...PAMANTASAN NG LUNGSOD NG PASIG ALKALDE JOSE ST., KAPASIGAN, PASIG CITY A FEASIBILITY STUDY ON TRADING BREAD WITH SPREAD IN BARANGAY KALAWAAN, PALATIW, BUTING AND SAN MIGUEL, PASIG CITY In Partial fulfillment of the requirements For the degree of Bachelor in Science in Business Administration Major in Marketing Management Proposed by: Parungao, Blessieneth T. Delos Santos, Ericka Faye T. Gabrino, Kline P. Enriquez, Alineth Jasmine I. Natividad, Camille BSBA 3A Feasibility Adviser Prof. Rowena Gil September 17, 2014 Executive Summary Problem Analyzed in the Feasibility Study The problem analyzed in the Marketing aspect are the Company`s strategy, demand of the product, the competitors, and the survey results. In Technical aspect it is need to analyze the processes of the Company and equipment needed in the operation. In the part of Management aspect is how the Proponents will build relationships among every individual in the organization. How to analyze the financial projections and where the possible sources of financing are the problem organized in Financial aspect. Lastly Socio Economic aspect is the effect of the Business in the economy specifically social and environment. Company`s Objectives Objectives are set to measure the progress of the Company. In Marketing Aspect the objective is to identify the strategies to be used in Product, Pricing, Place of distribution and Promotion. Technical aspect objective is to determine the Technical...
Words: 8498 - Pages: 34
...Executive Summary As a group we plan on using a range of valuations to analysis the food and drinks industry to assist Mr. Richie Rich for considering an investment. We will draw up a short description on the industry as an overall and also provide a background summary on each of the company’s chosen. The valuation methods we will use will be; Cash Flow valuation, Dividend valuation, Price Earnings valuation, Stock Market valuation and Net Asset valuation using these we will draw up a conclusion and provide our recommendation on which company/ companies Mr Richie Rich should invest in. One point to note when investing is that we should have realistic expectations. There's nothing wrong with hoping for the 'best' from your investments, but you could be heading for trouble if your financial goals are based on unrealistic assumptions. Allocation Luke McDonagh X00113375 Kerry Group & Aryzta Clayton Stafford X00111060 Glanbia & Fyffes Background Kerry Group This brief history traces the evolution and growth of Kerry Group from its modest beginnings in the south west of Ireland some 40 years ago into a successful, publicly traded, multinational corporation and leading player in the global food industry. Having commenced operation from a green field site in Listowel, Co. Kerry in 1972, the Kerry organisation has realised sustained profitable growth with current annualised sales of approximately €5.8 billion. With operations established in 26 countries across five continents...
Words: 4177 - Pages: 17
...Marketing Plan Convenience Store Marketing Plan FINAL Executive Summary Store Etc. has begun looking for new business ideas. A comprehensive marketing plan for this venture will be instrumental in developing visibility to ensure future profitability. Store Etc. is going in as a silent partner for Rush Convenience, it will be ran by Dan Gomein. Our goal is to return a profit of $50,000 in its first year. This venture is primarily designed to help us reduce our corporate taxes short term and to help us get into a different sales market long term. Our target population is 18-64 years old. Currently these individuals receive services from Fuel B’s located 15 miles away in Ellicott on Hwy 94. Our intent is to acquire 20% of their current patrons, and to get over 30% of new patrons from highway commuters. Over 500 people travel in front of this store daily. The store will be located 20 feet from the road front. Completion date from start is four months. It has been projected to take six months to stock and get all of the required licenses. By the eleventh month we will be starting our sales campaign along with the store’s grand opening. Our mission statement: Bring back family friendly service. We will not settle on mediocre service; excellence is only the option. We want the customer to have a family experience when coming in to our stores. We want everyone to feel welcome and at home. Situational Analysis & Strategy Stores Etc. is...
Words: 1748 - Pages: 7
...Appeals Cases from 1913 Project ID: FOCUS - 1 of 1 DOCUMENT REBECCA KOOP, Plaintiff-Appellant, - vs - SPEEDWAY SUPERAMERICA, LLC, et al., Defendants-Appellees. CASE NO. CA2008-09-110 COURT OF APPEALS OF OHIO, TWELFTH APPELLATE DISTRICT, WARREN COUNTY 2009-Ohio-1734; 2009 Ohio App. LEXIS 1469 April 13, 2009, Decided PRIOR HISTORY: [**1] CIVIL APPEAL FROM WARREN COUNTY COURT OF COMMON PLEAS. Case No. 07CV69537. CASE SUMMARY: PROCEDURAL POSTURE: Appellant personal injury victim filed suit against appellee store alleging that it was negligent in its cleaning of a coffee spill, upon which she slipped and fell. The store filed a motion for summary judgment. The Warren County Court of Common Pleas (Ohio) granted summary judgment for the store. The victim appealed. OVERVIEW: The victim argued that the trial court erred by failing to consider the incident report and corresponding witness statements. The appellate court held that the trial court did not err by disregarding the document due to its lack of authenticity. There was no indication that the document, purported to be an employee witness statement, was sworn or certified, nor was there any evidence presented to establish its authenticity by affidavit. Further, the incident report, and the alleged corresponding witness statements, did not meet the admissibility requirements of Civ. R. 56, and therefore, were not entitled to consideration by the trial court for summary judgment...
Words: 3758 - Pages: 16
...CHAPTER ONE INTRODUCTION 1.1 THE PROBLEM AND ITS SETTING Every industry operates within two sets of constraints. Internal constraints are those problems within the organization and over which the enterprise has reasonable amount of control. Personnel problem, capacity utilization and the techniques or process of production are some of such factors. External factors could pose formidable problems to an enterprise. The problems are made more severe by the fact that these problems are caused by factors outside the competence of a given enterprise to control. Examples of such factors are government regulation, traditional or cultural values etc. The bakery industry in Nigeria has been a victim of externally imposed constraint. Hitherto, bakers depended on local millers who produced their vital raw materials, flour from imported wheat. Government banned the importation of wheat and wheat product in 1986, thereby, sending shock waves to this very well established and expanding industry. Wheat products has started to consume an unacceptable amount of the nation’s foreign exchange as the table 1.1.1 below clearly demonstrates, as well as figure 1.1.1 in page 3. Table 1.1.1 Foreign Exchange Spent on Wheat and Food Import 1981 – 1985 Import 1981 1982 1983 1984 1985 N,000 N,000 N,000 N,000 N,000 Total food 1,820,215 1,642,245 1,296,714 843,246 946,567 Wheat 159,422 79,629 255,717 243,067 327,870 C/o of total 9% 5% 20% 29% 35%` Source: Federal Office of Statistics...
Words: 11129 - Pages: 45
...CHAPTER ONE INTRODUCTION 1.1 THE PROBLEM AND ITS SETTING Every industry operates within two sets of constraints. Internal constraints are those problems within the organization and over which the enterprise has reasonable amount of control. Personnel problem, capacity utilization and the techniques or process of production are some of such factors. External factors could pose formidable problems to an enterprise. The problems are made more severe by the fact that these problems are caused by factors outside the competence of a given enterprise to control. Examples of such factors are government regulation, traditional or cultural values etc. The bakery industry in Nigeria has been a victim of externally imposed constraint. Hitherto, bakers depended on local millers who produced their vital raw materials, flour from imported wheat. Government banned the importation of wheat and wheat product in 1986, thereby, sending shock waves to this very well established and expanding industry. Wheat products has started to consume an unacceptable amount of the nation’s foreign exchange as the table 1.1.1 below clearly demonstrates, as well as figure 1.1.1 in page 3. Table 1.1.1 Foreign Exchange Spent on Wheat and Food Import 1981 – 1985 Import 1981 1982 1983 1984 1985 N,000 N,000 N,000 N,000 N,000 Total food 1,820,215 1,642,245 1,296,714 843,246 946,567 Wheat 159,422 79,629 255,717 243,067 327,870 C/o of total 9% 5% 20% 29% 35%` Source: Federal Office of Statistics...
Words: 11129 - Pages: 45
...CHAPTER ONE INTRODUCTION 1.1 THE PROBLEM AND ITS SETTING Every industry operates within two sets of constraints. Internal constraints are those problems within the organization and over which the enterprise has reasonable amount of control. Personnel problem, capacity utilization and the techniques or process of production are some of such factors. External factors could pose formidable problems to an enterprise. The problems are made more severe by the fact that these problems are caused by factors outside the competence of a given enterprise to control. Examples of such factors are government regulation, traditional or cultural values etc. The bakery industry in Nigeria has been a victim of externally imposed constraint. Hitherto, bakers depended on local millers who produced their vital raw materials, flour from imported wheat. Government banned the importation of wheat and wheat product in 1986, thereby, sending shock waves to this very well established and expanding industry. Wheat products has started to consume an unacceptable amount of the nation’s foreign exchange as the table 1.1.1 below clearly demonstrates, as well as figure 1.1.1 in page 3. Table 1.1.1 Foreign Exchange Spent on Wheat and Food Import 1981 – 1985 Import 1981 1982 1983 1984 1985 N,000 N,000 N,000 N,000 N,000 Total food 1,820,215 1,642,245 1,296,714 843,246 946,567 Wheat 159,422 79,629 255,717 243,067 327,870 C/o of total 9% 5% 20% 29% 35%` Source: Federal Office of...
Words: 11127 - Pages: 45
...Southwestern University The Graduate School of Health Science, Management and Pedagogy In Compliance for the Course Requirement in MBA 518 FOOD AND NUTRITION MANAGEMENT Submitted to: Prof. Israel N. Abarratigue Course Adviser Submitted by: Tisha Marie R. Ongcoy MBA- HRM – 1 ASSIGNED TOPIC OUTPUT AND COMPILATION TOPIC : Maintenance of Health through Good Nutrition and Safety Food Practices CONTENTS: 1. Food Related Illness and Allergies 2. Hygiene, Sanitation and Safety Control in Food REFERRENCES: * US NRA ServSafe® Food Manager Certification Course 2011 Module 1. FOOD RELATED ILLNESS AND ALLERGIES 2.1 CLASSIFYING FOODBORNE ILLNESS a. Foodborne Infections * Results when a person eats food contaminating pathogens, which then grow in the intestines and cause illness b. Foodborne Intoxications * Results when a person eats food containing toxins that cause illness c. Foodborne Toxin-Mediated Infections * Result when a person eats food containing pathogens, which then produce illness-causing toxins in the intestines 2.2 BACTERIA THAT CAUSE FOODBORNE ILLNESS a. Bacteria: Basic Characteristic * Living, single-celled organism * Can be carried by food, water, soil, animals, humans or insects * Can be reproduced very rapidly under favorable conditions * Some survive freezing * Some change into a different from called spores to...
Words: 7547 - Pages: 31
...2013 AnnuAl RepoRt Canada Bread Company, Limited Canada Bread is a leading manufacturer and distributor of value-added and nutritious fresh and frozen bakery products. Canada Bread operates two business segments: FReSH BAKeRY Our Fresh Bakery segment includes premium white, whole grain and rye breads, tortillas, bagels, buns and rolls sold under a number of leading brands, including Dempster’s®, Villaggio®, Smart®, McGavins®, POM®, Bon Matin® and Ben’s®. FRoZen BAKeRY Our Frozen Bakery segment includes operations in North America and the U.K. The North American bakery business is a major producer and distributor of frozen unbaked, par-baked and fully-baked bread products. Our U.K. bakery business is a leading specialty bakery producing bagels and croissants. Key brands include California Goldminer® frozen bakery products, Tenderflake® ready-to-bake pastry products, and New York Bakery Co.® in the U.K. Through our Fresh Bakery and Frozen Bakery segments, we serve retail stores, in-store bakery departments and foodservice customers across North America and the U.K. Canada Bread employs approximately 5,400 people and operates 25 facilities across Canada, the U.S. and the U.K. The Company is 90% owned by Maple Leaf Foods Inc. Contents Message to Shareholders i Management’s Discussion and Analysis 1 Audited Consolidated Financial Statements 28 Notes to the Audited Consolidated Financial Statements 34 Corporate Information 67 2013 was an inflection point in the history...
Words: 40388 - Pages: 162
...Recommendation for PFL because of its strong position in the market, a big room for future growth and its outperformed profitability. Our different valuation methods indicate that PFL is under valuated with its price as of 9th of June 2013 is 80% of its intrinsic value. Our target price is $2.00 – a 32% upside potential. Market leader with product differentiation and customer loyalty: PFL is the leading Australian producers of frozen cake and pastries with a long history since 1966. Its main competitive advantages are large and innovatory products range to capture different customer targets, a successful brand name and customer loyalty. Moreover, PFL also enjoys strong relationship with big supermarkets and suppliers. Table 1: Company Summary Average Daily Volume Adjusted Beta Dividend Yield (Estimated) Shares Outstanding (‘000) Market Capitalization 52-Week High 52-Week Low Book Value per Share Debt to Total Capital Return on Equity 111,638 0.587 5.05% 138,989 210.68M 1.73 1.46 100c 34% 14.48% Promising Out of home sales drive revenue: the key drivers of sales of goods growth rate is...
Words: 6454 - Pages: 26
...| Marketing ApplicationsMarketing Analysis of company Dary Kraje | | | | | 2012/2013 | | | | | Content 1 Executive summary 4 2 Situation analysis 5 2.1 Company analysis 5 2.2 Company objectives 6 2.3 Customer analysis 6 2.4 Product market 6 2.4.1 BCG matrix 7 2.4.2 Suppliers: 7 2.5 Competition 9 2.5.1 Benchmarking: 9 3 external market environment 11 3.1 Economic 11 3.1.1 Current economic situation 11 3.1.2 Tendencies 11 3.1.3 The current strategy of euro adoption 11 3.1.4 MAIN MACRO-ECONOMICS INDICATORS 12 3.2 Technological 13 3.2.1 Meat product processing 13 3.2.2 Bakery 16 3.3 Political and legal 18 3.4 Cultural and social 19 4 SWOT analysis 21 5 marketing plan objectives 22 5.1 Strategic thrust 22 5.2 Strategic objectives 22 6 Core strategy 23 6.1 Target market 23 6.2 Competitive advantage 23 7 Marketing strategy 24 7.1 Product 24 7.2 Price 24 7.3 Place 24 7.4 Promotion 24 8 communication mix 25 9 implementation and control 26 9.1 Problems to overcome 26 9.2 Control 26 9.3 Budget 26 9.4 Timing of implementation activities 26 9.5 Contingency plans 26 10 conclusion 27 Executive summary Situation analysis Company analysis Dary kraje is a small shop offering quality farm food. It is possible to find there only the food without various flavours, chemical conservations and colourings. Most of the offered products come from Zlin Region. The shop offers pastry, confectionery, meat, meat products, milk...
Words: 5186 - Pages: 21
...Prepared for: THE CUPCAKE LOUNGE [pic][pic] Prepared by: 2PHASE3 [pic] [pic] BUSINESS PERFORMANCE SOLUTIONS Business Consultants TABLE OF CONTENTS INTRODUCTION ORGANIZATION The Cupcake Lounge was established in 2011 by Claudia Arizmendi and her husband Bill McGuiness to solve a void in the Byward Market sector of Ottawa – the existence of a gourmet cupcakery. The Cupcake Lounge has, since May 2011 grown into a fast-growing boutique cupcake shop catering to not only the tourists who flick to this historic sector, but to the numerous locals who work and shop in this area. To develop and master the variety of products sold within the store, Claudia has banked on her skills honed while completing her studies in baking and pastry art at Algonquin College. A testament to her skills in pastry art and specifically gourmet cupcakes, The Cupcake Lounge was rated the #1 cupcake taste champion in Ottawa by celebrity Hilary Duff as illustrated in the of Local Tourist Ottawa magazine on May 31/2012. A celebrity endorsement in a city like Ottawa brings attention. The Cupcake lounge presently has one location in the Byward Market and is planning to work operational efficiencies into its corporate identity in order to open a second location in the very near future. This fiscal year, The Cupcake...
Words: 7690 - Pages: 31
...PROJECT REPORT ON LAUNCHING OF DIGESTIVE BRAND BISCUITS FROM ANMOL BISCUITS LIMITED SUMMER PROJECT SUBMITTED IN PARTIAL FULFILMENT OF THE REQUIREMENTS FOR THE AWARD OF POST GRADUATE DIPLOMA IN MANAGEMENT (Recognized by AICTE,Ministry HRD,Govt of India) BY MOHAMMAD ZISHAN MALLICK (PG-11-22) Under the guidance of Prof. : MOHIT DHAWAN INMANTEC, Ghaziabad Integrated Academy of Management and Technology Ghaziabad 2011-2013 1 ACKNOWLEDGEMENT The satisfaction and euphoria that accompany the successful completion of the work should be incomplete unless we mention the people as an expression of gratitude, who made it possible and whose constant guidance and encouragement served as a beacon of light and crowned our efforts with success. This report would have been impossible but for the support and guidance that we received from various people at different stages of the project. My sincere thanks to my company guide MR. NABOJIT DUTTA And my faculty guide PROF. MOHIT DHAWAN whose excellent guidance, encouragement and patience has made possible the successful completion of this project. Last but not the least i extend my sincere thanks to the entire team for providing us their time and active co-operation and all who have helped us directly or indirectly in this project. Mohammad Zishan Mallick (PG-11-22) 2 DECLARATION CERTIFICATE This Is to certify that the work presented in the project entitled “To analyze the marketing potential of ...
Words: 7776 - Pages: 32
...STATUS OF MICRO FINANCE IN CLOMBIA (MD. IBRAHIM KHOLILULLAH, DEPT OF AG.FINANCE, BAU MOB: 01718996557) INTRODUCTION Microfinance is the provision of financial services, such as credit, savings, and insurance services, to those who are most likely to be denied access to the traditional banking system. A typical client for a microfinance institution (MFI) is a person too poor to pay usual bank fees for savings accounts or other services or to provide sufficient collateral to back loans. Microfinance aims to bring out the skills of the poor and allow them to propel themselves out of poverty through providing financial services with which they can protect assets and grow microenterprises. MFIs have developed many innovative financial products to offer their clients beyond credit, such as microsavings, money transfer vehicles, and microinsurance. Microfinance is a growing industry throughout the developing world and comprises commercial banks, regulated banks, nongovernmental organizations (NGOs), and nonprofit organizations (NPOs). With approximately 17 million impoverished, there is a large market for the microfinance industry to capture; yet, in Colombia, it is not nearly as well established as in neighboring countries. Peru and Bolivia, for example, are among the world’s most competitive and innovative microfinance markets (The World Factbook). A NOTE ABOUT COLOMBIA Capital and largest city | Bogotá, D.C 4°35′N 74°4′W | Official languages | Spanish | Recognised regional languages...
Words: 4623 - Pages: 19
...Saimaa University of Applied Sciences Business Administration Lappeenranta Corporate and Financial Law Riina Liutu SUBWAY MARKET RESEARCH Bachelor‟s Thesis 2010 ABSTRACT Riina Liutu Subway Market Research, 114 pages, 7 appendices Saimaa University of Applied Sciences, Lappeenranta Degree Programme in Business Administration Corporate and Financial Law Bachelor‟s Thesis 2010 Instructor: Sari Jokimies Manager of Degree Program The main goal of this thesis is to find out whether Danish entrepreneurs can become successful in the Danish market as Subway franchisees. Three specific cities, namely Århus, Horsens and Vejle, are looked at in depth. In the thesis, these three cities will represent the Danish market. An evaluation of the most suitable location for a Subway restaurant is made. To reach the above objective, the Subway franchising concept, the market situation, the customers and the competitive situation will be analyzed and evaluated. In order to understand the market in which the franchisee would operate, the size of the market, historic growth, potential growth, trends and macro environmental factors will be analyzed. The analyses will show that the fast food market is mature, and that it still holds some growth potential. To find out who the potential customers of the Subway franchisee might be, a survey was made. A questionnaire was used as a main tool to analyze customer preferences and the prospects of opening a Subway restaurant...
Words: 25125 - Pages: 101
