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CASE STUDY
OPERATIONS MANAGEMENT
– HARD ROCK CAFE
CASE STUDY
OPERATIONS MANAGEMENT
– HARD ROCK CAFE

Submitted by: Orson Gonzales Louella Malapad Olivia Kristine Pakingan Kristofer Jon Valderama Rubenstein Vallo

EXECUTIVE SUMMARY

Hard Rock cafe has grown from a modest London pub to a global power in the restaurant business. From its humble beginnings to its current global position, Hard Rock was driven to success by a guided Operations Management.

TABLE OF CONTENTS

I. Introduction 4

II. Objectives and Scope

a. General objectives of the group activity 5

b. Specific objectives of the group activity 5

c. Assumptions and Justifications 5

III. Methods / Approach 5

IV. Analysis and Discussion 6

V. Findings and Conclusion 11

VI. Recommendations ?

VII. Annexes ?

INTRODUCTION

“Operations Management or OM is the set of management activities that create value in the form of goods and/or services by transforming inputs into outputs.”
As for this case study, Hard Rock café creates value in the form of good food and entertainment. From its humble beginnings by founders Isaac Tigrett and Peter Morton in London way back in 1971, to its current global status after 42 years in the industry, Hard Rock continues to expand and evolve. Modifying its menu from serving classic American - burger and chicken wings – to including higher-end meals like veal chops and lobster tails. Hard Rock has changed over time, with new menus, layouts, memorabilias, strategies, and services – from restaurants, resorts, and hotels.
The continued success of Hard Rock can be studied thru its Operations Management. The rationale for the case study is to understand how each of the ten (10) critical decisions of

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