...Scientific Article DALAT WINE: CHALLENGES IN ESTABLISHING THE NATIONAL WINE BRAND POSITION IS STILL YEARS AHEAD -*Ngo Binh, MA. in Marketing Bui Thi Lan Huong, PhD. I. COMPANY HISTORY 1.1 Wine manufacturing traditional in Dalat (Vietnam) Dalat wine has been popular in Dalat, an attractive city located 1500 m above sea level on Langbian high lands. For long time ago, Dalat wine has been produced traditionally by local producers from blackberries (dau tam). Traditional wine makers in Dalat grow themselves dau tam at Bong Lai area. It is reportedly that the first wine producer was Lafaro, a local company founded by Nguyen Huu Duc in 1974. This company imported a new variety of dau tam to produce its wine. Unfortunately, the company stopped to operate in 1975. Nguyen Chi Man, a 80-year-old man, who did distribute this wine at that time, asked the company's owner this variety of mulberry' seeds to grow, then to make wine for his own consumption and later on for his small business in Dalat. Since then, other traditional wine makers follow him to open wine factories and mulberry plantations, especially in Bong Lai. Because of their small scale, they did not build up particular brand name for their wine. Dalat wine has been considered effectively as a “geographical indication”. Dalat wine has been consumed mostly by Dalat residents. The mind climate of Dalat is the favorable place for consuming red wine, especially in traditional holidays. According to Nguyen Trong Anh Dong, Vice-Secretary...
Words: 7353 - Pages: 30
...Núi LangBiang Hồ núi vàng (thung lũng vàng) – 20 km Festival hoa * Cơm Niêu: cơm niêu ăn với các món cá khô tộ, canh xà lách xoong là số một giữa không khí lạnh của Đà Lạt * Hương Trà (có lớp cơm cháy giòn trên mặt): 1 Lê Thị Hồng Gấm – ĐT 063 3542323 * Cơm Niêu Như Ngọc 1 – 17/8 Hồ Tùng Mậu hoặc Như Ngọc 2: 18/9 Trần Phú – ĐT: (063) 3833777 * Bánh canh giò heo Xuân An: 15A Nhà Chung * Bún Bò Công: 1/1 Phù Đổng Thiên Vương Bánh bèo: Quán bà Hường – số 4 dốc La Sơn Tử cắt đường Hai Bà Trưng Nem nướng(nem lụi) * Bà Hùng: 254 Phan Đình Phùng; 11/11 Chi Lăng, 11 Nguyễn Văn Cừ * Bà Nghĩa: 4K (4C) Bùi Thị Xuân * Lẩu: * Lẩu Dê Phúc Nguyên (chủ là người gốc Ấn): đầu đường Khe Xanh * Lẩu Dê Ngân: 32C Hai Bà Trưng * Lẩu Bò Hạnh: 11 Bùi Thị Xuân * Bê Thui: 371 Phan Đình Phùng * Các quán ăn ngon ở Đà Lạt: bán cơm và các món khác thích hợp cho gia đình, ăn no * Quán nướng Mái Lá: 18/1 Nguyễn Du – 063 3549565 * Quán nướng Ngọc Dung & Ớt Đỏ: đường Đinh Tiên Hoàng * Các quán Cà Phê tiêu biểu ở Đà Lạt: * Dãy quán Cà phê đường Lê Đại Hành (ngồi trên cao nhìn ngắm phố phường): Làng Văn, Nghệ Sỹ, Phố Hoa… đặc biệt Phố Hoa có kem lạnh khá ngon * Thanh Thủy (Nguyễn Thái Học) và Thủy Tạ (Yersin): ngắm hồ Xuân Hương * Nhà Hàng Thanh Thủy (món Hoa và món Âu): 2 Nguyễn Thái Học – 063 3531668 * Cafe Thiên Hà (Đường Phan Đình Phùng) đối diện trường Đoàn Kết, gần dốc...
Words: 521 - Pages: 3
...thought, Ho Chi Minh City is very different from DaLat City about weather, transport and lifestyle. II.- Body 1. A remarkable dissimilarity is weather. a. The weather is very hot in Ho Chi Minh City b. The weather is not too hot and not too cold in DaLat City 2. Transport is a noticeable difference between Ho Chi Minh City and DaLat City. a. Ho Chi Minh City has traffic lights and usually happens traffic jam b. DaLat City has not traffic lights and seldom happens traffic jam 3. The last disparity between two cities is the lifestyle of the citizen. a. Citizen in Ho Chi Minh City has a high standard life b. Citizen in DaLat City has a low standard life III . Conclusion. ESSAY When I was child, I seldom went to many places that are far from my hometown. I always thought that all cities liked my hometown, DaLat City. However, when the first time I came to Ho Chi Minh City, I knew I was wrong. Unlike my thought, Ho Chi Minh City is very different from DaLat City about weather, transport and lifestyle. A remarkable dissimilarity is weather. Ho Chi Minh City’s weather is very hot. Temperature is usually 32-35 degree Celsius. Most houses there have two or three pan, which work over day and night. If you come to Ho Chi Minh City the first time, you are very difficult to get used to this weather. Contrary to the weather of Ho Chi Minh City, DaLat City’s weather is not too hot and not too cool; temperature...
Words: 517 - Pages: 3
...* Vision - Vang Dalat directs to become a symbol of trust, of pride of the first-class brand and product of Vietnamese wine on quality and brand reputation. - Orientate itself “Ladofoods” brand to be a strong, highly reputable brand, to belong to the Top brand of Vietnamese agricultural - product processing – export branch * Mission - Always develop, maintain its position such as vanguard wine brand in Vietnam. - Provide products of high quality, satisfy, meet wants, needs and tastes of diverse domestic and international customers at the best; gradually develop wine culture in the social community, contributing to a rich culinary culture of Vietnam. - Supply agricultural processing products - Exporting Cashew Kernels for the world market, guarantee quality, competitive prices, build brand “ Ladofoods”, retain reputation for business, continuously extend international business relationship to contribute stable, firm development of Vietnamese agricultural- product processing - export branch. - Continuously be creative, innovative, practice well, create values for “ Vang Dalat” equal to the first, orthodox and “number one” wine brand of the nation, for “Ladofoods” appropriate to a reliable, highly – competitive brand belonged to a processing products – Exporting company – LADOFOODS. - Always take the satisfaction of customers and consumers as the focus for all activities. Closely cooperate with partners in a spirit of trust, respect and equality, due to overall...
Words: 394 - Pages: 2
...Tuesday August 13, 2013 MYT 8:42:05 AM Monitor private 'schools' OVER the weekend I was glad to have read the history behind Lebuh Bishop (The Star, Aug 10) – a wonderful occasion to go down memory lane. To know that many early schools in Peninsular Malaysia started here on Penang Island makes me proud of Penangites and those individuals who saw through that the education system was established for the inhabitants of Penang. As a young man, I came to know that Penang may be the state in Malaysia where good education institutions may have started. I have heard of a good number of well established schools here. Education institutions such as Dalat and Uplands, and missions schools such as St Xavier’s Institution and the many Convent schools. Mission schools in Malaysia are said to have start in the 1850’s, while schools like Dalat and Uplands started in 1929 and 1955 respectively. I feel that these schools were well-known because of their good and established education pedagogy. Coming from a Catholic mission school myself, I can vouch that mission schools were once very well known for their co-curricular activities such as debating, orchestra, musicals and sports. It was through this wholesome pedagogy that many Penangites lives were touched, shaped and transformed. I am an educator myself, and my recent return to Penang brought to mind some worrying elements. Along Tanjung Bungah Road I noticed sales banners put up by an international school. I remember seeing these...
Words: 519 - Pages: 3
...UNIVERSITY OF DALAT FACULITY OF FOREIG LANGUAGES WRITING 4 THE COMPARISON/OR CONTRAST ESSAY Topic: Write an essay comparing-contrasting two products. You may choose two cars, two cameras, two stereo systems, two motorcycles, two mobiles, ect. OUTLINE I. Introduction Thesis statement: Between Samsung Galaxy S5 and Apple’s iPhone 5S are different in three significant characteristics as size, features and price. II. Developmental paragraphs A. Samsung Galaxy S5 1. Size 2. Features 3. Price B. Apple’s Iphone 5S 1. Size 2. Features 3. Price III. Conclusion ESSAY Today, mobile phones are a necessary media for everyone. Mobile phone technology is growing and more diverse. The utilities that mobile phones give people as communication with family, friends, and business affairs much quicker and easier. Samsung and Apple are the two phone maker’s rank the first in the world and Galaxy S5 and iPhone 5S is the product of the two companies are currently the most popular. These two phones are the best smart phones on the market and are leading the way for phones with great designs and exceptional features. However, between Samsung Galaxy S5 and Apple’s iPhone 5S are different in three significant characteristics as size, features and price. Samsung Galaxy S5 is Smartphone made from the Samsung Company. The phone is slightly bigger than its predecessor due to a larger screen. Screen size is 5.25in, 080 resolutions, the screen is bright and soft-touch...
Words: 512 - Pages: 3
...INTRODUCE MYSELF My name is Thao. I’m 19 years old. I’m from Dalat City, but now, I’m live in Ho Chi Minh City. I’m studying in Finance – Marketing university. My major is International Business Administration. I like surfing the internet ,watching movies, listening to music, going out with my friends and traveling around the worlds. Surfing the internet is what I mostly do whenever I have free time. I often visit vnexpress.com, kenh14.vn,… to read hot daily news. I also often visit zing.mp3.vn, nhaccuatui.vn to update new songs on my favorite songs collection. Addition to, I still visit hayhaytv.vn to watch the films I like. Beside entertainment, I like learning English on youtube.com, twominuesenglish.com. Thanks to surfing the internet, I have a great deal of things about my life, discovery many things I don’t know and improve my English. It’s useful. Watching movies is my second favorite. It helps me relax after stressful class. The kind of movies I like is scary films, action films, comedy and romantic films such as: Insidious, Mr & Mrs. Smith, 3 idiots, ect… I really like listening to music. The kind of music I like is country music, US pop music. Sometimes, I listen intromental music when I feel depressed. It make me better. One of my favorite artist is Yiruma. All of his songs are so deep and beautiful. The best song of him I like is Kiss the rain, River flows in you,… When I hear his amazing music, it make me calm, peaceful and fall in love. Going out with...
Words: 361 - Pages: 2
...Good Stewardship Today Means a Brighter Future Good stewardship over the limited resources that have been entrusted to us today can have a long-lasting impact. Not only is it important for someone to be able to recognize when they have poor financial habits, it is even more important to educate someone to achieve financial freedom. It’s easy to follow our inclination toward acquiring “stuff.” However, when we are obsessed with stuff, we miss what’s really important and end up struggling financially and emotionally. Financial bondage is a serious problem that is easy to get into; getting out is much harder. First, children and young adults should be taught at a young age to manage their finances. I believe young adults (including Dalat students)...
Words: 790 - Pages: 4
...I. Use the correct form of verbs in brackets. 1. In all the world, there (be) __________ only 14 mountains that (reach) __________above 8,000 meters. 2. He sometimes (come) __________ to see his parents. 3. When I (come) __________, she (leave) __________for Dalat ten minutes ago. 4. My grandfather never (fly) __________ in an airplane, and he has no intention of ever doing so. 5. We just (decide) __________ that we (undertake) the job. 6. He told me that he (take) __________ a trip to California the following week. 7. I knew that this road (be) __________ too narrow. 8. Right now I (attend) __________ class. Yesterday at this time I (attend) __________class. 9. Tomorrow I’m going to leave for home. When I (arrive) __________at the airport, Mary (wait) for me. 10. Margaret was born in 1950. By the year 2005, she (live) __________on this earth for 55 years . 11. The traffic was very heavy. By the time I (get) __________to Mary’s party, everyone already (arrive) __________ 12. I will graduate in June. I (see) you in July. By the time I (see) __________ you , I (graduate) __________. 13. I (visit) __________ my uncle’s home many times when I (be) __________ a child. 14. That book (lie) __________ on the table for week. You (not read) __________ it yet ? 15. David (wash) __________ his hands. He just (repair) __________ the TV set. 16. You (be) __________here before? Yes, I (spend) __________ my holidays here last year. 17...
Words: 1498 - Pages: 6
...Tax incentives Singapore is well positioned to maintain its economic competitiveness in today’s global environment with a low headline corporate tax rate of 17%, generous tax exemptions for small-to-midsize companies, and industry-specific tax incentives. The Government of Singapore provides a comprehensive package of tax concessions and incentives to businesses whose business activities reflect the direction in which the state plans to steer economic development. 1. Development and Expansion Incentive (DEI) The DEI encourages Singapore-based companies to move into high value-addition business activities, expand their operations in the country, and procure advanced machinery and equipment by offering a reduced tax in the range of 5%-10% on incremental income derived from qualifying activities. 2. International / Regional Headquarters Award (IHQ / RHQ) The Regional Headquarters Award and International Headquarters Award provide a reduced corporate tax rate on incremental income from qualifying activities. * Regional Headquarters Award: Under the (RHQ) Award, qualifying companies can enjoy a concessionary tax rate of 15% for five (3+2) years on incremental qualifying income from abroad, instead of the regular Singapore corporate tax rate of 17%. In other words, if applicant company satisfies all the minimum requirements by the third year of the incentive period, it will enjoy the 15% concessionary tax rate for an additional 2 years on qualifying income. This scheme applies...
Words: 1917 - Pages: 8
...Vietnam officially the Socialist Republic of Vietnam, is the easternmost country on the Indochina Peninsula in Southeast Asia. Nha Trang is Vietnam’s most popular seaside resort town located along the second most beautiful bays in the country. It features beautiful beaches with fine and clean sand and clear ocean water with mild temperatures. The city has about 300,000 inhabitants and is more lively and urban in character than other beach destinations like Mui Ne and Phu Quoc. It’s also the scuba diving center of Vietnam. The Cu Chi Tunnels are an immense network of connecting underground tunnels located about 40 km northwest of Ho Chi Minh City (Saigon). The tunnels were used by Viet Cong guerrillas as hiding spots during the Vietnam War, and were the base of operations for the Tết Offensive in 1968. The tunnels have become a popular tourist attraction, and visitors are invited to crawl around in the safer parts of the tunnel system. The Mekong Delta is the region in southern Vietnam where the Mekong River approaches and empties into the sea. It is a very rich and lush area, covered with rice fields, that produces about half of the total of Vietnam’s agricultural output. Subsequently, life in the Mekong Delta revolves much around the river, and all the villages are often accessible by river rather than by road. The formerly little-inhabited beach south of the fishing village of Mui Ne has seen some serious development in the last 15 years. Due to strong sea breezes it is...
Words: 2171 - Pages: 9
...filmes elbeszélés | Rio Bravo | dramaturgiai és narrációs elemzése | | 2011.05.26. | A félév végi szemináriumi dolgozat témájához én Howard Hawks: Rio Bravo című filmjét választottam. Nem csak azért mert a műfaji filmek közül nekem a western az egyik kedvencem, hanem azért is, mert úgy gondolom, hogy az elbeszélést és a dramaturgiát nagyon jól be lehet mutatni e filmek ’egyszerűségén’. Azt, mondhatjuk, hogy a dramaturgián a „konfliktus felépülésének és megoldásának rendjét érjük” (Kovács András Bálint, 1997, 64). Minden film általában, de legfőképp az amerikai (hollywoodi) sikerfilmek arra épülnek, hogy feszültséget állítanak, a nézőben majd azt feloldják. Ezek a filmek konfliktusokra épülnek, amelyek egyrészt tovább viszik a cselekményt, másrészt pedig érdekessé, izgalmassá teszik (jobb esetben) a filmet a néző számára. Minden filmnek megvan a maga dinamikája, ezáltal meghatározódik a sebessége is. Minél több konfliktus és annak feloldása van egy filmben, annál inkább tekinthetjük gyorsnak a művet, mint például egy akciófilmet, azonban minél kevesebb van, annál lassabbnak hat, ehhez a drámákat vagy romantikus filmeket tudnám hasonlítani. Minden filmnek megvan a saját narratív szerkezete, de ezek nagyon sok filmben átfedik egymást. Olyan univerzális filmszerkezetekről beszélek itt, amely ahhoz segíti a film készítőit...
Words: 1781 - Pages: 8
...CANADIAN SOCIAL SCIENCE Vol. 6, No. 1, 2010, pp. 70-79 ISSN: 1712-8056 www.cscanada.net Purchase Intention of Organic Food; Perceived Value Overview INTENTION D'ACHATS DES ALIMENTS BIOLOGIQUES; VUE D’ENSEMBLE DE VALEUR PERÇUE Mohd Rizaimy Shaharudin1 Jacqueline Junika Pani2 Suhardi Wan Mansor3 Shamsul Jamel Elias4 Abstract: Organic food consumption among consumers is becoming popular nowadays. The attitude has emerged in today’s modern world due to the increased in awareness of the importance to maintain a healthy lifestyle by consuming foods without unsafe additives, preservatives, flavor and coloring. Organic food is produced without using most conventional pesticides; fertilizers made with synthetic ingredients or sewage sludge; bioengineering; or ionizing radiation, therefore promotes the healthy food characteristics. However, based on the reviewed of literatures, there were some inconsistencies in the previous research findings. In terms of perceived value towards organic food product, most of the research found positive and not less also discovered negative result mainly due the lack of some special value in the eyes of consumers. For instance, higher in price, not value for money, satisfied with the existing conventional food, doubts on the product guarantee and unclear declarations of the organic status. The research aims to identify the perceived value factor and its impact towards the customers’ purchase intention in Malaysia. The findings of the study...
Words: 2515 - Pages: 11
...TROY UNIVERSITY INTERNSHIP PROGRAM TERM PAPER Submit day: June 1st ,2012 INTRODUCE ABOUT THE TOUSIST IN VIETNAM Vietnam has enough elements to develop tourism into a spearhead economic sector. With tourism potential and rich diversity, this country is a popular destination in the world. In 2008, Vietnam welcomed 4.218 million international passengers; this figure in 2009 was 3.8 million, down 11% over the previous year. Vietnam National Administration of Tourism predicts the number of international visitors to Vietnam in 2010 was 4.5 to 4.6 million; the number of domestic tourists was 28 million in 2010, up 12% to 2009. Revenue from tourism in 2009 reached Vietnam from 68,000 to 70,000 billion. According to the Vietnam National Administration of Tourism, 2015 Vietnam's tourism sector will attract 7-8 million international passengers, 32-35 million domestic tourists; the corresponding figure in 2020 was 11-12 million international 45-48 million domestic tourists. Revenue from tourism will reach 18-19 billion USD in 2020. However, Vietnam's tourism industry for many years, are also alarmed about the victims' tight guillotine, "bullying travelers, weak infrastructure and poor service quality, create a bad impression to tourists. Tourism potential of Vietnam: Monuments: As of May 8/2010, Vietnam has more than 40,000 relics, including places of over 3,000 monuments are ranked national monuments and ruins are over 5000 provincial rankings. and the number density most monuments...
Words: 3726 - Pages: 15
...马来西亚华校教师会总会(教总)调查研究及资讯组整理 2009 年 6 月 截至 2009 年 1 月 31 日柔佛州华小学生人数统计数据 序 号 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 校名 学校编号 中 JBC 0001 JBC 0002 JBC 0003 JBC 0004 JBC 0005 JBC 0006 JBC 0007 JBC 0008 JBC 0009 JBC 0010 JBC 0011 JBC 0012 JBC 0013 JBC 0014 JBC 0015 JBC 0016 JBC 0017 JBC 0018 JBC 0019 JBC 0020 JBC 0021 JBC 0022 JBC 0023 JBC 0024 峇都巴辖爱群华小一校 峇都巴辖爱群华小二校 峇都巴辖普乐华小 峇都巴辖正修华小一校 峇都巴辖正修华小一校 白沙浮振华华小 四加亭中华华小 石文丁中华华小 亚音港中华华小 新加兰中华华小 巴力加礼中华华小 铁山中华华小 龙引中华华小 巴力士隆港脚中华华小 新加兰中正华小 合春港华民华小 峇都巴辖华仁华小 峇都巴辖华南华小 巴力拉惹光南华小 永平新港华小 永平南利华小 巴力加心励群华小 亚依淡马华华小 峇都巴辖明智华小 巫 SJK(C) AI CHUN 1, BATU PAHAT SJK(C) AI CHUN 2, BATU PAHAT SJK(C) BULOH, PARIT BULOH SJK(C) CHENG SIU 1, BATU PAHAT SJK(C) CHENG SIU 2, BATU PAHAT SJK(C) CHERN HWA, BUKIT PASIR SJK(C) CHONG HWA, SRI GADING SJK(C) CHONG HWA, SEGENTING SJK(C) CHONG HWA, SUNGAI AYAM SJK(C) CHONG HWA, SENGGARANG SJK(C) CHONG HWA, PARIT KADIR SJK(C) CHONG HWA, SRI MEDAN SJK(C) CHONG HWA, RENGIT SJK(C) CHONG HWA, KANGKAR SENANGGAR SJK(C) CHUNG CHENG, SENGGARANG SJK(C) HUA MIN, BATU PAHAT SJK(C) HWA JIN, BATU PAHAT SJK(C) HWA NAN, BATU PAHAT SJK(C) KONG NAN, PARIT RAJA SJK(C) KANGKAR BAHRU, YONG PENG SJK(C) LAM LEE, YONG PENG SJK(C) LI CHUN, PARIT KASSIM SJK(C) MALAYAN, AIR HITAM SJK(C) MING CHIH, MINYAK BEKU 学生 人数 690 358 121 896 1060 1150 111 142 48 265 123 109 451 71 98 906 784 534 329 258 94 51 358 1 马来西亚华校教师会总会(教总)调查研究及资讯组整理 2009 年 6 月 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 JBC 0025...
Words: 13780 - Pages: 56