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Edson Venture Proposal

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Submitted By jordan760
Words 3940
Pages 16
BUSINESS CONCEPT AND STRATEGY

Smart Charge functions as a mobile battery-sharing application to all iPhone users seeking sustainability in their battery life. Unlike ChargeBite or Juice Pack Air Case, we provide a superior service at a lower price, targeting an infinite market of potential consumers.

My venture aims to solve issues related to mobile battery usage, acknowledged by the fact that society has become increasingly dependent on the capabilities of our particular smartphone carriers. The problem I aim to address can be categorized as an economically friendly alternative to purchasing expensive portable chargers as well as the convenience of having a wireless charging application in the palm of your hand. The number of individuals impacted pertains to anyone with a smartphone. According to comScore, an American Internet analytics company that provides marketing data and analytics to many of the world's largest enterprises, agencies, and publishers, the United States holds nearly 160 million smartphone users. In addition, over 30% of smartphone users own a supplemental charging device. These chargers range from $25 up to $100. My application aims to sell for $5 in the App Store, exhibiting a tremendously cost-saving alternative to competitor products. My solution is to provide customers with a subtle and simplistic application that allows battery sharing between multiple mobile devices. The true value delivered to my customers can be seen through the elimination of stress and other personal complications that tend to arise when our mobile power is low or completely diminished. This product is sharing application; therefore it can only be used if other cell phones are in the vicinity. Furthermore, Smart Charge is an application that facilitates wireless battery sharing between multiple smartphones.
Smart Charge process:
• Place iPhone

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