...About easy jet is a British airline carrier based at London Luton Airport.[2] It is the largest airline of the United Kingdom, measured by number of passengers carried, operating domestic and international scheduled services on over 600 routes in 32 countries.[3][4] easyJet plc is listed on the London Stock Exchange and is a constituent of the FTSE 100 Index.[5] As of 7 March 2013, it employs "over 8,000 people", based throughout Europe but mainly in the UK.[6] easyJet has seen rapid expansion since its establishment in 1995, having grown through a combination of acquisitions[7][8] and base openings fuelled by consumer demand for low-cost air travel. The airline, along with subsidiary airline easyJet Switzerland, now operates over 200 aircraft,[9] mostly Airbus A319.[9] It has 23 bases across Europe, the largest being Gatwick.[10] In 2012, easyJet carried over 50 million passengers[11] and is the second-largest low-cost carrier in Europe, behind Ryanair.[12] easyJet was featured in the television series Airline broadcast on ITV which followed the airline's operations at London Luton and later at other bases. Product – Easy Jet is a flight booking company located at London. The benefits of Easy Jet being online and on teletext means that they are providing better margins; this is where they are dedicated to customers digitally. Place – Not solely online but majority of sales are online so Easy Jet will concentrate on this target market. Today, technology allows us to sell...
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...EasyJet Airline Company Limited: Strengths: * EasyJet is a leading provider of low budget, no frills air travel servicing many of the leading city destinations in the UK and across Europe, including Berlin, Amsterdam, Barcelona, and Prague. * They offer a high quality service at competitive prices and offer a number of features including ticketless travel, internet booking and assisted travel services. * They have a highly distinctive livery on their fleet of aircraft making them easily recognisable and distinguishing them from their competitors. * They have a user friendly website which fully discloses the price breakdown of the passengers planned travel. Offering a full breakdown of the price plan prevents any hidden charges when the customer confirms there booking. * EasyJet offers an online promotion alert which is e-mailed to existing customers and contact on the company’s database. * Recognised as a leading brand name in the UK travel industry. * As a market leader in an industry widely seen as a leading contributor to the green house effect and global warming, EasyJet actively embrace there environmental responsibilities and continue to keep these factors as a keep priority when developing their future strategies. * EasyJet operate a fast and efficient service with an average turnaround time of 30 minutes or below. This enables them to maintain a reliable and hassle free service to their passengers. Weaknesses: * Domestic air travel...
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...EasyJet: Stelios idea and his implementation of easyJet is of having a customer-oriented highly-advertised low-cost airline. The key ideas that really worked for easyJet in there as follows: Business Model: 1. The ideology is to have the airline stay in the air most of the time. EasyJet keeps their airplanes in air almost two times more than the industry average. Their 2 planes are doing the job of 3 planes of other carriers. As a result they reduced some of their fixed and overhead costs. 2. The purpose of the airline was to transit customers from one place to the other without wasting money on customer frills. This saves the airline €14 per passenger. 3. The airline targeted only non-corporate customers who paid themselves for their trip. They removed the business class seats from their airlines and they marketed their airline accordingly with taglines like “Fly to Scotland for the price of a pair of jeans”. 4. They performed yield management to fill as many seats as possible at a demand varied price. The price was also varied upon the timing of the booking of the ticket, the earlier you book a ticket the better deal you get. They also levied heavy penalties to customers for change of plans at the last moment of their journey. 5. The airline encouraged Internet Sales and avoided travel agents and computer reservation system to reduce the operating and overhead costs of the airlines. About 60% of their sales came from internet Sales in October 1999. 6. Stelios...
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...Easyjet is Europe’s leading airline. A budget airline formed in 1995, it has grown rapidly to become for the fourth largest carrier in Europe, serving over 75 destinations in Europe. Sales turnover was 1,488.0 million (1996) and sales growth of 17.9%. Easyjet currently employs over 4,500 employees. Some of the key reasons for its success include: Easyjet was particularly successful because it identified a niche in the market for low price short haul flights that would suit leisure and business customers. It was based on the premise that airline flights were price elastic, if you reduce the price, more people would fly. This was certainly the case for the airline. Easyjet made the choice in pursing a differentiation strategy. While, British Airways differentiated upwards during 1990’s - offering premium services (including lounges, best customer service, in-flight meals) which commanded premium prices. Easyjet differentiated downwards - taking out unnecessary services, just providing a basic A to B airline service with a smile, and thus offered flights at lower prices. Customers valued the lower prices, and the airline market expanded in the quantity of passengers as a result of this new product offering. Easyjet was particularly successful because it had tight reign on costs and overheads. It could make savings where other airlines could not. For example: i) Easyjet maximised the utilization of assets - with faster turnaround on flights ii) it only flew its aircraft point...
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...BIRD’S EYE VIEW SWOT Analysis of easyJet easyJet is Europe’s leading low fares airline. Formed in 1995 by Sir Stelios Haji-Ioannou, it has grown rapidly to become Europe’s fourth largest airline by passengers carried. Sir Stelios has credited easyJet’s success to two strategic imperatives. The first was “sweating the assets”, that is making sure that the planes were as full as possible and flying as much as possible. The second was a sophisticated yield management system which would set an infinite number of fares for a given flight, based on the demand and supply position for that flight. The prices for the seats fluctuated depending on the demand for them at a particular time. easyJet was the first LCC to start the sale of its airline tickets online. In 1999, Stelios was voted London Entrepreneur of the Year at the London Electricity Londoner of the Year Awards. In the same year, easyJet was voted «Best Low Cost Airline» by readers of Business Traveler magazine for the first time. easyJet was selected as a Business Superbrand by the Superbrand Council which recognizes companies with an outstanding brand name in November 1999. Other Superbrand companies include such globally-recognized names as Virgin, Coca-Cola and Manchester United. In December 1999, ‘Marketing’ magazine described the launch of easyJet as «one of the 100 great marketing moments of the 20th century». Stelios entered the Guinness Book of Records for being the world’s youngest international scheduled airline chairman...
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...between Conrad and his parents, and in especially with his mother. She takes and interprets all of his actions the wrong way, thinking that he is pointing her out in order to hurt her feelings. Therefore, in order for a relationship to be strong and for it to last, there must be proper communication, with being outgoing and honest. Another important element in relationship is trusting. Without trust a relationship will most likely be sabotaged with suspicion and lies. Cal trusted his son, Con in many ways, even before Con learned to trust himself. One of the first evident signs of external trust in this novel was when Con gets his car for Christmas and "Cal, resisting the urge to call, 'Take it easy!' or any other of those good luck charms, thinks, He will be very careful. He will take it easy, even though he has not driven in nearly a year, because he is a good driver." (Page 117) An additional show of a lack of trust is when Con does not have enough belief in his mother to tell her how he feels about all the things he is feeling. This includes what he believes his mother thinks of him, and about his feelings on his brother's death. When a relationship is in lack of trust, many hurtful and damaging things are held inside, and feelings do not become acknowledged or known. The element of forgiveness is very important in numerous ways, because no one is exactly perfect, and everyone makes mistakes in life as expected. Some people can come to terms with the past and move on, but others...
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...beginnings, was ridiculed by fellow students who saw the ragged clothes and unrefined “country” manners as ill-suited for middle-class African-American society (Wilson II, 2010). John Harold Johnson was snubbed by advertisers when he founded Johnson Publishing Company, Inc. (JPC) in 1942 with a dream and a $500 loan on his mother's furniture which is the largest African-American owned and operated publishing company (Murrill, 2007). His magazines would include positive presentations and examples of African American life in the United States, leaving negative representations to others. JPC is headquartered in Chicago but has a global reach with offices in New York, DC, London and Paris. It is the home of Ebony founded in November 1945 and Jet magazines November 1951, as well as Fashion Fair Cosmetics founded in 1973, Ebony Fashion Fair founded in 1958, and the Johnson Publishing Company Book Division. Linda Johnson Rice, daughter of founder John H. Johnson, operates as president and CEO of the company (Miller, 2009). John H. Johnson is a leader and a manager. Leadership is the process of developing ideas and a vision, living by values that support those ideas and that vision, influencing others to embrace them in their own behaviors, and making hard decisions about human and other resources (Hellriegel & Slocum, 20011). No company on the be 100s has demonstrated more consistent performance than Johnson Publishing Co. (JPC), which is celebrating its 60th year as the world's No...
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...Emmett Louis Till was to African Americans what the Japanese attack on Pearl Harbor was to Americans in December 1941, or the attack of 9/11 to Americans of our own day. We therefore take refuge in telling you what happened only because why it happened is too difficult to handle, so irrational as to be incomprehensible. Emmett Louis Till was a fourteen-year-old African American born July 25, 1941 on the south side of Chicago, Ill. He was murdered by Roy Bryant and his half brother, John W. Milam, in Money, Mississippi on August 28, 1955 for "Wolf Whistling" at Carolyn Bryant, wife of Roy Bryant. Against the advice of A.A. Rayner, Emmett's mother insisted on an open casket funeral. More than 50 thousand people passed the open coffin. When Jet Magazine published a picture of the disfigured corpse of Emmett Till, millions across the world read about the lynching of the fourteen-year-old Emmett Till. Newspapers across the world carried the story. Roy Bryant and J.W. Milam were acquitted for the murder of Emmett Till. An all white-male jury took less than an hour to find the two men not guilty. Had they not taken a soda break, their deliberations would not have taken an hour, said one of the jurors. In spite of the fact that the two admitted taking Emmett Till from his great-uncle's cabin, the two men were later acquitted of kidnapping charges. The highlights of the...
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...Advertising for Results By G.F. Brown Advertising for Results Legal notice Advertising for Results is a work of fiction. Any resemblance between any people, things, places or entities in this book and actual people (living or dead), things, places, or entities, is purely coincidental. There is no connection whatsoever at all. In reading any part of this book, you agree to take no action against this book’s author or any party. You are completely and solely responsible for anything you do, and you will not attempt to link your actions to this book in any way. Advertising for Results is written for entertainment purposes only, so disregard everything in this book, including the so-called advice, recommendations, and statements that something will happen. No part of Advertising for Results may be sold by anyone except the author. You agree to never be compensated for it in any way. If you do not agree with all this, stop reading Advertising for Results now. All copyrights and trademarks belong to their respective owners. Copyright © 2003 by G.F. Brown from Richmond Heights. All rights are reserved. 2 Advertising for Results For my wife. 3 Advertising for Results “It is the dry and irksome labor of organizing precincts and getting out the voters that determines elections.” Abraham Lincoln 4 Advertising for Results Acknowledgments Thanking everyone would almost be a book in itself. It would fill lots of pages, and many excellent people would still...
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...Douglas Salayka Prof. Major Easy Rider Easy rider was a film I couldn’t understand. I have to say I didn't like it. I somewhat respect what the film did for the industry but still I cant full respect it for the scenes of them having sex at the graveyard. That was a bit to much for me. The movie starts out with a cocaine deal, The 2 main characters then wanted to use the money and jet. The scenes of them riding around on motorcycles used music from the time like Born to be wild. At that time it was very new to be using tracks like that in films. For that reason I give the movie bonus points because it did something nobody ever really did at the time. So the 2 men on the road trip find themselves in all sorts of trouble. The film actually used real drugs in the scenes that depicted them using cocaine and marijuana. To me that's crazy, but I know Dennis hopper had to do with this as he was a user at the time. I even read that Jack Nicholson actually came out and said it was real marijuana that he smoked. In class we touched upon why Jack Nicholson died but the other men didn't. I think we came to a consensus that it was just luck that they survived a bit longer but I still don't get that. The biggest thing I want to talk about is the drug tripping scene in the graveyard. Hopper didn't get permission or anything to film there and they were basically having sex on the tombstone of a dead child. If something like this happened now the media would be all over it saying how unforgiving...
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...Advertising is not evil. But it doesn’t belong here. If Wikipedia is useful to you, take one minute to keep it online and ad-free another year. Thank you. If we all gave $3, the fundraiser would be over within an hour. One-time Monthly* $3 $5 $10 $20 $30 $50 $100 Other $ Credit Card PayPal Amazon Problems donating? | Other ways to give | Frequently asked questions | By donating, you are agreeing to our donor privacy policy. The Wikimedia Foundation is a nonprofit, tax-exempt organization. *Recurring payments will be debited by the Wikimedia Foundation until you notify us to stop. We'll send you an email receipt for each payment, which will include a link to easy cancellation instructions. The Warlords From Wikipedia, the free encyclopedia Jump to: navigation, search This article is about the 2007 film. For the similarly-titled episode of Doctor Who, see The Crusade. The Warlords Warlords 2007 poster.jpg Theatrical release poster Traditional 投名狀 Simplified 投名状 Mandarin...
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...Easy Riders, Raging Bulls Sex. Drugs. Rock and Roll. Three simple words that helped shaped an era that brought some of the greatest movies, such as The Godfather, Jaws, and The Taxi Driver. In the book Easy Riders, Raging Bulls, by Peter Biskind takes us on a bumpy and wild ride of the era that challenged new ideas to young filmmaker’s that stimulated an edgier movie industry. This book is compelled of hundreds of interviews, with directors, stars, agents, and even one night stands. It tells the up close and personal story in way that celebrities never talked about drugs, sex, and money and the repercussions. Easy Riders, Raging Bulls is remarkable in the way that gave us an understanding and behind the scenes of Hollywood’s last golden age. “The 70s were the first time that a kind of age restriction was lifted. Young people were allowed to come rushing in with all of their naïveté and their wisdom and the privileges of youth. It was just an avalanche of new ideas, which is why the 70s were such a watershed” (Biskind 15). A small low budget biker movie made in 1969 sparked the new era of movies, known as Easy Rider. This movie was a shock but a huge success to Hollywood for the fact it was made with drugs, booze, and violent rivalry. Once Easy Rider was successful a new breed of directors were in demand, such as Francis Coppola, Peter Bogdanovich, George Lucas, and Martin Scorsese. This book contains so much research and extensive interviews of not only the directors, but...
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...How American History Influenced The Movie Industry? The period of 1960’s is known as one of the most creative periods in the history of the Hollywood filmmaking. It was prominent due to usage of new narrative and style techniques in presenting changes in American values in the film industry at that time. The period of 60’s is known as a period of change, which was carrying an idea that the goal American society sets, can be successfully achieved. The most common topic in the movies of that period was America’s role in the World, as well as it’s controversial position. President of the US at that time, John Kennedy was promising that before the end of the decade men will step on the moon. He also lobbied for the civil right movement and the Civil Rights Act, which emphasized the end of the period of long segregation in the South. The latter finally gave the same amount of equality to Whites and Blacks. However, the decade ended with the Watts riots. All of these occasions summarized gave a clear sign that there was something wrong happening in America. The movies of 60’s were a way to respond to social movements, which were connected with the issues of civil rights, poverty, and feminism. Films were not only the representation of public view on the issues taking place in America, but also presented the favorable outcomes of values and institutions. Movies produced during the 60’s exposed the new figures to the audience. In addition, they presented the ways of thinking and suggested...
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...When more than one answer is required, these may be given in any order. There is an example at the beginning (0) [14 marks] To which days the following refer to? 0 You can see the tea making process. There’s a view over the neighbouring country to enjoy. 1 The train will take you up to a wonderful view. 2 You can camp if you want to. 3 Start the day with some fruit. 4 Home cooking is on offer. 5 The walks are wonderful, but not easy. 6 You can really appreciate wildlife. 7 Take an evening walk through traffic-free streets. D 8 You can escape from the heat. 9 10 It’s small enough for you to see it all in one day. 11 Take your time to get used to the climate. 12 You can learn something about the background of Malaysia. 13 If you’re short of time, just take a short walk. 14 General English 2 Sample Paper 1 1 MALAYSIAN Experience A DAY 1-3 KUALA LUMPUR If you are staying in Chinatown then getting around is easy- just walk. The National Museum is a good introduction to Malay history, art and culture. Save some energy for a late night stroll around one of the busy night markets. Jalan Petaling is full of market traders who sell everything. The road is shut off to traffic at night and tables and chairs are set up outside restaurants. This is the best place to people-watch and enjoy Chinese food and a cold drink. B DAY 4 & 5 GEORGETOWN Hire a trishaw (bicycle rickshaw)...
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...INCEPTION By Christopher Nolan SHOOTING SCRIPT FADE IN: DAWN. CRASHING SURF. The waves TOSS a BEARDED MAN onto wet sand. He lies there. A CHILD’S SHOUT makes him LIFT his head to see: a LITTLE BLONDE BOY crouching, back towards us, watching the tide eat a SANDCASTLE. A LITTLE BLONDE GIRL joins the boy. The Bearded Man tries to call them, but they RUN OFF, FACES UNSEEN. He COLLAPSES. The barrel of a rifle ROLLS the Bearded Man onto his back. A JAPANESE SECURITY GUARD looks down at him, then calls up the beach to a colleague leaning against a JEEP. Behind them is a cliff, and on top of that, a JAPANESE CASTLE. INT. ELEGANT DINING ROOM, JAPANESE CASTLE - LATER The Security Guard waits as an ATTENDANT speaks to an ELDERLY JAPANESE MAN sitting at the dining table, back to us. ATTENDANT (in Japanese) He was delirious. But he asked for you by name. And... (to the Security Guard) Show him. SECURITY GUARD (in Japanese) He was carrying nothing but this... He puts a HANDGUN on the table. The Elderly Man keeps eating. SECURITY GUARD ...and this. The Security Guard places a SMALL PEWTER CONE alongside the gun. The Elderly Man STOPS eating. Picks up the cone. ELDERLY JAPANESE MAN (in Japanese) Bring him here. And some food. INT. SAME - MOMENTS LATER The Elderly Man watches the Bearded Man WOLF down his food. He SLIDES the handgun down the table towards him. ELDERLY JAPANESE MAN (in English) Are you here to kill me? The Bearded Man glances up at him, then back to his food. 2. ...
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