...Walt Disney world was created to fulfill the dream of Walt Disney. Walt Disney wanted to create a grand place where joy and inspiration and new knowledge would be brought to all of those who came. Walt Disney created a place to fulfill the needs for people of all ages a place where they can come and enjoy their time with family and friends. In 1971 Walt Disney World opened with just one park now over 40 years later the Magic Kingdom has grown and continues growing to encompass four major Disney theme parks, two water parks, six golf courses and a Disney Downtown dinning, shopping and entertainment complex. When the Resort first opened its doors in 1971, it rapidly became the world’s most well known vacation destination resorts. The resort not only attracted people from all over America but all over the world. Disney saw that the number of visitors where increasing so they decided to expand the park so that the visitors would be able to enjoy more attractions. With over 700 total visitations and the numbers growing everyday Disney faces the challenge to fulfill the wants of those who visit the park. After opening, construction was concentrated on new attractions and facilities inside Magic Kingdom. Then by 1982, Walt Disney World doubled their investment and added Epcot, Disney World Village and 6 additional resorts and the addition of these resorts resulted in attendance that passed 100 million visitors. Walt Disney World opened its gates to Disney MGM Studios Theme Park...
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...The Not-So-Wonderful World of EuroDisney: a cultural lesson by Emilio González Introduction This paper introduces some thoughts about the Disney strategy choosing the place for its European park and about the beginnings of its operations; in some way related to cultural factors. It constitutes a personal answer to a case study placed in the book "International Marketing" 13/e by Philip C. Cateora and John Graham, McGraw-Hill 2007. Factors that contributed to Euro Disney's poor performance during its first year of operation. There are several different in nature factors that joined together and contributed to a disastrous beginning of operations. Most of them were management mistakes and others, although external factors, if considered, could have result in different management decisions leading to a better start. In my view these are the most important ones: The timing. EuroDisney opened in 1992, just when two other international events had place: the Olympics games in Barcelona and the World's Fair in Seville; both in Europe and relatively close to Paris. It's obvious that been unrepeatable events, available only for a certain limited amount of time they were a strong competition. A huge amount of people choose attend to these events instead visiting EuroDisney. Suffice it to say that more than 40 million people visited the Seville Expo during the 6 months it was open (versus 9 million EuroDisney visitors accounted for 1992 all year around). To add insult to injury...
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...had already built a popular brand that was associated with wholesome family entertainment. 2) Was Disney's choice of the Paris site a mistake? Yes, the choice of the Paris site was a mistake because the lifestyle, culture and ideas of Paris were very different from the culture of the Americans which caused many of the people of Paris to be in opposition with one critic referring to it as "a horror made of cardboard, plastic, and appalling colors...taken straight out of comic book written for obese Americans". The site initially seemed ideal because of the location could provide access to millions of people. Paris was a highly attractive destination and Europeans generally take more vacation time than Americans. Disney however did not anticipate the backlash they faced due to significant cultural differences such as eating behaviors were different, French visitors were highly intolerant of long lines, Disney's grooming standards for employees were deemed too strict and excessive by the French and were met with protest and the area that Disneyland Paris was built did not have sufficient housing for employees which caused Disney to have to build its own apartments and rent rooms in local homes. 3) What aspects of their parks design did Disney change when it constructed Euro Disney? Disney changed certain aspects of their designs such as having both their rides and hotel designs to emphasize the "wild west" theme which research...
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...missing link in service design research? Susan Meyer Goldstein a,∗ , Robert Johnston b , JoAnn Duffy c , Jay Rao d a c Department of Operations and Management Science, University of Minnesota, 321 19th Avenue S, Minneapolis, MN 55455, USA b Warwick Business School, University of Warwick, Coventry CV4 7AL, UK Gibson D. Lewis Center for Business and Economic Development, Sam Houston State University, Huntsville, TX 77341-2056, USA d Management Division, Babson College, Babson Park, MA 02457, USA Abstract The service concept plays a key role in service design and development. But while the term is used frequently in the service design and new service development literature, surprisingly little has been written about the service concept itself and its important role in service design and development. The service concept defines the how and the what of service design, and helps mediate between customer needs and an organization’s strategic intent. We define the service concept and describe how it can be used to enhance a variety of service design processes. As illustrations here, we apply the service concept to service design planning and service recovery design processes. Employing the service concept as an important driver of service design decisions raises a number of interesting questions for research which are discussed here. © 2002 Elsevier Science B.V. All rights reserved. Keywords: Service concept; Service design planning; Service recovery design 1. Introduction A service...
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...which is a wonderful theme park for younger children to experience during several days of a family vacation. The Tower is connected by an elevated walkway to the Contemporary Resort, and there is a special monorail that goes to the park, and stops only at two other hotels. It is more convenient to stay closer to the park where you are planning to go more often, especially when traveling with younger children. After researching the many resorts at Disney World, the Bay Lake Tower appeared to be the best choice for these and many other reasons. The first reason Bay Lake Tower is a perfect choice for a dream vacation is due to the many amenities each room possesses (Tripadvisor, 2012). More specifically, amenities at Bay Lake Tower at Disney's Contemporary Resort include: air conditioning in public areas, barber, 1-hour room service, laundry facilities and services, services for people with disabilities, an outdoor heated swimming pool with multiple slides, a children's splash pad, sunbeds, in-room safe and massage services at the spa. Also provided in each room is a pack and play crib so that families with infants do not need to have the added stress of bringing one along with them. There are also multiple activities for children at the resort, one of which is a nightly Disney movie shown outside on a big screen. Furthermore, rooms provide the opportunity for guests to enjoy a kitchenette or a full size kitchen. There is also a...
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...Philosophy and Design Pieter E. Vermaas • Peter Kroes Andrew Light • Steven A. Moore Philosophy and Design From Engineering to Architecture Pieter E. Vermaas Delft University of Technology Delft the Netherlands Andrew Light University of Washington Seattle USA Peter Kroes Delft University of Technology Delft the Netherlands Steven A. Moore University of Texas Austin USA ISBN 978-1-4020-6590-3 e-ISBN 978-1-4020-6591-0 Library of Congress Control Number: 2007937486 © 2008 Springer Science + Business Media B.V. No part of this work may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, microfilming, recording or otherwise, without written permission from the Publisher, with the exception of any material supplied specifically for the purpose of being entered and executed on a computer system, for exclusive use by the purchaser of the work. Printed on acid-free paper. 9 8 7 6 5 4 3 2 1 springer.com Contents List of Contributors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Design in Engineering and Architecture: Towards an Integrated Philosophical Understanding . . . . . . . . . . . . . . . . . Peter Kroes, Andrew Light, Steven A. Moore, and Pieter E. Vermaas Part I Engineering Design ix 1 Design, Use, and the Physical and Intentional Aspects of Technical Artifacts. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ...
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...factors in engineering design theory: a post-positivist approach Terence Love Department of Mechanical and Materials Engineering University of Western Australia Social, environmental and ethical factors in engineering design theory: a post-positivist approach Terence Love B.A. (Hons) Engineering This thesis is presented for the degree of Doctor of Philosophy of The University of Western Australia. Department of Mechanical and Materials Engineering 1998 Abstract This research investigated how social, environmental and ethical factors can be better included in theories of engineering design. The research focused on designing as an essentially human activity via consideration of the epistemological and ontological issues involved in constructing coherent design theory. The research investigations led to a clearer understanding of the roles of ontology, epistemology and methodology in design research and this clarification enabled the construction of a post-positivist approach to engineering design theory that better includes social, environmental and ethical factors alongside the existing products of scientific engineering design research. Other contributions to knowledge that emerged from the research process and which underpin the conclusions include; clarification of the terminology and basic concepts of design research and engineering design research, historical...
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...This term means the equal of creativity plus implementation (Stamm, 2003). Implementation is important to innovation; if you are lacking this you basically only have creativity. The effect of innovation on the business industry is what pushes competitions accomplishments or failures. By understanding the current and future needs a consumer can go a long way; specifically on how to properly create a successful business plan. An example of market place innovation would be with Apple and their product the I-Pad. This was not a original idea, but Apple put a social twist on it and created the I-Pad; an everyday must have. • Design “It is a concept of realization or configuration of an idea, plan, model, drawings; pattern that assists to develop and achieve the items designated objectives (Business Dictionary, 2010).” In the corporate world, designs are defined and understood as a value of distribution, creativity, and concepts in exemplification of the company’s innovativeness. Creativity is a mental representative that provides a person the opportunity to think out of the median. “Creativity is what results in different approaches to services, goods, and innovation (Business Dictionary, 2010).” • Creativity The definition of creativity based on Webster’s Dictionary is: Creativity is marked by the ability or power to create- to bring into existence, to invest with a new form, to produce through imaginative skill, to make or bring into existence something...
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...Running head: TOTAL REWARDS Total Rewards: Strategically Achieving Business Results Strayer University Abstract Total Rewards reflects what employees’ value from its employer. It focuses on five elements that attract, motivate, and retain the talent to achieve business goals. These elements are: Compensation, Benefits, Work- Life, Performance and Recognition and Development and Career Opportunities (WorldatWork, 2007, p. 4). This paper describes the five advantages of a total rewards approach, five ways a total rewards strategy can go astray, six steps involved in the design of a total rewards program and eight steps involved in the communication process of a total reward program (WorldatWork, 2007, p. 15-64). Finally, the paper will summarize the components and the results of an effective design, implementation and communication strategy and result of a successful total rewards program. Total Rewards: Integrative Elements to Achieve Business Results Five Advantages One advantage of a total reward package is increased flexibility. Flexibility allows business’ to develop programs that cater to the needs of its employee by combining transactional and relational awards, allowing the reward package to meet the different emotional and motivational rewards of employees (WorldatWork, 2007, p. 15). Improved recruitment and retention is another advantage. Highly skills employees are in demand and, companies must find ways to attract and retain high performers. A comprehensive...
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...Besides the benefits from implementing the project, the cost in implementing is also important to be considered. The project would perform well only if we keep eyes on it during all procedures. The appropriate improvement would be proposed during the implementation of project in order to result in better achievement for the company. In conclusion, I would like to note that sales promotion is the element of the promotional mix that is aimed at increasing the volume of products sold via a trial or brand loyalty. The brand loyalty reflects the customer desire to buy the product or service of a given brand and depending on the level of brand loyalty that desire can be different. Sales promotion sends mixed signals with respect to building brand loyalty simply because it is hard to understand the amount of time or products needed to develop a buying habit that reflects brand loyalty. At the same time, sales promotion might be effective in building brand equity, or the existing value and association made by the consumer. Environmental friendly technologies can thus be said to have had a positive effect on motor sports and the world population at large since they have not only reduced pollution thus making the earth a safer place to live but they have also reduced the cost of living. This is in relation to soaring costs of fuel that have characterized the world markets in the recent past. (McKenna, 150-160) Top tier motor sports should therefore be encouraged to implement eco...
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...Company Overview Quality Web Design (QWD) is a company that specializes in Websites and Web Design content for any type of business. Their mission is to help other businesses increase their revenue by providing them with top quality websites for their customers. In addition, they own over 250,000 of proprietary images, and graphical designs. These designs are customized for every industry and demographic. Their business process is quite simple. They have a server at the Company Headquarters, where they store all of their proprietary data (including images, scripts, templates, etc). They utilize a Microsoft Visual Studio Team Foundation Service (TFS) server to manage their content and the progress of the project. “Team Foundation is a set of tools and technologies that enable a team to collaborate and coordinate their efforts on building a product or completing a project. Team Foundation enhances team communication, tracks work status, supports team roles, enacts the team process, and integrates team tools.” (Microsoft.com (2011) Team Foundation Overview) In addition to the Team Foundation, they also utilize Visual Studio to code, and build the websites. These resources are accesses through different methods. Those methods include WAN connection, VPN connection through a remote office, and through the corporate office via LAN. They also have other services such as Outlook Web Access for E-mail that is accessed via the methods mentioned above. They have also created...
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...I study Mechanical Engineering. I am passionate about different art forms, especially fine arts. I face, like you, dilemma of combining your passion of arts with something more concrete like engineering. Following are the options that I have come across to accomplish the same. Though I must mention here that I am no expert of any kind and probably more confused than you are, but I think I can help in at least initiating and directing the process of looking for relevant stuff. It is very common to find people who combine the knowledge of these two disciplines (for example most of the Industrial Design professors are mechanical under-grads), but finding a program that does the same has been pretty daunting for me at least. I hope this doc is helpful even in the smallest way and would be glad to answer any further questions There are two sections: 1. Links to websites of universities/labs offering relevant programs 2. Links to websites wherein people display their work in fields where art/aesthetic sense has to be combined with knowledge of engineering and science. Do keep in mind that these links do not adequately represent even the tip of the iceberg, there is a lot more that should be read. Similar links or links that that come up during ‘Programs similar to XXX’ in google have not been included as such searches and exploring the websites and search results on our own in itself gives us a feel of the field we intend to enter. This search was primarily focused on options after...
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...1. Determine the investigation you will do with regard to the physical infrastructure of the orchards, orchard shacks, and the cold storage building. After doing some detailed investigations of the physical infrastructure of the orchards, orchard shacks, and the cold storage building revealed some ideas that we can implement in the network design. The investigation also showed that wireless technology would be the best solution between the three areas. With that being said the orchard area would be the only problem we would need to find out how big the orchard area is so we can install access points so a good signal can all ways be delivered. Determining the distance will also aid in the network design on what cables like fiber optics or RJ cables, as well as the selection of technologies and devices to meet the design goals. The number of buildings should be determined and what equipment they should contain which types of network devices needed for this landscape. 2. Make a list of business goals for Harriet’s Fruit and Chocolate Company and determine the constraints that will affect these goals. Business goals for Harriet’s Fruit and Chocolate Company are to provide high quality products to customers. Also to provide immediate and real-time access to inventory data to aid in sales, to do this an upgrade logistics would have to take place which in turn everything would have to go digital, we would not be able to continue with the older mom and pop structure we have been...
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...Dore Dore Case study - Solutions: 1. Evaluate the Changes Dore Dore has made in its Children’s Knitwear division. * Children Knitwear Traditional setup (Product – Focused Layout) * Children Knitwear cellular setup (Process – Focused Layout) Traditional Operations: Yam & Fabric supplier – 2.5 months – average lead time Knitting – throughput time – 80 hrs Dyeing – 5 weeks – average lead time Cutting – 40 hrs – throughput time Sewing and finishing – 120 hrs – throughput time Lead time & Throughput time – batch size = 200 units Bottle neck operation is sewing & finishing. Work in progress calculations: Units progress / day = 2000 units Through put time = 15 days WIP = 2000 *15=30000 Units No of workers = 42 WIP/worker = 30000/42=720 units Cellular operations Work in progress calculations Units progress / days = 2000 units Through put time = 1 days WIP = 2000*1= 2000 units No of works = 42 WIP/worker=2000/42=48 units Cycle time = throughput time /work in progress Traditional operations: 3*5*8*60/720=10 mins Cellular operations: 1*8*60/48=10 mins Hence we can infer that output per worker remains the same. 2. How does the performance of the traditional operation and cellular manufacturing system differ? (E.g. how Work in Process Inventory changes when cells are implemented? Throughput time (sewing & finishing): Traditional: 15 days / Cellular operation: 1 day No of sewing machines required: Traditional opert. 55 / Cellular operation: 84...
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...Boeing, the $55 billion Chicago-based aerospace company, has been a major player in the global economy for almost a century. But now the company is undertaking a far-reaching transformation as it uses cutting-edge materials and electronics and high-level technology for the design and assembly process of its new passenger plane –the Boeing 787. The new plane, nicknamed the “Dreamliner,” is Boeing’s bid for market leadership in competition with Airbus. The new midsize passenger jet will have an outer shell and about half of its parts made of carbon-fiber-reinforced plastic, which will make it lighter and give it better fuel economy. In January 2006, the company had 291 firm orders and 88 commitments from 27 airlines for the new 787, which will seat from 250 to 330 passengers in varying configurations. The list price is about $150 million per plane. The previous state of the art in aviation manufacturing was to have global partners work from a common blueprint to produce parts-actually, whole sections of the airplane-that were then physically shipped to a Boeing assembly plant near Seattle to see if they fit together. Prior to the 787, wood mock-ups of planes would be constructed to see if parts built by partners around the world would really fit together. When the process failed, the cost in time and production was extreme. Boeing’s shift goes beyond making planes faster and cheaper. The new business model takes Boeing from manufacturing to a high-end technology systems integrator...
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