Course Description The course provides an introduction to the most prominent forms of media that influence and impact social, business, political, and popular culture in contemporary America. It explores the unique aspects of each medium as well as interactions across various media that combine to create rich environments for information sharing, entertainment, business, and social interaction in the United States and around the world. Policies Faculty and students will be held responsible for understanding and adhering to all policies contained within the following two documents: University policies: You must be logged into the student website to view this document. Instructor policies: This document is posted in the Course Materials forum.
University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly different depending on the modality in which you attend class. If you have recently changed modalities, read the policies governing your current class modality. Course Materials Lule, J. (2012). Exploring media and culture. Irvington, NY: Flat World Knowledge, Inc. All electronic materials are available on the student website.
Week One: The Formative Influence of Mass Media on American Culture
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Objectives 1.1. Identify the effects of mass media on American culture. 1.2. Summarize the evolution of mass media. 1.3. Explain the implications of media convergence. 1.4. Describe the value of media literacy. Read Ch. 1 of Exploring Media and Culture. Read Ch. 2 of Exploring Media and Culture. Read the “New Media, Old Models”, “The Internet’s Effects on Media Economies”, “Digital Divide