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Csr in Private Banks

In:

Submitted By piyashkhan
Words 7200
Pages 29
Assignment on
CSR Practices in Private Banks

Submitted to
Mr. S. S. M. Sadrul Huda
Assistant Professor
Business Administration

Submitted by
Name ID
Md. Amir Khan 2012-1-10-206
Farjana Afrin 2012-1-10-203
Shuvro Protim Chondro 2010-3-10-087
MD Towfique Alahy 2012-2-30-049
Mahmuda Akter 2013-1-10-268
Table of Content

Abstract
This paper examines peoples understanding, services, expectations and assessment of the corporate social responsibility (CSR) of private banks, especially Dutch-Bangla Bank Ltd, Prime Bank, Unite Commercial Bank, Premier Bank, BRAC Bank are the largest private banks in Bangladesh. This study has been conducted among the stakeholders and beneficiaries of these private Bank Limited. An interview has been conducted using structured questionnaires to critically examine the subjective perceptions of the meaning, reasons and various aspects of CSR tasks of in Bangladesh. It has been found out that common people either do not have clear understanding about CSR activities or are not really concerned about the social responsibilities of the corporate organizations. The expected outcome of CSR activities, as has been stated in the memorandum and commitments of the corporate houses, has yet to be achieved. This study suggests that a more comprehensive and humane involvement of the common people in the CSR activities is required, which would not only fulfill the intended goals and objectives of the private banks but also ensure a successful and sustainable development of the society.

Keywords: Corporate Social Responsibility, Stakeholders, Bangladesh, Performance, Brand Loyalty, Development, Challenges.

1.0 Introduction
Corporate organizations are playing an important role in social development through sharing their profit for many benevolent and philanthropic activities under the rubric of Corporate

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