Develop and Manage Marketing Strategies Task 1 Marketing Plan 1) Defining Business
My new travel business is Frazer Island Tour this tour is a day tour, this tour is for those who would like to see more of Fraser Island In comfort. You will experience the sheer beauty, precious eco-systems, unique Fraser Island wildlife and tranquillity of one of the world's great natural playgrounds... Fraser Island, the world's largest sand island. Explore the greatest view of Frazer Island while relaxing and enjoying the beach activities. Swimming in fresh-water lakes, bright as jewels ringed by white sandy beaches, walking through tall ancient rainforest growing in sand, four-wheel driving along a beach flanked by strikingly coloured sand cliffs to find a ship wreck. 2) Describing Product
This Tour includes * Cruise aboard a luxurious air-conditioned catamaran boat * 4WD on the bush * Guided bush walking * Swimming, beach activities * Morning & afternoon teas * BBQ lunch * Cruise starts from and off CBD point * Fully licensed
Features
* Explore the greatest view of Frazer Island * Relaxing and enjoying the beach activities * Swimming in fresh-water lakes, * bright as jewels ringed by white sandy beaches * Walking through tall ancient rainforest growing in sand, * four-wheel driving along a beach flanked * Strikingly coloured sand cliffs to find a ship wreck.

This cruise leaves from CBD point Pontoon; positive to cultural centre or art gallery. Cruise leaves daily from 9.45am as the sail at 10am promptly and returns back at 5:30 at CBD. With a maximum of 20 PASSENGERS we can show you all the sights of Brisbane City and surrounds, from the water. It is 2 hour cruise. While on the cruise you can enjoy a delicious selection of lunch and a glass of wine. Cruise arrives at Frazer Island