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Diamond Chemicals

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Diamond Chemicals: Merseyside and Rotterdam Project Investment decision analysis
Group Name- fInatics Group Members- 1. Nishant Kumar (MP13037) 2. Rahul Naredi (MP13039) 3. Samardarshi Sarkar (MP13046) 4. Shadab Akhtar (MP13050)

Summary About the case
Diamond Chemicals is a leading producer of polypropylene, the polymer used in a variety of products (ranging from medical products to packaging film, carpet fibers, and automotive components) and is known for its strength and elasticity. Diamond Chemicals is producing polypropylene at Merseyside, England and in Rotterdam, the Netherlands. Both factories are identical in size, age, and plant design. Merseyside is a factory built in 1967. Merseyside production process is the production process that are old, the best semi-continuous, and therefore has a total workforce of more than the other plant competitors. Diamond Chemicals is under pressure from investors to improve the financial performance due to economic slowdown worldwide and also the accumulation of common stock of the company. Revenue per share has fallen to 30 Euros at the end of 2000 from around 60 Euros at the end of 1999.

Original Assumptions | | | Suggested Assumptions | | Annual Output | 250000 | | Annual Output | 250000 | Output Gain/Original Output | 7% | | Output Gain/Original Output | 7% | Price/ton (Pounds Sterling) | 541 | | Price/ton (Pounds Sterling) | 541 | Inflation rate (Prices and costs) | 0% | | Inflation rate (Prices and costs) | 0% | Gross margin(Ex Depr.) | 12.50% | | Gross margin(Ex Depr.) | 12.50% | Old Gross Margin | 11.50% | | Old Gross Margin | 11.50% | Tax Rate | 30% | | Tax Rate | 30% | Investement outlay (in mn) | 9 | | Investement outlay (in mn) | 11 | Discount Rate | 10% | | Discount Rate | 7% | Depreciable rate (yrs) | 15 | | Depreciable rate (yrs) | 15 |

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