“New ‘phantom’ Dinoflagellate Is the Causative Agent of Major Estuarine Fish Kills,” is a research article from the scientific journal, Nature. The authors, JoAnn M. Burkholder, Edward J. Noga, Cecil H, Hobbs and Howard B. Glasgow introduce a new toxic dinoflagellate with ‘phantom-like’ behavior that is a significant contributor to fish kills. They establish the cause of unexplained fish deaths in the Pamlico and Neuse Estuaries, predicting this new dinoflagellate will also be discovered in other geographic regions. The authors engage the audience by employing various rhetorical strategies, including appeals to pathos, logos, graphs and visuals. The tactful presentation of these elements makes this article to be both informative and attractive,