...University Festival and event assignment one Shenzhen International Food festival carnival Name: Yundie Li ID: 21546037 Word count: 1496 Unit code: MGW2200 Tutor name: Rumi Ramkissoon Unit co-ordinator’s name: Judith Mair Date of submission: 26/08/2011 Executive summary It is planning to use foods festival as an example to build event concept, and detailing the purpose, process and the risk of the international food festival. The purpose of this report is developing a concept of event and outlines the timing, location, venue and season. It aims to build up an international food festival which located in Shenzhen, and it will be hold during the period of Chinese spring festival for attracting more local people and tourists, furthermore, the purpose of this international food festival is reunion for family activities, culture, attracting more people come to Shenzhen, increasing the different cultural interaction and stimulating the growth of local economy. Organizers need to design an effective and efficiency market strategy to motivate and attract people to attend and consume in the international food festival, and the participators can be local residents, tourists, chefs and restaurant managers. The international food carnival will be held around 26 January on 2012, and the duration of the food festival is 10 days. During the period of the food festival, it is also the public holiday in China for celebrating the traditional Chinese spring festival. It aims to...
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...文化局舉行國際音樂節今年已經是第二十九屆，請問你對今年活動安排的滿意程度是多少？ The 29th Macao International Music Festival has been held, how satisfaction did you feel for the arrangement of the events in this year? * 除了國際音樂節，文化局每年也會舉行澳門藝術節，請問你對今年活動安排的滿意程度是多少？ Besides International Music Festival, every year Macao Arts Festival will be held as well, so how satisfaction did you feel for the arrangement of the events in this year? * The 29th Macao International Music Festival ticket sales reached 90% which means the participation of Macau citizens is high, do you know much things about the event? * 這表示今年市民對MIMF的參與度很高，請問你對今年MIMF的活動了解嗎？ * 你對文化局的方便程度你會給多少分？ （包括：服務時間，服務地點，聯絡方法） How would you grade the convenience of Macau Cultural institution provides? (include: Office hours, office location and contact) * 你對文化局的環境設備你會給多少分？ （包括：舒適程度，設施配置） What would you grade the environmental facilities of Macau Cultural institution? (include: Comfortability, facilities setting * 你對上一屆的澳門拉丁城區幻彩大巡遊的交通處理安排的滿意程度是多少？ During The “Parade through Macao, Latin City, how did you feel about the traffic arrangement? * 這幾年文化局一直在推廣藝術，文化等活動，你覺得成效如何？ In recent year, Macau Cultural institution has been promoting art and cultural, what do you think about the effect? * 你對文化局在澳門文化遺產保護方面的滿意程度是多少？ * How would you grade the protection to the historical heritage which the Macau Cultural institution has provided? * 2015年初，特區政府提出將活化前愛都酒店，以作為牽頭帶動周邊區域形成一集文教、藝術等。你對這件事的看法是？ 愛都酒店： Hotel Estoril e Piscina Municipal ...
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...Impact of Festivals and Events on a Destination Introduction Events and festivals can be described as the most exciting and fastest growing industry related to leisure, business and travel. These special attractions have a purpose and objective, which in turn, have impacts on host communities, participants and other stakeholders who as Getz puts it, are “impacted” by the outcomes of events (1993). In recent decades, a substantial amount of research has been carried out to examine the impacts of tourism on a destination and, to a lesser extent, events and festivals. Through this work, both positive and negative impacts of events and festivals on a destination have been discovered. Indeed, it is the expected benefits of events, whether economic, social, political or environmental, that is the principal drive underpinning the support for and increasing popularity of events and festivals at the local, national and international scale. Getz also believes that “local and regional events, including business events and conferences can increase visitation and expenditure, reduce seasonality, revitalize the economy, encourage repeat visitation and heighten regional awareness. Added to this, events and festivals can also provide the stimulus for additional infrastructure development in the local area and building community pride” (1993). On the other hand, events almost inevitably incur cost or have negative consequences that, to a lesser or greater extent, serve to reduce one’s net benefit...
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...time when you had to work within a group in order to accomplish a specific task or project and then answer the following questions. 1. What was the project you were working on? I once worked on the project that is an intentional food festival. We needed to discuss how to celebrate this event and prepared everything for this event, such as how to publicize this event and design the ticket. 2. Did you/do you enjoy group work? Why/Why not? I really enjoyed this kind of group work. As a volunteer committee, I need to do different kinds of works. This group work brought me a lot of challenge. For example, I needed to design the poster and flyer with other members. That was my first time to do the design work. Fortunately, I had more ideas about how to design. This experience gave me a chance to develop myself and corporate with other people. I can contribute my efforts to this international event. So I really enjoy this group work. 3. When working in a group is you usually a leader, a follower, a slacker or some other role? Explain. As a leader in the design work, I provided the ideas and direction for other people. I like control everything, so I usually give a direction or ideas to organize the group work. In the international food festival, as a cooker to provide international food, I was a follower because this is a different group. We had three groups work for this same project. I can be one leader of a group which was also a follower of another group. Different roles...
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...and report on how to fund a non-profit community book festival for a major United States city. Consider recent changes in the economy ", we identify a various sources to develop the above mentioned topic. These identified sources offered to us information of how we can plan a book festival by means of sponsors to be able to help this non-profit company. What makes a good resource for every investigation or event planning is the validity of information. The person need to make sure the source is trustworthy. How he or she can verify it? For example: a Phoenix University document from the online library VS a complete informative document from Wikipedia. Wikipedia is an online library but made by every person who post information, they didn’t verify the sources, maybe you can find an extensive and complete document about the information that are you looking for but the sources are not reliable. Another example is when the person looks information about decease, is not the same getting the information over the internet that getting the information from a book that its author is a doctor. The sources utilized to get information about how to make or plan a book festival were recovered from University of Phoenix on line library. This is a very good resource to get valid and important information about any or almost any theme. One of the sources is Fall Book Festivals, this source Presents information on several book festivals in the U.S. through November 2004. Also provide websites...
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...to be negative changes in the security, economic ,political, societal, or environmental affairs, especially when they occur abruptly, with little or no warning. More loloosely, it is a term meaning 'a testing time' or an 'emergency event.A natural disaster is a major adverse event resulting from natural processes of the Earth; examples include floods, volcanic eruptions, earthquakes, tsunamis, and other geologic processes. A natural disaster can cause loss of life or property damage, and typically leaves some economic damage in its wake, the severity of which depends on the affected population's resilience, or ability to recover Creamfields is a large dance music festival that attracts 60,000 people. With a good line up and an outbreaking number of expected customer Creamfields was set to be an outstanding festival this year. However, the good times were cut short when adverse weather took over and 2 week’s worth of rain poured overnight causing structural issues and flooding in and around the site and resulting in the 3rd and final day of Creamfields having to be cancelled. This weather only confirmed what forecasters had predicted about summer 2012, in England and Wales, being the biggest washout for a century. The Met office confirmed this also by stating how it had been the one of the dullest on record, one of the coolest, and the soggiest since 1912. After much discussion Creamfields Manager, Graham, cancelled the event broadcasting too all one day ticketers too not turn...
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...questions should help you to organise your ideas. Remember that the festival should be clearly aimed at your chosen target audience Investigation|What did you decide?||Teacher feedback|Response to feedback| 1. What is the name of your festival?|My music festival is going to be called Violet festival. I chose violet because when you talk about the word Violent you associate it with a vibrant and mystical color which is what the festival will be all about, peaceful, calm and vibrant.http://en.wikipedia.org/wiki/Violet_(color) – Source.|||| 2. What is the target audience for your festival?|The target audience for this Festival will be between 15-30; This festival will try and vary its amount of music to bring enjoyment to many people who love different genres of music. http://music.uk.msn.com/features/average-age-of-uk-festival-goers-now-over-35-2 - Source of average age of festival goers. |||| 3. When will you hold the festival? Date, start time and duration|I will hold the festival in the summer time as this I when most people are free to venture around. The festival will start on the Friday august 29th and will end on Monday September 1st to mark the turn of a new month.http://www.huffingtonpost.co.uk/2013/05/21/music-festivals-2013-guide-glastonbury_n_3313399.html - Source for average time of Festivals.|||| 4. At which three venues could the festival take place?|My first venue option is wildflower meadow which is a huge...
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...lo Festivals The high sense of spirituality and inter-cultural values of the Ilonggos paved the way for celebrations of festivals and fiestas as a form of thanksgiving for almost everything the Divine Providence has lavishly endowed them. Aside from district fiestas which usually celebrate a patron saint’s day, there are festivals which are celebrated by the whole city and have attracted visitors from other places in the Philippines and foreign countries. The following are the city’s famous festivities: Dinagyang Sa Iloilo Dinagyang is dubbed as the “Festival of Excellent Folk choreography”. It is a colourful display of street dancing and story-telling. Dinagyang is the Best Tourism Event in the country. Various festivals in the country learned and applied innovations in their own by watching Dinagyang. A religious and cultural festival held every 4th week of January in reverence of “Sr. Santo Nino” A fluvial parade is held on Friday. It also serves as the highlight of the religious aspect of the festival. Kasadyahan is held on Saturday and is a cultural competition showcasing the diverse and colourful Festivals of each participating municipality of Iloilo Province. The Ati Tribe competition serves as the highlight of Dinagyang. Contestants paint their bodies brown as they dance with the pulsating beat of the drums. The dance usually tells the story of how reverence in “Sr. Sto. Nino” affected the community. Paraw and Samba Regatta Festival The sunny but cool...
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...BACKGROUND Introduction Festivals and events play an important role in the tourism and the hospitality industry. They can create good memories and stories not only with its people who inhabit the place but also to the tourists that visit the event. It is also gives a good impression to people to visit the place because events and festivals contribute to the income of the local government in a city, region, or country. Thus, festivals and events are special types of social activities; they are willing to travel to faraway places to be part of the festival and event. Tourists who attend a festival or an event stay in paid accommodations, dine in or out restaurants, participate in group activities, and purchase souvenirs and other ways of creating good memories and meanings. The flow of money will create jobs that will help build local economy. Studies on fest The overall purpose of this study is to explore the Paru-paro festival in Dasmarinas, Cavite and the perception of its residents. Festival impacts, as perceived by residents, have been an important aspect of the festival research because of the range of ways in which festivals benefit and cost the communities in which they exist. The research presented in this paper will examine the perception of the residents of Dasmarinas, Cavite on Paru-paro festival. Statement of the Problem 1) What is Paru-paro Festival as perceived by the local residents? 2) How does the local resident perceive Paru-paro festival as part of their identity...
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...Introduction The focus of my ethnographic research is in the subculture of music festivals. Music festivals are a remarkable community event that attracts people to attend all over the world and has been around for many years as a celebration for any occasion. The atmosphere created at these events has shaped attendees to act differently compared to the ‘real world’ causing them to be more socially confident within the community. The attendance of music festivals has grown exponentially recently, based on the fact the new generation of people value personalized experiences and wish to share with others (Harrison, 2014). Applying mixed research methods will uncover how these social events influence the development of one’s behavior. Examining...
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...attending the sessions. because most of them had this notion that they have to pay for this tuition classes and they did not see any reason why they should send their wards to these session when they are already sending them schools. But we explained them that despite they are attending classes, these students must have some doubts, issues regarding their academics so that we can guide them. I would like to recall the college incident again when I was serving as the Joint-Treasurer of the Cultural Society of the college. The Cultural Society had the responsibility of organising the Annual Cultural Festival of the college. We generally used to get a part of fund from the college authority. But due to some in disciplinary actions happened during our event previous year; the college authority had refused to provide the funds. Since the event was Annual Cultural Festival, we could not think of going ahead it without having...
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...benefits from its event evaluation. Achieving event aims and targets According to the MBA knowledge database, an event evaluation “is an activity that seeks to understand and measure the extent to which an event has succeeded in achieving its purpose” (MBA Knowledge Base, 2011). It “can help to ensure that project activities continue to reflect project plans and goals” (Evaluation Definition: What is evaluation?, 2011). Prior to the event and during the planning phases, tangible aims and targets are set out by event organisers clearly and actions are then taken to achieve them. An evaluation is helpful in monitoring progress and giving an insight as to whether the event is developing in the right direction. According to one of the festival organisers, Warren Smith, a few of SurFest’s aims are for the men’s competition to become a 6 star event and increasing their prize money, as well as promoting Newcastle as a tourist destination and increasing community spirit. Therefore with the help of an evaluation they will be able to see whether appropriate action has being taken to achieve these aims and whether or not SurFest achieved its purpose. An important tool Event evaluation is an “important tool” to assist event organisers “in the planning and running of future events” (National Water Week, 2011). The results generated from an evaluation are used to identify...
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...warehouse-like atmosphere of The Foyer, a South Delhi nightspot. Green Room events have been held in unlikely locations worldwide, including old airports and former coast guard headquarters. The goal, of course, is brand promotion. "We started bottling Heineken locally last August," says Samar Singh Sheikhawat, Vice President of sales and marketing of the UB Group, in which Heineken has a 37.5 per cent stake. "The first nine months or so were dedicated to establishing the brand. We are now ready for the next stage of consumer engagement, through music." Heineken is on an increasingly crowded bandwagon. Many companies have discovered the power of music to promote brands. Bacardi's NH7 Weekender music festival is in its third year. Absolut vodka sponsors Sunburn, a three-day electronic dance music festival, and Nokia sponsors an international karaoke championship. Last year, Coca-Cola launched the Coke Studio @ MTV television series. "As a brand, we wanted to create something which has a Coke stamp to everything," says Wasim Basir, Director, Integrated Marketing Communications, Coca-Cola India. Coke Studio, which recently ended its second season, aired on MTV, Colors and Doordarshan. Brand pushers know that great music can make anything beautiful - even bitterness and politics. Thus a song on the second season of Coke Studio asked whether the dawn and the leaves in the autumn are any different in India and Pakistan: Pattein kya jhadtey hain Pakistan mein vaisey hi...
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...FESTIVAL Festival is known as the day of religions for celebration, there is having different festivals of religions. For Iban there is a lot of festival such as Gawai Batu (Whetstone festival) which is related to the farming festivals. Gawai Batu (Whetstone festival) is not held in every year but is held once in approximately 4 years. Tuai Rumah and Tuai Brrong will call a meeting to discuss the celebration of the Gawai Batu, and this festival is held in May or early in June. It’s because the objective of this festival is a ceremony of initial clearing of land for farming so that it’s not a yearly festival because when the growth of padi is deficient and harvests are abnormally declining. For Gawai Batu, a group of lemambang (bards) is invited to their pengap songs in which the deity Raja Simpulang Gana is called upon to bless the whetstones belonging to the farmers of the longhouse. In addition, an old man who is a successful farmer is invited to clean and oil the whetstones early on the festival eve. The bards will arrive at the longhouse in the festival of afternoon. On their arrive, Tuai Burong will receive them in the space of in front of longhouse. The bards will sing their songs along the path and up into the longhouse, where they encircle the communal gallery before they take their seats along the section of the gallery belonging to the feast chief (Tuai Gawai). Heare a shrine has been erected onto which are placed the whetstones and charms to be bless during...
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...Event Business Plan Submitted by: Submitted to: Derya Aydogan Taylor Dees Alex Fullerton Annika Glaser The Okanagan School of Business Dr. Blair Baldwin, The Okanagan School of Business Chad Douglas, Events Manager, Tourism Kelowna December 2, 2014 Executive Summary Rock of the Ages Music Festival is a brand new festival designed for Tourism Kelowna. The purpose of the music festival is to bring together like-minded individuals who appreciate the rock music genre to celebrate its evolution. Rock of the Ages music festival will host many rock bands, or their tributes, from the early 50’s to today. The festival will be three days during August 14th, 15th and 16th in 2016 with two stages along the waterfront. The music will progress from older to newer rock music. Each day will have a different theme to match the age of the music playing that day. An event brief describes what the event will look like from a customer’s perspective. In the first year of operation, Rock of the Ages expects 5,000 attendees and 20+ rock bands. The music festival will have a revenue stream from ticket sales, sponsors, merchandise, space slips (vendors), alcoholic beverages, VIP experiences, parking and transportation. Rock of the Ages has six major competitors in Canada: Centre of Gravity, NXNE, Sled Island, Osheaga, Boonstock, and Heavy Montreal. Rock of the Ages marketing goals for 2016 are to: Sell-out 5,000 tickets; Ensure at least 4,500 (90%) of attendees are...
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