...| | Introduction The organization that I chose for the topic of discussion for my final project is The Management Alliance, Inc. The Management Alliance, Inc. is a non-profit, full-service association management company serving national, state and global associations. We provide everything from complete management to outsourcing solutions to help your association thrive. Some of the associations that we manage are the Maryland Veterinary Medical Association, National Association of State Farm Agents, and International Association of Special Investigation Units. I am an Association Coordinator for the Maryland Veterinary Medical Association; I am in charge of membership retention, invoicing and fees. I also set-up the continuing education seminars for veterinarians so that they are able to obtain the required credit hours that are needed on a yearly basis to keep their veterinary license. The Management Alliance works extremely hard to up-keep our customer satisfaction and in order to do this our number one concern is communication processes within the organization as well as with our customers. We have always been known for our great customer satisfaction and our one-on-one time with our association members. The Management Alliance was established in 1994 as a full-service association management company; this means that they provide a headquarters and a staff to run an organization. The business focuses on membership recruitment and retention, financial management...
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...PROSECUTING MARTHA STEWART: THE OVERVIEW; Martha Stewart Indicted by U.S. On Obstruction By CONSTANCE L. HAYS Published: June 05, 2003 Martha Stewart was indicted yesterday on charges of conspiracy, obstruction of justice and securities fraud, all linked to a personal stock trade she made in 2001. She pleaded not guilty and pledged to fight the charges. Hours after her arraignment in federal district court in Manhattan, the media and merchandising company she founded, Martha Stewart Living Omnimedia, announced that she was stepping down as chairwoman and chief executive. She will continue as a director and is expected to remain a force as the company's ''chief creative officer.'' [Page C1.] The indictment depicted Ms. Stewart as going out of her way to conceal the circumstances of the sale of nearly 4,000 shares of ImClone Systems, a transaction that investigators say she made after learning that her friend, Samuel D. Waksal, the company's founder, and his daughter were selling their own stock. Indeed, the charges focused less on the trade than on an elaborate cover-up that prosecutors say came afterward. According to the indictment, Ms. Stewart lied to investigators by telling them that she and her stockbroker had previously agreed to sell the shares if their market value fell below a certain price, and altered a phone message from the broker in her assistant's computer ''immediately following a lengthy conversation with her attorney.'' At a news conference announcing...
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...MARKETING APPROACH | Student Name | [Date] | [Course title] | | | ABERCROMBIE AND FITCH CO.A MARKETING APPROACH | Student Name | [Date] | [Course title] | | Abstract Marketing is considered as the key to the success or failure of any product or services which are provided by the company. In order to beat their competitors organisations keep on launching events and brand promotion campains. Also, with changing customer behavior it is very important for a company to keep his marketing strategies unique in order to attract more and more customers regularly. The study in this report moves around the different type of marketing strategies and models used by organisations these days along with the case study of Abercrombie and Fitch Co. to create their brand value and getting an international recognition among the top appeareal companies around the world. The paper is studied with respect to the most important related departments of a business marketing finction: services, human resources and finance. Furthermore, the case study of another retail business giant apple is studies to conclude about the research and findings. The structure of report includes discussion about the problem in martketing and analysis. The proposed solutions to the research post findings is also included in the thesis. Previous study for marketing research about Apple is also include in the report to conclude the research. Table of Contents Chapter 1. Introduction 1 1.1. Background...
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...Feasibility Study Milan Project Group 09 Lauran Beers Tim Denissen Joey Gillissen Carolin Quast Justine Roche Bryan Thijssen Avans School of International Studies 10th June, 2011 ------------------------------------------------- Executive Summary Oil & Vinegar is a chain of culinary gift shops that was founded in 1999 by Dutch entrepreneurs John Blogg and Femke Stevens. The concept has been praised for its unique retail formula and exclusive positioning. The brand has, since its establishment, expanded with 84 retail stores spread over twelve different countries using a master franchise business model. “Oil & Vinegar”, which is the actual and only brand of the company, offers a wide variety of products. All of them fall under one of the following categories: appetizers, herbs and spices, salads and dressings, oil and vinegar, pasta products, sweet food, biological products and gift sets. (ASIS-IBMS, General information O&V, 2011) The reason for writing this report is to research whether Oil & Vinegar is able to expand to Milan, Italy. Oil & Vinegar operates on the business-to-consumer food retail market where they are categorized as food specialists. The research will show whether the market is attractive or not. This report contains information about the four separate parts of feasibility, which are market-, product-, organizational-, and financial feasibility. From all parts together, a conclusion will be drawn...
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