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Dore Dore

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* 1. DORE’ DORE’ A STUDY ON IMPLEMENTING THE CELLULAR DESIGN PROCESS IN THE ORGANISATION. * 2. Background Dore Dore was established by Jean Baptiste in 1819 It was the world class manufacturer of fashionable knitted products Its hosiery division produced socks and stockings for men, women and children & accounted for 88% of DD’s sales Its knitwear division produced a line of children's knitwear such as play clothes, sweaters and nightclothes. It focused on both quality and fashion It produced hose not only under its DD trademark, but also for famous designers. DD commented a 30% to 40% market share in this segment One of DD’s competitive strengths was its superior customer service for hosiery. * 3. Operations & Problems & Planning. Its operations were divided between two main sites – MERY PLANT, which encompasses all children’s knitwear operations; and GRES COMPLEX, which encompasses the company’s headquarters and central hosiery factory. Each season DD produced each style in two seasons in hosiery and preset production for Knitwear division. Forecasts were uncertain; all production took place before observing consumers demand in Hosiery Division. High inventory costs were incurred. Many items were left unsold. The company wanted to get into Cellular Design Layout for better Production And Operational Utilization. (for instance Part A & Part B shown below) * 4. COMPANY’S DESIGN LAYOUT (Part A) In children’s knitwear division, the company is using presently a product design layout to do the operations in the production. Dyeing Cutting Sewing & Finishing Knitting * 5. Observations Part A In knitwear Division, same style and same orders were placed every time and the delivery was in advance. So, by focusing on innovations, the impact of cellular design process on Hosiery Division was studied. The observations stated in this, came out

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