...Summary 2 CSR Background 2.1 Definition of CSR 2.2 Evolution of CSR 2.3 Emergence of CSR 3 Literature Review 3.1 Carroll's CSR Pyramid 3.2 Purpose of the firm and how that shapes views on CSR 3.3 Arguments for and against CSR 3.3.1 Arguments Against 3.3.2 Arguments For 3.3.3 Summary of the key debates 4 Methodology 5 CSR at Apple Inc. 5.1 Apple's profile 5.2 Reasons to engage in CSR 5.3 CSR policies at Apple Inc. 5.4 Type of CSR approach taken by Apple Inc. 5.5 Key dilemmas within CSR challenges 5.5.1. Labour and human rights 5.5.2. Workers’ health and safety 5.6 CSR tactics at Apple Inc. 6 Conclusion 7 References Word Count: 2837 1 Executive Summary Corporate social responsibility (CSR) has been highly regarded by most corporations. However, the exact reason why corporations implement CSR initiatives is often very vague and confusing to others. This paper will explore in depth how international corporations are motivated to incorporate CSR into the business strategies and how they deal with it. Based on academic references, the report firstly outlined the CSR background as well as some theory and key debates about CSR. Then, the methodology was summarized. After that, the case study of Apple Inc. was used to demonstrate the reasons for implementing CSR initiatives in depth. Following that, the types of dilemmas the company faced, the CSR approach and tactics it used were analyzed. Finally, a conclusion was drawn at the end of the paper. 2 CSR Background ...
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... [pic] ABSTRACT Corporate Social Responsibility (CSR) is becoming an increasingly important activity to businesses nationally and internationally. As globalization accelerates and large corporations serve as global providers, these corporations have progressively recognized the benefits of providing CSR programs in their various locations. CSR activities are now being undertaken throughout the globe. “Every company harms the environment and people!” CHAPTER I THE RESEARH PROPOSAL [pic] [pic] INTRODUCTION The problems and issues that confront society today are too large and complex to be solved by government and NGOs alone. Sustainable solutions to society’s problems can only be found through the collaboration and involvement of all who are part of it. Companies have tremendous strengths; they have extremely capable people, technology, access to money, the ability of geographical reach, etc. Many companies worldwide and now even in Pakistan are more powerful than governments and even countries, and thus corporate are important stakeholders in society. Our objective of the research is analysis of Pakistan’s major telecom companies to explore and understand the role that telecom corporate are playing and can play in finding meaningful solutions to the problems facing Pakistan today. RESEARCH OBJECTIVES: The general objective of our study is to identify how CSR is being understood and implemented in the Company’s business...
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...Sub-Process and the Participant Care Sub-Process are highly interrelated with each other in processes, so they often have to increase steps to address customer issues. These non-value adding steps just increase the variances of processes and decrease customer satisfaction. Second, the unreasonable schedule doesn’t match the timeline of service demand, leading to low utilization of employees. Third, BAs’ and CSRs’ improper operations result in the delay of callbacks. BPO launched a six sigma project to obtain the result of baseline performance metrics and the data of variances in processes. They also draw a process map to try to find the bottlenecks of the operational processes and to solve problems. In order to develop an accurate and detailed process map, Jerry directly interviewed people who were familiar with various parts of the process. The Database Update process had too many steps, the more steps, the larger chances of increasing variances. For Participant Care process, most CSRs’ shifts were end before 6:00pm. Just two were end at 8:00pm. However, after 6:00 pm each hour had over 10 calls. It was difficult for just...
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...Vu, V. (2013) Promoting the Implementation of Corporate Social Responsibility (CSR) Standards to Ensure Sustainable Development of Textile Enterprises in Vietnam http://www.ietecconference.com/ietec13/conferenceproceedings2013/papers/Wendesday/WP3/WP3.5_submission_117.pdf Implementing corporate social responsibility (CSR) is one of the requirements that enterprises need to observe to ensure green growth towards sustainable development. Corporate social responsibility (CSR) has been conventionally defined as a voluntary humane activity in solving social and charitable problems. Recently, however, there is a new school that advocates strong intervention by the state and society, including the need for legislation to strengthen the CSR of enterprises, instead of leaving it to their individual discretion. “Sustainable development (SD) is the development of using available natural resources and environmental conditions not only to meet the needs of human beings but also to ensure the necessary environmental and resource conditions for future generations so that they can live better" [WCED, 1987]. The sustainable development of a society is judged by certain criteria in all three aspects: the economy, society and environment and natural resources. These criteria are different in countries which have different levels of development. In general, however, in order to obtain sustainable development, they must balance all three objectives: the economy, society and...
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...------------------------------------------------- Sustainability of extreme working hours ------------------------------------------------- Situation Moritz Erhardt, a German summer intern at Bank of America Merrill Lynch died in his shower after 72 hours of consecutive work. He was an epileptic patient but the trigger of his seizure was (most probably) related with the long working hours. That such a thing happened was a matter of time. The working hours of interns and young graduates that want to prove themselves in investment banking or even banking in general is astonishing. The work-life balance of those fresh employees is non-existing. They perform brutal hours in order to be able to demonstrate themselves to get a full-time job or to be able to climb the ladder as fast as possible. They are merciless with their own bodies and do not know what the possible consequences are. The question concerning the long working hours was raised in court. “It depends on deadlines. Some of it is peer pressure. There is a general expectation in our profession.” said Juergen Schroeder an employee of the corporate finance department of Bank of America. “Being in the City is like being in a bubble. You throw yourself into it and forget about the rest of the world.” said a previous intern and now writer Polly Courtney. This demonstrates what the magic of the City does with people really wanting to obtain that unique position. Those long hours do not only lead to physical dysfunctions but also use of drugs...
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...Corporate Social Responsibility (CSR) also being known as corporate conscience is a continuing commitment by a business to the society. A business behaves ethically and contributes to the economic development as well as improves the standard of living of the employees and their families in the local community and society. Corporate Social Responsibility also can be defined as areas of concern and initiatives to improve the relations of people and environment (Simply, 2008). Example of company that had put a lot of effort in CSR activities are The Body Shop, Starbucks, Walt Disney and so on. CSR activities can be categorized into a few types of groups such as environment, philanthropy and ethical labor practices. Each type of the group focuses on different matter. However, no matter what type of CSR activity is being launched, all these companies had the same ultimate goal which is to bring the benefits to the society. In this 21st century, the society is very concerned about the condition of the earth because it is where we live. We can often hear from people about global warming, melting ice berg in the North and South Pole, the broken hole at the atmosphere and earth hour which often follow by the slogans such as “Love Your Mother Earth”, “Say No to Pollution”, “Be Kind to Your Mother Earth” etc. All these propagandas show that people today care a lot about the environment and these make up the primary concern of corporate social responsibility in every business which is the...
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...Responsibility (CSR) and its Importance: 1.1 Definition of CSR: What does Corporate Social Responsibility or CSR mean? The World Business Council for Sustainable Development in its publication Making Good Business Sense by Lord Holme and Richard Watts, used the following definition: Corporate Social Responsibility is the continuing commitment by business to behave ethically and to contribute to economic development while improving the quality of life of the workforce and their families, as well as of the local community and society at large. Traditionally in the United States, CSR has been defined much more in terms of a philanthropic model. Companies make profits, unhindered except by fulfilling their duty to pay taxes. Then they donate a certain share of the profits to charitable causes. The European model is much more focused on operating the core business in a socially responsible way, complemented by investment in communities. This model tends to be more sustainable because : • Social responsibility becomes an integral part of the wealth creation process - which if managed properly should enhance the competitiveness of business and maximise the value of wealth creation to society. • When times get hard, there is the incentive to practice CSR more and better - if it is a philanthropic exercise that is peripheral to the main business, it will always be the first thing to go when push comes to shove. Different organisations have different definitions of CSR- although...
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...CSR Within Starbucks [pic] Written By: Ashley Benton Charles Yeung Karin Sigl Krishna Oedjaghir Virginie Laroque Hong Kong Baptist University Cross-cultural and Comparative Management BUS 3690 Prof. Anne Marie Francesco 1 Introduction "The future belongs to those who understand that doing more with less is compassionate, prosperous, and enduring, and thus more intelligent, even competitive." Paul Hawken In a world, where more and more interest in performance in sustainability, in moral defensibleness, in the operational activities of companies is developed, there takes place a change from the only profit-oriented firm to a more environmentally oriented, pro bono targeted firm. This change can be seen all over the world and it has generated the term Corporate Social Responsibility (CSR). CSR is the activity of companies in matter of the environmental, the social and operational responsibilities. While achieving high profits might have been the only interest some years ago, the demand by share- and stakeholders for a good CSR-performance is now gradually increasing. In that matter, stakeholders could be (Ballou et al., 2006): ● Financial stakeholders as shareholders, banking institutions, employees, ● · Supply chain stakeholders as customers, direct suppliers, alliance partners, ● · Regulatory stakeholders as the FDA, Environmental Protection Agency, accounting standard setters, ● · Political stakeholders as federal, state and...
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...2012 Cisco CSR Report < Previous View 2012 Cisco CSR Report Website How to Use This Report We Welcome Your Feedback C1 Supply Chain Overview Our Supply Chain Embedding Sustainability in Core Business Processes Partnering with Suppliers to Improve Performance and Build Capability Working with Industry Groups Watch the Video! Supply Chain We expect our suppliers to meet the same high standards on ethics, labor rights, health and safety, and the environment that we apply to our own people and operations. Cisco works closely with suppliers to manage these sustainability issues and improve their performance throughout the supply chain and at every stage of the lifecycle of our products. We look to use our relationships with our network of suppliers and peer companies to multiply the impact we can have on sustainability in the information and communications technology (ICT) supply chain. 2012 Cisco CSR Report < Previous View 2012 Cisco CSR Report Website How to Use This Report We Welcome Your Feedback C2 Supply Chain > Overview Our Supply Chain Embedding Sustainability in Core Business Processes Partnering with Suppliers to Improve Performance and Build Capability Working with Industry Groups Overview These first five pages give readers an overview of Cisco’s objectives, key challenges, progress, and performance with regard to Supply Chain. We have used this overview as part of our Executive Summary, which can be downloaded here. We...
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...Movement in 1973 to ensure that essential items were available to all Singaporeans at affordable prices during a time of economic and social turbulence. Through the years, FairPrice has remained true to its social mission through various initiatives to moderate the cost of living. While this social mission has remained its fundamental focus, it also recognises that there are other important aspects of CSR that it can contribute towards. Mr Seah Kian Peng, CEO (Singapore), NTUC FairPrice, said, “Our social mission has always been a fundamental priority for us and we will stay true to our role in providing affordable essentials to all. As a leading retailer, with over 100 supermarket and hypermarket stores, we believe we can create a bigger impact and extend our social responsibility beyond moderating the price of essentials. This is why under our new CSR framework, we aim to be the leading responsible retailer, caring and doing the right things for our customers, our staff, our community and our environment.” To consolidate and drive its CSR efforts in a more strategic manner, a FairPrice CSR Committee was set up at both corporate and board management levels earlier in 2010. The committee comprises members from FairPrice’s Senior...
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...CSR Report 2011 detailed version CSR Enlightenment CSR Enlightenment Sony is engaged in a variety of efforts in line with its belief that a solid in-house organization and a high level of employee awareness is essential to ensuring the effective coordination of its CSR initiatives. Organization for Promoting CSR (Updated on August 31, 2011) Sony has established an office for CSR that is responsible for formulating policies concerning Sony's social responsibilities, implementing these policies throughout the Group and communicating with third parties through, among others, the sharing of information. The CSR office also handles CSR-related disclosure, promotes dialogue with stakeholders, ensures feedback reaches management and any pertinent Sony department (e.g., legal, compliance, environment, product quality, procurement, human resources, marketing) as well as interdepartmental meetings, and is incorporated into management's actions. The relevant departments promote CSR activities throughout the Group by ensuring policies and initiatives thus incorporated are conveyed to Group companies. Encouraging Awareness (Updated on August 31, 2011) Recognizing the importance of raising employee consciousness with regard to the effective promotion of CSR, Sony offers a variety of educational programs based on a three-level approach, whereby employees are encouraged first to learn about CSR, second to participate in CSR activities and third to incorporate CSR into...
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...means. However what we do know is that sustainability is about taking what we require to live now, without tarnishing its potential for people in the future to meet their needs (LandLearnNSW, 2016). Sustainability is based around 3 pillars, these are economic, social and environmental factors. Sustainability reporting is the practice of measuring, disclosing and being accountable to internal and external stakeholders for organisational performance against specific environmental, social and economic governance goals and metrics (lecture notes, 2016). Although it is not a legal requirement for a company to report on sustainability, it is estimated that almost 93% of the top 250 companies globally will do so (lecture notes, 2016). Where did sustainability begin? Sustainability first came into the public eye at a United Nations conference on the human environment, this was located in Stockholm Sweden in 1972 (Moore, 2014). Over 100 nations attended and agreed on an action plan for the human environment. Furthermore the real development of sustainability came at a UN conference in bas in Rio De Janeiro in 1992. It was here where 130 nations signed an agreement climate change, Biodiversity and an action plan called Agenda 21 (Cleveland, Kubiszewski, Miller, 2012). For my Essay, I intend to investigate the CSR of Cisco Systems Inc. According to the CEO of Cisco, Chuck Robbins, Cisco have been developing their Corporate Social Responsibility in many areas, highlighting education...
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... * What is the CSR (CSR definition)? 2. Why CSR (Importance of CSR)? 3. Approaches of CSR 4. Critics of CSR 5. Real Cases for CSR 6. Ref. 1. Introduction a. What is the CSR (CSR definition)? CSR is about how companies manage the business processes to produce an overall positive impact on society. Corporate Social Responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large (The World Business Council for Sustainable Development http://www.mallenbaker.net/csr/definition.php) The way in which firms seek to voluntarily align the interests of owners and other stakeholders with the long-term best interests of the society (Thomsen, S.Conyon) The stakeholders include Stakeholders include customers, employees, suppliers, government, the environment and the wider society 1. Why CSR (Importance of CSR)? Companies promote CSR for a variety of reasons It’s good for business Customer demand Improves corporate reputation Increases financial performance 2. Approaches of CSR The CSR have 3 approaches: - Win-win: engaging in CSR leads to higher profits - Delegated philanthropy: stakeholders prefer firms that engage in philanthropic activities on their behalf - Insider-initiated corporate philanthropy: CSR is motivated by the managers’...
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...customer’s needs and gain competitive advantages, companies have to take consistent effort to create further value in to their products or services. In the meantime, worldwide government’s policy and legal system are adding more pressure on environmental sustainability. On top this, modern customers are asking for sustainable approach (Gauthier, 2005) and the investors are getting more sophisticated not only on company’s financial performance but also on the company’s sustainability and social responsibilities. All of the factors above, made merely financial oriented approach are not sufficient anymore, the companies who have the ambition to compete globally have to have a forward point of view and establish the sustainable marketing approach. Definition and Debate of CSR The concept of CSR has appeared into public view over last several decades, but a clearer definition has not been reached yet. In principle, CSR refers to a collection of value sheared with business stakeholders, namely, the business approach should meets or exceeds the ethical, legal, commercial and public expectations that holds by society, in order to achieve the sustainable development of the planet. Generally speaking, the concept of CSR widely ranged from ethical standard to accomplish the welfare of society. One famous definition done by Norwegian Prime Minister Gro Harlem Brundtland(1980) “Meeting the needs of the present without compromising the ability of future generations to meet their own needs”. CSR...
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...‘Removing ten barriers to implementing CSR in Bangladesh’ Barrier A – CSR is thought to be American protectionism – the USA labour unions are alleged to be using CSR as an excuse and are trying to force up our production costs and so get jobs back into the USA. Social Responsibility is not a new idea; it has a long history in Asia and in Europe. If CSR is part of a conspiracy to protect jobs in North America (or in Europe) why is it accepted so well and practiced so widely in the West and in so many trade sectors there? Barrier B – Some company proprietors are convinced that the “business of business is business” and so they want NGOs do their community development work and the government to fund schools, colleges, clinics and hospitals - after all that’s why they pay their company taxes and VAT! Companies need a stable society in which to trade, we need healthy, well educated and compliant workers. It’s in the long term interests of the business sector in Bangladesh to improve our corporate futures by investing in the community – in our workers and their communities - if we are to be able to manufacture and sell increasing volumes of our products in Bangladesh. Barrier C – Business owners holding the opinion that spending on CSR is an improper use the company’s hard earned profits (especially in a period of worldwide recession). These proprietors are also of the view that their companies should concentrate on making money for their shareholders and focus on giving the...
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