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Jewelry Business Plan

Rainbow Design, located in Shang Hai China, is a custom manufacturer of titanium Jewelry. Rainbow Design has a wide range of jewelry offerings. All of the pieces are made by Yang Pu. Yang sells the pieces direct through his website as well as through selected galleries and art shows. In order to grow and achieve the desired level of market strategy. The company outlined the following production goals over the next three years. * Increase the number of designs offered by 10% per year * The utilization of Rainbow Designs in at least 30 different galleries * To develop a profitable home-based company * To create the Jewelry manufacturing company to exceed the customer’s expectations

Financial considerations
Rainbow Design will be completely financed by equity capital provided by Yang Pu. We will pass our break-even point within the first year. Conservation projections based on sales over the next three years yield an annual revenue of $75,000 by year 3.

Start-up Summary
The Rainbow Design’s star-up costs will include the following equipment for the home-based business: * Legal fees * Website creation fees * Home office furniture * Computer including printer * Copier and phone line * Raw materials ( titanium sheet and wire) * Cutting tools * Equipment

Market Analysis
Rainbow Designs will focus on two distinct groups of customers. One is the end consumer, the other is galleries. The end consumer will be interacting with Yang Pu by the website as well as through personal contract at exhibitions or shows. The galleries (jewelry stores, museum shops) will also be met through the exhibitions/shows. Additionally, Rainbow Designs will travel the country meeting with different galleries and set up retailing relationship with the

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