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Culture Fusion After M&a

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INTECULTURAL MANAGEMENT

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吉利-沃尔沃并购后的企业文化融合与发展

The Fusion and Development of Enterprise Culture After Geely-Volvo M&A

BIT IMBA 2011

Oct. 2011

Abstract:

This article is focusing on the cultural fusion after the M&A between Gelly and Volvo. Culture fusion is not so difficult as people think, as long as we can be truly understand and be good to respect people from different party. Not only the culture differences, but also the differences in humanity behavior, would be well treated and accepted by each party.

The human understanding, respect, dare and be good from Geely and Volvo both sides, make all the negative factors to be transformed into a positive force.

Workers union in Western countries, is useful in helping the enterprises to improve competitiveness and maintain the vitality of the enterprises.

Benevolent invincible is the highest integration way.

Keywords:

Cultural diversity,Fusion,core values, benevolent, invincible

1. Skepticism On Geely's Volvo Ambitions

Before the merge, some reporters and market analyst said that China's Geely Automobile may well find that its resources cannot accommodate such a takeover. It is just a despite of the Chinese automaker's ambitions.

Geely, an only 11 years old company, which is the youngest and the most aggressive of China's carmakers, is undertaking a feasibility study on acquiring Volvo. Management has yet to submit a proposal to the relevant authorities.

Geely, which is owned by the city of Wuhu in Anhui province, is seeking funding from local banks and private equity firms to back a bid of more than 30 billion yuan ($4.4 billion), Cai Jing said, cited from some unnamed market sources.

Geely would need to rely heavily on outside financing since the company has been stymied in its plans

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