...talent? Jumping on the employer branding bandwagon A strong brand can be a company’s most valuable asset, increasing customer loyalty or acting as a differentiator in a crowded market place. An employer brand can be used for similar effects, lowering turnover due to higher employee loyalty and helping employers stick out in the increasingly competitive job market. Despite the hype about employer branding, most companies still have difficulty in conceiving a serious and ‘thoughtthrough’ approach to the topic. To understand why an employer brand cannot be simply assembled out of a ‘how-to’ guide, let’s have a look at the definition of employer branding. There are dozens of definitions about employer branding flying around in the HR industry and most are perfectly usable. However, we will stick to the CIPD’s definition (Chartered Institute of Personnel and Development, 2008)1: An employer brand is a set of attributes and qualities – often intangible – that makes an organisation distinctive, promises a particular kind of employment experience, and appeals to those people who will thrive and perform to their best in its culture. Chartered Institute of Personnel and Development In the above definition there is one important word: ‘intangible’. Employer branding is indeed a complex mix between your organisational identity and culture and its members (Tikoo, 2004)2, which is probably the reason why so many companies find the topic difficult to address. An employer...
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...Findings 4.1 Water for Life White Paper P 4 4.2 The main water for life White Paper reforms P 5 4.3 Impact of the Water for Life White Paper on the organisation P 6-7 4.4 Relation of the paper with EU/International context P 8 4.5 Views of environmental actors P 9 4.6 Theoretical/Environmental concepts P 10-11 4.7 SWOT P 12-13 4.8 Good practice by other suppliers P 14-15 5.0 Conclusion P 16 6.0 Recommendation P 17 7.0 Bibliography P 18-19 1.0 Executive summary This report was commissioned for the purpose of researching the impact of the Water for Life White Paper which was introduced in December 2011. The paper intends to reform the water industry by opening the market, in the hope that the investors who are looking to enter the market will bring more creativity and help reduce the prices for customers. It also gives the customers the flexibility of choosing their suppliers. The paper states clearly that it intends to re-affirm its catchment to produce better qualities of water while the paper has its pros and cons for the organisation, it does overall cover sustainable development, as it focuses on the environment, economy and social factors of the country. 2.0 Introduction The Water for life white paper was published by the Department for Environment on 8 December 2011. It was introduced because the water resources in the UK are under pressure due to the growing population...
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...là ý chính, còn vào report thì sẽ chi tiết hơn về tên Nhật đầu tiên, sau đó go international thay đổi ntn): went through some changes. Its current name is the combination of “ SONUS” (origin Latin for SONIC, meaning sound), and “SONNY” ( small size or a youthful boy). It was chosen for its simple pronunciation that is the same in any language. * Where/ Who to established: founded in Tokyo in 1946, SONY was the brainchild of two men, an engineer and a physicist. + Start-up capital: 190,000 yen for the research and manufacture of telecommunications and measuring equipment. + Emloyees: (just) 20! * Industry: manufacturing videos, electronic, information technology, video games consoles and commications products. ( tạm thời ntn nhé, khi viết sẽ kĩ hơn về quá trình thành lập nên cty! ) 2. Its major sectors of operation ( services/ products, nature of the industry it operates within): SONY offers a number of products in a variety of product lines aound the world. A. Electronics: TV, cameras, camcorders, home audio, personal audio, mobiphones... * Audio: + SONY produced world’s first portable music player “ Sony Walkman” in 1979. + SONY ultilized a related brand “ Discman “, referred to its CD players. SONY dropped this name in 1990s. * Computing: sells computers using Vaio brand * Photography: Cyber-shot and Alpha * Video: Trinitron, Bravia, DVD Player with Blu-ray format * Semiconductor and Component * Medical related...
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...Beauty Segment l This segment includes cosmetics, fragrances, hair care, and skin care products Beauty Segment l l Beauty accounts for approximately 34% of P&G’s product portfolio. 24% of Net Sales & Net Earnings – Head & Shoulders, Olay, and Pantene are some of the biggest brands within this segment. Strength – Hair Care l Strong focus on research&developement - promote innovation and bring new products to the Highly recognizable brand-building - shape brand-inspired, benifit-driven brands. market quicker l l Great product availability - products are sold at practically all domestic retailer chain and drug stores. l Large scale production. Weakness- Hair Care l l l l Losing market share rapidly Women oriented products Limited diversity products (Women oriented products ) Limited functions (less choices for customers) Opportunities- Hair Care Hair and Beauty products for men l Online social networks and internet marketing techniques l Try to pursue growth overseas l Expand brands for hair care products( cut off some other less profitable brands in the beauty segment. - objective is to invest 20 most profitable innovations l Threats- Hair Care l Greatest threat to P&G’s Beauty Segment is the Threat of Rivalry – Unilever, L’Oreal l l Mature Market Competitors have more diversified products optional l boost volume sales growth Price increases help to drive...
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...1. Evolution of management accounting practices using IFAC model. As per IFAC (1998), there are four stages of evolution of management accounting. Prakash (2013) stated that the framework is provided to explain the developement of management accounting as to promote better understanding in changes in management accounting. Four stages of evolution of the focus of management accounting are shown in the figure 1 and describes as below. Stage 1 occurs prior to 1950 where most of the companies were focusing on cost determination related to stock valuation and the allocation of overheads. Among the accounting techniques that were developed for the cost estimation were Last In First Out (LIFO) and First In First Out (FIFO). Prakash (2013) stated that cost estimation was emphasized because by estimating the cost, managers were able to control their financial position. From 1965 to 1985, companies had moved into generating information for management planning and control. This is because only valuable information can be used to make correct decisions. This stage is using such technologies as decision analysis and responsibility accounting, to help managers choose the right decision oriented towards manufacturing and internal administration rather than strategic and environmental concerns. Management accounting, as part of the management control system tended to be reactive, identifying problems and actions only when deviations from the business plan took place [ (Abdel-Kader &...
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...appeared, the A380 •Airbus is one of the world’s leading aircraft manufacturers History of Boeing • was established by William Boeing • the most successful company of U.S. •1916: built their first plane •1917: the Boeing Airplane Company arose. •During World War I, the Navy needed training airplanes. • Boeing leading designer of military aircraft. •1927: Boeing created an airline, named Boeing Air Transport (BAT) •1958:The US became a leader in commercial jet manufacture. •2001: Boeing is focused on 787 Dreamliner •Boeing lost ground to Europe’s Airbus and lost its position as market leader in 2003. • 2006 sets another new Boeing record for total commercial orders in a single year. Question 1 Why is the aircraft manufacturing industry dominated by only two companies?Discuss the barriers to entry that exist in the market. The Porter model of competitive industy structure Key entry barriers include: •Economies of scale •Capital requirements •Switching costs •Access to distribution •Expected retaliation Only two companies •Each consist of many small firms and represent the U.S. or Europe •Each have total power in their continent •No other company is able to compete •They...
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...Executive summary The case begins with the protagonist, Joao Silva, in oslo for a meeting of personel directors of the subsidiaries of a large scandinavian multinational, Norge Electronics. Silva is the administrative director (finance and administration, HR, legal) of the division’s sales subsidiary – Norge electronics Portugal. Silva had been asked by the vice president of human resources to present to the personel directors what have been achieved in portugal. The evening before his presentation, Silva recieved a fax from a consultant he hired in Portugal with the preliminary results of climate study. The consultant’s report is not what Silva expected and, in fact, raises questions about the effectiveness of a series of change actions implemented over the past two years. The case describes in detail actions taken by Silva to ‘profesionalize’ HR management in the Portuguese sibsidiary. The annual meeting of personel directors In his hotel room in the city of Oslo, Joao Silva reviewed the presentation he would make the following day. Altough he felt prepared, he was somewhat apprehensive. He had just recieved by fax from a consultant in Lisbon the preliminary results of a climate study of Norge Portugal. He had commisioned the consultant’s study on the advice of Norge’s vice president of human resources, with the understanding that the results would be included in his presentation, as initial evidence of the progress made in HR management in his country. The next day...
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...dear Sir I need a detailed Marketing Plan for a CCTV,Security and Communication Industry,kindly email me with your marketing plan, Thanking you medium-sized and large organizations The main contents of a marketing plan are:[4] 1. Executive Summary 2. Situational Analysis 3. Opportunities / Issue Analysis - SWOT Analysis 4. Objectives 5. Marketing Strategy 6. Action Program (the operational marketing plan itself for the period under review) 7. Financial Forecast 8. Controls In detail, a complete marketing plan typically includes:[4] 1. Title Page 2. Executive Summary 3. Current Situation - Macroenvironment * economy * legal * government * technology * ecological * sociocultural * supply chain 4. Current Situation - Market Analysis * market definition * market size * market segmentation * industry structure and strategic groupings * Porter 5 forces analysis * competition and market share * competitors' strengths and weaknesses * market trends 5. Current Situation - Consumer Analysis [5] * nature of the buying decision * participants * demographics * psychographics * buyer motivation and expectations * loyalty segments 6. Current Situation - Internal * company resources * financial * people * time * skills ...
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...growth rate – 9% Services contribution – 60-65% Balance of Trade – Negative balance should increase with surging imports versus exports Investment goal – USD 370 billion GDP – USD 1.16 trillion GDP growth rate – 9.5% Services contribution – 60% Balance of Trade – Negative balance should increase with surging imports versus exports Investment goal – USD 305 billion GDP – USD 590 billion GDP growth rate – 9% Services contribution – 54% Balance of Trade – USD (-)46.2 billion Investment goal – USD 250 billion 2010 2008 2006 105 105 135 145 167 103 125 204 231 287 682 191 237 398 453 0 200 400 600 800 1.000 1.200 1999-00 2002-03 2005-06 2006-07 2010* USD Billion Agriculture Industry Services Growing GDP Source: India Brand Equity Foundation (IBEF) 83.5 103.1 126.3 155 200 50 90 130 170 210 USD Billion 2004-05 2005-06 2006-07 2007-08* 2008-09* Growing Exports Source: Ministry of Commerce & IBEF 8.9 22 30 4.3 6 0 5 10 15 20 25 30 35 2003-04 2004-05 2005-06 2006-07* 2007-08* USD Billion Growing FDI Inflows India is ranked second in AT Kearney’s FDI confidence index (2007)...
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...Running head: GMFC IMPASSE CASE STUDY GMFC Impasse Case Study Lawrence Britten Excelsior College GMFC Impasse Case Study GMFC and Local 384 have been unsuccessful in negotiations and the current contract has just expired. This impasse has caused the first lapse of contract between the organization and the union in fifteen years. It is imperative to both the health of the company and to the job security of the employees to resolve these negotiations quickly. In order to move forward we must fully understand and evaluate the positions of both Local 384, and GMFC. What are the major barriers stopping us from reaching an agreement and what are the underlying issues to these barriers? We must fully evaluate the issues in order to produce an alternative offer that will satisfy both us and the union. Failure to reach an agreement will result in a possible strike which in turn will result in a decrease or all out halt in production and the inability to fill customer orders. Local 384 is seeking a 10 cent pay raise across the board for all union members. According to our financial department a 10 cent pay raise is not feasible for the health of the company. Our financial department has also informed us that a pay raise of 5 cents across the board would be acceptable dependent on the fact that a contract would not result in an increase in wages beyond that threshold. Medical coverage costs incurred by our organizations are becoming over bearing and we are hoping to find a...
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...INDUSTRIAL TRAINING FROM TATA CMC, JAMMU ON EMBEDDED SYSTEMS. Submitted in the partial fulfilment of requirement for the award of degree of Bachelor of Engineering In Electronics and Communication Engineering Submitted By Ashish Gupta 258/12 Under the guidance of Ms. Sonika Mahajan IT Guide Department of Electronics & Communication Engineering Mahant Bachittar Singh College of Engineering and Technology, Jammu 2015 CERTIFICATE i DECLARATION I hereby declare that the Seminar Report entitled “EMBEDDED SYSTEMS” is an authentic record of my own work carried out as requirement for the award of degree of B.E. (E&C) of Mahant Bachittar Singh College of Engineering & Technology, Jammu. Date: ................ Ashish Gupta 258/12 Certified that the above statement made by the student is correct to the best of my knowledge and belief. Ms. Sonika Mahajan Ms. Neha Gupta Ms. Shalini Sharma IT Guide ...
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.... . . . . . . . . . . . 1.3 Lean Six Sigma in General Electric . . . . . . . . . . . . . . . 1.4 Conclusion . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.5 Bibliography . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 4 5 6 7 1 2 CHAPTER 1. LEAN SIX SIGMA EXPERIENCE IN COMPANIES Abstract: During the recent years the Lean Six Sigma improvement methodology has found its wide usage in different high-profit companies. Among such companies are General Electric, Raytheon, Caterpillar, ITT, Solectron, etc. The following article provides information on the Lean Six Sigma implemtations in three such companies, namely Xerox, Caterpillar and General Electric. 1.1 Lean Six Sigma in Xerox Xerox company profile Industry: document services, digital imaging, computer peripherals Number of employees: 133,200(2010) Total assets: US$ 24 billion Prior improvement methodologies used in Xerox and reasons for switching to LSS. Though the earlier approaches assisted Xerox in improving business processes, Xerox had some deficiencies and the results were limited in scope. In 2002 company decided to adopt the integration of Six Sigma and Lean Manufacturing, which in a short time helped to achieve significant improvements[2]. Figure 1.1: Xerox LSS Framework[2] 1.1. LEAN SIX SIGMA IN XEROX 3 The deployment and implementation plans of LSS in the organization After identifying the individuals for the key management positions they developed the ”Deployment Guideline”...
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...How did decolonization effect African economics? In today’s modern world it is certainly a global economy. Although the United States is still at the forefront in the economic world along with Europe, the days of their dominance is slowly dwindling. Regions such as China, South America particularly Brazil, India and others are growing at rates never before seen in these nations due to a multitude of different economic factors. However, in this new world economy, Africa seems to be left out. A place with an abundance of natural resources and agricultural capabilities, Africa has yet to reach its full potential. There are many theories to which one could attribute the lack of growth in Africa to but I will be specifically looking at decolonization and how, in my opinion, it has disallowed Africa to become a major player in the world economy. to understand why africaneconomies are still not growing like comparable emerging markets one must first start with the history and the worker for he/she is the driving force behind any economic system. in “dialects of decolonization” Cooper gives a detailed history of the French african worker during decolonization and reform movements. focusing on the social aspect of the labour movement, french west africa transitioned from a “class-centered, internationalist organization that insisted that workers subordiante their own concerns, interests and collective awarness to the emerging national struggle”. though this sounds honarbale, the...
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...Marketing Plan 2nd Progress Report MKT- 402 Industrial Marketing – J Winter 2014 Semester Presented by: Abrar Salim Rafil Zulqarnain Ramsha Khan 28th September 2014 Situational Analysis Internal Analysis Information technology is globally recognized as a vital tool for accelerated ecnonomic growth, efficient governance and human resource developement. Punjab Information Technology Board [PITB] has taken numerous initiatives to deploy swift, effecgtive and innovative IT solutions in Pakistan & has attained massive accomplishments. Plan 9 is an up and running successful project of PITB. Plan 9 is Pakistan's largest tech incubator. Tech incubators are business assistance programs that serve entrepreneurs that deal with technology. Incubators share office space and administrative services but the the core value that they serve is the incubation program to the start up companies. Plan 9 benefits a variety of economic and socioeconomic policy needs, which includes * creating jobs and wealth * Fostering a community's entreprenuerial climate * Technology commercialication * Diversifying local economies * Encouragin women or minority groups Jobs are created as if a team of 5 people successfully incorporate a startup then they would require more workforce and hence more job opportunites would lead to better economic conditions of the country. Plan 9 gives the opportunity to programmers and software developers and other IT personnel...
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...ago the smartphone was a chunky,ugly device that could sync with the office email and calendar.Then the iPhone, happened.Now the smartphone is a mini computer,media player and A-GPS unit controlled from wide open acres of touchscreen and everyone’s got one. Our company will find your ideal smartphone life partner. We investigate that five main types,test six of the best phones in the world,get a view of the future from the who brought the smartphone and finally we provide a new brand of smartphone at Malaysia for those women which with a career and metropolitan life style. iTouch Technology Sdn Bhd was found the superb sexy smartphone. named iTouch smartphone. ------------------------------------------------- NEW PRODCUT DEVELOPEMENT The...
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