Butter Makes It Better: Advertisement Analysis Butter makes it better. Is butter healthy to eat? Many Americans today add butter to food. Butter can provide food with more outstanding flavors. Children in today’s society do not want to eat vegetables. No matter how much parents try to convince their children to eat vegetables, they refuse to eat them. However, what if parents add butter to vegetables? Children need to eat a variety of healthy foods in order to grow and develop. One particular advertisement made by Country Crock is geared towards parents who struggle to get children to eat their vegetables. Country Crock is promoting that butter makes it better and overall will improve children’s health. On the Country Crock official website, …show more content…
The Country Crock company has been providing quality products for over twenty-five years. Unilever is the owner of the Country Crock company. Additionally, this particular advertisement was published in the Women’s Day magazine that is geared towards the female gender. This advertisement is eye-catching for women who have children or just want to try new foods. It offers an option for those looking to change how the flavors of the foods they prepare taste. Country Crock’s advertisement makes the vegetables look brighter and more appealing therefore, increasing the hopes of higher consumer consumption of healthier foods. The advertisement sells farm based products by showing the green crops and farming background. Country Crock makes products using plants and less saturated fats. Also Country Crock does not use the artificial preservatives like many other companies’ products do. This advertisement promotes growth and development of children by using the phrase “Turn your little one into a Veggie-saurus Rex.” Parents are always concerned with how children grow and develop. Country Crock wants to provide parents with good healthy food products to help children to grow and develop properly and fully. There are several ways to make a child grow, however having a healthy diet is the most important. Country Crock butter has at least seventy percent less saturated fat than other brands of butter. …show more content…
At the bottom of this particular advertisement Country Crock listed the ingredients, directions, cook time, and prep time. The ingredients are four simple items that are either commonly purchased or may have readily available such as butter, vegetables, an onion, and seasoning. The directions to make this recipe are three easy to follow steps: melt the butter, saute the vegetables, onion and seasoning, then top the dish with extra butter. Additionally, on the bottom of the advertisement, the website link is available to offer more inspiration and recipes to create on CountryCrock.com. The company’s line of reasoning is that since the vegetables are sautéed in Country Crock Butter, young little kids will devour the vegetables like a dinosaur. The vegetables are simple to prepare and it appeals to parents for making a quick meal when maneuvering through a hectic schedule. Many families today struggle to find time to sit down and enjoy a family meal. In most families, both parents work during the day and the last thing they want to do is to come home and slave in the kitchen fixing a five course meal. Also, kids today participate in a number of different clubs, sports, and other activities which makes it even more difficult to eat meals at the same time as the rest of the family. Providing the recipe in the advertisement allows easy access to begin creating the dish. The recipe