Type of information Example Source Purpose
Verbal (Customer calls) Customers making an order from Gordo burrito through a phone calls. The employee that is receiving the phone call. The employee to serve the customer with their desired order from Gordo Burrito uses this method of communicating information.
Written (Posters) Posters that are hung on walls at busy places to attract customers.
The marketing or advertising manager produces these posters, which typically includes products from the business and their contact details. Posters are placed in busy locations; it is used to present potential customers with information regarding the business and contact details.
On-screen (TV advertisements) Television commercials that appear on TV in-between shows. These advertisements could be made by an advertising agency whereas the ideas will come from the businesses marketing manager itself. This is used to inform the potential customers that are home or watching TV, the contact details of Gordo Burrito will be available on the advertisement do the potential customers to be able to reach them in the future.
Web-based (Facebook page) Facebook page The Facebook page will be managed by the IT manager of Gordo Burrito This method of presenting business information helps Gordo Burrito reach potential customers with advertisements and updates abut the restaurant. Contact details of Gordo Burrito will also be placed on their Facebook page for new potential customers.

M1

Verbal communication in a Gordo Burrito in the form of phone calls from customers is a quite reliable form of information as the customer is calling an employee that is physically there at the business and does not go through many people. The information that is supplied from the employee is probably updated as the information is coming from the source of the business; this implies that the