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Aging population in Charlotte County

Abstract
The word demographic means the amount as well as the characteristics of people that live in a specific area or region. These characteristics can range from a person’s health, ethnicity, religious beliefs, density, level of education, and economic status (Cambridge Dictionaries Online, 2011). Demographics can also include a person’s age, gender, disabilities, status of employment, and location (Cambridge Dictionaries Online, 2011). These are all the types of human characteristics that are acknowledged and used by marketing, research, and the government in demographic data. Over the years the demographics have started to change dramatically. One of the more challenging demographics that have been dramatically changing is the aging population particularly in the southwest section of Charlotte County. I will be discussing many topics regarding this group, like the impact that this demographic group has on the health care market, specific challenges, what type of needs and services the aging population requires, and a few other topics will be reviewed.
The Aging Population
The aging population is increasingly growing in the United States each year. This is because there has been a decrease in fertility. A person’s life span has also changed; a person is expected to live approximately 20 more years than before the second half of the 20th century. This was mostly caused by the days of the “Baby Boom”. This has caused an increase of people aged 65 and older during the years of 2010-2030 (Morbidity and Mortality Weekly Report, 2003). By the year 2050 the life expectancy should increase by another 10 years. The demand for health care and health care services is increasingly high amongst the elderly. Chronic diseases amongst older adults have contributed to a lot of these peoples disabilities, the quality of their life has diminished, and it has caused a large increase in health care related costs. As of 2010, Florida had a population of 18,801,310 out of that many 17.3% were people 65 and older (U.S. Census Bureau, 2012). As of 2010, Charlotte County had a population of 141,627 out of that many 34.1% of that many were people 65 and older (U.S. Census Bureau, 2012). The number is expected to grow over the years next few years.
Impact of the Aging Population
The aging population in the United States has an impact on health care costs and services, because the demand for long-term care continues to rise. The rapid growth of elders mixed with new advancements in technology has placed a lot of pressure on health care and long-term care (Morbidity and Mortality Weekly Report, 2003). The aging population is too gradual of a process to assume that it is the main reasons for a major cost driver in the health care industry. In Charlotte County as of 2008 the biggest proportion would be those who are ages 45-64 (The Health Planning Council of Southwest Florida, Inc., 2010).
Health Care Related Challenges
There are some effects and one of them is that there are just not enough registered nurses because they are starting to retire. The demand for health care workers is increasing because the need for health care is rising. With the “Baby Boomers” reaching 65 and older there is a demand for nurses in nursing homes (Morbidity and Mortality Weekly Report, 2003). Another issue is that with all the new technologies the elderly are living longer, this increases the chances of getting a chronic illness. Medicaid did not intend for the use of long-term care. Then there is the fact that many families live apart from each other. It use to be that the elderly would be home with their family who would care for them, but these days many of the elderly are being placed in nursing homes.
Chronic Wellness Program
It is important to control disease especially those that lead to chronic illness. A chronic disease wellness program would help many people to understand how important it is to take care of the body. With an increase in the amount of older people there tends to be many consequences on public health, care giving, health care financing, pension systems, and delivery systems (Morbidity and Mortality Weekly Report, 2003). The growing number of chronic disease will place a major strain on how much resources are available in countries. Many diseases are created from people’s behaviors; many originate from a person’s early years. In Public health systems should support not only the older population but all; these programs should support a healthy lifestyle through a person’s life, so that by the time they reach an older age there would be a lesser chance of chronic diseases.
Marketing Needs and Services
The Demographic show that with the age of “Baby Boomers” turning 65 there will be a high demand for marketing needs and services. Charlotte County is doing what they can to keep up with the growing demands. Most of the deaths in Charlotte County are preventable. Behavior and risks play a big role, it is important that people modify these issues so that the mortality rate is reduced (The Health Planning Council of Southwest Florida, Inc., 2010). Until this happens the need for health care services continues to rise. The needs and services of the aging population have grown dramatically over the years reaching billions of dollars, just for nursing homes and at home health care expenses. The aging population has a lot more needs especially if they have not taken care of themselves over the years, the body starts to take a toll and this is when all the issues start to show. The elderly have health problems like cancer, diabetes, asthma, congestive heart disease, and hypertension, all of these health issues require much needed medications, physician visits and at time hospital visits (The Health Planning Council of Southwest Florida, Inc., 2010). These health issues can be very costly. With the growing number of elderly people coming into nursing homes the number of nurses needs to increase. The health care market should make campaigns that are directed towards nursing positions. The public has to be aware of the changes that need to be made before changes can be made.
Conclusion
With many people in Charlotte County reaching 65 and older, there are many changes that have to be made to ensure that the elderly are receiving the health care they need (The Health Planning Council of Southwest Florida, Inc., 2010). As the aging population grows so does the demand for nurses; advertising and campaigning as a community can help this process. The campaigns can advertise education incentives. It is important that people who are reaching their 40’s and 50’s are aware of their insurance and what their insurance covers so that once they start to have health problems they do not have to rely on government assistance programs. Planning ahead of time is a good way to ensure that your future health is taken care of. The last thing that could be done to help address the challenges of the future is creating chronic wellness programs, because the generation now is expected to live longer it is important to inform the aging population of the importance of their health. Many of the aging population have worked very hard over the years and it is important that they receive the health care they need to live happy and healthy the rest of their years.

References:
Cambridge Dictionaries Online, (2011). Demographics. Cambridge University Press. Retrieved April 30, 2012 from http://dictionary.cambridge.org/dictionary/british/demographics
Morbidity and Mortality Weekly Report, (2003). Public Health and Aging: Trends in Aging--- United States and Worldwide. Centers for Disease Control and Prevention. Retrieved April 30, 2012 from http://www.cdc.gov/mmwr/preview/mmwrhtml/mm5206a2.htm
The Health Planning Council of Southwest Florida, Inc., (2010). Charlotte Count Florida Health Assessment. Retrieved April 30, 2012 from http://www.doh.state.fl.us/chdCharlotte/Marketing/CharlotteCountyHealthAssessment2010.pdf
U.S Census Bureau: State and County QuickFacts, (2012). Charlotte County, Florida. Retrieved April 30, 2012 from http://quickfacts.census.gov/qfd/states/12/12015.html

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