...TECHNOLOGY E-Business/E-Commerce Applications Instructor: Dr. Alexey Nikitkov Office Hours: Tue 11:00 – 12:00 all sections Room: Taro Hall (TA) 231 or schedule an appointment Tel. : (905) 688-5550 ext. 3272 Email: anikitkov@brocku.ca Text: K.C. Laudon and C.G. Traver, Electronic Commerce – Business, technology, Society 11/e Edition, Addison Wesley Course Description: This course focuses on concepts related to electronic commerce-based solutions (primarily business-to-consumer, business-to-business, and business-to-employee). Topics include communications infrastructure supporting e-business/commerce, e-marketing, payment options, security, supply chain, and legal issues, architecture of e-commerce applications, and strategic deployment of e-business/commerce for global competitive advantage. The goal of this course is to provide students with a broad overview of all aspects of e-business. Course Objectives: Upon completing this course you should: Develop an understanding of the basic processes of e-business/commerce and the major economic, personal, and social factors, which affect e-commerce. Be able to apply the understanding of the above to solving management problems and to designing, conducting, and interpreting research applicable to business decisions about e-commerce. Develop appropriate conceptual frameworks to apply to analytical, management, and research problems that relate to e-business/commerce...
Words: 802 - Pages: 4
...in the Emerging Chinese E-commerce Industry Yuexi Li1 Claremont McKenna College November 15, 2015 Abstract: Alibaba.com is one of the leading e-Commerce companies in China. It has grown admirably from its initial beginning as an e-Market connecting small suppliers and buyers to a giant emarketplace that has several operational platforms. Currently the heavy reliance on Chinese Economy, the counterfeit goods issues, and the competition from other emarketplace remain Alibaba’s greatest challenges. In this paper I evaluate Alibaba’s business model including its mission, vision, and values, revenue model, and its R&D structure. Alibaba’s strategy led to its competitive advantages in realizing network effect of scale and understanding the Chinese market. 1 yli17@cmc.edu 1. Introduction On November 11th, 2015, Alibaba Group Holding Ltd. (hereinafter, Alibaba) reported a record-breaking $14.3 billion in sales over just 24 hours during the “Singles Day”2, a shopping holiday. In recent years, Singles Day sales in China have out paced Cyber Monday sales in the US: According to the Reuters.com, on November 11th, 2014, Alibaba reported a $9.3 billion sales from 24 hours, which is $7.26 billion more than sum of US retail ecommerce on Cyber Monday 2014. The statistic shows the Chinese online shopping market’s power, as well as Alibaba’s leading position as the Chinese e-commerce giant. Reaching multiple...
Words: 3400 - Pages: 14
...Market Entry Strategies for Entering E-Commerce Business in China May 18th 2014 Table of Contents 1 Introduction 1 2 Market overview 1 3 Market analysis 2 3.1 Approach using Porter’s Five Forces 2 3.2 Approach using SWOT analysis 2 4 Failed market entrants 3 5 Successful market entrants 3 5.1 Leveraging local platforms 3 5.2 Buying stakes in local businesses 4 5.3 The case of Amazon 4 6 Key success factors 4 6.1 Understanding the market 5 6.2 Differentiation 5 6.3 Social Media 5 6.4 Payments 5 6.5 Logistics 5 7 Conclusion 5 8 Bibliography 6 Introduction This paper covers challenges and strategies in entering the e-commerce business in China from a Western point of view. The focus thereby is on companies doing classical business-to-consumer (B2C) business and that are established players in their home market. Market overview According to market analysis (ref 1-2-3) the e-commerce market in China surpassed the U.S. one in 2013, reaching almost 300bn USD in turnover while U.S. reached just little above 250bn USD. Not only the size is impressive but also the growth rate, which has been around 70% in China since 2009 compared to 13% in the U.S. (see Figure 1). The online part of the retail sector is around 7% whereas Western countries report from 2% to 6% according to (Hoffmann & Lannes, 2013). In addition, more than 50% of all transactions are carried out via mobile devices. Finally, it is important to mention...
Words: 1695 - Pages: 7
...E-Commerce as a Capstone in Information Technology Jon A. Preston Assistant Professor Scott Taylor Instructional Assistant Department of Information Technology Clayton College and State University Morrow, GA 30260-0285 ABSTRACT Universities interested in keeping pace with the rapidly changing field of Information Technology (IT) are often pulled in many directions. Because Information Technology is such a popular field of study and work, educators must manage rising enrollments in an era where the ubiquity of information technology demands an ever-increasing number of specializations. As a result, industry and students expect a wider range of courses and specializations in their upper division coursework. E -commerce, one of the most promising of these maturing Information Technology specializations, affords an excellent opportunity to draw together the fundamentals of the field into a capstone series of courses. E -commerce fulfills a present demand from industry, provides a wonderful project and group-based “studio-style” learning environment, and is quite popular with students. This paper discusses our e-commerce degree specialization as a capstone to undergraduate Information Technology coursework. We also discuss the motivation for, design and execution of, and results from our courses. Keywords: E-commerce, information technology, capstone project, studio -style learning 1. MOTIVATION E-commerce degrees and Computer Science/Information Technology...
Words: 3800 - Pages: 16
...Week Two Student Guide This week, you will explore how databases are used in the work environment. Databases play a significant role in an organization, so it is important to know how to capitalize on database functionality. You will also learn how businesses, consumers, and the government use collaboration tools in the work environment, and how these tools have transformed the business processes of today’s organizations. Additionally, you will explore electronic commerce, and discuss the challenges this technology presents to businesses and their consumers. Databases, Network Applications, and E-Business OBJECTIVE: Describe how databases are used in the work environment. Resources: Ch. 4 and Technology Guide 2 of Introduction to Information Systems and Ch. 1 for Access in Microsoft® Office 2010 Content • Ch. 4: Data and Knowledge Management of Introduction to Information Systems o Managing Data • The Difficulties of Managing Data • The Data Life Cycle o The Database Approach • The Data Hierarchy • Designing the Database o Database Management Systems • The Relational Database Model • Databases in Action o Data Warehousing • Describing the Data Warehouse • Data Marts o Data Governance o Knowledge Management • Concepts and Definitions • Knowledge Management Systems • The Knowledge Management System Cycle • Technology...
Words: 610 - Pages: 3
...1. Title Title: E-commerce: An Investigation of the Factors influencing Online Consumer Behaviour and Intentions in the Apparel E-commerce Shopping Rational of Title The internet gave the world means of exchanging information and communicating through a series of interconnected computers. This contributes to society access to a fast and versatile communications capabilities across the globe (Belch & Belch, 2004). The trend of E-commerce has been increasing rapidly in the recent years with it as the third most popular activity on the internet after email using and web browsing according to the University of California, Los Angeles (UCLA) “Communication Policy (2001)”. Thus making E-commerce a significant marketing channel in business transaction. Researching online consumer behavior has been one of the most vital research agendas in e-commerce during the past decade. The research of online consumer behavior has been conducted in multiple disciplines including information systems, marketing, management science, psychology and social psychology, etc. (Hoffman and Novak 1996; Koufaris 2002; Gefen et al. 2003; Pavlou 2003, 2006; Cheung et al. 2005; Zhou et al. 2007). According to Levy & Ellis, “Building a solid theoretical foundation based on quality resources enables researchers to better explain as well as understand problems and solutions that address actual issues with which practitioners are struggling” (Levy & Ellis, 2006, p. 184). This study sought to understand...
Words: 1006 - Pages: 5
...Executive Summary The Internet has opened up a new horizon for trade and commerce, namely electronic commerce (e-commerce). E-commerce entails the use of the Internet in the marketing, identification, payment and delivery of goods and services. This paper highlights the status, statutes, potential and constraints to e-commerce development in Bangladesh. Both the statutory laws as well as the challenges in implementing them are discussed. Major legal, regulatory and institutional constraints to e-commerce are identified. The paper also lists specific policy changes aimed at bringing improvements to the legal and regulatory environment affecting e-commerce. Dimensions of E-Commerce The three dimensions of e-commerce are Business-to-Consumers (B2C), Business-to Business (B2B) and Business-to-Government (B2G). B2C e-commerce is unlikely to be of much use in the near future in Bangladesh because of low per capita income, a weak infrastructural and legal environment, lack of trust between business and consumers. B2C for cross border trade is also limited by the factors suggested for the domestic front. In addition, non-availability of international credit cards, foreign currency remittance restrictions, delays and informal payments at customs clearance even for small value and quantity items will discourage B2C. The B2B application already exists in the export sector of Bangladesh, especially in the Ready Made Garments (RMG) industry. RMG has the lion’s share of the...
Words: 5215 - Pages: 21
...Name of Course/Module : E-Commerce Course Code: MGT3227 Rationale for the inclusion of the course/module in the programme : This module is designed to provide an insight into the area of e-commerce. Electronic commerce lies at the forefront of modern marketing and strategic management, altering the competitive landscape for large and small corporations alike. The Internet and new media are reshaping industries, creating new opportunities, and challenging existing commercial models and relationships. Total Face to Face Total Total Student Learning Time (SLT) L T P O A B/O IL L = Lecture T = Tutorial P = Practical(Lab) O= Others A= Assessment B/O=Blended /Online learning IL= Independent learning 5. 6. 7. 8. 9. 42 12 2 10 102 Credit Value: 4 Prerequisite (if any): Nil Learning outcomes: On completion of the course, students will be able to: 1. Discuss on the concepts and importance of the building blocks of e-commerce. 2. Demonstrate an ability to identify and analyse of the e-commerce prospects and their practical business significance 3. Analyse the issues related to the best practice of E Commerce contributing towards the organization, consumer and society. Synopsis: This course is designed to provide students with a basic understanding of the underpinnings of electronic commerce in order to make informed decisions about the future their firms and industries and issues related to e-commerce including strategy development...
Words: 882 - Pages: 4
...DENHERE ASSIGNMENT 1 E-commerce is a commercial activity dealing directly with the trading of goods and services and with other related business activities, in which the electronic communication medium plays a central role. The activities include the communication of information, management of payments, the negotiation and trading of products online. E-commerce is a part of e-business and its goal is to generate profits with a various sets of business through buying and selling principles. There are quite a number of ecommerce strategies that can be used in the banking industry. My focus is going to be on the implementation of an ecommerce strategy by BancABC. My aim is to come up with a holistic e-commerce strategy for the organisation. An e-commerce strategy, in its most simplistic form, consists of three steps which are: determining where the organisation is which is the situation review where it wants to go which is goal setting or the banks ecommerce vision The best way of moving from the one to the other this is referred to as the strategy formulation. For an ecommerce strategy to be successful the first major aspect is to have senior management comprehensively understanding what it means to be an e-commerce enabled organisation. Introduction of e-commerce usually comes with major changes which must be carefully planned and coordinated to avoid chaos and confusion. . The main problem with many failed e-commerce initiatives is the seeming...
Words: 3315 - Pages: 14
...Cash-on-Delivery in India’s E-commerce Abstract – The online retail service is growing in the emerging market such as India. The online retail companies launched Cashon-Delivery (COD) to create trust of e-commerce in India. This helped many companies to penetrate in Indian Market. However, to the online retail company COD service has added additional burden such as direct and indirect cost of the transaction, high working capital requirement, efficiency management of COD ecosystem and payment hassles. According to Ernst & Young (E&Y), COD accounts for 50 to 60 per cent of online transactions in India. To reduce the contribution of COD in the online transactions without affecting the number of sales the online retail service providers need to understand why does the customer use COD as a mode of payment. The purpose of this research is to understand the factors influencing the customers to use COD as a mode of payment. Keywords – E-commerce in India, Cash on Delivery, Challenges in cash on delivery, COD users, but is still below world averages. This shows the immense potential that the retail category holds in India with online retail filling the distribution and convenience gap. The e-Commerce and allied companies have also turbocharged the e-Commerce growth engine by introducing innovative business models, by introducing technological innovations and by offering convenient payment options most popular being the COD. Cash-on-delivery has been one of the key growth drivers...
Words: 3764 - Pages: 16
...Challenges of E-Commerce MKT552 The Challenges of E-Commerce Today’s business managers face many challenges when migrating a traditional ‘brick and mortar’ company to that which is now known as the evolutionary ‘click and mortar’ business model – that is, a business that operates in the Internet market space. To stand boldly in the face of challenges presented by the networked economy, firms must develop competencies that enable not only high performance market interactivity and adaptive, intuitive customer engagement platforms, but also contribute to the development of sound business strategies that ensure a firm’s competitiveness in the vast web-based business environment. Considering this, important factors such as copyright infringement, regulatory compliance, and policy and procedure guidelines must be considered in order to ensure safe business practices while endorsing and protecting a company’s brand, reputation, and intellectual property. This paper serves to identify the primary challenges posed by e-commerce landscapes, while profiling the characteristics of the four infrastructures most commonly found in web-based business models. Furthermore, this paper also discusses the ways that managers can optimize their business strategies to gain competitive advantage by employing the opportunities provided by the Internet market space. Overview of e-Commerce Business Models Today’s networked economy presents a variety of business challenges that are unique to e-commerce...
Words: 1403 - Pages: 6
...Management Information Systems | Credit Hours | 03 | Prerequisites by Course(s) and Topics | | Assessment Instruments with Weights (homework, quizzes, midterms, final, programming assignments, lab work, etc.) | Quizzes | 10 % | Assignment | 20 % | Mid-Term Examination | 20 % | Final Examination | 50 % | Total | 100 % | | Instructor e-mail address (if any) | ravianz99@gmail.com | Current Catalog Description | Understanding and knowledge of use of computer-based information systems in all functional areas of business. Computer and information technology, resources, management and end-user decision making, and system development. Study and present a comprehensive case study/Assignment regarding the understanding and knowledge of the of the skills learned in the course. | Textbook (or Laboratory Manual for Laboratory Courses) | Management Information Systems-Managing Digital Firm, by Laudon, Kenneth C., and Laudon, Jane P., 12th Edition, Publisher: Pearson/Prentice Hall, 2012/13. | Reference Material | Management Information Systems. 2nd Edition, by Kumar C. and Mittal R., Publisher: AnmolManagement Information Systems by James O'Brien, Publisher: McGraw-Hill | ...
Words: 1199 - Pages: 5
...Marketing is an essential component for product proliferation and adoption across the targeted audience. There are many advantages of using the internet to market a product or service. In this paper I will discuss the a few advantages of utilizing the internet for marketing, Web developments, placement, merchandise and audience size, online customer service, payment, security, fulfillment, the infrastructures of e-Commerce, value propositions, online offerings and finally the resource system. The internet arena has become the new technological way of doing things these days. As the time goes on, more and more people are using the internet for multiple purposes. A few advantages of using the internet in marketing include using the internet to get to the targeted audience of the product quicker (Sheley, 2015), is more effective to provide the audience with the product meeting their needs and a cheaper investment in advertising for the company. Another key component to e-Commerce is the development of the website. The webpage is going to be the part that is going to tell the story of the product or services. The webpage could be simplistic displaying some verbiage or could be more advanced displaying pictures, forms, images or even links to click on to bring you to another part of the webpage. Amazon has a wide variety of product ranging from babies to children items, household items, auto and many more categories. The different categories range from an audience of very young...
Words: 979 - Pages: 4
...Management Information Systems | Credit Hours | 03 | Prerequisites by Course(s) and Topics | | Assessment Instruments with Weights (homework, quizzes, midterms, final, programming assignments, lab work, etc.) | Quizzes | 10 % | Assignment | 20 % | Mid-Term Examination | 20 % | Final Examination | 50 % | Total | 100 % | | Instructor e-mail address (if any) | ravianz99@gmail.com | Current Catalog Description | Understanding and knowledge of use of computer-based information systems in all functional areas of business. Computer and information technology, resources, management and end-user decision making, and system development. Study and present a comprehensive case study/Assignment regarding the understanding and knowledge of the of the skills learned in the course. | Textbook (or Laboratory Manual for Laboratory Courses) | Management Information Systems-Managing Digital Firm, by Laudon, Kenneth C., and Laudon, Jane P., 12th Edition, Publisher: Pearson/Prentice Hall, 2012/13. | Reference Material | Management Information Systems. 2nd Edition, by Kumar C. and Mittal R., Publisher: AnmolManagement Information Systems by James O'Brien, Publisher: McGraw-Hill | ...
Words: 1199 - Pages: 5
...Unit 2: Assignment 1: Global Challenges Associated with E-Commerce December 18, 2012 IT500-01N: Critical Concepts and Competencies for the IT Professional Instructor: Dr. Sheila Fournier-Bonilla Kaplan University Unit 2: Assignment 1: Global Challenges Associated with E-Commerce E-Commerce has changed the ways that companies do business, they are no longer confined to certain areas, regions, or even countries. "E-Commerce and m-commerce offer enormous opportunities by allowing manufacturers to buy supplies at low cost...they also offer enterprises a chance to sell globally.." (Stair and Reynolds, 2012). E-Commerce is not an easy venture and there are many challenges that are associated with all global systems wishing to implement e-commerce. The challenges that will be discussed and analyzed in this paper are; cultural, language, time and distance, infrastructure, currency, and state, regional, and national law challenges. It is very important that companies wishing to implement e-commerce systems in a global market pay very close attention to dealing with these challenges or they just might fail in their venture. Cultural Challenges The first thing that must be realized when implementing e-commerce is that you are going to be dealing with people from other cultures and not all cultures are the same. According to Kamel (2008) "cultural differences have a profound impact on the usability, acceptability, and user performance of Web sites". Companies must understand...
Words: 1764 - Pages: 8
