...29, 2015 Le Genia Millsaps | Introduction to Film | March 29, 2015 The Pursuit of Happyness was released on December 15, 2006 as a documentary about the life struggles of Chris Gardener from homelessness to great success. At the box office The Pursuit of Happyness bought in an amount of $307.10 million after being produced by Will Smith, Todd Black, Jason Blumenthal, James Lassiter and Steve Tisch on a budget of $55 million. Written by Steven Conrad. The music was produced by Andrea Guerra, cinematography was done by Phedon Papamichael. There were many aspects used in the creation of the film to make a lasting impression on the viewers. The development of the film started after Chris Gardner did an interview with 20/20 in January 2002. After the airing of the interview Chris realized the Hollywood potential of his life story due to the overwhelming national response to his story. Chris soon published his autobiography on May 23, 2006 and later meet with an associate producer for the film. The movie was produced with many liberties of Gardner’s true life story. Many details and events that took place over a span of many years was compressed to a shortened time frame for the creating of a film to be played in theaters, the roll of Christopher portrayed as a five year old was being played by eight-year-old Jayden, when in reality Christopher was a toddler. The story of the life of Chris Gardner began in 1981 when working as a salesman he invested his entire life savings him...
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...on maximizing profits instead of generating revenue. Given this strategy, he cut costs, jobs, and investments in areas such as information technology. It is also possible at the startup of the company in 1935 or thereafter there was not an importance given to IT development; this culture might have persisted or simply a refelection of management’s perspective as to the need of information technology. 2. Why was the merger with Dean Witter disruptive for the company? Morgan Stanley operates in four segments: Industrial Securities, Asset Management, Retail Brokerage, and Discover (formerly Dean Witter). Despite the merger, the Retail Brokerage group was never accepted as an equal partner by the rest of Morgan Stanley. This was clearly an employee integration problem either because of the employees’ perception or their reality. This division was also not well-integrated with the rest of the company. Former Dean Witter employees claimed that they felt like disrespected outsiders after the merger. The unification of Morgan Stanley and Dean Witter created a digital, cultural, and philosophical divide. The feelings persisted and many retail brokers viewed their job security as tenuous at best. Coupled with the problems associated with the merger, Morgan Stanley also had its own share of problems in the inner sanctum. Possibly these problems could be summarized as the management of the actual merger. Philip Purcell’s (CEO) leadership was also a major factor in contributing to the...
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...Millan v. Dean Witter Reynolds, Inc. Plaintiff: Maria Millan Defendant: Miguel Millan, Dean Witter Reynolds, Inc. Appellant: Maria Millan Appellee: Dean Witter Reynolds, Inc. Trial court winner: Dean Witter Reynolds, Inc. Lower appellate winner: Dean Witter Reynolds, Inc. Winner of this decision: Dean Witter Reynolds, Inc. Facts: Miguel Millan was an employee of Dean Witter Reynolds, Inc. His mother, Maria Millan, opened two brokerage accounts at her son’s place of business. During a three year time frame, Miguel Millan took $287,000 from his mother’s account without her permission. As a result, Maria Millan sued both her son and the company for unauthorized transactions and negligence. Plaintiff’s theory: Miguel Millan was not an authorized user of the accounts and should be responsible for damages. The company did not adhere to its own written policy at a time where a check for a large sum was written, thus they should also be responsible. Defendant’s theory: The money was taken over a three year time period, so the plaintiff should have been aware of the issue sooner. Legal issue: Was Dean Witter Reynolds responsible for discovering the fraud on the account? Holding of the court: Dean Witter Reynolds was partially responsible for the incidents to the tune of 15% of her damages. My thoughts: I think this decision was unfair to Maria Millan. She trusted her son Miguel to take proper care of her accounts, although I see this situation as...
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...Morgan Stanley’s Return on System Noninvestment Case Study Summary Morgan Stanley was established in 1935, and in 1997 merged with retail brokerage firm Dean Witter Discover and Co. to become a global financial services organization that employed more than 53,000 people in over 600 countries including Australia. Institutional Securities, Asset Management, Retail Brokerage and Discover were the four segments of Morgan Stanley. The merger altered the working environment of Morgan Stanley and created a divide in employee acceptance of the Retail Brokerage segment. It did not integrate well with the firm partly due to the information systems being different to the rest of the company. Under CEO Philip Purcell’s management, Morgan Stanley’s infrastructure and systems did not grow with the needs of employees and customers, nor did it apply future technologies to their current systems, its focus was reducing overheads to maximize profits in the short term. Many brokers resigned, taking with them valuable portfolios and profits. In June 2005 Purcell resigned, and John Mack provided new leadership. The firm then began to change its information systems and provide better services for clients, which saw stronger ethos and integrity within the employees. The new leadership at Morgan Stanley instigated change, and the realization that the Company must grow to keep up with the competition in the financial services industry. Not only did technology need overhauling within all the...
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...Morgan Stanley Case Study 1 “Morgan Stanley Case Study” Total Rewards Dr. Judie Bucholz Strayer University Robyn L. Snow April 29, 2012 Morgan Stanley Case Study 2 Abstract Morgan Stanley was established by J.P. Morgan Jr in 1935 in New York. Before 1935, Morgan Stanley was only an investment department in J.P. Morgan group. Since its inception in 1935, Morgan Stanley has been a leader in investment management. The company provides a wide range of financial services for individuals and institutional investors. Morgan Stanley investment advisors educate clients at all stages of life in the benefits and risks of investing in mutual funds, stock, and bonds. Working with clients, they help to determine investment strategies based on goals and objectives, the time...
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...Show Me the Money (The Pursuit of Happyness) FIS/200 Pursuit of Happyness is a movie based on a true story about the life and financial struggles of Christopher Gardner. Christopher Gardner is an African American man who begins making a living selling bone density machines. Christopher, along with his wife chose to spend their life savings on these new yet unpopular instruments. During the early stage of their investment; life seemed to be promising until a stream of bad luck arrived. Mr. Gardner became unable to sell these instruments which caused a downward spiral of events to happen such as: losing his car, losing his home, losing his family, and sometimes even losing “his mind.” However during his fight towards financial stability he ran into a guy who decided to give him a chance based on his ability to quickly solve the rubric cube puzzle in such a short amount of time. Throughout the movie money plays a pivotal role in the direction of the story. Money is revealed throughout the story as a matter, means, and measure. Matter. When considering the matter of money there are two different things that you have to consider; (1) physically having it or not having it and (2) being or having the ability to successfully manage it. During the movie Chris Gardner goes through a roller coaster experience with physically having money. He lets us know that when he first decided to embark on his journey of entrepreneurship the profit came very easily, However when...
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...Project & Task Management: The Pursuit of Happyness Project & Task Management: “The Pursuit of Happyness” “The Pursuit of Happyness” is a movie about an African American man, Christopher Gardner, and his journey to reach “happyness” in his life. Christopher was abandoned by his father as an infant and met his father for the first time when he was 28 years old. Because of this Chris vows to be nothing like his father when he has a child of his own. Chris and his son Christopher Jr. are homeless. He takes on a competitive unpaid internship as a stockbroker in hopes to be hired on as a full time employee, all while caring for his son. This movie is a story of determination and hope while being faced with disappointment and provocation. There are so many lessons that can be taken from Christopher Gardner and of those I’ve decided to use a clip from “The Pursuit of Happyness” and teach a lesson on project & task management. The scene that I used to teach my lesson is called: Cold Calling. This is where Chris Gardner demonstrates how to reduce wasteful activities in the office to make a bigger impact in his productivity. Out of necessity to care for his son, Chris has a shorter day and does what he can to make the most of the resources he has. In the clip as Chris is calling potential clients he doesn’t hang up the phone in between calls to save precious time. He also eliminates time wasted using the restroom by not consuming water during the day as well as time...
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...A movie named “The Pursuit of Happyness” is inspired by the real life story of Chris Gardner, who struggled with homelessness while raising his toddler son. Chris is a single father since her wife no longer able to cope. His wife could not handle under the constant strain of financial pressure, so, she decided to leave and went to work in a restaurant in New York. He continues tenaciously to pursue his life and his son using every sales skill he knows. His top priority was to be a good father to his son, Christopher. Finally, he rose from being homeless to become a stock market tycoon and eventually as everyone knows he now is a multi-millionaire. From this inspirational movie, I need to choose any four scenes and do analysis based on the six theories, which are social morality, personality virtues, utilitarianism, egoism, the principle of duty and the principle of existentialism. The first scene I chose is when Chris plays basketball with his son. His son says he really likes to play basketball, and wanted to become a famous basketball star. Then, he said to his son, “Don’t ever let somebody tell you, you can’t do something, not even me.” Scene closes. This dialogue from the scene makes people feel a father’s love, and it is the point impressive people. Based on his dialogue, it is clearly shown that he wants and teaches his son to practice the theory of egoism. It means that, Christopher must take consideration of his self-interest the most in making decision and doing something...
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...Harvard Business School 9-795-191 Rev. February 14, 1997 The Ready-to-Eat Breakfast Cereal Industry in 1994 (A) All is not well in the land of Tony the Tiger.1 In early 1994, the ready-to-eat (RTE) breakfast cereal industry had reached a critical turning point in its evolution. In an industry historically characterized by stability and above average profitability, slowing demand growth and a surge in private label sales threatened to undermine the dominant positions of the Big Three: Kellogg, General Mills, and Philip Morris. The 1993 year-end statistics showed that industry sales growth had slowed to under 2%, while private labels had topped 5% market share by sales and 9% by volume for the first time. Price increases by the Big Three had widened the gap between branded and private label products. The competitors had traditionally avoided destructive head-to-head competition, but this mutual restraint appeared to be crumbling. Each of the firms faced major decisions going forward about whether to break with the industry’s lock-step moves and how to deal with the threat of private labels. History of the RTE Breakfast Cereal Industry2 The ready-to-eat breakfast cereal industry got its start in 1894, when Dr. John Kellogg and his brother W.K. Kellogg invented wheat cereal flakes in an attempt to make whole grains appealing to the vegetarian clients of the Seventh-Day Adventist sanitarium Dr. Kellogg ran in Battle Creek, Michigan. 3 W.K. went on to invent the corn flake...
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...CASE: IB-84 DATE: 06/27/08 PEPSI COLA PAKISTAN: FRANCHISING & PRODUCT LINE MANAGEMENT 1 In July 1991, Irfan Mustafa faced several dilemmas. As West Asia area vice president and chief executive officer of Pepsi Cola Pakistan Incorporated (PCI), Mustafa was charged with developing a strategy to grow share and profitability across PCI sales but focusing particularly on 7-Up. Pepsi Cola International had shifted focus to its global brands and, since acquiring 7Up International in 1986, had withdrawn all marketing and technical support for Pepsi’s local Pakistani brand, Teem. As a country manager, however, Mustafa was evaluated on profitability, and Teem was a profitable brand. Mustafa knew that he would need to make important decisions about Teem in developing a brand strategy and marketing plan. Considering Teem’s success in Pakistan, Mustafa wondered how he should position the soft drink and whether to continue investing in it despite the loss of international support. With PepsiCo’s acquisition of 7-Up International, arranging for 7-Up and PCI bottlers in Pakistan to merge also became a priority for Mustafa. The ability to coordinate strategies across all bottlers producing PCI brands would be essential. By August 1990, PCI had been able to merge 7-Up and PCI bottlers in three regions. As contracts expired over the next year or two, Mustafa would need to convince the remaining 7-Up bottlers to sell their plants to PCI bottlers as well. With the mergers complete, Mustafa’s...
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...The year is 1981, and Chris Gardener (Will Smith) is trying to make a living by selling bone scanner machines in San Francisco to doctors and medical centers. It's a bother to lug around the clunky machines but he enjoys making connections with people. Although he is a natural born salesman, this African-American believes that he is destined for a better career path. His wife Linda (Thandie Newton) is working at two jobs to help pay the bills, and they are behind on their rent. Their five-year old son, Christopher (Jaden Christopher Syre Smith), goes to a day carecenter, and it bugs his dad that on the outside of the building, the term "the pursuit of happyness" is misspelled. He is convinced that these little details make all the difference in life. The constant strain of financial pressure is too much for Linda to handle so she decides to take a job with a relative in a restaurant in New York. Although her husband is a disappointment to her, she does have confidence that he will find a way to take care of their son, and so she leaves Christopher with him. Chris's persistence pays off when he is chosen for an internship program at a prestigious stock brokerage firm. The determining factor seems to be that he impresses one of the top officers by solving a Rubiks Cube in record time. It is obvious that he has a special gift for numbers in addition to his flair for sales. The only hitches to his new lease on life are that the program does not pay any salary and only one of the...
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...Resources, Conservation and Recycling 36 (2002) 211 Á/240 www.elsevier.com/locate/resconrec Shipping news: the implications of electronic commerce for logistics and freight transport Markus Hesse * Department of Earth Sciences, Geographic Sciences and Urban Research, Free University of Berlin, Malteserstr. 74-100, 12249 Berlin, Germany Accepted 24 June 2002 Abstract The paper considers the significance of electronic commerce (e-commerce) for freight transport, logistics and physical distribution, regarding both business to business and business to consumer commerce. The possible implications of e-commerce are analysed in the broader context of structural change, going beyond narrow assessments that overstate the significance of e-commerce and its potential to make freight traffic more efficient. The main argument of the paper is threefold: first, most recent analyses of freight transport and logistics implications of e-commerce are overstating the current relevance of e-commerce applications on the one hand, and neglecting the influence of the underlying structural change in the entire logistics system on the other. Second, conventional analyses of certain efficiency benefits of ecommerce are probably too optimistic, whereas its negative effects are underestimated at the same time. E-commerce is likely to support longer transport distances and often higher delivery frequencies, increasing demand for land, due to the establishment of new transhipment points (distribution...
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...McGraw-Hill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. Some ancillaries, including electronic and print components, may not be available to customers outside the United States. This book is printed on acid-free paper. 1 2 3 4 5 6 7 8 9 0 DOC/DOC 1 0 9 8 7 6 5 4 3 2 1 ISBN: MHID: 978-0-07-803818-1 0-07-803818-9 Vice President & Editor-in-Chief: Michael Ryan Vice President EDP/Central Publishing Services: Kimberly Meriwether David Editorial Director: Beth Mejia Senior Managing Editor: Meghan Campbell Executive Marketing Manager: Pamela S. Cooper Senior Project Manager: Joyce Watters Buyer: Nicole Baumgartner Design Coordinator: Margarite Reynolds Media Project Manager: Sridevi Palani Compositor: Glyph International Typeface: 10/13 Palatino Printer: R. R. Donnelley All credits appearing on page or at the end of the book are considered to be an extension of the copyright page. Library of Congress Cataloging-in-Publication Data Ruggiero, Vincent Ryan. Beyond feelings: a guide to critical thinking / Vincent Ryan Ruggiero. —9th ed. p. cm. Includes bibliographical references and index. ISBN 978-0-07-803818-1 (alk. paper) 1. Critical thinking. I....
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...Marketing Management, Millenium Edition Philip Kotler Custom Edition for University of Phoenix Excerpts taken from: A Framework for Marketing Management, by Philip Kotler Copyright © 2001by Prentice-Hall, Inc. A Pearson Education Company Upper Saddle River, New Jersey 07458 Marketing Management Millenium Edition, Tenth Edition, by Philip Kotler Copyright © 2000 by Prentice-Hall, Inc. All rights reserved. No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher. Compilation Copyright © 2002 by Pearson Custom Publishing. This copyright covers material written expressly for this volume by the editor/s as well as the compilation itself. It does not cover the individual selections herein that first appeared elsewhere. Permission to reprint these has been obtained by Pearson Custom Publishing for this edition only. Further reproduction by any means, electronic or mechanical, including photocopying and recording, or by any information storage or retrieval system, must be arranged with the individual copyright holders noted. This special edition published in cooperation with Pearson Custom Publishing Printed in the United States of America 10 9 8 7 6 5 4 3 2 1 Please visit our web site at www.pearsoncustom.com ISBN 0–536–63099-2 BA 993095 PEARSON CUSTOM PUBLISHING 75 Arlington Street, Suite 300, Boston, MA 02116 A Pearson Education Company SECTION ONE Understanding Marketing Management Marketing in...
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...ROBERT F. HARTLEY • Cindy Claycomb 12th Edition T W E L F T H E D I T I O N MARKETING MISTAKES AND SUCCESSES Robert F. Hartley Late of Cleveland State University Cindy Claycomb Wichita State University VICE PRESIDENT & EXECUTIVE PUBLISHER SENIOR EDITOR PROJECT EDITOR EDITORIAL ASSISTANT ASSOCIATE DIRECTOR OF MARKETING MARKETING MANAGER MARKETING ASSISTANT DESIGN DIRECTOR PRODUCT DESIGNER SENIOR PRODUCTION MANAGER ASSOCIATE PRODUCTION MANAGER PRODUCTION EDITOR COVER DESIGNER George Hoffman Franny Kelly Brian Baker Jacqueline Hughes Amy Scholz Kelly Simmons Marissa Carroll Harry Nolan Allison Morris Janis Soo Joel Balbin Eugenia Lee Kenji Ngieng This book was set in 10/12 New Caledonia by Aptara®, Inc. and printed and bound by Courier/Westford. The cover was printed by Courier/Westford. This book is printed on acid-free paper. Founded in 1807, John Wiley & Sons, Inc. has been a valued source of knowledge and understanding for more than 200 years, helping people around the world meet their needs and fulfill their aspirations. Our company is built on a foundation of principles that include responsibility to the communities we serve and where we live and work. In 2008, we launched a Corporate Citizenship Initiative, a global effort to address the environmental, social, economic, and ethical challenges we face in our business. Among the issues we are addressing are carbon impact, paper specifications and procurement, ethical...
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