...generation" is not just for one generation. The elderly don't have to sit back and watch while the younger generations have fun banking, playing, shopping and socializing online. But many elderly people shy away from computers out of fear, wondering "What if I break it?" or "What if someone steals all my personal information?" The concern over the growing “digital divide” has led to a number of initiatives being employed to encourage web usage for the older generations, and to ensure they are not excluded from the digital world. Among these is educating the elderly on ways computers may benefit their lives. Some computer manufacturers have designed computers especially for elderly users. The designs acknowledge seniors' limitations on a computer, attempting to make a comfortable user for them. For instance, the designs tend to emphasize simplicity and straightforward commands and prompts. Keyboards are less cluttered with keys, and the software lacks design complications. The computers also make the tasks common to elderly users, such as email or viewing photos, easy to access and operate. These are just a few ways companies as well as new technology make it easier for the elderly to learn. Among the complications for the elderly in using computers are the physical, mental and cognitive impairments that come with age. These issues can include problems of vision, hearing, motor skills, attention span and memory. The elderly can struggle with recognizing patterns or resisting...
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...Utilization Paper An Intervention Study to Enhance Medication Compliance in Community-Dwelling Elderly Individuals My research study was to determine whether daily videotelephone or regular telephone reminders would increase the quantity of prescribed cardiac medication taken in a sample of elderly individuals who have congestive heart failure (CHF) (Peteva, 2001). Within this research I would disseminate the new scientific knowledge with the help of the pharmaceutical company that makes the congestive heart failure medication. With the help and support of the pharmaceutical maker, I would provide a full in-service to the nursing staff of hospitals and doctor’s offices alike. In doing this, this would provide a friendly and educational atmosphere in a nursing practice setting to get complete understanding of the research findings and how they as nurses can make a difference in the consumption of prescribed medication. Secondly, I would write a journal article and have it published in the pharmaceutical’s bulletin to include a well-known nursing journal. These journal articles would contain the findings of the research and suggestions on how the nursing staff can help the patients improve the compliance of taking prescribed medication. Once the information is disseminated into the medical public, the nurses will apply the learned knowledge to their practice for the elderly patients who are taking congestive heart failure medication. First, the nurse will collect all the...
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...My research study was to determine whether daily videotelephone or regular telephone reminders would increase the quantity of prescribed cardiac medication taken in a sample of elderly individuals who have congestive heart failure (CHF) (Peteva, 2001). Within this research I would disseminate the new scientific knowledge with the help of the pharmaceutical company that makes the congestive heart failure medication. With the help and support of the pharmaceutical maker, I would provide a full in-service to the nursing staff of hospitals and doctor’s offices alike. In doing this, this would provide a friendly and educational atmosphere in a nursing practice setting to get complete understanding of the research findings and how they as nurses can make a difference in the consumption of prescribed medication. Secondly, I would write a journal article and have it published in the pharmaceutical’s bulletin to include a well-known nursing journal. These journal articles would contain the findings of the research and suggestions on how the nursing staff can help the patients improve the compliance of taking prescribed medication. Once the information is disseminated into the medical public, the nurses will apply the learned knowledge to their practice for the elderly patients who are taking congestive heart failure medication. First, the nurse will collect all the patients that are currently taking congestive heart failure medication and explain to them on a one-on-one basis the...
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...What is Universal Design: According to the USA Centre for Excellence in Universal Design, Universal Design is defined as it ‘creates products, systems, and environments to be as usable as possible by as many people as possible regardless of age, ability or situation’ [Inclusive Design & Environmental Access (IDeA, 2016). Thus, generating a better quality of life for all users in society and at the same time ‘improving human performance, health and wellness, and social participation’ [Steinfeld & Maisel, 2012, p.29]. Furthermore, Universal Design lessens the possible stigma sometimes associated with these accessible features and can benefit all aspects of society. Introduction: The following case study was based on an appraisal of a Banana...
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...Victoria L. AIU Unit 2 Individual Project MKTG 205 6/17/2012 Abstract In this assignment, I will be discussing the importance of market segmentation as it relates to a particular product or service. I will conduct research on “GREEN” products, in order to develop an effective marketing strategy for the product I have chosen, and how I can differentiate this product through marketing in comparison to competitor products. Market Segmentation Introduction One of the most important factors for companies to consider when choosing the best method to market a product or service is market segmentation. This includes identifying who to direct their advertising towards. Companies must figure out who is most likely to purchase their product or service in comparison to competitors’ who have similar products/services. (Vermillion & Peart, 2010) Definition of the Segmentation Bases Market segmentation is used by companies of products or services to ultimately identify their target market, in order to strategize how to advertise their product or service effectively. A company’s target market is those who are more than likely to purchase a companies’ product or service. Typically, they are recognized by the similarities in consumer purchasing behavior. Companies can also identify their target market by identifying specific age groups that will be most interested in their product or service, by male or female purchasers, etc. After a company has determined their target market...
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...Educational Research and Development, McMaster University, Canada Corresponding author. Soo Chan Carusone: chansy@mcmaster.ca; Mark Loeb: loebm@mcmaster.ca; Lynne Lohfeld: lohfeld@mcmaster.ca Received September 19, 2005; Accepted January 23, 2006. Pneumonia is the inflammation of the lung parenchyma, build up fluid in the tissue of the lungs and then this infection spread in to whole body. The causes are mainly by Viruses, Bacteria, often caused by parasites or fungi. Pneumonia is the 5th leading cause of death in elderly. It may be unrecognized due to many factors such as it may be asymptomatic, or may be confused with other medical issues, or the typical age related changes occurred in the lungs structure of the elderly. Background. The use of long-term care facilities are increased among the Americans due to changes in social values and demographic. Not only this reasons but due to the functional dependency and clinical complexity of health issues. Most of the elderly nursing homes residents need help in daily activities and some of them had difficulties with bowel and bladder continence. Although many long term care facilities ( LTCF) residents are currently transferred to hospital for...
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...Communication and Information Technology Paper Althea McDaniel HCS/240 March 25, 2012 Tralicia Brown Human communication is "the process through which individuals in relationships, groups, organizations, and societies create and use information to relate with others" (Edwards, 2007). "As individuals, communication is our link to the world, our means of making impressions, expressing ourselves, influencing others, and giving ourselves" (Ruben & Stewart, 2006). Communication involves interaction between two or more individuals. "Communication is the means of pursuing joint activities, relating to each other, and sharing ideas" (Ruben & Stewart, 2006). The ability to perform communication is what we take for granted. Every day we use speaking, reading, writing, and understanding skills. We express our feelings, share thoughts and opinions, exchange information. We cannot imagine our lives without communication, which is the foundation we build our lives on. However, according to World Health Organization approximately 10% of world’s populations are disabled people. Main types of disabilities that make communication challenging affect hearing (deaf people or those having a hearing loss), language (people having difficulties with speaking, reading, writing and understanding others), cognition (people with problems regarding remembering, learning, understanding, or problem-solving) and movement (people having difficulties moving...
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...Open to discuss safety, social and emotional areas as well as conceptual adjustments, biological adjustments and community adjustments requirements of elderly adults. Discussing productive methods on how I can help the patient get to place of comfort, for example, mental stability, physical stability, financial stability. Likewise, the roles/responsibilities that I am least comfortable with is examining moral standards and procedures for working as a licensed psychologist. As a learner, I would need to educate myself more concerning moral guidelines and the proper protocol when working with elderly adults particularly when working with mixed groups of people (Hinrichsen and Zweig, 2005). No, these roles/responsibilities do not constitute my...
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...1. Identify the needs. Needs theory. How to increasing the value of customers. Meeting Customers’ Needs Profitably Market orientation Competitors Value proposition 2. Marketing Plan S.W.O.T. analysis Profitability, sales growth, market share, innovation, and reputation 4P’s * Stages * Stage 1: Defining the corporate mission * Stage 2: Establishing the strategic business units (SBUs) * Stage 3: Assigning resources to each SBU * Stage 4: Assessing growth opportunities BCG Matrix 3. Segment Position Target Segmentation: a. Process of dividing a large market into smaller ‘pieces’, or customer groups with similar needs and/or desires Targeting: b. The process of evaluating each market segment’s attractiveness and selecting one or more segments to serve Positioning: c. Arranging for a product to occupy a clear, distinctive, and desirable place relative to competing products in the minds of target consumers Evaluating Market Segments d. Segment size and growth e. Segment structural attractiveness i. Level of competition ii. Substitute products Power of buyers Powerful suppliers Point-of-Parity (POP) & Point-of-Difference (POD) 4. Marketing research Data source Research approach Generating information (1) to identify and refine problems, (2) to solve marketing and other business problems, (3) to identify and to define marketing opportunities, and (4) to evaluate...
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...diseases and conditions, information about clinical trials, and abundant news and commentary relating to current events in the medical world. The site also presents live chats, offers newsletters on numerous subjects, assists users with finding doctors and health insurance, and provides the means for recording your medical profile and health history. I most certainly found this site to be an ambitious one, complete with readable, accessible, and thorough information. It's a valuable resource, despite its somewhat obtrusive burden of advertising. Since WebMd is a for-profit site, it has a number of ads on the page, thus causing a bit of a distraction, especially for the elderly and those with other sorts of handicaps. I do however, appreciate the fact that it has information for all ages, from the newborn to the elderly. Like WebMd,...
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...Foundation for the Blind, which will be discussed throughout this paper. Services are also offered in the clients local communities providing support to the blind community. Special Problems and Needs of the Blind Accessing services from any human service organization is a difficult process for anyone seeking assistance. This process becomes increasing more difficult when ones sight is a barrier to communication and accessibility. Individuals who are experiencing clinical low vision or blindness have special needs in order to be serviced properly by a human service organization and it is up each organization to meet those needs. The American with Disabilities Act (ADA) provides business and service entities with compliance standards of design that cover entities including government and local offices, to commercial and...
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...Asian J Gerontol Geriatr 2012; 7: 59–63 Policy implication and the way forward WM Chan FHKAM(Community Medicine) Elderly Health Service, Department of Health, Hong Kong SPECIAL ARTICLE Correspondence to: Dr Wai Man Chan, Elderly Health Service, Department of Health, Hong Kong. E-mail: w_m_chan@dh.gov.hk ABSTRACT Care for the elderly was one of the 3 main policy objectives of the Hong Kong Special Administrative Region in 1997. Many policy initiatives have been introduced in terms of financial support, better housing, and long-term care services. For active ageing, an innovative project known as the ‘Elder Academy’ aimed at promoting intergenerational cohesion, which is now under threat owing to changing social patterns. With the rapid increase in the number of ‘old-olds’, more resources on dementia care, community support, professional staff development, carer training, and coordination of care are necessary. In terms of financing, shared responsibility is the only viable option. In the 2012-13 budget speech, a pilot for community care service voucher as a means of promoting ageing at home was announced. As the coming cohorts of elders are more affluent and knowledgeable, they tend to be healthier and have different demands and expectations, such as independent living with better quality of life. The private sector may explore the markets of community care services and elder-oriented products. To meet the emerging needs, a holistic approach should be adopted, with...
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...and sexual abuse, forced labor, debt bondage, and prostitution This unique idea evolved through our own encounters as licensed social workers in a local nursing home. We have seen the difficult challenges families confront for their loved ones. Often, this task has fallen on healthcare professionals, due to a lack of resources available to the public. Through research, questioning, and playing devil's advocate to the idea, our commitment has only intensified. "Clothing care," is the brainchild of Mr Abhishek Sher, the company's founder. The underlying foundation of Clothing care, and its clothing line is based upon the principle of creating this world a better and easy place to live in for disabled people. We think that our disabled friendly clothing will help people to move ahead in life and as a result they will be supported and accepted in their purpose despite their weaknesses. By purchasing "Clothing care," consumers make a conscientious decision to become an integral member of a community dedicated to the greater good of humanity. Mission The company's...
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...A Study on the Smart Home Technologies and their Applications for the Disabled and Ageing Swati Khuraniya Student, Manipal University Dubai swati.khuraniya@gmail.com M.I. Jawid Nazir Manipal University Dubai jawid_nazir@manipaldubai.com Abstract In an ageing world, maintaining good health and independence for as long as possible is essential especially for the elderly and the disabled who need to rely on others to take care of them. Now, due to advances in technology, inhabitants of these smart homes do not have to depend on anybody but with the help of these smart homes, these individuals can manage their daily lives specific to their own needs. Thus, the “Home of the Future” is now not only a possibility but also a reality. Smart home technology is a collective term for Information and Communication Technology (ICT) as used in houses. The technology can be used to monitor, warn and carry out functions according to selected criteria by the disabled people. Smart home technology makes the automatic communication, via the Internet, fixed telephones lines and mobile phones. The purpose of this paper is to examine the technologies used to help people to overcome their dependence and health problems. Keywords: Assistive technology, Disabilities, Ethical issues, Smart homes, Technology acceptance 1. Introduction As we outgrow each phase of human life not only do our needs and requirements change but so do our views and beliefs on life. One integral part of our existence...
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...Introduction IKEA, founded in 1943, is a world famous home furniture company whose vision is “To provide better life for everyone”. The brand provides modern and fashionable low cost furniture for over 38 countries with 301 stores. It is the largest furniture retail chain in the world and boasts a range of 12000 products, including home furniture and accessories. What’s more, it’s concern for people and environment lead to excellent use of raw material and energy, which result in their green targets and the overall environment. We are going to analyse the difficulties in expansion in the U.S. market and use a SWOT analysis to assess the circumstances that affect the same. In addition, we would give our proposed strategy and the three-year plan both in U.S and Indian market. IKEA’s expansion plan in U.S, faced a lot of problems. Firstly, the economic recession had a deep impact on the home furniture industry in America. For example, the home furnishings sector decline strongly in 2008 by -7.9% to 94.58 billion dollars. Secondly, the demand for customization and convenience is strong in U.S. Because unlike people in other countries, the U.S. people prefer to store most of their clothes folded while Italians like to hang. They were buying vases to drink because of the too small glasses. In short, they want more comfortable sofas, higher-quality textiles, bigger glasses and more spacious entertainment units. And the do-it-yourself furniture takes time to assemble, which leads...
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