...Application of mobile commerce As content delivery over wireless devices becomes faster, more secure, and scalable, there is wide speculation that m commerce will surpass wireline e-commerce as the method of choice for digital commerce transactions. The industries where m-commerce is applicable include; * Financial services, which includes bill payment, mobile banking(when customers use their handheld device to ace their accounts and pay their bills) as well as brokerage ervices, in which stock quotes can be displayed and trading conducted from the same hand held device. * Telecommunications, in which service charges , bill payments and account reviews can all be conducted from the same hand held device. * Service/retail, a consumers are given the ability to place and pay for orders on-the-fly. * Information services, which include delivery of financial news, sports figures and traffic updates to a single mobile device. * M-commerce is also being used for the sale of mobile ringtones and games, ticketing, athough a 3G/UMTS services roll out it is increasingly used to enable payment for location based service such as maps, as well as video and audio content, including full length music tracks. IBM and other companies are experimenting with speech recognition software as a way to ensure security for m-commerce transactions ADVANTAGE OF M-COMMERCE * The benefits of M-commerce include customer satisfaction. Cost savings and new business opportunities...
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...Final report on EC A Report On “Status of e-Marketing in Bangladesh” Course Name: E-commerce Course code: 425 Submitted To: Md. Moktar Ali Associate Professor Department of Marketing University of Dhaka Submitted By: Shaikh Md. Rasel Roll-82, 16th Batch, Sec-B Department of Marketing University of Dhaka Date of Submission: November --, 2013. Letter of Transmission Md. Moktar Ali Associate Professor Department of Marketing University of Dhaka Subject: Submission of a report. Dear Sir, With due respect, I beg to state that I am very thankful to you as you have assigned me the report on “Status of e-Marketing in Bangladesh”. It is a great opportunity for me to acquire theoretical and practical knowledge about E-marketing, E-commerce and different terms of E-business. I have tried our best to gather what I believe to be the most complete information available. Your kind acceptance and any type of appreciation would surely inspire me. I would always be available and ready to explain further any of the contexts whenever asked. Sincerely yours, Shaikh Md. Rasel Roll-82, Sec-B, Batch-16th Acknowledgements Comprehensive works like report making or assignment preparation owe credit to multitude of people. Certainly, I should acknowledge the contributions of the pioneers in the field of E-commerce and E-marketing itself, especially those whose teachings have become a part of our thinking and become...
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...market share, primarily on the strength of their corporate culture which lead to their aggressive marketing and sales team. However, an emerging trend in technology suggests that cloud computing may eclipse SaaS in the future. Economic downturn also threatens Zuora, as their funds are limited and the economy has caused valuations of companies to drop across the board. In order to suitably adapt to the changing marketplace, Zuora needs to make choices on how to grow and what areas to focus on, balancing the tradeoff given their limited resources. Zuora has three options available, choosing either to focus on just growing the SaaS slowly, expanding to the cloud computing market, or growing big to capture all subscription based businesses. Giving consideration the risk, cost, and strategic fit of these three options, the second one is the best choice for Zuora at this point in time. Zuora should expand into the cloud computing market while not neglecting the SaaS market. Current Situation Founded in December 2007, Zuora Inc was created to provide state of the art, low-cost billing systems for Software-as-a-Service. Zuora’s founding principle is that the world is moving from a manufacturing economy to a service economy. An e-commerce platform is needed to power this new services economy, and Zuora provides that platform. Zuora’s current product offerings are: Z-Billing – Zuora’s key product, a billing module designed for companies that operate SaaS or subscription businesses...
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...FUTURE OF E-COMMERCE Kunal Thakur, PGP2, IIM Indore FUTURE OF E-COMMERCE : BILLION DOLLAR INDUSTRY With the growth of technology and IT in particular, the time of “e-fying” everything, starting from mail, books to market place, began, and given the scenario and opportunities it is bound to continue and affect people’s lives in future. As Jeff Bezos, Founder and CEO of Amazon.com said, "I believe we can still be a footnote in the history of e-commerce", it throws light on how much growth potential e-commerce has when the top management of world’s largest e-commerce site believes that they can be a footnote in history. Since inception, ecommerce has been breaking boundaries and facilitating buyers and sellers to come together and let them carry out transactions efficiently and more conveniently spreading even across continents. The trends and innovations in electronic commerce are springing up by the hour. With the rate of technological advances only the bandwidth and internet penetration are the limiting factors and that too for the lesser developed nations. With increasing internet reach even that constraint won’t be present for long. In India, for example there were around 16 million broadband internet subscribers by the end of 2010, out of which 7.4 million are using online shopping. The Internet penetration level in small towns of rural India has increased from a mere 5% in year 2000 to 36% in 2009 itself. These trends have further led to m-commerce coming to the fore...
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...Enterprises Mobile Phone Online Marketing – Current Retail Environment, E-Value chain Analysis & Improvement Areas Jinu Joseph (B00573500) Master of Business Administration - FT Ulster Business School, University of Ulster Submitted on 22-Oct-2010 Contents 1. INTRODUCTION 3 2. MOBILE PHONE SALES INDUSTRY 4 2.1 CURRENT SCENARIO 5 3. RETAIL SALES ENVIRONMENT – OFFLINE AND ONLINE 5 4. VALUE CHAIN ANALYSIS 6 5. VALUE CREATION IN ONLINE MARKETING OF MOBILE PHONES 7 5.1 ADVANTAGES OF ONLINE MARKETING OF MOBILE PHONES 8 6. THREE SIGNIFICANT IMPROVEMENTS – ONLINE MARKETING MODEL 9 6.1 CUSTOMER SERVICE 9 6.2 TECHNOLOGY ENHANCEMENTS 9 6.3 PUBLIC RELATIONSHIPS 10 7. CONCLUSION 10 8. REFERENCES 10 TABLES AND FIGURES Figure 1:- Estimated Annual Retail Sales – World Telecommunication [] 5 Table 1:- E-value chain in Mobile Phone Industry 6 1. INTRODUCTION IT development has helped Organisations to market their products and services to World markets. This has promoted Production environment, Supply of the products to a more competitive world market. Organisation’s focus changed into more effective and value added customer service by understanding customer needs. Information technology tools like Internet, Mobile phones, Email and other kind of Visual Medias has helped to overcome the international boundaries to consider world as a ‘Local Market’ [3]. This paper analyse e-business methodology to show how technology...
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...determining and standardization stage. Although 4G wireless technology offers higher data rates and the ability to roam across multiple heterogeneous wireless networks, several issues require further research and development. Since 4G is still in the cloud of the sensible standards creation, ITU and IEEE form several task forces to work on the possible completion for the 4G mobile standards as well. 3GPP LTE is an evolution standard from UMTS, and WiMAX is another candidate from IEEE. These technologies have different characteristics and try to meet 4G characteristics to become a leading technology in the future market. Under these circumstances, this paper will present about the current trends and its underlying technologies to implement the 4G mobile technology. This paper also shows some of the possible scenarios that will benefit the 4th generation technology. KEYWORDS 4G Mobile Technologies, 3GPP Long Term Evolution, WiMAX, WiBro, Software Defined Radio, Open Architecture 1. INTRODUCTION In a world of fast changing technology, there is a rising requirement for people to communicate and get connected with each other and have appropriate and timely access to information regardless of the location of the each individuals or the information. The increasing demands and requirements for wireless communication systems ubiquity have led to the need for a better understanding of fundamental issues in communication theory and electromagnetic and their implications for the design of highly-capable...
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...E - Commerce Business Plan - Handlooms Introduction The Business plan is to make an online handicraft e-commerce website for the promotion and sales of handloom products which are a part of the great Indian tradition. Handloom industry in india currently lacks a structured approach in selling and promotion of its product. Also there are great limitations to the accessibility factor. Through E-commerce we plan to improve the accessibility of the product and help the handloom weavers target the higher end of society who has a large disposable income and an eye for the finer things in life. Plan Purpose A business plan is a proposal for a new venture. The process forces the person preparing the proposal to do thorough and effective analysis. The analysis considers various aspects, which are very important to the success of the new e-commerce venture. Questions to be included in this analysis are: What is the product? How will be developed and marketed? How much will it cost to be successful? What are the risks? How much money the owner will make? How much money investors will make? The plan also provides guidance for staff and gives a blueprint for implementation. The trick is to blueprint what you want while still remaining flexible and creative. Business issues There are a variety of risks which would be associated this with this business model. This includes the fact that most of the makers for these products are in the unorganized sectors. Bringing them...
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...on the various operations of the firm. The effects of globalization will lead to the continued expansion of the firm. Globalization has led to the growth of international commerce between people who are located in different countries. The effect of this trend is an increase in the markets that the firm serves. Apart from the effect of globalization, the operations of eBay are also affected by the different government policies especially those that govern e-commerce (Klink E. & Klink S., 2005). The company is required to comply with various legal requirements within countries of operation, thus creating a major challenge on the company`s operations. The policies have come through varied regulatory instruments which are geared towards making the various activities that are carried out online to be safe and secure. This will have an effect of increasing the operating costs of the varied online businesses. eBay Inc. is an American multinational corporation that was founded in 1995 and it has continued to grow its revenues in the online auction industry. The company currently operates in more than thirty countries across the world. The net income of the firm stood at $1.8 billion with revenue levels of $9.15 billion in 2010 (Feng, 2011). eBay operates in a very competitive market with many firms. Various trends in both the external and internal environments have a great impact to the organization. Political factors have a very minimal effect on the operations of eBay. However, there...
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...output to the address mentioned below). Any other form of reproduction, storage in a retrieval system or transmission by any means for commercial purposes, requires permission from the Unnayan Onneshan-The Innovators. For orders and request please contact: Unnayan Onneshan - The Innovators 16/2, Indira Road, Farmgate Dhaka-1215, Bangladesh Tell: + (880-2) 8158274, 9110636 Fax: + (880-2) 8159135 E-mail: info@unnayan.org Web: www.unnayan.org Bangladesh Economic Update, February 2012 2|P a g e Bangladesh Economic Update Vol. 3, No. 2, February 2012 Economic Policy Unit Unnayan Onneshan 1. INTRODUCTION The current issue of the Bangladesh Economic Update focuses on the magnitude, dynamics, sectoral distribution, and countrywise sources of FDI inflow in the country. The flow of foreign direct investment is of utmost importance in the current backdrop of overall slump in investment in the economy in recent days. If FDI falls, it will reduce investment, which in turn will shrink employment generation. These may lead to decline in consumption level and savings will face a downward trend. There would be, as a result, a contagious pressure on the GDP growth of Bangladesh. Foreign Direct Investment (FDI) is considered as one of the crucial ingredients for...
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...ABHINAV NATIONAL MONTHLY REFEREED JOURNAL OF REASEARCH IN COMMERCE & MANAGEMENT www.abhinavjournal.com CHANGE THE GAME: A NEW MANTRA FOR FUTURE SUCCESS IN RETAIL INDUSTRY? A CASE STUDY OF TESCO’S SUCCESS IN KOREAN RETAIL INDUSTRY Dipanjay Bhalerao Assistant Professor, Indira Institute of Management, Pune Email: dipanjay.bhalerao@indiraiimp.edu.in INTRODUCTION Today’s exponentially growing retail market of around USD 15 trillion (2011) is worth watching as lots of new practices and strategies are being adopted by the retailers around the world. Today there is an increasing need for every giant company to look for the emerging economies for growth. But in that growth pursuit are they slipping from the home grounds or the established markets! Also when the retail company enters into new established markets for expansion, they need to do something innovative which also suits those markets. So what should the retailers do to balance the growth of the established & emerging economies for the expansion! What provokes this thought is Tesco’s rare success in the Korean market. Why to call it rare! As Korea is the retail market where the Retail Giants like Carrefour had bowed to the knees in the battle of retail with the Korean retailer E- Mart, Lotte, the Market Retailer of Korea. Knowing such a market back ground Tesco did something, which stormed the market & brought Tesco into the big league of Korea. Before going into what Tesco did, let’s learn about Tesco and the Korean...
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...m BUSINESS PROCESS AUTOMATION IN RETAIL The retail industry is facing sweeping and unprecedented change. Customers’ expectations grow higher, economic pressures require them to do more with less, and each day new competitors appear. Responding to that rapid pace of change, retailers tell us, is both their biggest challenge and their biggest opportunity. Retailers who can adapt to change can make intelligent, fast decisions; find new markets to exploit; and constantly improve their products, services, and operations. But retailers don’t have a switch to flip that turns them into supersmart, super-adaptable businesses. Hoping to find that switch, they often turn to technology, looking for some magic to help them navigate a changing business environment. However, technology by itself is not the solution. Any discussion about generating a positive impact for the business should first center on how to empower people with effective solutions that deliver results. A “connected retailer” not only leverages a flexible, economical technology platform that drives results, but also focuses primarily on its greatest asset: people empowered by the right solutions to act on the right information at the right time. To enable your organization’s people assets to extend their potential through the use of software, Microsoft delivers agile and adaptive solutions for business process automation (BPA). BPA solutions provide the tools, technologies, and infrastructure to automate complex business processes...
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...Accounting for Decision Making American Apparel: Drowning in Debt? Case Study Analysis Prepared by Group 7-section A: Ambika Ravi Shankar - 14009 Ashish Sopori -14018 Ashvita Ganesh - 14020 Tamilarasi Rajappa – 14066 Pragadeeshwaran Selvaraju - 14075 Introduction American Apparel, is an American multi-national clothing manufacturer, distributor and retailer since 1988based in Los Angeles, California. Dov Charney, a Canadian business man was a founder and former CEO of the company. He was involved in nearly every part of the business process from design and manufacturing to marketing. The Ernst & Young named Charney Entrepreneur of the Year in 2004. He was also termed "Man of the Year" by various fashion magazines. American Apparel is about vision, passion, intensity, brand-free, sustainable, fair wages, solar power, recycling, creativity and the can-do spirit”, according to CEO Dov Charney. American Apparel is known for their creative campaigns, print advertisements and own designs. The company promotes provocative and controversial advertising campaigns, which is largely the inspiration of the former company CEO, Dov Charney. The company was ranked 308th in the Inc. 2005 list of the 500 fastest growing companies in the United States, with a 440% three-year growth and revenues in 2005 of over US$211 Million. General facts on the global clothing industry The world clothing and textile industry (clothing, textiles, footwear and luxury goods)...
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...Impact of Social Commerce on E-commerce Submitted by Student Prepared for Professor Thomas C. Makemson BUSN 6120, Managerial Economics Spring 1, 20XX Section: XX Webster University March 2, 20xx CERTIFICATE OF AUTHORSHIP: I, xx, certify that I am the author. I have cited all sources from which I used data, ideas, or words, either quoted directly or paraphrased. I also certify that this paper was prepared by me specifically for this course. ____________ 03/02/20xx Signature Date Today, Facebook, Linkedin, Twitter, MySpace are well-known social networking brand names that many of us have grown accustomed to making part of our daily routine, whether it be for staying in touch with friends, networking, or micro-blogging. Social networking tools have the potential to revolutionize e-commerce as we know it today through “social commerce” platforms. A 2011 study by Booz & Co estimates that social commerce is currently a $5 billion market with the potential to grow to $30 billion in five years (Booz & Co., 2011). Social commerce's transformational power lies in its personalization of the internet experience, connectivity with an individual’s network, and the dynamic customer data collection that can drive current and future marketing and sales efforts. In this paper, the author will introduce the social commerce concept, examine the social commerce market, explore the effect of social commerce on consumer behavior...
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...6. Assessment Tasks Assessment Task 1: Assessment Task Case Study: IKEA: A Long March to the Far East Schedule Week 4 Performance Criteria: Outcomes Assessed 1.1,2.1,2.2, 4.1 Also addresses some elements of required skills and knowledge as shown in the Assessment Matrix Description: From its humble beginning as a small general retail store in a village situated in the south of Sweden, IKEA has grown into the world's largest furniture retailer with 279 stores in 36 countries today. Specialising in furniture and home decoration, IKEA has an annual turnover of 19.8 billion euros (source: IKEA, www.ikea.com, accessed 25/03/2012). The IKEA catalogue is printed in 52 editions with 25 languages, with a global distribution in excess of 160 million copies. IKEA sees the Far Asia as an emerging market still in its infant stage. Its number of retail outlets in Malaysia, Singapore, Taiwan, Beijing, Shanghai and Hong Kong are very small and comprises a mere 3% of the company's total sales. These stores were expected to be more successful in the near future. IKEA's imminent strategic expansion into this region exemplified its ambitions to dominate this emerging market. This Case Study illustrates how IKEA's ventures into China and Japan are laden with unique marketing challenges which it had not encountered before in other international markets. Read the attached case (Case Study: "IKEA: A Long March to the Far East" - Source: Oxford University Press) and ...
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... BANKING AND FINANCE ASSIGNMENT: 1 1.(a) In plain words ‘E-commerce’ is simply Electronic commerce. E-commerce is the buying and selling of goods and services by businesses and consumers through an electronic medium. Below are three models of Electronic commerce; • Business-to-Business(B2B) – In this type electronic commerce, the trade is only between businesses or other organisations. An example of B2B is Cisco. Cisco is a corporation that designs, manufactures and sells networking equipment,. Cisco trades with other businesses and organisations. • Business-to-Consumer(B2C) – This type of electronic commerce involves a business and an individula shopper. Businesses sell goods and products to individual shoppers(Consumer). An example of B2C is Amazon. Amazon is a E-commerce company that deals with online retailing. Sells to consumers. • Consumer-to-Consumer(C2C) – In this model electronic commerce, the trade off is done between consumers directly. An example of C2C is e-bay. E-bay is an E-commerce corporations that enables C2C (b) Internet The Internet is a ‘Network’consisiting of a worlwide interconnection of computer networks that facilitate data transmission and exchange. As organisations grow larger, communcation becomes complex. The internet makes it more efficient o communicate by providing a tool called ‘e-mail’. Electronic mail is a tool that allows a user to type a message on a computer connected to a network...
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