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Corporation vs Small Business

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Submitted By cgodfrey
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The Corporations Role in Small Business Success
Your Name Here
English 122: Composition II
Aimee Garten
October 14, 2013

The Corporations Role In Small Business Success

Devastation. This describes the state I was in when I walked into my favorite coffee shop and was notified by the owners that they would be closing the doors for good at the end of the business day. I had been going to Donut Connection, a small family owned business, for about a year. I had been loyal to Starbucks since my coffee drinking days began, but this place came highly recommended and it was right on my way to work. I was quickly enamored with their amazing customer service, and I have to admit, the coffee was better than Starbucks. As all good things come to an end, the Donut Connection had to close down for financial reasons. This was a shock to most of the regular customers and myself because the establishment was jam-packed every morning. But this poses the question: Are large corporations, such as Starbucks, responsible for the failure of small businesses? Because consumers appreciate great customer service, and small businesses dominate the economy, corporations should be looked at as nothing more than competition as small businesses are responsible for their own success or failure.
A major reason why consumers shop small businesses is the family feeling they experience as well as superior customer service. People appreciate going into a business and being greeted by name and also knowing that the store will have the products that they need available. Mom-and-pop shops are generally more in tune with their customers and can anticipate their needs much more efficiently than large businesses. With a corporation, consumers tend to have to go through a survey process to voice and complaints or concerns and wait until it reaches the hands of someone with enough power to make to

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