...analyisis 6-7 - swot analysis 7-8 4. Competitive analysis. 8-9 5. REcommendations for strengths and weaknesses 10 6. Suggesttions for New Areas to expand 10-11 7. conclusion 11 8. bibliography 12 Introduction A small-scale enterprise is a business that recruits a small number of labour and does not have a high volume of sales. With those enterprises like that are generally privately owned and operated sole proprietorships, corporations or partnerships. (smallbusiness.chron.com, 2014). As involved with a small business, the report following investigated the competitiveness of The Coffee Lounge Woolwich which an independent operated café located in South East London belong Royal Borough of Greenwich. The Coffee Lounge’s profile 1. Business, Administration & Contact Information. a. Business name: The Coffee Lounge, Woolwich. b. Business type: Independent operation. c. Tel: +442088369075 d. Website: www.coffeeloungewoolwich.co.uk e. Physical address: Equitable...
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...ESSAY FOR HOSPITALITY To the ancient Greeks hospitality was a divine right; a person’s ability to abide by the laws of hospitality determined nobility and social standing. In Indian society, hospitality is based on the principle ‘Atithi Devo Bhava’ meaning “the guest is God”; this principle was shown in the Christian Bible in the Book of Genesis when the Jewish patriarch Abraham showed the act of hospitality to angels of the Lord Jehovah. The scripture Hebrews 13:2 states “Do not neglect to show hospitality to strangers, for thereby some have entertained angels unaware”. These principles are what have made me conclude, that as a young man who aspires to one day be able to own a franchise in the hospitality industry, my course of preparation must start now with the education and training in hospitality management that this Institute offers. We must admit that the hospitality industry is a lucrative business containing many emoluments, but the act of hospitality is that of propitiousness. This area of work is for those who have a passion for helping and entertaining people, while also keeping a business sense, making one capable of running a trillion–dollar business. As people travel, eat out or attend theme parks they are patronizing establishments in the industry. Managing such establishments are challenging tasks, as managers have to be flexible. I believe that I have the ability to become one of the top managers in the hospitality industry. Having managed many community...
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...In today's society, many of us are label gay or straight, black or white . Do these labels define who we are? Does a specific genre of music or style of cooking belong to a specific group of people? Kwame Anthony Appiah discusses the issues of identity, race and culture in his essay "Racial Identities". Appiah uses references from poets and scholars who see different or similar views on race and culture. Matthew Arnold, Thomas Sowell, W.E.B. Du Bois, and Charles Taylor are few of the scholars and poets that are used in "Racial Identities" and how their literary texts, views and issues contributed to Appiah's essay. Matthew Arnold poem was used as a reference in the "Racial Identities", where he discusses culture. Arnold was born on December...
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...Consumer Analysis * Segmentation &Targeting Source: Statistics and Census Service(http://www.dsec.gov.mo/default.aspx?lang=en-US) Source: Statistics and Census Service(http://www.dsec.gov.mo/default.aspx?lang=en-US) Just as we mention before, Vapiano is an Italian restaurant emphasizes on relaxed life style, it is the perfect setting for a leisure lunch, an afternoon break, or a pleasant dinner with friends or family. We divide the market into 7 different age groups, and our target consumer will be the people age from 15 to 34. Nowadays, young people like go dutch when they enjoy dinner with friends, so the consume style of Vapiano is unique and convenient for them. And with the development of Macau, the income level of Macau citizen is gradually increasing. And Macau people have easy-going and relaxed life style. They usually spend their spare time on having afternoon tea or small snack with friends. Therefore, Vapiano is the best place for young people to have a meeting with friends or families. On the other hand, Macau is a developed and international city, it attracts thousands of tourists every year. We can see from above chart, Per-capita spending of visitors is increasing year by year. Those visitors are not only the major consumers for gambling industry but also the major consumers for shopping center and food industry. So, our target consumers are those young Macau citizens and tourists. * Positioning Even though Vapiano is a fast food restaurant...
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...Jacques Maritain Christianity and Democracy December 1949 http://www2.nd.edu/Departments/Maritain/jm604a.htm [From a typewritten manuscript by Jacques Maritain, who gave this address at the annual meeting of the American Political Science Association in New York on the 29th of December 1949 and again at Gettysburg College under the auspices of the Adams County Round Table of the National Conference of Christians and Jews on the 19th of February 1950.] The French writer Léon Bloy, who called himself the Pilgrim of the Absolute, and who was a dear friend of mine, took pleasure in telling the following story: Once, in his youth, he was sitting at the table of a café with another poet, Villiers de l'Isle-Adam. A passer-by, who was a practical man, accosted the poet: "Hello, my dear fellow," he said to him with a patronizing smile, "always a poet, a beauty lover, always climbing in the clouds?" "And you." answered Villiers with a malicious smile, "you, my dear fellow, always going your way downwards?" Léon Bloy liked also to comment on the sententious sayings used in the common language. Many people who are good heathens but want to be assisted by religion on their deathbed, are apt to say: "Je ne veux pas mourir comme un chien; I don't want to die like a dog." Léon Bloy commented: "I have never understood why a man who lives like a pig does not want to die like a dog." These stories have no connection with the purpose of our meeting except as concerns the fact...
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...Dame Anita Roddick and The Body Shop: Getting Started The daughter of Italian immigrants born and raised in the UK, Anita Perella began developing her legendary work ethic and keen business sense at an early age as she and her siblings worked tirelessly in her parent’s café as children. It was very common in those days for immigrant children to labor as hard as (if not harder) than their adult counterparts and Anita was no exception. She was a hard worker but also garnered a reputation for being a “rebel” by challenging the ideas and concepts of those around her. It is undoubtedly these traits (among others)—her tireless work ethic, savvy business sense, and willingness to think outside the box—which led to the eventual creation and overwhelming success of Anita’s legacy: The Body Shop. By the mid-70’s Anita had already completed her college education and began to travel the world, drifting from one position to another—teaching in Israel, working for the United Nations in Geneva..etc—before deciding to become a student of the world by exploring other nations and cultures. In her own words: “(…) that's when I first understood the power of community and a world beyond our Western notion, and the role women could play in it. It was education through experience, and it was where I got the ideas for The Body Shop.” When she returned from her expedition Anita met and fell in love with her future husband and the father of her two daughters; Gordon Roddick. Together the couple owned...
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...the pages of Ernest Hemingway by Percy Hutchinson 4 Ernest Hemingway had the most unique and colourful style of writing . He used symbolism. His style of writing involved getting right to the core of the scene without spending much time on building of characters. He used simple and declarative language. But this unique style of writing, made many feel that Hemingway was an artist in his essence. Lets find what these four people have to say on this particular aspect of Ernest Hemingway. The first two essays deal with mainly the narrative style of Hemingway. As such, they would justify that Hemingway was truly an artist because of his narrative style. The latter two place Hemingway in a super soul level. His writings are considered more divine and bestowed with a power to evoke higher levels of feelings and that would be because of his real life experiences....
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...Strategic Analysis of Nestlé and its Competitor Kraft Foods Course: International Business Strategy (IB BA) Professor Lewis University of Applied Sciences Dresden Project Members: Katerina Schneiderova Sandra Merkel Nicole Klötzer Carolin Wiese Samuel Weimer Nicole Schröder Date: 11th June 2010 Executive Summary In the following, two companies and their strategic positions within the coffee consumer goods industry will be described. The focus lies on Nestlé and its competitor Kraft Foods. As coffee is one of the most popular products worldwide, this is a very demanding business. It is necessary to provide high quality products, especially when working in the more affluent segments like Nestlé and Kraft Food do. Several political, economic, social, technical, environmental and legal aspects have an impact on the industry branch they are operating in. In addition, there is not only a differentiation in Robusta and Arabica coffee, but also in filter coffee, portioned and non-portioned soluble coffee. To satisfy the diverging needs of all customers, different strategies are applied to gain more market share. In this report it is examined how those companies operate in the specific business context, what they have in common and where they differ. Furthermore, an analysis of the industry attractiveness, of the market segmentation and value chain and an overview of resources and capabilities are part of this paper. After intense research...
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...HUM 2210: Humanities: The Foundations, Ref # 425943, Online- Fall 2016/A16 Welcome! Welcome, students! Welcome and thank you for enrolling in this course! I hope you will enjoy the course and take what you learn with you as world citizens. For some, this may be your first online course. If you are not a computer whiz, I think you will find that everything is simple to use and easy to navigate. There are also ways to get help if you have a problem.* Please take a few minutes to read the syllabus in its entirety. Exploring all the topics in this syllabus and related links will help you succeed in this course, so use the syllabus to keep yourself organized and informed of course requirements. I look forward to working with each and every one of you! Professor Information Professor: Jenny Ohayon Virtual Office Hours: By appointment only Office Location: Online only using Skype. My Skype address is: prof_o. Virtual Contact Methods: The best way to contact me is in the question forum in our Discussion Board. You may also make a Skype appointment by emailing me to establish a day and time to meet online. If it is a personal matter, or confidential, email me at the following address. Professor Email: johayon@fscj.edu Instructor Response You can anticipate responses to inquiries and questions during week-days within 24 - 48 hours of receipt. Campus Information This online course is offered by the Florida State College at Jacksonville...
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...International Marketing Strategy, 5th Edition Isobel Doole and Robin Lowe Publishing Director: John Yates Publisher: Jennifer Pegg Development Editor: Lucy Mills Production Editor: Leonora Dawson-Bowling Manufacturing Manager: Helen Mason Senior Production Controller: Maeve Healy Marketing Manager: Angela Lewis Typesetter: Newgen, India Cover design: Adam Renvoize Text design: Design Deluxe, Bath, UK For product information and technology assistance, contact emea.info@cengage.com. For permission to use material from this text or product, and for permission queries, email clsuk.permissions@cengage.com Products and services that are referred to in this book may be either trademarks and/or registered trademarks of their respective owners. The publishers and author/s make no claim to these trademarks. British Library Cataloguing-in-Publication Data A catalogue record for this book is available from the British Library. ISBN: 978-1-84480-763-5 Cengage Learning EMEA High Holborn House, 50-51 Bedford Row London WC1R 4LR Cengage Learning products are represented in Canada by Nelson Education Ltd. For your lifelong learning solutions, visit www.cengage.co.uk Purchase e-books or e-chapters at: http://estore.bized.co.uk CHAPTER 1 AN INTRODUCTION TO INTERNATIONAL MARKETING INTRODUCTION Managers around the globe are recognising the increasing necessity for their companies and organisations to develop the skills, aptitudes and knowledge to compete effectively in international markets...
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...Chapters CHAPTER 1 AN INTRODUCTION TO INTERNATIONAL MARKETING INTRODUCTION Managers around the globe are recognising the increasing necessity for their companies and organisations to develop the skills, aptitudes and knowledge to compete effectively in international markets. The emergence of a more open world economy, the globalisation of consumer tastes and the unabated expansion of Internet access globally all increase the interdependency and interconnections of nation economies across the globe. The need for managers to develop the skills to respond to these pressures affects companies of all sizes. In this chapter, the reader will be introduced to the concepts of international marketing, enabling them to acquire an appreciation of the complexities of marketing on an international basis and of how this activity differs from operating purely in domestic markets. In the following sections we will define international marketing, examine the important trends in the global marketing environment and introduce the reader to the international marketing strategy development and international marketing planning process. LEARNING OBJECTIVES After reading this chapter you should be able to: I I I I Explain and use the SLEPT factors to assess international markets Discuss the differences between export marketing, international and global marketing Understand the criteria required to evaluate a company’s international marketing strategy Appreciate the key steps in the international...
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...the system you are on as Unix. Almost all Unix systems greet a user with the same prompt: login:. Well, there's not much to do in Unix from the outside, and Unix systems are typically fairly secure at this point. You may be able to obtain a list of users, or current users, by logging in as 'who', but other than that there are few functions available here. Unless you are on the internet, or have accounts specifically for the specific machine you are on, the only way on to the system is to try the default passwords. What are the default passwords? Unix systems come installed with certain passwords automatically. In addition, some accounts must exist on a system. One such account is 'root'. This user is the divine Kami of the Unix system... in short, an all access pass. Unfortunately,...
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...AUSTRALIAN LEGAL SYSTEM IN CONTEXT BLB1101 Semester 1 2014 Table of contents Topic Page number Unit rationale and learning outcomes 3 Calendars – lectures and tutorial workshops 4 Tutorial workshop exercises 5-11 Assessment information 12-23 Assessment tasks 12 Part 1 – VCAT and Applied law 12 Part 2 – VCAT and Contextual analysis 13 Hypothetical Case Studies 15 • Residential Tenancies List 15 • Planning and Environment List 18 • Anti-Discrimination list 20 Assessment criteria 22 Reading guide 24-28 Su Robertson, Unit Coordinator su.robertson@vu.edu.au 9919 1823 Unit rationale BLB1101 Australian Legal System in Context: • Provides you with a working foundation in the technical structure of Australian legal systems, using applied practical teaching and learning methods; • Exposes you to ways of making sense of Australian legal systems in a legal academic way using the themes of economics, sustainability, race and gender; • Inducts you in the ways of the lawyer, including appropriate language use and structure, ethics and legal professional behaviour, using reflective, applied and theory-based teaching and learning methods. Learning outcomes Upon successful completion of BLB1101, you will: • Be able to identify and understand the components of Australian legal systems, how these components intersect and interact, and how lawyers use these systems; • Be able to identify and use the language...
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...France (officially the French Republic) is a country located in Western Europe. Here are some fun facts about France. * The most popular sports in France are football (soccer), rugby league and rugby union. Handball and basketball are also popular in many parts of France. * Well known sporting events held annually in France are the Tour de France (the best known road bicycle race in the world) and the French Open (one of the four Grand Slam tennis tournaments) * French literature is very popular and well known. Charles Perrault was one of France’s most influential children’s writers. He wrote books such as Cinderella, Sleeping Beauty and Puss in Boots. * The French healthcare system was ranked number one in the world back in 1997. Average life expectancy in France is currently 79.73 years. * 54% of French people identify themselves as being Christians, while 31% of people stated that they were not religious. Islam, Buddhism and Judaism are all practised by a minority (just over 1%) of the population * It is estimated that there are between 200,000 and 1 million illegal immigrants in France * France has an estimated population of 64.5 million, making it the 19th largest country (in terms of population) in the world. * France is the most popular tourist destination in the world. Nearly 82 million people traveled to France for holidays in 2007. Spain was the second most popular tourist destination with 58.5 million visitors. * In 2004, only 68...
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...The Death Penalty and its Ethical Permissibility Palestine Fox Kaplan University Abstract The death penalty has been used for centuries to punish criminals for heinous crimes, in spite of the fact that arguments concerning the death penalty, its concepts of retribution, deterrence and just punishments have been disagreed upon. The question at hand is whether or not the death penalty is permissible and if so under what circumstances, which has long been a heated debate for centuries. The ethical issues surrounding the death penalty include the morality of this form of punishment and whether or not it is morally right to deprive a human being of life. This paper will discuss the background of the death penalty, its permissibility under the law and how the death penalty would be viewed by the ethical philosophies and various religions. The Death Penalty and its Permissibility Introduction of the Death Penalty The death penalty or capital punishment is the practice of executing someone as a form of punishment for a heinous or specific crime following a proper legal trial. The death penalty is usually a punishment sentenced for serious types of murders, in some countries treason, types of fraud, adultery and rape, which are capital crimes (Capital Punishment, 2013). The death penalty was introduced as early as the Eighteenth Century B.C. in the Code of King Hammaurabi of Babylon, who codified the death penalty for 25 different crimes. In the Seventh Century B.C. Athens...
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