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Some companies choose to outsource some of the call center operations. Companies who use outsourcing tend to route their high level or grandfather customers with the agents of the in-house operations and route the lower level customers to an outsourcing company. Business research process starts with an overview of the industry or market. Opportunities for the business in the market can be assessed during this phase. The research then includes collecting information that will assist in determining customer product and service needs. An analysis can be run to govern the course the company should take. The testing phase includes, directing numerous tests that can deliver pertinent or implementation of the actual idea (Cooper & Schindle, 2011).
The research method used for this case study was the explanatory study. It went beyond description and identified and explained the reasons for the negative impact on service levels in a call center. The characteristics of the research were findings presented unambiguously are clearly presented in words, tables, and graphs. The research study results permit the systematic comparison of the performance of the several routing schemes used for outsourcing calls (Gans & Young-Pin 2007). When a company experiences high call volume, the average speed of answer (ASA), and the average handle time (AHT) and abandoned rate reporting is negatively impacted. Outsourcing would make an extreme positive impact on all three of those reports. Research by Gans and Yong-Pin(2007) state, “80% of the calls must be handled in 20 seconds or less.” This impact affects both the high and low valued customers because it affects the customers hold time as well. Impatience can lead customers to abandon the queue before being served. The research displayed call routing schemes which included several graphs that displayed the call overflow with the in house

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