Why are private label products successful? Private labels are successful because consumers, especially in todays economy are always searching for the best way to stretch their dollar and private labels fit into these types of budgets. Next, retailers understand that families are on a tighter budget and welcome private labels with open arms due to the fact that these products will attract more consumers to their store (Hauptman, 2009). What are the key success factors for private label products? The key factors pertaining to success of private labels was quite simple. For example, products must function similar to a branded product. Next, in order for a private label to succeed performance is the only way to survive and thrive in a cutthroat industry because, for private labels there is no advertising or marketing, the product must do the talking. Therefore, the majority of the leading private labelers today will take a proactive role in the production specifications of the product and will no longer place their logo on whatever comes off the conveyor belt. Therefore, attention to details has played big dividends and has helped expand the consumer base throughout several economic classes. Finally, as private labels continue to improve, the lower income shoppers can be assured that they will receive an appropriate value for their money ratio. So just like a name brand item, once a relationship has been formed, the shopper will continue to purchase it as long as it continues...
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