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Difference Between Jcpenny And Target

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The main difference between JCPenny and Target is that JCPenny is specifically a clothing store whereas Target has several different products to sell. For instance, Target sells food, clothing, home decor, electronics, and toys, but JCPenny specifically sells clothing and some home decorating products. After pulling up the websites there are some distinct differences in their marketing styles. JCPenny’s website immediately pulls up a 60% discount on “JCPenny Exclusive Brands, Select Apparel, Accessories, and Home” (JCPenny, 2017). Therefore, JCPenny’s target market is people strictly looking for clothing and maybe some home products. JCPenny is the company that is more designer clothing focused because for 1. They do not sell other products

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