Report On
“Customer based Brand Equity in Motor Bike Sector (Focusing on Bajaj Pulsar)”

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Report
On

“Customer based Brand Equity in Motor Bike Sector (Focusing on Bajaj Pulsar)”

SUBMITTED TO

Abdullah Mohammed Ibrahim Assistant Professor
Department of Business administration
Northern Bangladesh University

SUBMITTED BY

|Name |ID |Section |Semester |
|Subrata Karmakar |BBA 080202759 |B |Spring 2011 |
|Nazmul Hasan Zubran |BBA 060101625 |B |Spring 2011 |
|Kaniz Fatema Sharmin |BBA 080160685 |B |Spring 2011 |
|Tanvir Ahmed Masud |BBA 110104010 |B |Spring 2011 |
|Saifur Rahman Abir |BBA 110104013 |B |Spring 2011 |

Date of submission: 07th April, 2011

Acknowledgement

This report is prepared on the basis of the assignment given by Abdullah Mohammed Ibrahim assistant professor of Northern University Bangladesh. It was a wonderful experience while working on the Customer based Brand Equity in Motor Bike Sector. At first my thanks go to the almighty God and than to my lecturer. A great number of people have made significant contributions in preparing this paper. I am heavily indebted to all of them. I am expressing my immense gratitude to all of them who have extended enormous support, guidance and speared their